LinkOut in the Hills : the LinkOut in the Hills : the West Virginia University West Virginia University

Experience – Past, Experience – Past, Present, and FuturePresent, and Future

Jean L. SiebertJean L. SiebertCollection ManagerCollection ManagerReference LibrarianReference Librarian

B.S. Pharmacy, M.L.S., M.B.AB.S. Pharmacy, M.L.S., M.B.AJean.siebert@mail.wvu.eduJean.siebert@mail.wvu.edu

Health Sciences LibraryHealth Sciences LibraryProjected 2007 Projected 2007

AcknowledgementsAcknowledgements

• Susan Arnold• Virginia Bender• Terrance Burton• Kathy Kwan• Julie Kwan• Michael Kronenfeld• Ruth Nellis• Frances O’Brien

• Dave Piper• Dale Prince• Susanne Rasmussen• Jean Shipman• Tansy Szeliga• M.J. Tooey• Nancy Wasson• Toni Yancey

ObjectivesObjectives

• Share West Virginia University Health Sciences Library (WVU HSL) Methods for Teaching Users about accessing full text from PubMed

• Describe Past Present and Future of LinkOut Project

• Present Outcomes of LinkOut Project

Methods Methods • Elevator Moments• User Friendly Icons• Press Releases• Message of the Week• Staff Training• In Library Training• Office Visits• Colorful Handout• Integrated with Instruction Program• Web Site Information

Elevator MomentElevator Moment

• Waiting for Elevators• Look for PubMed Paper Printed Search

Results without LinkOut Icons

Press ReleasesPress Releases

• E-News• The Center (HSC publication)• The Spirit (WVU campus newsletter)• “What’s New” on Health Sciences Library

web page

User Friendly IconsUser Friendly Icons

• Incorporate Color and Design of Parent Institution – West Virginia University Health Sciences Center

• Benchmarked other library LinkOut Icons• Utilize Word(s) which users Understand

– Avoid Library Jargon• Tried and tested Alternative words

• On Shelf• Print Collection• ONLINE

User Friendly IconsUser Friendly Icons

• Full Text Journal

• In Library

Message of the WeekMessage of the Week

• Colleges – Pharmacy– Nursing

• Send out weekly email to students, faculty and staff

• Also Posted on their web pages• Upon Request they include messages

related to the library

Incorporate Into Everything!!Incorporate Into Everything!!

• Staff Training– Library Staff Essential

• In Library Training• Handout Racks• New Faculty Information/Orientations• Office Visits• Library Instruction• Reference Desk Questions• Directional Help

Promotion Must Be ContinuousPromotion Must Be Continuous• Faculty Turnover

– Retirement– New Faculty– Interdisciplinary Research

• Student Turnover– Graduation– Jobs which require library research– Rural Rotations

• Staff Turnover– Retire– Switch Jobs from other campuses– Change to Research Based Positions

PastPast

• Started on LinkOut 2002• Published Article Fall 2002 in PDI Alert• Major Library Projects Slowed Project

Down– Moving Journals put project on hold Summer

of 2004– Weeding and Moving Books 2003-2005

PresentPresent

• Over 1,200 Journals in Access Database• Creates Reports When Needed• Change in Vendors Creates Additional Work

– Addition of Full-Text Databases– Serial Vendors Mergers and Acquisitions

• Adding More E-Journals Increases Data Entry– Elsevier Science Direct– LWW Journal Collections

Reasons for High UseReasons for High Use• Only Academic Medical Center in town

– Two Hospitals into without libraries• Largest Research University in State• Geographically Limited Access

– Construction Two Research Buildings– Largest Square Foot Building in State– Stairs (100+ from Parking Lot)

• Leader Online Journal Conversion WV– Highest Number of Electronic Journals

• WVU HSL Supports Rural Rotations– Medicine, Nursing, Pharmacy Etc

Change of CastChange of Cast

• LinkOut Data Entry and Activation Executed by Reference Librarians – Susan Arnold– Virginia Bender– Jean Siebert

• Training Serials Library Associate to take over LinkOut for Reference Librarians– Susanne Rasmussen

QuotationQuotation

• In Research, Data Speak– Curtis L. Meinert 1966

Description 2004 2005Full-Text Access

8815 31549

Journals NOT Full-Text

4699 8420

All Journal Access

13514 39969

OutcomesOutcomes

05000

10000150002000025000300003500040000

2004 2005

Full-TextOther JournalsTotal

FutureFuture

• Investigating Connecting Serials Solution with PubMed

• Submit for Poster Session on Outcomes at Regional Meeting

• Writing an article on Our Project and Outcomes

Lessons LearnedLessons Learned

• LinkOut Project– Takes longer than Projected– Access Database Critical– Anticipate Delays

• Continual Need for Promotion– “I didn’t know you could do that”– “Usually use www.pubmed.gov”

Lessons LearnedLessons Learned

• Who Will be Responsible Long Term?– Weekly or Bi-Weekly Work– Understanding the Importance of PubMed– Bring Them into Project Earlier

• Unanticipated Outcomes– Heavy Use Full-Text Journals– Decreased Library Visits– Increase in More Difficult Serial Questions

Questions and CommentsQuestions and Comments

• Now

• Later– Jean.siebert@mail.wvu.edu

– 304 293-1920

ConclusionConclusion

• Achieved Objectives• Delighted to Discuss with you in Future• Hope You Will Implement and Maintain

LinkOut• Thank you for Listening