Linking Local Learners Assessment Workshop

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Linking Local Learners Assessment Workshop March 22 nd to 24 th 2006. Oasis Hotel, Morogoro, Tanzania Proceedings prepared by: Clive Lightfoot, Anne Dennig and Ueli Scheuermeier International Support Group (ISG) http://www.isglink.org with Agricultural Marketing Systems Development Programme. (AMSDP). Tanzania

Transcript of Linking Local Learners Assessment Workshop

Linking Local Learners Assessment Workshop

March 22nd to 24th 2006.

Oasis Hotel, Morogoro, Tanzania Proceedings prepared by: Clive Lightfoot, Anne Dennig and Ueli Scheuermeier Internat ional Support Group (ISG) ht tp: / /www.isgl ink.org

with Agricultural Marketing Systems Development Programme. (AMSDP). Tanzania

PROCEEDINGS: LLL Assessment Workshop

AMSDP Key Players Assessment Workshop, 22-24 March 2006 ht tp: / /www.l inkinglearners.net Page 1 of 60

The Assessment Workshop Objectives

The objectives of the workshop were to assess how Linking Local Learners face-to-face action learning and peer-to-peer internet exchanges implemented in the First Mile Project improved market linkages and access to market information. The assessment focussed on the extent to which LLL activities opened up new opportunities, reduced transaction costs in marketing; and increased use of modern ICT’s for business. The workshop also identified innovations, or best practices, in marketing generated action plans on how innovation in marketing services can be sustained. The Workshop Outputs

The outputs of the assessment workshop were as follows. 1) Assessment by each district on:

• The establishment of a network of peer exchange between learning groups • Increased production of commodities marketed by farmer groups • Higher incomes of farmer group members • Changes in smallholder farmer access to markets and develop market chains • Increased use and access to the internet

2) Identified and documented innovations in:

• How to open up new market opportunities and producer-to-consumer chains, • How to reduce transaction costs and exploitation of small producers, • How to increase producers access to market information

3) Action plans for ways forward on:

• Setting up commercially viable market brokering services • Sustaining and scaling up peer-to-peer learning and innovation

PROCEEDINGS: LLL Assessment Workshop

AMSDP Key Players Assessment Workshop, 22-24 March 2006 ht tp: / /www.l inkinglearners.net Page 2 of 60

The Workshop Process First Day, Wednesday 22nd March. Morning: The process for the assessment workshop was explained as follows:

• Firstly, to look at what has been achieved by the district core groups; • Secondly to identify and document the innovations or best practices that are of interest; • Thirdly, to start working on what district core groups still need to learn to develop a successful rural business; and • Finally to develop action plans to make sure that core groups gain the capacities they need to operate as commercial businesses before 2009.

District groups prepared posters of their achievements since the beginning of the first mile project in June 2005 on: • the development of the district learning networks, • the development of market chains, • the changes in volume of commodities marketed and incomes of producer groups resulting from this, and • the changes in access to the internet.

Afternoon: The district group posters were displayed to enable exchange between groups in a ‘trade fair’ exchange session. Each district agreed to have one member man their stall while the others visited all the other stalls to gather information. After the ‘fair’ each district decided on the two topics they would like to learn about most from the district stalls they had visited. Their requests should indicate the topic and the district experienced in that area. Their two requests went into a ‘drop box’. Second Day, Thursday 23rd March. Morning: The ‘drop box’ contributions provided the focus for mixed discussion groups including those interested and those with experience to document best practices on the following topics:

1. How to form and strengthen core groups and networks from Babati (districts interested: Mbeya Ludewa) 2. How to Establish and Operate a Market Centres Network from Babati (districts interested: Mbozi, Songea, Mufindi) 3. How to organize or start warehouse receipt system and SACCOS from Mbarali and Hai (districts interested: Nkasi, Songea, Mufindi, Arumeru, Sumbawanga,

Mpinga, Monduli, Mbozi) 4. How to negotiate deals with big traders/processors from Muheza and Songea (districts interested: Mufindi, Nkasi, Hai, Muheza, Lushoto, Same, Hanang) 5. How to Operate a system with Mkulima Shushushu from Mufindi (districts interested: Babati, Mbarali) 6. How to start marketing new commodities from Arumeru and Hai (districts interested:Hanang, Rungwe, Lushoto, Mbarali, Ludewa)

Posters prepared by the mixed groups on each of these best practices were displayed for everyone to examine and discuss with each other.

PROCEEDINGS: LLL Assessment Workshop

AMSDP Key Players Assessment Workshop, 22-24 March 2006 ht tp: / /www.l inkinglearners.net Page 3 of 60

The Workshop Process (continued) Second Day, Thursday 23rd March. Afternoon: The workshop participants returned to their district groups and discussed what they needed to learn to operate a commercial service in marketing in their district. The groups were reminded that they must learn by doing. Each district group wrote a list of what they needed to learn ready for sharing with the other districts. In plenary each district in turn read out their list of learning needs. Each need was recorded on flip charts developing a matrix of learning needs by districts. Third Day, Thursday 24th March. Morning: The matrix of learning needs by districts was used to structure the development of action plans. Each participant wrote their name on a slip of paper and fixed it to the relevant cell in the learning needs matrix following the district they worked in and their top priority learning need. Teams for the preparation of action plans on top priority learning needs were then formed using the names on the matrix. The mixed district groups then developed action plans to meet the learning need they had been assigned to. Action plans were prepared recognizing that others not in the group would also want to learn the same topic. Participants developed a ‘learning contract’ between themselves to ensure they shared their experiences through the internet. Afternoon: The last session of the assessment workshop led by the AMSDP staff reviewed what steps would be necessary to set up private commercial Rural Service Companies in the Districts. AMSDP made clear that there are a number of options on the type of company that could be set up. These options could include: Sole proprietor, Partnerships, Limited Company or commercial arm of an NGO. Some of the important steps that district core groups would have to go through were identified as follows:

1. Explore options for structure of the RSC with AMSDP and District Trade/Commercial officers 2. Seek technical assistance on preparation of business enterprise 3. Seek legal advice on registration process requirements (like office location, etc). 4. Promote and raise awareness of your business idea.

The workshop closed with speeches from the observers from Uganda, Peru and IFAD.

PROCEEDINGS: LLL Assessment Workshop

AMSDP Key Players Assessment Workshop, 22-24 March 2006 ht tp: / /www.l inkinglearners.net Page 4 of 60

The Assessment Workshop Outputs

Outputs of the group work undertaken during the assessment workshop are presented as follows: • Development of core groups and networks in each district. • Current access and ideas to improve access to the internet in each district. • Development of market chains in each district. • Impact on marketed production and producer group incomes in each district. • Best practices developed by experienced districts.

How to negotiate deals with big traders or processors by Muheza and Songea districts How to form and strengthen core groups and networks by Babati district How to organize or start a warehouse receipt system and SACCOS by Mbarali and Hai districts How to establish and operate a market centres network by Babati district How to start marketing new commodities by Arumeru and Hai districts How to operate a system with mkulima shushushu by Mufindi district

• Learning needs identified by members of each district team. • Action plans developed by the cross district teams for meeting their learning needs

How to prepare market information, documenting and sharing using mobile phones and internet How to prepare a business plan for a rural services company and key players in the chain How to get loans from microfinance institutions for developing market chains How to organise and run effective warehouse receipt systems and SACCOS How to set up business platform to sustain and grow chains How to extend the network in the district How to organise and run a rural service company

• Next steps to follow up on the action plans for learning developed by the cross district teams. • Closing speeches from workshop observers. • Participants’ evaluation of the workshop.

PROCEEDINGS: LLL Assessment Workshop

AMSDP Key Players Assessment Workshop, 22-24 March 2006 ht tp: / /www.l inkinglearners.net Page 5 of 60

Arumeru Core Group DFP, PA, Market Monitor, TCCIA

Representative of: traders, producers, processors.

Maize Producers

Cabbage Producers

Uwam

SACCOS Uwam Aranga

Eng’arunoto

Milk Processors & Traders Uwam Idafaso

Baby Corn Producers Uwano

Eng’arunoto Uvinko

Kimnyaki Ovegro

KEY 1 = Meetings, Notes, Runners, Buses 2 = Mobiles

1 2

1 2

1 21 2

Artimisa Producers Endavukai Kiwandolu

Processor and Trader

Kenmillers

1 2

1 2

1 2

Pamama Huduma Rha Leo Amka Masakwa Muwakakale

District Network Development Arumeru District

PROCEEDINGS: LLL Assessment Workshop

AMSDP Key Players Assessment Workshop, 22-24 March 2006 ht tp: / /www.l inkinglearners.net Page 6 of 60

Hai Core Group DFP, PA, Market Monitor

TCCIA, Producer

Maize/Bean Producers all 40 groups

Tomato Producers Kiwanyani Kahawa Maziwa Biashara

Sunflower Producers Mungushi

Longoi Ngusero Kawaya

Flower Seed Producers Tupendana Jembenimali Nguuukazi Shiri women group

SACCOS Jikwamue

Umoja

KEY 1 = Meetings and notes 2 = Mobiles

1 2

1 2

1 2

Mushroom Growers Muungano

Upendo Uwazi

Mkombozi Jikomboe

Shiriwomen group Wandri group

Warehouse

1 2 1 2

1 2

1 2

Safflower Producers Upendo Uwazi

Illaramak Muungano

Kawaya Longoi

Ngosero

1 2

District Network Development Hai District

PROCEEDINGS: LLL Assessment Workshop

AMSDP Key Players Assessment Workshop, 22-24 March 2006 ht tp: / /www.l inkinglearners.net Page 7 of 60

Mbarali Core Group DFP, PA,

Market Monitor Crops and Livestock

Bean Producer Groups

SACCOS /Warehouse

Group

Rice Producer Groups

Groundnut Producer Groups

Nuru group Kapunga s/holders

Isitu group Igumbilo group

Lyambogo group

Itamboleo Umoja Tuinuane Muwale

Ubaruku AMCOS Nuru group Chimala

Umoja ni Nguvu Kapunga Small Holders Gwiri Ruiwa Muungono

KEY 1 = Mobiles and Regular meetings 2 = Notes or letters 3 = Internet

1

3

2 3

Mkombozi Mengele Maramba group

Mahango

Livestock Groups

Imalilo Songwe

Matebete

1

11

1

District Network Development Mbarali District

PROCEEDINGS: LLL Assessment Workshop

AMSDP Key Players Assessment Workshop, 22-24 March 2006 ht tp: / /www.l inkinglearners.net Page 8 of 60

Mbinga Core Group DFP, PA, Market monitor Representative of: trader,

processor

Sunflower Producer groups

Wheat Producer Groups

Jaribio-Mahilo Wawata- Litembu Pangrasi- Myau

Kingerimaki-Lithuru

KEY 1 = meetings / workshops 2 = mobiles 3 = notes/ buses/ runners

1 2 3

1 3 2

1 3

1 3

Paddy/Rice Producer Group

Fishing Groups

Mimbua Farmer Field School CAG- Chimate

ATF- Mbinga mjini

Vijan a Koyogo group- Ngindo Mdhikamano water users – Lundo

Jumaini womens group- Mkali Upendo- Kwambe

MIFA - Chiulu Friends of Fisheries- Chimate

Mungi Fishing Group Umoja Group

District Network Development Mbinga District

PROCEEDINGS: LLL Assessment Workshop

AMSDP Key Players Assessment Workshop, 22-24 March 2006 ht tp: / /www.l inkinglearners.net Page 9 of 60

Babati Core Group DFP, PA, Market Monitor

TCCIA, Representatives of: traders, processors, producers 2,

Magugu Market Center

Babati Market Center

Dareda Market Center

Gallapo Market Center

Mshikamano SACCOS

/Warehouse Group for Rice

Meqibam SACCOS

/Warehouse Group for Maize

Sunflower Producers

Group

Mawematu Mshikamano

Kigima Kifumangashi

Mapea

Manyara Mamire

Mapambano Upendo

Meqibam Mapambano

Majengo

KEY 1 = Mobiles and Visits 2 = Meetings and Notes

11

11

2

2

2

District Network Development Babati District

PROCEEDINGS: LLL Assessment Workshop

AMSDP Key Players Assessment Workshop, 22-24 March 2006 ht tp: / /www.l inkinglearners.net Page 10 of 60

Nkasi Core Group DFP, PA, DTO

Representative of transporter trader, processor

Sardines and Fish

Maize 11 groups

KEY 1 = Meetings and bus notes 2 = Mobiles

1

1

1

1 2

Paddy Rice

8 groups

Sunflower 4 groups

Dagaa wa Kigoma

NA Rukwa

District Network Development Nkasi District

PROCEEDINGS: LLL Assessment Workshop

AMSDP Key Players Assessment Workshop, 22-24 March 2006 ht tp: / /www.l inkinglearners.net Page 11 of 60

Songea Core Group DFP, PA, PLO, CDO, TCCIA, Representative of processor

Simsim Producers Matumaini Farmers group Limag- Muh.Lilahi Maungana Farmers group

Nakahuga Irrigation Scheme

Sweet Potato Producers Jiendeleze Farmers group Likara Ngiro

Traders Uwanmaviru- Songea Nalipa-Namtummmbo

Rice Producers

Processors Peramiho B Proc Upenda-lishe Proc-Matimira

Warehouse Receipt System Jiterigro NFA – Namatuhi Litapwasi farmer group Mpitimbi farmer group Lyangweni farmer group

Nakahuga Irr Scheme Namecha Farmers group Namatuhi Farmers Assoc Jiterigro- Mpitimbi Mwangaza Farmers group NAFA- Naikesi KIFA-Kitanda Jinau Farmers Assoc Kiulu-Muungana Farmers group Utwango Farmers group Mkombamia Farmers group Nakatuta Farmers Group

KEY 1 = Meetings and Notes 2 = Mobiles 3 = Internet

Maize Producers

Soyabean Producers Amka Farmers group Lida- Liula Mpandangindo Farmers group

Litapwasi FG –Litapwasi Twemde Pamoja FG Lipaya Utusango FG- Utwango Mgazini F Ass –Mgazini Shule Yatanga FG Tanga Kiwama FG Madaba Njamidea- Njalamatata Mkongo- Nakawale FG NFA Namatuh Tuimtike- Mlete FG Lidea- Limamu

Irish Potato Producers Nguvuuazi Farmers group Mkulo Farmers group

Rice Millers Nakahuga Irr Scheme Moyo Millers Zimanimoto Millers

Pigeon Peas

Producers

Sunflower Factory AMSDP groups

1

1

1

1 2

1 2

1 2

1 2

1

1

3 1 2

1 2

1 2

District Network Development Songea District

PROCEEDINGS: LLL Assessment Workshop

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Ludewa Core Group DFP, PA, Market Info Broker

Sunflower Processors

Potato Producer Groups

Maize Producer Groups

Artimesia Producer Groups

KEY 1 = Meetings and Mobiles

1

1

1

Sunflower Producer Groups

Paprika Producer Groups

1

1

1

District Network Development Ludewa District

PROCEEDINGS: LLL Assessment Workshop

AMSDP Key Players Assessment Workshop, 22-24 March 2006 ht tp: / /www.l inkinglearners.net Page 13 of 60

Mbeya Core Group DFP, PA, Market Monitor

Market Info Broker Representative of: traders,

processors, producers

SACCOS Warehouse

Coffee Processors

Coffee Producers Group Idugumbi group

Maize Produce Group Iwindi Group

Garlic Producer Groups Ilembo Usafwa Upendo

KEY 1 = Meetings and Billboard Notes 2 = Mobiles

1 2

1 2

2

Traders Mbonzo AMCOS

Potato Producers Umoja ni nguvu Ngoha group

2 2

2

1 2

District Network Development Mbeya District

PROCEEDINGS: LLL Assessment Workshop

AMSDP Key Players Assessment Workshop, 22-24 March 2006 ht tp: / /www.l inkinglearners.net Page 14 of 60

Mbozi Core Group DFP, PA, Market Info Broker Representative of: traders,

producers

Bean Producers

Group

Coffee Processors

SimSim Producers

Group

Paprika Producer Groups Upendo

Coffee Produce Groups

Rice Millers Rice Warehouse

Rice Producer Groups

Hiari ya Moyo Tumaini

Vwawa fine coffee Tusungane

Upendo Harazya

Omekika Katukani Kiwamki

KEY 1 = Meetings and Notes 2 = Mobiles

1 2

1

1 2

12

SACCOS

Milk Producers Uwahasa

1

1

2

1 2

District Network Development Mbozi District

PROCEEDINGS: LLL Assessment Workshop

AMSDP Key Players Assessment Workshop, 22-24 March 2006 ht tp: / /www.l inkinglearners.net Page 15 of 60

Muheza Core Group DFP, PA, Trader Officer

TCCIA, Representatives of: traders, processors, producers

Blackpepper Producers Nkumba

Pineapple Producer Group Jikwamue Jere

Orange Traders Ngei

Musimbe

Juice Processors Muwamu Marafopa

SACCOS Milk Producers

Groups

Maize Producers

Group

BOFACOS Kwabada

Amani tea growers Nkumba

Potwe Ndondondo Lugongo Women Group

Kitisa Women Group Kwabada Coop Society

Madafco Wwamli

Uwawakadu Chawamu

KEY 1 = Meetings and Notes 2 = Mobiles

1 2

1

1

12

New SACCOS

Muwamu Lugongo

Jikwamue Jere

Orange Producer groups

BOFACOS MOFACOS

1 2

1 2

1 2

1 2

District Network Development Muheza District

PROCEEDINGS: LLL Assessment Workshop

AMSDP Key Players Assessment Workshop, 22-24 March 2006 ht tp: / /www.l inkinglearners.net Page 16 of 60

Rungwe Core Group DFP, PA, Information broker

Representative of traders and producers

Beans Producer Groups

Chicken Group Hiari S.

Processor/Trader Group Agape

SACCOS Kiwira

Kandete

Banana Producer Groups

Milk Processing Group

Umoja Wafugaji

Juhudi Wema Ufuraji

Upendo

KEY 1 = Mobiles 2 = Meetings 3 = Notes, Runners, Buses

11

31

3

2

2

Pineapple Producer Groups

Nufaika Mkombozi

Visana nsitu Kandolwa Hamasa

Banana Processor Msigwan Investment

Peas Producer Group Wamn

Potato Producer Groups

Nkalisi Samuki Jipeni Moyo

Neema Jitihada Mianzi

2

3

23

2

11

1

1

1

31

District Network Development Rungwe District

PROCEEDINGS: LLL Assessment Workshop

AMSDP Key Players Assessment Workshop, 22-24 March 2006 ht tp: / /www.l inkinglearners.net Page 17 of 60

Sumbawanga Core Group DFP, PA, Market Monitor DTO, Representatives of

producers 2,

Sunflower Producer Groups

Soyabean Producer Groups

Warehouse Group

Paddy Rice Producer Groups

SACCOS

SimSim Producer Groups

Sunflower Producers

Group

KEY 1 = Mobiles and Visits 2 = Meetings and Notes

12

1

2

22

2

Maize Producer Groups

2

District Network Development Sumbawanga District

PROCEEDINGS: LLL Assessment Workshop

AMSDP Key Players Assessment Workshop, 22-24 March 2006 ht tp: / /www.l inkinglearners.net Page 18 of 60

Mufindi Core Group DFP, PA –Broker, Trader, Producer, Market Monitor

producers 2,

Paprika 1 Mwawama 2 Kwaheri Umaskini 3 Ushirika Na Masko 4 Kimaki

Beans 1Mwawama 2 Tegemeo

Milk Processing (Curd milk and Cheese)

1 Uwama 3Kiwakisa

SACCOS Mwawama

Fruit Processing (Banana wine, Jam Mango Pickle) 1 Muungano Sawala 2 Tegemeo 3 Kwaheri Umaskini 4 Ushirika Na Masoko 5 Juhudi

Potatoes 1 Mwawama 2 Kiwazima 3 Muungano Sawala 4 Pambazulko

Information boards

Mtambula Uyeza

Kitelewasi

KEY 1 = Mobiles 2 = Meetings and Notes 3= Visits

2&31 2 & 3

2 &3

3

1

2 &3

Honey Processing 1 Tusogwe 2 Juhudi 3. Tegemeo

3

Sunflower 1 Green Shop 2 Pambazuko 3 Tusogwe 4 Tegemeo 5 Kwaneri Umaskini 6 Ushirika Na Masoko

1&3

Warehouse Pambazuko

Green Peas Ikimu

2 & 3

District Network Development Mufindi District

PROCEEDINGS: LLL Assessment Workshop

AMSDP Key Players Assessment Workshop, 22-24 March 2006 ht tp: / /www.l inkinglearners.net Page 19 of 60

Current Access and Ideas to Improve Access to the Internet

District Current Access Ideas for Improving Access Babati District council internet access only works during the week, it is busy and often fails, PA

internet access is too busy, Internet cafés are expensive 2000/= per hour, Operator has time constraints, Very few can manage to operate computers and internet,

Establish a community information center, Support establishment of more private internet services, Training on operating computers and internet

Sumbawanga Internet access for district team works but not for villages. Villages lack power, trained personnel and computers. Village is long distance to district center.

Use of solar power in villages, Training on internet and computers for group members, Procurement of computers for producer groups

Mbarali Farmers are accessible to email or internet through traveling from their respective villages to Mbeya town or to Rujewa town. 185 farmers have access to email and internet through groups. They have set the plan to attend internet café twice per month although they are at the beginning stage.

PA and District will make share internet service to be obtained within Mbarali District

Mufindi We have two private internet cafes in nearby Mafinga town. Using internet café is costly at 1000/= per hour. Café operators have low skills and there are many power stopages. Members of the producer groups have low knowledge of computers and internet,

Training of producer group members and core group on internet use.

Mbozi Internet is installed in the District Executive Directors office and difficult to access. Private café in town is costly at 2000/= per hour

Connect LAN cable between DED office and PA’s computer about 200metres away

Muheza Internet connected computers in the district office are difficult to access because they are used for secretarial services. The nearest internet café is 30 minutes in nearby Tanga.

Negotiate better access to District office, Encourage establishment of private internet café in Muheza

Mbeya Producer started the access to market through e-mail traveling about 16 – 45 km from respected village to Mbeya City where internet service is available.

Mbeya District Council will be communicating through internet service

Ludewa No internet facilities in the district nearest internet café is in Njombe 165 kms away. No electric power in the district and low level of skills to use internet.

Install internet service in the district

Songea Internet is available and accessible to core team. There are two internet cafes in Songea and one in Namtumbo but producer groups are scattered in large distances (up to 190kms) from them.

Training of District Council members in internet and using LLLservice.

PROCEEDINGS: LLL Assessment Workshop

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Current Situation and Ideas to Improve Access to Internet (continued)

District Current Situation Ideas for Improving Access Nkasi No mobile phone coverage and no internet in district so access involves travelling to

Sumbawanga 100miles away. As there is only one bus per day involves overnight stay cost of 6000/= travel and 20,000/= lodging. Internet access cost of 1500/= to get emails only.

Requested DED to install internet café in district. Celtel has started building tower in Namangere town. Twenty nine groups collecting funds to get mobile phones.

Arumeru Access to internet possible for most district core group. No internet connection in office so use private internet café. Connections are slow and electricity is rationed. Producers and traders have low knowledge of computers and internet

Training of producers and traders in computer and internet use.

Mbinga Access through internet café that has slow dialup connection and no power during working hours so using generators.

Lottikaa internet café as information broker will assist farmers access emails and internet.

Hai No internet service in the district and there is power rationing. Computer and internet knowledge in farmers and facilitators is low

Establish internet service in the district

Rungwe Farmers travel from their respective sub location i.e Nkalisi village in Isange sub location to Tukuyu town about 30 km, where they find an internet cafe. There are three more groups which have already opened yahoo email accounts for internet communications.

Groups intend to sustain their access to email and internet by every member contributing some cash to cover the internet café costs.

PROCEEDINGS: LLL Assessment Workshop

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Maize Producer Groups Panama Huduma

Raha Leo Amka

Muwakakale Maasakwa

Processor Kenmillers

Traders Kikatiti Tengaru Kenmillers

Baby Corn Producers Uwana

Eng’arunoto Uvinko

Kimnyaki Ovegro

Traders Gomba Estate Ltd

Artimesia Producers Endavukai Kiwnyyaki

Traders Technoserv

Milk and Milk Products Groups Uwam Idafaso

Consumers Masobe supermarkets

Patrick snacks Ikhwan

Rice Producers Uwamale

Traders Tengeri

Usa River

Coffee Producers Aranga

Traders Rafiki Company

Market Chain Development Arumeru District

PROCEEDINGS: LLL Assessment Workshop

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Mushroom Producers Magadini 4 groups Mungushi 5 groups

Shirimimgungani 1 group Shirinjoro 1 group

Retailer Shoprite Arusha

Consumers in Arusha consumers

Hotels in Hai

Tomato Producers Kiwanyamo

Kahawa Maziwa

Uzalishaji, Biashara

Retailers in Moshi DSM Mombasa

Processors DASH Industries

Kwa Sadala

Flower Seeds Producers Shirimgangani 4 groups

Exporter Maua Arusha

Consumers in Europe

Sunflower Producers Mumgushi 5 groups Kawaya 4 groups Longoi 2 groups

Processors Kwa Nkya

Kiboroloni Millers

Consumers in Boma Moshi Himo

Trader Export to Comoro

Market Chain Development Hai District

PROCEEDINGS: LLL Assessment Workshop

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Maize Producers Mkombozi Jikomboe Amkeni

Kwa Nkya Jiendeleze

Wholesalers Market Centres

Processors Lyimo

Nyila Millers KWA and

Sadala stores Boma stores

Retail Shops

Consumers in Hai

Moshi Himo

Safflower Producers Upendo

Muungano Uwazi

Larmataki

Market Chain Development Hai District (continued)

Warehouse Receipt system

Kawaya 4 groups Nsusero 5 groups Lonsoi 2 groups

Processor/Exporter Quality Food Products LTD

PROCEEDINGS: LLL Assessment Workshop

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Rice Producer Groups Ubaruku AMCOS

Nuru Group Umoja na Nguvu

Small holder Kapunga Gwiry Muungano

ProcessorStore, Warehouse

Trader Paddy

Rice Trader

Beans Producer Groups Mkombuzi Mengele

Maramba group Mahango

Wholesale Trader Kariakoo market Tandale market

NK market Store

Warehouse

Groundnut Producer Groups Itamboleo group Tuinuane group

Wholesale Traders Pugu Livestock Market

Butchers

Consumer

Wholesale Trader Kariakoo market Tandale market

NK market Store

Warehouse

Livestock Producer Groups Imalibo Songwe

Matebete

Market Chain Development Mbarali District

PROCEEDINGS: LLL Assessment Workshop

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Wheat Producers Jaribio

Wawata-Litembo Pangrasi-Myso

Kingerimaki-Lituro

Processor Mbinga Diocese Wheat Millers

Trader Green House Investments

Retailer Said B Sanga Shop Smidon Shop

Store/Warehouse Green House Inv

Consumer Mbinga diocese bakery

Mpemba Bakery Kusile

restaurant

Paddy Rice Producers Mshikaman water users

Vitana Koyogo group Tumaini Womens Group

Upendo Group

Processor ISSA Shaban Rice

Millers Trader

Tumaini Rice Traders Group

Warehouse Tumaini Rice

Traders Consumer Mbinga community

Kusile Rest Stand Hotel

Sunflower Producers

Mimbua CAG Chimate ATF Mbinga

Processor Mbinga Diocese Sunflower oil

processors

Retailer Wawata Htembo

Mbinga Diocese s’oil processors

Andoya Traders

Consumer Mbinga community

Restaurants Bakeries in -Mpenba -Diocese

Fish MIFA Chiulu Friends of fisheries, Chimate Mungi Fishing Group Umoja Fisheries

Traders Mbambabay women Dev Group Samaki Group Faraja Fish Traders Chipukizi Trust

Consumers Mbinga community Songea community

Market Chain Development Mbinga District

PROCEEDINGS: LLL Assessment Workshop

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Bean Producer Groups Mwawama Tegemeo

Wholesale Retailer Tandale DSM

Markets Mabibo DSM

Sunflower Producer Groups Green shop Pambazuko Tegemeo

Processor Mapanda Mill

Consumers In village

Greenpeas Producer Groups Ikimu

Retailers Mabibo Market

Wholesale Retailer Kariako Market DSM

Export

Paprika Producer Groups Mwawama

Kumaskini na Masoko Kimaki

Processor Tanzania Spices Iringa

Tusogwe Kumaskini na Masoko

Potato Producer Groups M Sawala

Pambazuko

Whole sale Retailer Kariakoo Market Mafinga Market

Consumers In village

Mwawama Kiwavima

Market Chain Development Mufindi District

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Maize Producer Upendo

Muungano Azimio

Processors Mipata

Mvimwa Mutani Traders

Beatus BIG

Mipata

Retailers Mama Frank Mama Mase Jeny Chazye

Store/Warehouse Beatus village

Godowns Ally Keisy

Consumers Nursing College

Secondary school

Hospital and health centres

Community

Paddy Rice Producers

Mkapa Mwongozo Nguvukazi

Processors LAU

Richard Mohammed Traders

Al Jabri LAU

Warehouse Shibibi Al Jabli

Retailers Richard

Lau

Consumers Nursing College

Secondary school

Hospital and health centres

Community

Market Chain Development Nkasi District

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Rice Producer Groups Nakahuga Irr Scheme

Namecha Namatuhi Jiterigro

Mwangaza Naga Kifa

Jinay Kiulu

Utwango

Processor Moyo Millers

Zimanimoto Miller Retailers Uwamaviru Peramihu mission Nalipa

Store/Warehouse Mpitmbi A w/house

Maize Producers

Tuimairiue Mlete Shule Ya Tanga

Traders Mohammed Enterprises

Export trade

Pigeon Peas Producers 37 AMSDP groups

Traders Dodoma Transport Agency

Market Chain Development Songea District

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Rice Producer Groups

Mshikamano Mawematu

Kigima

Processor

Magugu Group

Store, Warehouse

Mskikamano

SACCOS

Market retailer

Mwkahande Rahisi Shop

J.J. Enterprises

Trader

Mohamed Enterprises

Dodoma Transport

TPDF

Consumer

Sunflower Producer Groups

Mamire

Manyara Mapambano

Trader/ Processor

Kiboroloni oil seed

Hai oil seed Mt Meru oil mill

Individual Store

Retailer

Manza Urassa

Consumer

Maize Producer Groups

Meqabim

Mapambano Majengo

Store, Warehouse

Babati

Warehouse Receipt System

Market retailer Traders

Dodoma Transport

Consumer

Market Chain Development Babati District

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Maize Producer Groups Itundu

Ligumbiro Milo

Mavala Mapogoro

Traders from Makambako

Sunflower Producer Groups Lusala

Masimbwe Processors

Lusala Ludewa Mlangali

Potato Producer Groups Luvuyo group Upendo group

Traders from DSM markets

Paprika Producer Groups Itundu

Masimbwe Mapogoro

Mavala Luvvyo

Traders from Iringa

Artimesa Producer Groups Itundu

Masimbwe Lupanga Lusala Luvvyo

Traders from Arusha

Market Chain Development Ludewa District

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Maize Producer Groups Iwindi Ward

Warehouse Iwindi

warehouse

Trader

Potato Producer Groups Umoja ni nguvu Ngoha

Traders from Kariakoo market DSM

Tunduma

Coffee Producer Groups Idugumbi AMCOS

Buyers Uyole DSM

Wholesalers from Tunduma boarder Kasumulu boarder

DSM

Processor City Coffee Curing Co.

Trader TCB Moshi

Garlic Producer Groups Upendo

Maize/Beans Producer Groups Warehouse

Combine Store Trader

Idugumbi AMCOS

Market Chain Development Mbeya District

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Coffee Producer Groups Hiariya Moyo

Tumaini Vwawa

Tusungane Upendo Harazya

Trader

Processors

Rice Producer Groups Omekika Katukani Kiwamki

Traders

Paprika Producer Groups Upendo

Traders

Milk Producer Groups Uhahasa

Retail / Consumers

Store Warehouse

Market Chain Development Mbozi District

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Milk Producer Groups Chawamu Madafco Uwamil

Uwawakadu

Traders TDCU IFPL

Mberesero

Processors Tanga Fresh

IFPL Royal Dairy

Pineapple Producer Groups Jikwamue Jere

Traders Ngei

Musimbe

Traders Darsh Inter

Tanga, Moshi, Arusha

Black Pepper Producer Groups Nkumba Coop Society

Traders Tanzop Zanjem

Darsh Inter Mohamed Enterprise

Orange Producer Groups BOFACOS MOFACOS

Processors Muwamu

Processors Maratopa

Retailer Muheza traders

Maize Producer Groups Potwe Ndondondo

Kitisa Womens Group Lugongo Womens Group Kwabada Maiize Groups

Traders Mayaudi & Boti Entp.

Processors Pemba Flour Tanga Muheza Maise Miller

Retailer Muheza Maize Miller

Market Retailers DSM

Mbeya Arusha

Market Retailers DSM

Tanga Arusha

Processors Muwamu

Market Chain Development Muheza District

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Potato Producer Groups Nkalisi Samaki

Jipeni Moyo Neema Jitihada Mianzi

Traders

Markets Kariakoo DSM

Tunduma boarder Kasumulo boarder

Mbeya Uyole Chunya

Pineapple Producer Groups Nufaika

Mkombozi

Traders

Traders

Maize Producer Groups Shamba Darasa Umoja Wafugaji

Hiari

Traders

Beans Producer Groups Vijana Nsitu

Hamasa Kandolwa Traders

Banana Producer Groups Juhudi

Wema Ufugaji Upendo

Peas Producer Groups Uwamn

Traders

Markets Kariakoo DSM

Iringa Mbeya

Dodoma

Markets Iringa Mbeya

Tunduma Markets

Kariakoo DSM Tunduma boarder Malawi - Lilongwe

Mbeya Zambia - Lusaka

Markets Kariakoo DSM

Malawi - Lilongwe

Markets Kariakoo DSM

Tunduma boarder Mbeya Tukuyo

Milk Producer Groups Umoja Wafugji

Traders Kyela Iringa

Processors Asas Iringa Market

Tukuyo - Kandete

Market Chain Development Rungwe District

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Simsim Producer Groups

Kipeta Kaoze Market retailer

Trader

Mohamed Enterprises

Soyabean Producer Groups

Nautipa

Kiwasoka

Trader

Farm Com,T,Ltd Export Trading

Retailer

Maize Producer Groups

Kalambo

Jijegemee

Store, Warehouse

Sumbawanga Warehouse

Receipt System

Traders

Retailers

Market Chain Development Sumbawanga District

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Impact on Marketed Production and Producer Group Incomes Each district team presented the data they had on the volume of marketed crops and the incomes the producer groups had made over the last season starting around July August 2005. Mbozi

COMMODITY PRODUCER MEMBER MARKET VOLUME tons INCOME million Tsh GROUP NOS BEFORE AFTER DIFF + % BEFORE AFTER DIFF + %

Rice Omekika 25 15 35 20 133% 2.3 7.0 4.7 204% Rice Katukani 23 7 15 8 114% 1.1 3.0 1.9 172% Rice Kiwamki 55 22 50 28 127% 3.3 10.0 6.7 203%

Subtotal Rice 44 100 56 127% 6.7 20.0 13.3 198% Coffee Hiariyamoyo 21 21 32 11 52% 35.0 53.0 18.0 51% Coffee Tumaini 23 19 26 7 37% 32.5 44.0 11.5 35% Coffee Vwana 35 47 70 23 49% 80.0 119.0 39.0 49% Coffee Tusungane 37 50 80 30 60% 85.0 144.0 59.0 69% Coffee Upendo 25 22 35 13 59% 37.0 63.0 26.0 70% Coffee Harazya 20 17 24 7 41% 28.0 41.0 13.0 46%

Subtotal Coffee 176 267 91 51% 297.5 464.0 166.5 56% Paprika Upendo 35 0.9 2.8 2 211% 0.9 2.8 1.9 211% Milk Uwahasa 22 na na 4.6 9.2 4.6 100% TOTALS 321 310 496 186 60%

Mbinga COMMODITY PRODUCER MEMBER MARKET VOLUME tons INCOME million Tsh

GROUP NOS BEFORE AFTER DIFF + % BEFORE AFTER DIFF + % Rice Vijana Koyogo 13 na 3.8 3.8 3.83 5.74 1.91 50% Wheat Mbuji Masoko 21 30 35 5 17% 4.50 6.30 1.80 40% Wheat Wawata Litembo 23 23 30 7 30% 3.45 5.40 1.95 57% Wheat Pangarasi Myau 29 29 40 11 38% 4.35 7.20 2.85 66%

Subtotal Wheat 82 105 23 28% 12.30 18.90 6.60 54% TOTALS 73 16.13 24.64 8.51 53%

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Impact on Marketed Production and Producer Group Incomes (continued) Hai

COMMODITY PRODUCER MEMBER MARKET VOLUME tons INCOME million Tsh GROUP NOS BEFORE AFTER DIFF + % BEFORE AFTER DIFF + %

Mushroom Umui 36 0.002 0.006 0.004 200% 0 0.25 0.25 Mushroom Shiri Women group 37 0.000 0.001 0.001 0 0.04 0.04 Mushroom Mungushi 35 0.000 0.001 0.001 0 0.02 0.02

Subtotal Mushrooms 0.002 0.008 0.006 300% 0 0.31 0.31 Safflower Umui 60 0.0 9.6 9.6 0 19.2 19.2 Safflower Kawaya, Ngusero, Langoi 96 0.0 9.6 9.6 0 19.2 19.2

Subtotal Safflower 0.0 19.2 19.2 0 38.4 38.4 Sunflower Mungushi 100 2.8 8.4 5.6 200% 5.6 16.8 11.2 200% Sunflower Kawaya, Ngusero, Langoi 46 0.0 2.8 2.8 0.0 5.6 5.6

Subtotal Sunflower 2.8 11.2 8.4 300% 5.6 22.4 16.8 300% Flower seed Shirimgungari 19 0.0 1.6 1.6 0.0 4.8 4.8 Maize Umui 69 110.8 110.8 0 0% 13.4 28.4 15.0 112% Tomato 4 groups 120 na na 2.5 7.5 5.0 200% TOTALS 582 21.5 101.8 80.3 373%

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Impact on Marketed Production and Producer Group Incomes (continued) Songea

COMMODITY PRODUCER MEMBER MARKET VOLUME tons INCOME million Tsh GROUP NOS BEFORE AFTER DIFF + % BEFORE AFTER DIFF + %

Rice Nakahuga irri. Scheme 442 347 1519 1172 238% 249.8 749.5 499.7 200%

Rice Kifa Kitanda 375 726 928 202 28% 544.5 1089.0 544.5 100% Rice Jiterigro 95 365 532 167 46% 120.1 202.1 82.0 68%

Subtotal Rice 1438 2979 1541 107% 914.4 2040.6 1126.2 123% Maize Shule ya Tanga 75 225 318 93 41% 27.0 54.0 27.0 100% Maize Tuimarike Mlete 44 132 176 44 33% 15.8 31.7 15.9 101%

Subtotal Maize 357 494 137 38% 42.8 85.7 42.9 100% TOTALS 1031 957.2 2126.3 1169.1 122%

Mbeya

COMMODITY PRODUCER MEMBER MARKET VOLUME tons INCOME million Tsh GROUP NOS BEFORE AFTER DIFF % BEFORE AFTER DIFF %

Maize Mbonzo Amcos 54 2000 3450 1450 73% 700.0 1326.5 626.5 90% Maize Iwindi 13 na (22554?) (22554?) 2.4 5.2 2.8 117%

Subtotal Maize 2000 3450 1450 72% 702.4 1331.7 629.3 90% Potato IRP 45 65 270 205 315% 3.7 49.5 45.8 1238% Garlic Upendo 40 1 3 2 200% 0.4 2.4 2.0 500% Coffee Idugumbi Amcos 27 15 35 20 133% 6.0 63.0 57.0 950% TOTALS 179 80% 712.5 1446.6 734.1 103%

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Impact on Marketed Production and Producer Group Incomes (continued) Arumeru

COMMODITY PRODUCER MEMBER MARKET VOLUME tons INCOME million Tsh GROUP NOS BEFORE AFTER DIFF BEFORE AFTER DIFF %

Baby corn Uwano, Ovegro, Ovinko, Kimnyaki, Emg'arunoto 150 0 180 180 0.000 0.27 0.27

Artimisia Endavukai, Kiwandoly 60 0 0.2 0.2 0.000 0.15 0.15 Milk Idafaso 30 200lt/da 80lt/da -120 0.052 0.020 -0.032 -62% Milk Uwam 30 800lt/da 1600lt/dy 800 0.160 0.320 0.160 100% Cult.Milk Idafaso 30 33packs 80packs 47 0.003 0.012 0.009 300% Butter Idafaso 30 5piece 8piece 3 0.008 0.016 0.008 100%

Subtotal Milk products 0.223 0.368 0.145 65% TOTALS 330 0.223 0.788 0.565 253%

Nkasi COMMODITY PRODUCER MEMBER INCOME million Tsh

GROUP NOS BEFORE AFTER DIFF % Maize Upendo, Muungano, Azimo 75 0.18 0.45 0.27 150% Rice Mkapa, Mwongozo, Nguvukazi 67 0.45 1.20 0.75 167% TOTALS 142 0.63 1.65 1.02 262%

Mufindi COMMODITY PRODUCER MEMBER MARKET VOLUME tons

GROUP NOS BEFORE AFTER DIFF Beans Bean producer group 30 0 15.6 15.6 Paprika Paprika producer group 30 0 2.2 2.2 TOTALS 60 17.8

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Impact on Marketed Production and Producer Group Incomes (continued) Rungwe

COMMODITY PRODUCER MEMBER MARKET VOLUME tons GROUPS NOS BEFORE AFTER DIFF %

Potato Nkalisi 38 9.7 30.0 20.3 209% Potato Jipenimoyo 33 8.4 25.0 16.6 198% Potato Neema 40 10.2 30.7 20.5 201% Potato Mianzi 30 7.7 23.0 15.3 199% Potato Jitihada 24 6.1 18.4 12.3 202% Subtotal Potatoes 165 42.1 127.1 85.0 201%

Bananas Juhudi 23 37.0 216.0 179 484% Bananas Wema Ufurasi 27 22.0 119.0 97 441% Bananas Upendo 29 20.0 118.0 98 490%

Subtotal Bananas 79 79.0 453.0 374.0 473% Pineapple Nufaika 40 31.0 78.0 47 152% Pineapple Mkombozi 40 32.0 82.0 50 156% Subtotal Pineapple 80 63.0 160.0 97 153% Beans Hamasa 34 6.0 13.0 7 117% Beans Vijana nsitu 24 7.0 16.0 9 129% Beans Kandolwa 26 6.0 14.0 8 133%

Subtotal Beans 84 19.0 43.0 24 126% Maize Shamba Darasa 30 4.0 23.0 19 475% Peas Uwamn 23 4.0 13.0 9 225% TOTAL 514 287%

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Impact on Marketed Production and Producer Group Incomes (continued) Muheza

COMMODITY PRODUCER MEMBER PRICES Tsh UNIT GROUP NOS BEFORE AFTER % DIFF PRICES

Milk Madafco 207 245.0 350.0 43% 105.0 Per litre Pineapple Jikwamue 40 150.0 350.0 133% 200.0 Per piece Oranges BOFACOS 100 9.0 35.0 289% 26.0 Per piece Black pepper Nkumba 60 900.0 1200.0 33% 300.0 Per kilo Maize Kitisa Women 29 60.0 250.0 317% 190.0 Per kilo TOTALS 436

It is important to acknowledge here the role of other factors that contributed to the increase in crop prices and hence incomes. These included the shortage in supply of many commodities due to drought conditions during the previous year and the introduction of ware house receipt system in some of the districts.

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Best Practices Developed by Experienced Districts How to Negotiate Deals with Big Traders or Processors by Muheza and Songea District Core Groups Songea experience with Maize Step 1: The idea started from the stakeholders meeting which involved big traders and producers of maize. The questions the traders had were:

a) How much could be produced, and b) Where the products could be found?

Step 2: The Partner Agency made a visit to big traders offices in Songea accompanied by farmers’ representatives for verifying the office localities and to reach

consensus as to how crops will be collected. The agreement was that farmers were to bring the crops to Songea and the average price was set at 82/= per kg for maize. The decision to bring maize to Songea town was due to traders scared of the risk of not having the big amount of produce in villages.

Step 3: The farmers’ representatives went back to their groups to tell what happened. Not all members brought their maize in the first instance because of the previous

experience of not being paid fairly. For farmers groups who were able to store their maize up to mid Feb or early March they sold their maize to Mohammed Enterprises for 80/= to 275/= per kg due to high demand related to food shortage in Malawi, Zambia and Kenya.

Muheza practice with Milk producers. Step 1: District Core group conducted Milk stakeholders meeting with involved Milk Producers, processor, livestock specialist and representatives of milk producers.

The main agenda in this meeting was to discuss the production costs of milk per litre and to get agreement on a reasonable price for producers, which was set at Tsh 290/ per litre. The meeting went on to form a market committee which involved the PA, DFP and representatives from all producer groups and district council advocate.

Step 2: The committee helped the three processors find a buyer for their milk. During negotiation one of the processors offered 350/= per litre but the producers

decided to sell all their milk to another trader who offered 320/= per litre. They chose the lower price because this trader is: • the one who promotes milk cows in the district • more stable and thus reliable • the producers’ trust in terms of payments

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Best Practices Developed by Experienced Districts (continued) How to Form and Strengthen Core Groups and Networks by Babati District Core Group Step 1: Establish the members of the District Core Group. This should involve representatives from stakeholders in the market chain and comprise of the following members:

• District Focal Person who has the role of chairperson • Partner Agency staff member who has the role of group secretary • District market monitor who has the role of group member • Representative from TCCIA who has the role of group member • Two representatives from producer groups who have the role of group member • Two representatives from processor/traders who have the role of group member

Step 2: Decide on the functions and operations of the Core Group. The main functions of the group are as follows:

• organize stakeholders meeting and workshops • communicate between producers and market key players (act as information broker) • facilitate market networking with market information centres by using cell phones, bill board and internet.

The core group meets once a month. Step 3: Identify important market centres within the district. Babati district is divided into four market zones with a market centre in each zone. Zone areas were decided by considering type of crops grown and stakeholders involved (producers, traders and processors). The main functions of Market Centres are to:

• collect and disseminate market information • conduct market research • liaise with the District core group

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Best Practices Developed by Experienced Districts (continued) How to Organize or Start a Warehouse Receipt System and SACCOS by Mbarali and Hai District core groups. Before you start first check on criteria necessary to start warehouse receipt system and SACCOS as follows:

• High production of the selected crops • Availability of storage facilities • Strong SACCOS /bank • Collateral manager who is qualified

Take the following steps to establish the warehouse receipts system and SACCOS Step One: Conduct sensitization exercise including the following:

• Calculation of Gross margin analysis with or without warehouse receipt system • Identify how the client benefits from the system ie obtaining 65%-75% of the Crop Value at the current Market price. • Awareness raising on the importance of joining SACCOS

Step Two: Conduct capacity building exercises for stakeholder involved in the warehouse receipt system (ie for the collateral manager) and in the SACCOS (ie for personal and producer members). In our case the Warehouse Receipt System was established with the following support:

• AMSDP conducted training on group strengthening • AMSDP organised a stakeholders meeting in which all the NGOs, CBOs and other organisation operating in Hai district explained their roles towards

development. From the meeting the RFSP volunteered to conduct training on establishment of SACCOS • PADEP volunteered to build a warehouse • FERT donated the funds for the initial start of the system

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Best Practices Developed by Experienced Districts (continued) How to Establish and Operate a Market Centres Network by Babati District core group.

Step One: Conduct a program orientation at District level

Step Two: Conduct a PRA to aid on the selection of villages, producers, traders and processor groups and decision at divisional level where to establish the market centres to easy communications. In Babati we established four centres in the following divisions: Daredi, Babati, Magugu and Gallepo. Three of these centres have warehouses stores and SACCOS which are important to their success.

Step Three: Form a market research committee in each center comprising of 5 members from producers, traders, and processor groups. The committee volunteers to facilitate the work of information sharing uses of bill boards, etc.

Step Four: Train the committee members on market research of prices, new crops that yield more income, etc.

Step Five: Establish the market center and provide for its operational requirements like mobile phones, billboards, marker pens and flip charts.

Step Six: Assist the market research committee to make sure market information is placed on the board weekly and that it collects information and sends it to the District core group for internet sharing. Assist the committee communicate with identified markets through mobile phones and SMS. In the case of Babati these markets are: Kibaiggu, Dodoma, Kilobero, Arusha and Kariakoo. Each member of the groups in the centre communicate on the volume (quantity) of the crop they have which needs to be sold.

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Best Practices Developed by Experienced Districts (continued) How to Start Marketing New Commodities by Arumeru and Hai District Core Groups Step 1: Establish a market research committee that includes 7 to 9 members drawn from the District core group and representatives of producers and other key players

making sure of gender balance in the committee; some new commodities maybe gender specific. Step 2: The market research committee then undertakes the necessary participatory market research within and outside the district to identify potential new

commodities including a Gross Margin Analysis for the new crop. Step 3: Presentation and discussion of the results of the market research committee with producers and other key players along the market chain in a business

platform workshop. Step 4: The District core team then convenes a meeting between farmers and buyer, processor and/or other key players to discuss terms of contract for the new

commodity. Step 5: The District core team arranges for the necessary training of farmers on the production technology for the new crop. Step 6: The District core team then follows up on the implementation of the contract done by the producers and buyers.

How to Operate a System with Mkulima Shushushu by Mufindi District Core Group Step 1: Before selecting a Mkulima Shushushu producer groups need to have had adequate training in group formation and in marketing skills. Step 2: The PA helps the producer group choose an intelligent man to make research on market activities. The person selected should be transparent about market

prices and opportunities to all the group members. Step 3: The roles of the Mkulima Shushushu are as follows:

• collect all market information in different markets within and outside the district. • disseminate information to all groups by using the mobile phone and face to face meetings • arrange for the transportation of crops/produce within the groups to the market.

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Learning Needs Identified by Members of Each District Team 1. How to prepare a business plans for people in the market chain and rural services company? 2. How to organise a warehouse receipt system and SACCOS effectively? 3. How to get loans from micro finance for the development of chains? 4. How to prepare market information and practices for sharing using mobile phones and the internet using Swahili? 5. How to organise a Rural Services Company? 6. How to set up a business platform to support, sustain and grow producer to consumer market chains? 7. How to extend networking within the district? 8. How can the core team improve their entrepreneurial skills? 9. How to establish a business development fund? 10. How to develop contracts between producers/traders? 11. How to make customers of Rural Services Company pay for services? 12. How to share experiences with other districts and other countries?

Learning Needs

New Districts

Babati

Hai Sumbawanga Nkasi Mbeya Mbarali Mufindi Songea Mbinga Ludewa Rungwe Arumeru Mbozi Muheza

1 X X X x X X X X x X x X x X 2 X X X X X X X X X X 3 X X X X X X X X X X X X 4 X X X X X X X X X X X X X X X 5 X X X X X X X X X X X X 6 X X X X X X X X X 7 X X X X X X X x x 8 X X X X X X x 9 X 10 X 11 X 12 X X x X X X

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Action Plans Developed by the Cross District Teams for Meeting their Learning Needs (4) How to Prepare Market Information, Documenting and Sharing Using Mobile Phones and Internet

Activity Steps Responsible Time Table Identify sources of information through meetings

Core members, Market chain key players, TCCIA April

Identify information types Market Chain key players and core group members May June Document key information Market information broker, Mkulima shushushu, Market committees July August Sharing, dissemination of information Core member groups, Producer groups members, Processor group members, Trader group members. September (5) How to Prepare a Business Plan for a Rural Services Company and Key Players in the Chain

Activity Steps Responsible Time Table Search for information on how to prepare business plans Core group members April Prepare business plan format ready for trying out PA and DFP May Prepare a business plan for interested key players in a market chain. Core Group May Sharing of business plan experiences and results with other districts September (3) How to Get Loans from Microfinance Institutions for Developing Market Chains

Activity Steps Responsible Time Table Identify microfinance bodies and existing market chains The core group April Establish contacts with microfinance bodies to know their working procedures and policies The core group April Organize workshop for all stakeholders working on microfinance and market chains All the stakeholders, the core group May Exchange information, knowledge, experience among the districts concerning microfinance assistance to market chains

Core groups May- September

(2) How to Organise and Run Effective Warehouse Receipt Systems and SACCOS

Activity Steps Responsible Time Table Gather information from areas which have experienced and achieved the warehouse system PA April - June Find out conditions for running strong and sustainable SACCOS including consultation with ACE and AMSDP PA May - June Study tour to places which have successful warehouse receipt systems and SACCOS PA July-Sept

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Action Plans for Learning Developed by the Cross District Teams (continued) (6) How to Set up Business Platform to Sustain and Grow Chains

Activity Steps Responsible Time Table Undertake rapid market analysis to identify key market chain actors Core Group April To convene one business platform meeting involving all concerned stakeholders All Stakeholders April – June Follow up and monitoring Core Group April- June Evaluation of performance of business platforms Core group and stakeholders Every two months (7) How to Extend the Network in the District

Activity Steps Responsible Time Table 1 Identify stakeholder in the district through questionnaire, face to face and stakeholders meetings PA, DFP April Identify means of communication between network members through face to face meetings, cell phones, billboard, and letters

District Core group May

Documenting experiences and sharing information between network members using cell phone, bill board, and internet

Core group June

4 Monitoring and evaluation of network performance Core group July (5) How to Organise and Run a Rural Service Company

Activity Steps Responsible Time Table Conduct survey on ICT providers/existing ICT business Core group April Identify viable businesses in the district Core group April Identify interested people/individuals to start up a services company Core group April May Convene stakeholders meeting in the district Core group June Discuss the possibility of partnership or other form for the company Core group June Form a common board working group to establish a rural services company Working Group July Consult on registration requirements and procedures Board Members July Register the business and acquisition of a TIN number, tax clearance, licence, etc Board Members August

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Next Steps to follow up on the Action Plans for Learning Developed by the Cross District Teams The members of the cross district teams developing these action plans decide to recognize a LEARNING CONTRACT between themselves. This contract included the following commitments:

• Aim for monthly and weekly exchange over the internet • Share any information that you find useful for other districts • Share your plans for making trials • Start with the best practice that you have already developed • Respond to the questions from other groups • Sharing information on achievements of each activity step • Make sure that you make real experience in the learning area on a small scale at first • Make “wake up” call to Districts who are not responding on the exchange schedules • Organise a reflection process by the end of September 2006.

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Closing Speeches from Workshop Observers Charles Aben, NAADS, Soroti District, Uganda Mr Aben explained that NAADS was the new national extension system with a vision to operate a decentralized farmer owned private sector service. The mission was to give farmers access to information knowledge and technology. He pointed out a number of similarities with what we are doing:

1. We are all interested in commercialization of service provision 2. Information is key to ensuring that the system works well 3. Private/ public partnerships are important ways of working

He also pointed out some of differences between NAADS and AMSDP. Firstly, unlike AMSDP, NAADS has mass distribution of documentation and it has funds going directly to farmer forums. On the other hand NAADS has not developed market chain in such an explicit way as AMSDP. He explained that his action plan when he returns to Uganda was first to sensitize the NAADS secretariat to improve on information and communication between districts. He also wants to form the core group members in his district and give service providers training in developing market chains and expand a LLL learning group that already exists in Soroti. IFAD “Corridor” Project Team, Peru The team explained about the ‘corridor’ project in Peru. The aim of the project is to increase income by developing capacities in rural markets and financial services. Within the marketing component they have technical assistance so project members can contact the technical professions that they need. This is on a cost sharing basis. Assistance is mainly requested to improve the quality of the product and on marketing. They have also an information service component which is a private enterprise. They operate a question and answer service to individual producers. The company gets information from the ministry of agriculture or from the Internet. The producer is paying a limited amount of money for this service to make it sustainable. In this workshop the team has learned that through using core groups they can disseminate information more widely. They have learned that it is better to work with all the players in a marketing chain and not just producers. They will integrate their meetings with all the components of the marketing chains. They have a business platform but these do not meet regularly or work with the same product. They use internet to facilitate project staff. Through the workshop they have learned what they have to take into account for running the internet points for producers and market chain players. They have also noticed the important use of mobile phones. The team wants to implement what they have learned in this workshop. The farmer from Peru also spoke. He raises Alpacas far away from the main cities, where Alpaca produce meat or wool. Thanks to the ‘corridor’ project he is able to export his products and his income has gone up. He was pleased that he had learned a lot at the workshop and will spread what he saw here with other producers in his region. He had not realized that there was poverty outside Peru and thinks that it is a good thing to exchange experiences as he has seen that there is poverty in Tanzania.

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Ed Heinemann IFAD Regional Economist for East Africa Mr Heinemann opened his comments by stressing that knowledge sharing can be between districts and countries but also between continents. He praised the workshop facilitators for breaking down the work into simple and understandable tasks. He felt that it had been very productive and a real partnership involving facilitation not experts teaching. He stated that the first lesson in marketing to come out of a recent IFAD review was not just to work with producers but with everyone along that value chain as he saw in this workshop. He emphasized that we are all learning together on this project. He continued that learning to start up rural service companies is not just something you learn once and then do. Rather it is necessary to learn all the time and stay ahead of the game. He observed that no one has the answers here and that we must stay flexible and must accommodate new ideas when they come. He noticed a change in culture among the programme participants with this move towards a commercial business. He urged the participants to move from being beneficiaries to being partners with AMSDP and then to move on beyond the programme. Finally he acknowledged that trying to develop private sector attitudes while being part of the government is difficult; you need to develop a support system for these businesses and then say goodbye when they are able to be independent. This is happening at a good time for the programme as the mid term review is soon to start. Now is the time to drop things that are not working and to expand the things that are. The assessment workshop was closed by the AMSDP coordinator, Mr. Nathaniel Katinila, who among other remarks, emphasized the importance of the efficient flow of information in improving market access by the smallholders.

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Participant’s Evaluation of the Workshop

The Learning Objectives (Did you feel the learning objectives of the workshop were reached?)

No!

A little

Yes

Very much To see how market linkages and access to market information have improved 6% 74% 19% To learn which activities opened up new opportunities or reduced transaction costs 21% 61% 16% To identify necessary innovations in marketing and ICT access 1% 29% 50% 18% To generate action plans on how new marketing services can be sustained 13% 54% 32% The facilitators, teaching methods and materials

Did the facilitators help you to learn? 5% 42% 50% Were the presentations clear and easy to follow? 5% 50% 44% Was the workshop facilitated in an interesting way? 5% 41% 52% Were the instructions for group work clear and easy to follow? 1% 5% 54% 38% All 58 participants filled out the evaluation questionnaire

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What in your opinion were the three main strengths of the workshop? The start and finish time (3); good and capable systematic facilitation of issues (12); each days recap to process next day; winding up on what the objectives and the main outputs of the workshop; sharing of experiences among districts and other colleagues from other countries; time keeping (2); good discussions among participants; clear presentation and well organised (5); methodology group works rather than the domination of the facilitation; participation was well organised (7); facilitation excellent (2); sharing experiences; group discussions; enough time to share experiences; almost ¾ of the workshop was participatory; instructions were very good and understandable; presentation style constructed to fit adult learning; learning materials; facilitators listened; well planned; target aim of the workshop involved the main players; experience from Peru; relevant facilitation; sharing of best practices; facilitators competent and know how to structure different experiences; how to use CD; unity; freedom of expression; venue; environment and logistic were the best; timetable; good organisation from topic to topic; presentation understandable; clarification by facilitators; fairness opportunity in contribution; group discussion; participation of both participants and facilitators was active; learning material good. Prepare business plans (3); business platform (2);formation and organisation of Rural Services Company (6); what we need to learn to be ready for 2009; preparation of group action plans (5); warehouse receipt system (3); formation of SACCOS (2); how to organise and facilitate shushushu; market chain improvements (3), learning how the districts have done to improve market linkages and market information access (5); how to prepare market inform and documentation; experience in different ways of market information programme (4); interco-ordination of information between districts (2); linkages between producers; evaluation of last six months; encouraged more to join lll, What in your opinion were the three main weaknesses of the workshop? Group work needed more time for notes and exchange between districts; less time to recap yesterdays tasks; finishing time to early, too long presentations but good; time schedule (3); learning time too short; timetable too short (4); last day should finish up early (2); time factor. Poor Swahili translation to some participants; language barrier (10), language a block for farmers; language barrier if farmers invited use Kiswahili; translate language; Some PA’s did not attend; next time consider all PA’s attend rather than one only because it involves a lot of activities to do after; producers should have been added, poor representation by district. No socialisation; workshop proceedings not provided; report of workshop at closing date; large number of participants; facilitators not reacting directly to the comments- much was left to participants whether good or bad; misunderstanding of ICTs, changes of sitting position disturbed; low education of some participants;

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Do you have any other comments you would like to share? Workshop should be conducted in the regional where the project works eg Arusha rather than Morogoro- it will be easier to see the achievements; I congratulate the organisers but should stick on time especially in the end session; limited time for so many new ideas given; need an evaluation for the assignments given; need to get all workshop reports; good planning especially convey information on the dates and venues of workshop two months ago great; excellent, this gave us room to plan; more time to find out more information about how to make a strong network and linkage with farmers outside of the country Such workshops should be convened quarterly; better to have his workshop again, need for follow up workshops; more time for workshop; the workshop to be conducted often; these kinds of workshops with experience sharing should be organised again and again; AMSDP must ensure the PAs communicate well with the DFP and other members; AMSDP and IFAD must be in touch always; Commercial officer could help core group do work. we have more knowledge on how to form company; New districts should be given all the first packages to initiate their programme in their districts; new districts need to be capacitated on first mile as done with other districts implementing the same programme; more training on internet course if possible; much more core group training; study visits important and sharing of experiences.

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Participants Contacts Details Name Districts ADDRESS Telephone Email

Samwel Mbise Arumeru Box 181 Duluti Arusha 0748-522281 [email protected] Asha Muya Arumeru Box 8909 Moshi 0741-433693 [email protected] Joseph Lyimo Arumeru Box 205 Arusha 0744-569410 Rebeca Mongi Arumeru Box 3083 Arusha 0744-588478 [email protected] Violet Cheti Muheza Box 20 Muheza 0741-688041 [email protected] Lucy Chomba Muheza Lugongo Estate Tanga 0787-418358 [email protected] Steve Steven Muheza Box 176 muheza 0741-277160 steve_71@@yahoo.com Selvester Mziray Muheza Box 20 Muheza 0744-863080 [email protected] Kain Mvanda Hai Box 13869 Arusha 744262346 [email protected] Matilda Mfoi Hai Box 27 Hai 0744-497648 [email protected] Rabson Ndosa Hai Box 144 Hai 0745-782805 Twaha Abdalla Hai Box 78 Hai 0741-710735 William Swai Babati Box 675 Babati 0787-414161 [email protected], Mussa Singisha Babati Box 400 Babati 0748-413311 [email protected] Athuman Karunde Babati Box 224 Babati 0748-397456 Stanley Mchome Babati Box 218 Babati 0748-291353 [email protected] John Mdoe Lushoto Box 22 Lushoto 0748-617303 [email protected] Enirisha Magohe Same Box 138 Same 0744-835276 [email protected] Chikira Mcharo Rombo Box 287 Mkuu Rombo 0744-942673 [email protected] Paul Lukumay Hanang Box 66 Katesh 0748-605229 M W Massay Mbulu Box 62 Mbulu 0748-725108 R Kombo Monduli Box 1 Monduli 0744-753643 [email protected] Bernard Semwaiko Mbinga Box 194 Mbinga 0748-729567 [email protected] Felix Nkondo Mbinga Box 418 Mbinga 0744-830907 [email protected] Salvatory Mayoka Nkasi Box 188 Namanyere 0746-007969 025-2802939 [email protected] Pirmin Matumizi Nkasi Box 15 Namanyere 252581 Beatus Kasisilwa Nkasi Box 27 Namanyere 0744-085317 025-2802283 Desderius J Mipata Nkasi Box 3 Namanyere 0748-236321 A M Chacha Ludewa Box 19 Ludewa 026-2790100 0743012664 M R Chatto Ludewa Box 19 Ludewa 026-2790097 0744839902 [email protected] Angetile Nocha Rungwe Box 23 Tukuyu 0748-341737 [email protected] Noel Rutagarama Rungwe Box 529 Tukuyu 0744-635904 [email protected]

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Participants Contacts Details Name Districts ADDRESS Telephone Email

Hezekia Mwakasungula Rungwe Box 6306 Mbeya 0744-479243 [email protected] Mwaisaka H N Sumbawanga Box 709 S/wanga 025-2800613 0744-776841 [email protected] Alfan Mohammed Sumbawanga Box 229 S/wanga 025-2802133 745771335 [email protected] Festo Chadema Sumbawanga Box 229 S/wanga 025-2802133 Wilbrod Kansapa Sumbawanga Box 229 S/wanga 025-2802133 746255372 [email protected] Michael Matambi Mbeya Box 253 Mbeya 0748-623280 [email protected] Gabriel Nkenzi Mbeya Box 6306 Mbeya 0748-354381 [email protected] Ima N Kazumba Mbeya Box 4677 Mbeya 0745-654892 [email protected] Nicolous Malema Mbeya Box 4530 Mbeya 0745-063028 [email protected] Frida Mhanze Mbeya Box 194 Mbeya 0744-829665 [email protected] Nuswe Nyanzali Mufindi Box 67 Mafinga 748-665353 [email protected] Joha Kamballa Mufindi Box 373 Mafinga 748-683076 [email protected] Henry Mang'enya Mufindi Box 315 Mafinga 744-410103 Bahati Tweve Mufindi Box 289 Mafinga 744-829751 Anyubatile Seme Mbalali Box 237 Rujewa 0744-081847 [email protected] Eliud Simfukwe Mbalali Box 232 Rujewa 0787-919896 [email protected] Kifike S C Mbalali Box 78 Chimala 0744-553364 [email protected] Rose Konga Mbalali Box 237 Rujewa 0744-656477 [email protected] Pius Mwashikumbulu Mbozi Box 94 mbozi 0745-816722 [email protected] Mwang'ombola Mwaikambo Mbozi box 190 mbozi 0787-189826 [email protected] Deogratius Rwechungura Mbozi box 190 mbozi 0744-641607 [email protected] Daniel Sikumbili Mbozi box 190 mbozi Mohamed Waziri Songea Box 995 Songea 025-2602047 [email protected] Eliushi Mushi Job Songea Box 1150 Songea 025-2600877 [email protected] Nathaniel Katinila PC- AMSDP [email protected] Vincon Nyimbo AMS-AMSDP [email protected] Zipporah Mwakajwanga ZCO-S-AMSDP [email protected] Marwa Moses ZCO-N-AMSDP Box 50 USA RIVER 748305860 [email protected] Mussa Msakamali ZA-N-AMSDP [email protected]

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Acknowledgements We wish to acknowledge the hard work and effort of Nathaniel Katilina, Programme coordinator, Vincon Nyimbo, Agricultural Marketing Specialist, Zipphora Mwakajwanga and Marwa Moses, Zonal Commercial Officers of the AMSDP programme in preparing for, organizing and managing this assessment workshop. We also thank Mwatima Juma, IFAD liaison officer in Dar es Salaam for her support to our work in Tanzania. The Agriculture Marketing Systems Development Programme (AMSDP) is supported by the UN International Fund for Agricultural Development (IFAD), Rome, Italy. The First Mile Project is supported by the Swiss Development Cooperation (SDC), Bern, Switzerland. The facilitators: Clive Lightfoot, Ueli Scheuermeier and Anne Dennig.

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Photo Record of the Workshop

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