Little Brownie Bakers - In-Person Cookie sale Guide · 2020. 12. 1. · in-person events. You’ll...

6
In-Person C o o k i e s a l e G u i d e Ideas to Support Her Success See what’s fresh on Facebook! New this year, see the latest updates and resources on the @littlebrowniebakers Facebook page.

Transcript of Little Brownie Bakers - In-Person Cookie sale Guide · 2020. 12. 1. · in-person events. You’ll...

Page 1: Little Brownie Bakers - In-Person Cookie sale Guide · 2020. 12. 1. · in-person events. You’ll find options for low- and no-contact participation as you guide girls along this

In-Person Cookie sale Guide

Ideas to Support Her Success

See what’s fresh on Facebook!New this year, see the latest updates and resources on the @littlebrowniebakers Facebook page.

Page 2: Little Brownie Bakers - In-Person Cookie sale Guide · 2020. 12. 1. · in-person events. You’ll find options for low- and no-contact participation as you guide girls along this

Start a new season here Much has changed in the world since the start of last year’s Girl Scout Cookie Season. Yet together with volunteers like you, we can help girls reach their goals whatever the circumstances—while building skills that last a lifetime.

Here you’ll find a variety of new tools, tips and resources to help you support girls during in-person events. You’ll find options for low- and no-contact participation as you guide girls along this pathway to success.

Here’s to a rewarding season ahead!

In-person resources for a Girl-Led Entrepreneurial Program An action plan for volunteers and girls

Troop name:

Volunteer names & contacts:

eBudde™ login:

Notes:

What do girls like the most about the Girl Scout Cookie Program®?

“ Working toward a goal and sorting and organizing the customers’ orders.” - Junior Girl Scout, 4th grade

Source: “The Girl Scout Cookie Program: Teaching Essential Skills for a Lifetime” – The Girl Scout Research Institute

Tap into the eBudde™ App for support!

Tasks like scheduling booths and organizing Girl Scout Cookie™ pickups have evolved— and so has the eBudde App! Download the smartphone app now to find checklists, training videos and useful tips to help you manage this cookie season all from a single, easy-to-use dashboard! Learn more about the app at LittleBrownie.com.

1

Page 3: Little Brownie Bakers - In-Person Cookie sale Guide · 2020. 12. 1. · in-person events. You’ll find options for low- and no-contact participation as you guide girls along this

It’s an annual tradition: Friends, family members, neighbors and coworkers always look

forward to hearing from Girl Scout Cookie™ entrepreneurs and seeing girls at cookie booths.

That’s all back this year with some colorful twists such as DIY order stations and drive-thru

booths. Options and resources are available to support a wide range of selling environments.

Get the cookie factsHelp friends find a new favorite! Have girls share the names of their favorite Girl Scout Cookies® and the top-selling flavors in your area. Let customers know about important nutritional information—did you know that Thin Mints® are made with vegan ingredients and Toffee-tastic®

Girl Scout Cookies® are gluten free?

Learn the facts about cookies on LittleBrownie.com.

Resources to use in workplaces or within girls’ personal networksEvery tool you want & need—all in one place! The We’ve Got This! Toolkit on LittleBrownie.com is a one-stop source for volunteers and families to download activity sheets, order forms, fun graphics and easy-to-use templates for their social media channels.

This season’s deliciously creative concepts include:• Recipe cards and cookie menus for pop-up shops. • Clever craft ideas, like turning simple cardboard boxes

into workplace and network order station boxes. • Print-and-color banner flags and tear-tab posters. • Drive-thru booth social-distancing and direction signs.

Some items may be available from your council.

Terrific tips & tricks Discover helpful suggestions for organizing the season:

• Help girls create Cookie Cubes for designing their entrepreneurial spaces after familiar office cubicles. It’s a great way to learn efficiency skills!

• Include heartfelt thank-you notes with orders or send by mail to loyal customers. Be sure to follow Girl Scouts’ Safety Activity Checkpoints for Computer and Internet Use from girlscouts.org.

Selling online? Please make sure you have reviewed Girl Scouts’ Digital Marketing Tips for Cookie Entrepreneurs and Families, as well as Girl Scouts’ Supplemental Safety Tips for Online Marketing.

Girl Scouts® Gifts of CaringSupport your Hometown Heroes! Girl Scouts® Gifts of Caring is a community service project that provides a world of warm feelings. 1. With guidance from their council, Girl Scout troops select

a charity or service group to support, like first responders, food banks and teachers.

2. Customers can purchase and donate boxes of Girl Scout Cookies.

3. Beyond the cost of the cookies, 100% of proceeds stay in the community to support local Girl Scouts.

4. Everybody wins!

What do girls like the most about the Girl Scout Cookie Program®?

“ Knowing that I’m helping my troop and my community.” - Junior Girl Scout, 5th grade

Source: “The Girl Scout Cookie Program: Teaching Essential Skills for a Lifetime” – The Girl Scout Research Institute

workplace and network resources “How many boxes do you need?”Campaign dates:

Order deadline:

Notes:

2

Page 4: Little Brownie Bakers - In-Person Cookie sale Guide · 2020. 12. 1. · in-person events. You’ll find options for low- and no-contact participation as you guide girls along this

Notes:

Contact info for surrounding businesses:

Dates for drive-thru booths:

What do girls like the most about the Girl Scout Cookie Program®?

“ Doing math to figure out how many I have left to sell for my goal.” - Brownie Girl scout, 3rd grade

Source: “The Girl Scout Cookie Program: Teaching Essential Skills for a Lifetime” – The Girl Scout Research Institute

Drive-Thru Booths “Girl Scout Cookies®, coming right up!”

Now Girl Scout Cookie™ lovers don’t have to leave their cars to enjoy their favorite delights.

When troops set up outdoor cookie booths in a parking lot (with permission from nearby

businesses), Girl Scouts have a road map to success. Customers drive up—the cookies

come out—happy cookie lovers drive off!

Girls can determine a socially distant way to run their drive-thru booth using order

station boxes and technology available through the Digital Cookie® Mobile App.

Digital Cookie is a tool that can be used creatively for low-contact transactions. Optical

character recognition (OCR) in the mobile app allows girls to receive credit card payments

using this three-step process, with no need to touch the customer’s card:

1. The customer places their card in the order station box or sales table.

2. Girls scan the card to collect payment.

3. Girls back away from table to allow customers to retrieve their card.

Speedy downloads to get your troop headed in the right direction Signs to show the way Direct traffic with signs that say ‘go here’ and ‘stop there’ and ‘stay six feet apart’.

Simplify every step Menu boards to help customers quickly place their order.

Mask up and make it fashion Just because face masks are required doesn’t mean they can’t be fun! Girls can bring their creative vision to life with solid-color face masks of their choice*, brightly colored fabric pens and a few ribbons.

*Volunteers can help girls choose fabric face masks from retailers. For guidance on how to select and wear masks, visit cdc.gov.

Site options for drive-thru booths:

Girl Scout CookieTM

drive-thru

A l l o u r c o o k i e s h a v e . . . NO High-Fructose Corn Syrup NO Partially Hydrogenated Oils (PHOs) Zero Grams Trans Fat per ServingRSPO Certified (Mass Balance) Palm OilNEW! Halal Certification

The GIRL SCOUTS® name and mark, and all other associated trademarks and logotypes, including but not limited to GIRL SCOUT COOKIES®, THIN MINTS®, TREFOILS®, GIRL SCOUT S’MORES®, LEMON-UPS®, Girl Scout Cookie Program®, and the Trefoil Design, are owned by Girl Scouts of the USA. Little Brownie Bakers LLC is an official GSUSA licensee. The LITTLE BROWNIE BAKERS® name and mark, and all associated trademarks, including SAMOAS®, TAGALONGS®, DO-SI-DOS® and TOFFEE-TASTIC® are registered trademarks of Ferequity Inc., an affiliate of Ferrero International, S.A. © 2020 Ferequity Inc. All Rights Reserved. WGT_061620

We’ve got delicious

Girl Scout Cookies

lemon-ups®

NATURALLY FLAVORED WITH OTHER NATURAL FLAVORSCrispy lemon cookies baked with inspiring messages to lift your spirits

samoas®

Crisp cookies coated in caramel, sprinkled with toasted coconut and striped with dark chocolaty coating

do-si-dos®

Crunchy oatmeal sandwich cookies with creamy peanut butter filling

tagalongs®

Crispy cookies layered with peanut butter and covered with a chocolaty coating

thin mints®

Crisp wafers covered in chocolaty coating made with natural oil of peppermint

trefoils®

Delicate-tasting shortbread that is delightfully simple and satisfying

toffee-tastic®

GLUTEN FREERich, buttery cookies with sweet, crunchy toffee bits

girl scout s’mores®

Crunchy graham sandwich cookies with creamy chocolate and marshmallowy filling

specialty innovation

specialty innovation

• 100% Real Cocoa• Real Peanut Butter

• Made with Natural Flavors• 100% Real Cocoa

• 100% Real Cocoa• Real Coconut

• Made with Natural Flavors

• Real Peanut Butter• Whole Grain Oats

• Made with Vegan Ingredients

• 100% Real Cocoa

• No Artificial Flavors

®

$ $

$ $

$ $

$ $ The GIRL SCOUTS® name and mark, and all associated trademarks and logotypes, are owned by Girl Scouts of the USA. The LITTLE BROWNIE BAKERS® name and mark, and all associated trademarks are owned by Ferequity Inc., an affiliate of Ferrero Int’l, S.A. ®, ™ & © 2020 Ferequity Inc. WGT_092320

Steps

Girl Scout Cookie™ ActivityFace Mask Decoration

Personalize your face masks to celebrate Girl Scout Cookie Season! Whether it’s at a drive- thru or pop-up cookie booth, you can show your love for Girl Scout Cookies with these add-on mask decorations. Use what you have and up-cycle.

Print shape templates on 8.5″x11″ printer paper or draw your own shapes. Cut out pieces and trace them on felt or fabric. Cut out and sew, rather than glue, them on your face mask.

1

Use non-toxic fabric markers to write your name or other message on your mask. Mask can be washed before use for added safety.

2

Page 1 of 1

Tie ribbons, feathers and/or beaded string to the straps of your mask being sure they don’t weigh down the straps and compromise the effectiveness of the mask. Remember to think of safety first.

3

Supplies:Face maskShape templatesNon-toxic fabric markersRibbons or feathers (we do not recommend using small items that may be a choking hazard) ScissorsFeltNeedle and thread, as needed

3

Page 5: Little Brownie Bakers - In-Person Cookie sale Guide · 2020. 12. 1. · in-person events. You’ll find options for low- and no-contact participation as you guide girls along this

Pop-Up Booths “Here today, gone this afternoon!”

Act fast—pop-up shopping is exciting, but it’s gone in a flash. (And that’s one of the

reasons they’re so POPular.) No longer just for big-name brands and fashion designers,

pop-up Girl Scout Cookie™ booths styled after these temporary retail sites let girls put a

delicious twist on the traditional cookie booth.

For low-contact transactions at pop-up cookie booths, girls and volunteers can use the

Digital Cookie® Mobile App to receive credit card payments while maintaining distance

from customers. See guidelines for drive-thru booths on page 3.

Girls can set up shop at a place within their network—with permission, of course! Find

an area that is off-limits to the general public and only accessible to people the girls or

their parent/guardian know. For more guidelines, ask your council about Little Brownie’s

Workplace and Network Resources Tip Sheet.

Resources to help girls reach their goalsTasteful topics to get them talking Recipe cards and cute decorated banners are super Instagrammable!

Savvy swag for the entrepreneur Show some marketing moxie with IRL (in real life) and virtual self-promotion for the cookie crew.

Smart money management Girls can easily tend to business with inventory sheets, menu boards and more.

Artists and makers unite!• Easy-to-decorate flag banners give pop-up

cookie booths retail flair. Just print, decorate and hang near the cookies.

• Girls create their own hype crew with cookie-branded sandwich boards they can wear.

• Showing off their fave craft or artwork let girls show how they shine as Girl Scout cookie entrepreneurs.

Possible locations:

Shop dates:

Notes:

The GIRL SCOUTS® name and mark, and all associated trademarks and logotypes, are owned by Girl Scouts of the USA. The LITTLE BROWNIE BAKERS® name and mark, and all associated trademarks are owned by Ferequity Inc., an affiliate of Ferrero Int’l, S.A. ®, ™ & © 2020 Ferequity Inc.

Recommended Girl Scouts® grade level: Daisy, Brownie, Junior

Steps

Girl Scout Cookie™ ActivityBooth Banner

A banner year for Girl Scout Cookies®. Girls will draw customers in with a beautiful booth banner!

Supplies:Printed booth banner templateString or ribbonScissorsTape or glueCrayons or markers

Print, color, and cut out the booth banner template. Each 8.5″x11″ sheet of paper is folded along the center line and cut after folding.

1 Ribbon or string is placed in between the fold of the sheets of paper and secured using tape or glue. Banner can be placed across front of booth or behind booth.

2

Page 1 of 1

What you need:

Ingredients1 (12 ounce) bag of semi-sweet, bittersweet or

milk chocolate chips (use your favorite)¼ teaspoon peppermint extract4 ½ cups Kellogg’s Crispix® cereal 1 ½ cups powdered sugar20 Thin Mints® cookies, divided into 2 groups of 104 cups mini-pretzel twists2 cups dry-roasted salted peanuts

EquipmentLarge mixing bowl

Directions:

1. Make the cereal mix Melt 11.5 ounces of chocolate chips in a saucepan or in microwave for 3-4

minutes until melted. Add mint extract to chocolate and stir. Pour Crispix cereal into a large mixing bowl. Pour melted chocolate over the cereal and gently stir until completely coated in chocolate. Stir in with powered sugar and 10 finely crushed Thin Mints. Gently combine, coating the cereal.

2. Add the more sweet and salty Stir in 10 coarsely chopped Thin Mints®, mini-pretzels and peanuts. ENJOY!

Thin Mints® Sweet & Salty MixReady in 15 min Makes 10-12 cups

The GIRL SCOUTS® name and mark, and all associated trademarks and logotypes, are owned by Girl Scouts of the USA. The LITTLE BROWNIE BAKERS®

name and mark, and all associated trademarks are owned by Ferequity Inc., an affiliate of Ferrero Int’l, S.A. ®, ™ & © 2020 Ferequity Inc.

Crust Ingredients½ cup shortening 1 ¹/³ cups all purpose flour½ teaspoon salt3-4 tablespoons cold water

Lemon filling ingredients1 cup granulated sugar4 large eggs²/³ cup unsalted butter, softened and cubed¼ cup lemon zest (from approx. 8-9 lemons)½ cup fresh lemon juice (from approx. 4-5 of the lemons)

Icing layer and decoration1 pkg Lemon-Ups® cookies4 cups powdered sugar3 egg whites½ teaspoon cream of tarter

Equipment9” round cake pan Glass or metal mixing bowlSaucepan WhiskMixer

Directions:

The GIRL SCOUTS® name and mark, and all associated trademarks and logotypes, are owned by Girl Scouts of the USA. The LITTLE BROWNIE BAKERS®

name and mark, and all associated trademarks are owned by Ferequity Inc., an affiliate of Ferrero Int’l, S.A. ®, ™ & © 2020 Ferequity Inc.

Ready in 3 hrs. Makes 11 servings

Lemon-Ups® Tart

What You Need:

1. Make the Crust: Preheat oven to 475°. Generously grease and flour 9” round cake pan. In a mixing bowl cut shortening into flour and salt until it resembles small peas. Sprinkle in water 1 tablespoon at a time, stirring until the pastry comes clean off the sides of the bowl. On lightly floured surface, roll dough out to a 12” circle. Put into cake pan, pressing dough into bottom and up two thirds the side of pan. With a fork, prick the bottom and sides of the dough. Bake 8-10 minutes or until light brown; cool completely and remove from pan.

2. Icing Layer:Add powdered sugar, egg whites and cream of tarter to a mixing bowl. Beat until thick and mixture holds a peak. This should take 7-10 minutes. Spread half of this icing evenly in bottom of cooled prepared crust. Cover remaining icing with plastic wrap to keep soft for later.

3. Prepare Lemon Filling:Prepare a simple double boiler: simmer a few inches of water in a saucepan or pot. Whisk together in a glass or metal mixing bowl sugar, eggs, butter, lemon zest and lemon juice. Gently place bowl over the simmering water whisking constantly until thickened, about 10 minutes. Strain out lemon zest. Cover and refrigerate for 30 minutes.

4. Layer and Decorate:Pour cooled lemon filling evenly over icing layer on prepared crust. Use remaining icing to attach Lemon-Ups® cookies to outside of tart and decorate. Reserve one cookie for the center. Refrigerate until set, about 2 hours.

The GIRL SCOUTS® name and mark, and all associated trademarks and logotypes, are owned by Girl Scouts of the USA. The LITTLE BROWNIE BAKERS® name and mark, and all associated trademarks are owned by Ferequity Inc., an affiliate of Ferrero Int’l, S.A. ®, ™ & © 2020 Ferequity Inc.

The GIRL SCOUTS® name and mark, and all associated trademarks and logotypes, are owned by Girl Scouts of the USA. The LITTLE BROWNIE BAKERS® name and mark, and all associated trademarks are owned by Ferequity Inc., an affiliate of Ferrero Int’l, S.A. ®, ™ & © 2020 Ferequity Inc.

Cut along dashed line.Fold along solid lines.

Cut along dashed line.Fold along solid lines.

Cut along dashed line.Fold along solid lines.

Cut along dashed line.Fold along solid lines.

$20of Girl Scout Cookies

®

for

$20

of Girl Scout Cookies®

for

$20of Girl Scout Cookies

®

for

5 packageS

$20

of Girl Scout Cookies®

for

5 packageS

5 packageS

5 packageS

of Girl Scout Cookies®

for

$20of Girl Scout Cookies

®

for

$20

of Girl Scout Cookies®

for

$20of Girl Scout Cookies

®

for

$20

The GIRL SCOUTS® name and mark, and all associated trademarks and logotypes, are owned by Girl Scouts of the USA. The LITTLE BROWNIE BAKERS® name and mark, and all associated trademarks are owned by Ferequity Inc., an affiliate of Ferrero Int’l, S.A. ®, ™ & © 2020 Ferequity Inc.

The GIRL SCOUTS® name and mark, and all associated trademarks and logotypes, are owned by Girl Scouts of the USA. The LITTLE BROWNIE BAKERS® name and mark, and all associated trademarks are owned by Ferequity Inc., an affiliate of Ferrero Int’l, S.A. ®, ™ & © 2020 Ferequity Inc.

Tape here.

Print out sheeton 11″x17″ paper.

Cut along dashed line.Fold along solid lines. Use cookie box to

weigh down tent.Tape here.

Print out sheeton 11″x17″ paper.

Cut along dashed line.Fold along solid lines. Use cookie box to

weigh down tent.

Tape here.

Print out sheeton 11″x17″ paper.

Cut along dashed line.Fold along solid lines.Use cookie box to

weigh down tent.Tape here.

Print out sheeton 11″x17″ paper.

Cut along dashed line.Fold along solid lines.Use cookie box to

weigh down tent.

4 packageS

4 packageS

4 packageS

4 packageS

samoas®

troop number:booth location:

The GIRL SCOUTS® name and mark, and all associated trademarks and logotypes, are owned by Girl Scouts of the USA. The LITTLE BROWNIE BAKERS® name and mark, and all associated trademarks are owned by Ferequity Inc., an affiliate of Ferrero Int’l, S.A. ®, ™ & © 2020 Ferequity Inc.

Booth Inventory sheetdate:

Girl Scout On Duty Start Time End Time

notes:

adult signature:

Adult Supervisors

$__ $__ $__ $__ $__ $__ $__ $__

Ending Cash

Starting Cash −

Total Cash Collected =

Credit Cards +

Checks +

Total Collected =

Lemon-ups® Do-si-dos® Samoas® Tagalongs® Thin Mints® Trefoils® Toffee-tastic®

Girl Scout S’mores®

Starting Inventory

Packages Sold (Use Tally Marks)

Donations (Use Tally Marks)

Ending Inventory

Total Packages Sold

What do girls like the most about the Girl Scout Cookie Program®?

“ I love counting how many I sold.” – Brownie Girl Scout, 3rd grade

Source: “The Girl Scout Cookie Program: Teaching Essential Skills for a Lifetime” – The Girl Scout Research Institute

Help us

Reach our goals!

4

Page 6: Little Brownie Bakers - In-Person Cookie sale Guide · 2020. 12. 1. · in-person events. You’ll find options for low- and no-contact participation as you guide girls along this

The GIRL SCOUTS® name and mark, and all associated trademarks and logotypes, are owned by Girl Scouts of the USA. The LITTLE BROWNIE BAKERS® name and mark, and all associated trademarks are owned by Ferequity Inc., an affiliate of Ferrero Int’l, S.A. ®, ™ & © 2020 Ferequity Inc. WGT_110620

“ To many, entrepreneurship is synonymous with start-ups or capital ventures. But at Girl Scouts, we know that entrepreneurial innovation can also be used to solve social problems and make the world a better place.” Source: “Today’s Girls, Tomorrow’s Entrepreneurs” – The Girl Scout Research Institute

Ready to get started? We’re as excited as you are. Be sure to check out our Virtual Girl Scout Cookie™ Booth Guide, available from your council. Find Girl Scouts’ Step-by-Step Virtual Cookie Booth Guide on girlscoutcookies.org/troopleaders. Also, you’ll find more tips and techniques when you visit Little Brownie Bakers on Facebook @littlebrowniebakers! For more guidelines, ask your council about the following tip sheets from Little Brownie: Pop-Up Booth Resources, Workplace and Network Resources, and Drive-Thru Booth Resources.

More from Girl Scouts of the USAIn addition to all the ideas covered above, be sure to check out the resources offered by Girl Scouts® of the USA. These include:

• Contactless Marketing Guidance.• Zoom Backgrounds.• Customizable Digital Yard Signs and Posters. • Pitch Script.• And more!

Please see GSConnect or contact your council for available resources.

Notes:

5