Liquor Express Article 1010
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SEASIDE TIMES www.seasidetimes.ca 28 “You picked up the wine for dinner tonight at Bob and Carol’s, right?” “Oops – I thought you did.” It’s Sunday evening, you and your partner are heading out the door for a lovely dinner invitation but the prom- ised bottle of wine somehow didn’t get purchased. What to do? Fortunately, it’s Liquor Express to the rescue. e three Greater Victoria area stores: located at 2134 Keating Cross Road, 3170 Tillicum Road and 759 Yates Street, are open every day of the year from 9 a.m. to 11 p.m., seven days a week. Christmas Day is the only day of the year with an earlier clos- ing time of 6 p.m. “You can count on us to be open,” noted Peter Heemskerk (pictured on leſt), director of Operations for the Vancouver Island chain of stores. “We offer convenience and a great selec- tion of beer, wine and spirits in our neighbourhood stores. People come in and chat with our staff and oſten with a neighbour or friend who has also dropped by, day or night!” The Liquor Express Keating Cross Road store is now in its third year of operation in the Keating Plaza located beside the Peninsula Co-op Food Centre. The knowledgeable staff enjoy being asked about their “Staff Picks” featured around the store, each adorned by their own coloured star. The blue star of store manager, Easha Rayel (pictured on right), was recently seen beside bottles of “Red Passion,” an Alizé liqueur from France. “Drink it on the rocks, or mix it with vodka or club soda,” she advised with a know- ing smile. “It’s delicious and makes any occasion special.” Customers are encouraged to sign up in-store for the “Loyalty Club” which earns points with every pur- chase that can be redeemed towards future purchases. ese customers also receive an Lift Your Spirits With Liquor Express! by Arlene Antonik Good Spirits. Great Value. Open 9 am to 11 pm 7 DAYS A WEEK Join The Liquor Express Loyalty Club! • Earn points with every purchase • Redeem points for discounts towards purchases • Automatically be entered in all monthly giveaways • Receive a monthly newsletter via email with information on sales, promotions, giveaways & product tastings Look For Us On Twitter (liquorexpressbc) & Facebook! Visit us at one of our Island Locations: Saanichton: 2134 Keating X Rd. 250-652-4400 Tillicum: 3170 Tillicum Rd. 250-384-0060 Yates: 759 Yates Street 250-384-4136, ext. 3 Nanaimo: 4700 Hammond Bay Rd. 250-729-8822 Gold River: 4390 Mulchalat Dr. 250-283-2337 www.liquorexpress.blogspot.com LIQUOR STORE
Transcript of Liquor Express Article 1010
SEASIDE TIMES www.seasidetimes.ca 28
“You picked up the
wine for dinner tonight at Bob and Carol’s, right?”
“Oops – I thought you did.”
It’s Sunday evening, you and your partner are heading out the door for a lovely dinner invitation but the prom-ised bottle of wine somehow didn’t get purchased. What to do?
Fortunately, it’s Liquor Express to the rescue. The three Greater Victoria area stores: located at 2134 Keating Cross Road, 3170 Tillicum Road and 759 Yates
Street, are open every day of the year from 9 a.m. to 11 p.m., seven days a week. Christmas Day is the only
day of the year with an earlier clos-ing time of 6 p.m.
“You can count on us to be open,” noted Peter Heemskerk (pictured on left), director of Operations for the Vancouver Island chain of stores. “We offer convenience and a great selec-tion of beer, wine and spirits in our neighbourhood stores. People come in and chat with our staff and often with a neighbour or friend who has also dropped by, day or night!”
The Liquor Express Keating Cross Road store is now in its third year of operation in the Keating Plaza located beside the Peninsula Co-op
Food Centre. The knowledgeable staff enjoy being asked about their “Staff Picks” featured around the store, each adorned by their own coloured star.
The blue star of store manager, Easha Rayel (pictured on right), was recently seen beside bottles of “Red Passion,” an Alizé liqueur from France. “Drink it on the rocks, or mix it with vodka or club soda,” she advised with a know-ing smile.
“It’s delicious and makes any occasion special.”
Customers are encouraged to sign up in-store for the “Loyalty Club” which earns points with every pur-chase that can be redeemed towards future purchases.
These customers also receive an
Lift Your Spirits With Liquor Express!
by Arlene Antonik
Good Spirits. Great Value.
Open 9 am to 11 pm 7 DAYS A WEEK
Join The Liquor Express Loyalty Club!• Earn points with every purchase• Redeem points for discounts towards purchases• Automatically be entered in all monthly giveaways • Receive a monthly newsletter via email with information on sales, promotions, giveaways & product tastings
Look For Us OnTwitter(liquorexpressbc)& Facebook!
Visit us at one of our Island Locations:Saanichton: 2134 Keating X Rd. 250-652-4400
Tillicum: 3170 Tillicum Rd. 250-384-0060 Yates: 759 Yates Street 250-384-4136, ext. 3 Nanaimo: 4700 Hammond Bay Rd. 250-729-8822 Gold River: 4390 Mulchalat Dr. 250-283-2337
www.liquorexpress.blogspot.com
LIqUOR STORe
novEMbEr 2010www.seasidetimes.ca 29
online, monthly newsletter featuring new products and spe-cials and are automatically entered into draws for monthly giveaways.
These can include everything from an electric bike to a beer fridge to a wake board. At Christmas time, there will be draws in each store for an Apple iPad.
The store often holds product tastings and each month Assistant Manager Lisa Vezina presents “Baking with Booze,” a popular event that combines her exceptional baking skills with featured products of the month.
In honour of Alexander Keith’s birthday on October 5th, Lisa created a Honey Butter Loaf with Keith’s Amber Ale mixed into the dough. Customers get to sample the baked goods, take the recipe home and, if they wish, purchase the featured ingredient on the spot.
Watch for Lisa’s next booze-baking sessions scheduled for November 20th and December 18th.
This month there will be a special tribute for Remem-brance Day with a “be good to the land” theme featuring wineries and breweries from around the world and closer to home using environmentally sustainable production methods. Starling Lane Winery on Old West Saanich Road and Okanagan wineries including Kettle Valley, Aces and Mission Hill will be featured along with local breweries Lighthouse Brewing Co. and Phillips Beer and Stanley Park Brewery in Vancouver.
December is a special time at Liquor Express. “As we come closer to the holiday entertaining season,” Peter noted, “we’ll offer specials from some of our favourite local micro-breweries such as 12-packs with four different kinds of beer. Hermannator bock beer, a full-flavoured, heavy dark beer brewed in the fall by Vancouver Island Brewery, is usually sold out by Christmas so we encourage people to pick up these six-packs early for gift giving.”
Adds Easha: “And in keeping with the holiday spirit, we’ll include the recipe for Lisa’s famous Hermannator Cinnamon Buns!”
Get into the spirit of things this Holiday Season at Liquor Express – cheers and bon appétit!
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