LinkedIn · 2020-04-02 · Table of Contents Overview & Methodology A world of insights can be...
Transcript of LinkedIn · 2020-04-02 · Table of Contents Overview & Methodology A world of insights can be...
APAC Talent Pool Reports Q1 2014 Where you can find top talent and more
Talent Solutions
Table of Contents
Overview & Methodology
A world of insights can be gathered from LinkedIn’s 259 million members - the world’s largest professional network. Talent pools are defined by member skillset, based on the skills and keywords on a member profile. Skillsets group similar and related skills that are critical to a certain profession or industry. Within each skillset LinkedIn Recruiter activity and member characteristics are used to determine supply and demand for talent. A higher demand index means that the average professional in a region is interacting with recruiters more frequently than peers in other regions. Data about job consideration comes from our semiannual talent drivers survey of over 100,000 members.
Why Skill Sets Matter
Over 70% of LinkedIn members say that the skillsets they possess are an important part of their professional identity. Skillsets – more than job titles and functions – tell the story of the value professionals bring and the breadth of their experience. LinkedIn members have tens of thousands of skills on their profiles, covering a range of professional expertise from Microsoft Office to Rocket Science. Analyzing skillsets helps to learn: what specific groups of professionals look for in a job, what universities they attended, and what industries they work in, to effectively find and attract top talent within those groups.
About LinkedIn Talent Solutions
LinkedIn is the world's largest professional network with more than 259 million members in over 200 countries and territories. More than 20,000 companies — including 90 of the Fortune 100 — and thousands of recruiters, HR professionals and hiring managers use LinkedIn Talent Solutions' products and services to find, engage and hire top talent across the globe.
For more Talent Pool Reports: lnkd.in/TalentDemand
Banking and General Finance
Construction
Corporate Finance
Logistics and Supply Chain Management
Marketing
Oil and Gas
Software Development
Trading and Investment
Students and Recent Graduates
Female Leaders
Talent Pool ReportBanking and General Finance
IndiaQ1 2014
By The Numbers
70,837 LinkedIn members
15,367 recent grads have joined the workforce
49% of banking and general finance professionals are manager or above
1 in 17 changed jobs in the past 12 months
Banking and general finance professionals in Mumbai Area are 2x more likely to be contacted by a recruiter than those in Hyderabad Area
Overview & Methodology
A world of insights can be gathered fromLinkedIn’s 259 million members - theworld’s largest professional network.Talent pools are defined by memberskillset, based on the skills and keywordson a member profile. Skillsets groupsimilar and related skills that are criticalto a certain profession or industry.Within each skillset LinkedIn Recruiteractivity and member characteristics areused to determine supply and demandfor talent. A higher demand indexmeans that the average professional in aregion is interacting with recruiters morefrequently than peers in other regions.Data about job consideration comesfrom our semiannual talent driverssurvey of over 100,000 members.
Where should you look for talent?
What skills and keywords should you look for?
HIGH-DEMAND
HIDDEN GEMS
SATURATED
# of LinkedIn Members
Dem
and
Ind
exLe
ss D
eman
dM
ore
Dem
and
1,500 7,0002,000 3,000 4,000
Mumbai Area
Bengaluru Area
10,000 15,000
Hyderabad Area
New Delhi Area
Gurgaon
Chennai Area
Kolkata Area
India, Other
Pune Area
5,000
Ahmedabad Area
Corporate FinanceFinance
Financial Modeling
Banking
Retail BankingAccounting
Management InvestmentsPortfolio Management
Financial Reporting
Financial Analysis
Risk Management
Banking and General Finance
What do banking and general finance professionals look for in a job?
What schools do recent graduates come from?
Most popular LinkedIn groups
�� The Institute of Chartered Accountants of India
�� University of Mumbai �� CFA Institute�� Mumbai University�� Narsee Monjee Institute of
Management Studies
�� Institute of Company Secretaries of India
�� Institute of Chartered Financial Analysts of India
�� Institute of Chartered Accountants of India
Which industries employ banking and general finance professionals?
How can you connect with banking and general finance professionals?
1. Leverage your Employees’ Networks The #1 activity on LinkedIn is viewing other members profiles. You can connect with priority talent whenever they visit an employee’s profile page using Work With Us ads.
2. Engage in Conversation through Status Updates Updates to your followers can be targeted (i.e. by function, by geography) to send relevant, timely updates to your priority talent pools. You can reach beyond your follower base using Sponsored Updates.
3. Tell a Relevant Talent Brand Story Share why your company is unique and use LinkedIn’s talent driver data to better understand what this talent pool cares most about. Premium career pages allow for segment-specific targeting to ensure priority talent sees the content most relevant to them.
4. Measure and Track your Progress Talk to your LinkedIn rep to measure the strength of your Talent Brand with this talent pool and to learn how you stack up against your competition.
Copyright © 2014 LinkedIn Corporation. LinkedIn, the LinkedIn logo, and InMail, are registered trademarks of LinkedIn Corporation in the United States and/or other countries. All other brands and names are the property of their respective owners. All rights reserved.
Additional Talent Pool Reports: lnkd.in/TalentDemand Learn more about LinkedIn Talent Solutions: talent.linkedin.com
38%
41%
41%
50%
53%
63%
68%
35%
42%
50%
47%
47%
52%
50%
A PLACE I WOULD BE PROUDTO WORK AT
JOB SECURITY
GOOD WORK/LIFE BALANCE
A COMPANY WITH A LONG-TERM STRATEGIC VISION
STRONG CAREER PATH
CHALLENGING WORK
EXCELLENT COMPENSATIONAND BENEFITS
Indian AverageBanking andGeneral FinanceProfessionals
28%35%
VALUES EMPLOYEECONTRIBUTIONS
38.9% 36.5%
7.8% 6.6%3.3% 3.3% 2.2%
1.5%
BA
NK
ING
INSU
RA
NC
E
MA
NA
GEM
ENT
CO
NSU
LTIN
G
INV
ESTM
ENT
MA
NA
GEM
ENT
AC
CO
UN
TIN
G
INV
ESTM
ENT
BA
NK
ING
IT &
SER
VIC
ES
FIN
AN
CIA
LSE
RV
ICES
50%
20%
10%
5%
2%
1%0%
�� Banking Careers�� Job Openings, Job Leads and Job Connections!�� Finance Club�� Chartered Accountants India�� Finance Industry Professionals Worldwide
Talent Pool ReportBanking and General Finance
North AsiaQ1 2014
By The Numbers
10,633 LinkedIn members
2,708 recent grads have joined the workforce
60% of banking and general finance professionals are manager or above
1 in 11 changed jobs in the past 12 months
Banking and general finance professionals in Hong Kong are 2.5x more likely to be contacted by a recruiter than those in Korea
Overview & Methodology
A world of insights can be gathered fromLinkedIn’s 259 million members - theworld’s largest professional network.Talent pools are defined by memberskillset, based on the skills and keywordson a member profile. Skillsets groupsimilar and related skills that are criticalto a certain profession or industry.Within each skillset LinkedIn Recruiteractivity and member characteristics areused to determine supply and demandfor talent. A higher demand indexmeans that the average professional in aregion is interacting with recruiters morefrequently than peers in other regions.Data about job consideration comesfrom our semiannual talent driverssurvey of over 100,000 members.
Where should you look for talent?
What skills and keywords should you look for?
Corporate Finance
FinanceFinancial Modeling
Banking
Retail Banking
Accounting
Management
Investments
Portfolio Management
Financial Reporting
Financial Analysis
Risk Management
HIGH-DEMAND
HIDDEN GEMS
SATURATED
# of LinkedIn Members
Dem
and
Ind
exLe
ss D
eman
dM
ore
Dem
and
100 200 500 1,000
Guangzhou City (CN)
Hong Kong - All
Shanghai City (CN)
China - All
Within 23 wards, Tokyo, Japan
Japan - All
Taiwan - All
Beijing City (CN)
Shenzhen City (CN)
2,000
Korea - All
Banking and General Finance
What do banking and general finance professionals look for in a job?
What schools do recent graduates come from?
Most popular LinkedIn groups
�� The University of Hong Kong (HK)
�� The Chinese University of Hong Kong (HK)
�� Peking University (CN)�� Fudan University (CN)
�� The Hong Kong University of Science and Technology (HK)
�� CFA Institute�� Shanghai Jiao Tong
University (CN)�� Shanghai University of
Finance and Economics (CN)
Which industries employ banking and general finance professionals?
How can you connect with banking and general finance professionals?
1. Leverage your Employees’ Networks The #1 activity on LinkedIn is viewing other members profiles. You can connect with priority talent whenever they visit an employee’s profile page using Work With Us ads.
2. Engage in Conversation through Status Updates Updates to your followers can be targeted (i.e. by function, by geography) to send relevant, timely updates to your priority talent pools. You can reach beyond your follower base using Sponsored Updates.
3. Tell a Relevant Talent Brand Story Share why your company is unique and use LinkedIn’s talent driver data to better understand what this talent pool cares most about. Premium career pages allow for segment-specific targeting to ensure priority talent sees the content most relevant to them.
4. Measure and Track your Progress Talk to your LinkedIn rep to measure the strength of your Talent Brand with this talent pool and to learn how you stack up against your competition.
Copyright © 2014 LinkedIn Corporation. LinkedIn, the LinkedIn logo, and InMail, are registered trademarks of LinkedIn Corporation in the United States and/or other countries. All other brands and names are the property of their respective owners. All rights reserved.
Additional Talent Pool Reports: lnkd.in/TalentDemand Learn more about LinkedIn Talent Solutions: talent.linkedin.com
�� Finance Club�� China Job Openings, Career and Opportunities�� Banking Careers�� China Banking & Finance Club�� Hong Kong Connection
37.8% 29.3%
7.7% 7.3% 6.6% 5.6%3.6% 2.1%
BA
NK
ING
INSU
RA
NC
E
MA
NA
GEM
ENT
CO
NSU
LTIN
G
INV
ESTM
ENT
MA
NA
GEM
ENT
AC
CO
UN
TIN
G
INV
ESTM
ENT
BA
NK
ING
IT &
SER
VIC
ES
FIN
AN
CIA
LSE
RV
ICES
50%
20%
10%
5%
2%
1%0%
38%
50%
50%
50%
50%
63%
30%
38%30%
38%34%
35%
42%
22%
49%
62%
A PLACE I WOULD BE PROUDTO WORK AT
CHALLENGING WORK
HAVING A GOOD RELATIONSHIPWITH YOUR SUPERIORS
ABILITY TO MAKE AN IMPACT
GOOD WORK/LIFE BALANCE
STRONG CAREER PATH
EXCELLENT COMPENSATIONAND BENEFITS
North Asia Average
Banking andGeneral FinanceProfessionals
STRONG EMPLOYEEDEVELOPMENT
Talent Pool ReportBanking and General Finance
South East AsiaQ1 2014
By The Numbers
21,987 LinkedIn members
3,953 recent grads have joined the workforce
57% of banking and general finance professionals are manager or above
1 in 14 changed jobs in the past 12 months
Banking and general finance professionals in Singapore are 4x more likely to be contacted by a recruiter than those in Malaysia
Overview & Methodology
A world of insights can be gathered fromLinkedIn’s 259 million members - theworld’s largest professional network.Talent pools are defined by memberskillset, based on the skills and keywordson a member profile. Skillsets groupsimilar and related skills that are criticalto a certain profession or industry.Within each skillset LinkedIn Recruiteractivity and member characteristics areused to determine supply and demandfor talent. A higher demand indexmeans that the average professional in aregion is interacting with recruiters morefrequently than peers in other regions.Data about job consideration comesfrom our semiannual talent driverssurvey of over 100,000 members.
Where should you look for talent?
What skills and keywords should you look for?
Corporate Finance
FinanceFinancial Modeling
Banking
Retail Banking
Accounting
ManagementInvestments Portfolio Management
Financial Reporting
Financial AnalysisRisk Management
HIGH-DEMAND
HIDDEN GEMS
SATURATED
# of LinkedIn Members
Dem
and
Ind
exLe
ss D
eman
dM
ore
Dem
and
200 5,000 7,000300 400 500 700 1,000 1,500
Malaysia - All
Singapore - All
150
Kuala Lumpur (MY)
Philippines - All
Thailand
Greater Jakarta Area (IN)
Cambodia - All
Vietnam - All
Selangor (MY)
2,000 3,000 4,000
Indonesia - All
Banking and General Finance
What do banking and general finance professionals look for in a job?
What schools do recent graduates come from?
Most popular LinkedIn groups
�� Singapore Management University (SG)
�� Nanyang Technological University (SG)
�� National University of Singapore (SG)
�� Universitas Indonesia (IN)�� CFA Institute�� Insead (SG)�� Universitas Gadjah Mada (IN)�� De La Salle University (PH)
Which industries employ banking and general finance professionals?
How can you connect with banking and general finance professionals?
1. Leverage your Employees’ Networks The #1 activity on LinkedIn is viewing other members profiles. You can connect with priority talent whenever they visit an employee’s profile page using Work With Us ads.
2. Engage in Conversation through Status Updates Updates to your followers can be targeted (i.e. by function, by geography) to send relevant, timely updates to your priority talent pools. You can reach beyond your follower base using Sponsored Updates.
3. Tell a Relevant Talent Brand Story Share why your company is unique and use LinkedIn’s talent driver data to better understand what this talent pool cares most about. Premium career pages allow for segment-specific targeting to ensure priority talent sees the content most relevant to them.
4. Measure and Track your Progress Talk to your LinkedIn rep to measure the strength of your Talent Brand with this talent pool and to learn how you stack up against your competition.
Copyright © 2014 LinkedIn Corporation. LinkedIn, the LinkedIn logo, and InMail, are registered trademarks of LinkedIn Corporation in the United States and/or other countries. All other brands and names are the property of their respective owners. All rights reserved.
Additional Talent Pool Reports: lnkd.in/TalentDemand Learn more about LinkedIn Talent Solutions: talent.linkedin.com
�� Banking Careers�� Finance Club�� Indonesian Banking Professionals�� Singapore Banking Professionals�� Indonesian Banking & Finance Executives
54.5%25.1%
4.4% 4.2% 3.8% 3.2% 3.0%1.8%
BA
NK
ING
INSU
RA
NC
E
MA
NA
GEM
ENT
CO
NSU
LTIN
G
INV
ESTM
ENT
MA
NA
GEM
ENT
AC
CO
UN
TIN
G
INV
ESTM
ENT
BA
NK
ING
IT &
SER
VIC
ES
FIN
AN
CIA
LSE
RV
ICES
50%
20%
10%
5%
2%
1%0%
38%
47%
41%
50%
53%
81%
38%
34%34%
34%33%
37%
40%
30%
53%
67%
STRONG EMPLOYEEDEVELOPMENT
A COMPANY WITH A LONG-TERM STRATEGIC VISION
HAVING A GOOD RELATIONSHIPWITH YOUR SUPERIORS
VALUES EMPLOYEECONTRIBUTIONS
GOOD WORK/LIFE BALANCE
STRONG CAREER PATH
EXCELLENT COMPENSATIONAND BENEFITS
South East AsiaAverage
Banking andGeneral FinanceProfessionals
HAVING A GOOD RELATIONSHIPWITH YOUR COLLEAGUES
Talent Pool ReportBanking and General Finance
Australia and New ZealandQ1 2014
By The Numbers
100,370 LinkedIn members
16,850 recent grads have joined the workforce
54% of banking and general finance professionals are manager or above
1 in 8 changed jobs in the past 12 months
Banking and general finance professionals in Sydney are 3x more likely to be contacted by a recruiter than those in Auckland
Overview & Methodology
A world of insights can be gathered fromLinkedIn’s 259 million members - theworld’s largest professional network.Talent pools are defined by memberskillset, based on the skills and keywordson a member profile. Skillsets groupsimilar and related skills that are criticalto a certain profession or industry.Within each skillset LinkedIn Recruiteractivity and member characteristics areused to determine supply and demandfor talent. A higher demand indexmeans that the average professional in aregion is interacting with recruiters morefrequently than peers in other regions.Data about job consideration comesfrom our semiannual talent driverssurvey of over 100,000 members.
Where should you look for talent?
What skills and keywords should you look for?
HIGH-DEMAND
HIDDEN GEMS
SATURATED
# of LinkedIn Members
Dem
and
Ind
exLe
ss D
eman
dM
ore
Dem
and
500 1,000 2,000 10,000 20,0005,000
Australia - Other
Brisbane Area (AU)
Sydney Area (AU)
Melbourne Area (AU)
New Zealand - All
Perth Area (AU)
Adelaide Area (AU)
Auckland (NZ)Newcastle Area (AU)
New South Wales (AU)
Wellington & Wairarapa (NZ)
Canterbury& West
Coast (NZ)
Canberra Area (AU)
Tasmania (AU)
Queensland Area (AU)
Finance
Financial Modeling
Financial Services
Banking AccountingManagement
Investments
Portfolio Management
Business Strategy
Financial Reporting
Financial Analysis
Risk Management
Banking and General Finance
What do banking and general finance professionals look for in a job?
What schools do recent graduates come from?
Most popular LinkedIn groups
�� CPA Australia (AU)�� Kaplan Professional
(AU) �� University of Technology,
Sydney (AU)�� Deakin University (AU)
�� University of New South Wales (AU)
�� Macquarie University (AU)�� University of Sydney (AU)�� Monash University (AU)
Which industries employ banking and general finance professionals?
How can you connect with banking and general finance professionals?
1. Leverage your Employees’ Networks The #1 activity on LinkedIn is viewing other members profiles. You can connect with priority talent whenever they visit an employee’s profile page using Work With Us ads.
2. Engage in Conversation through Status Updates Updates to your followers can be targeted (i.e. by function, by geography) to send relevant, timely updates to your priority talent pools. You can reach beyond your follower base using Sponsored Updates.
3. Tell a Relevant Talent Brand Story Share why your company is unique and use LinkedIn’s talent driver data to better understand what this talent pool cares most about. Premium career pages allow for segment-specific targeting to ensure priority talent sees the content most relevant to them.
4. Measure and Track your Progress Talk to your LinkedIn rep to measure the strength of your Talent Brand with this talent pool and to learn how you stack up against your competition.
Copyright © 2014 LinkedIn Corporation. LinkedIn, the LinkedIn logo, and InMail, are registered trademarks of LinkedIn Corporation in the United States and/or other countries. All other brands and names are the property of their respective owners. All rights reserved.
Additional Talent Pool Reports: lnkd.in/TalentDemand Learn more about LinkedIn Talent Solutions: talent.linkedin.com
39%
41%
49%
58%
33%
35%
43%
29%
34%
34%
34%
34%
47%
53%
45%
A PLACE I WOULD BE PROUDTO WORK AT
ABILITY TO MAKEAN IMPACT
GOOD WORK/LIFE BALANCE
GOOD RELATIONSHIP WITHYOUR COLLEAGUES
STRONG CAREER PATH
CHALLENGING WORK
CULTURE THAT FITSMY PERSONALITY
EXCELLENT COMPENSATIONAND BENEFITS
AU & NZ AverageBanking andGeneral FinanceProfessionals31%
46.7%23.2%
15.5%
4.4% 3.5%2.2% 2.2% 2.2%
BA
NK
ING
INSU
RA
NC
E
MA
NA
GEM
ENT
CO
NSU
LTIN
G
INV
ESTM
ENT
MA
NA
GEM
ENT
AC
CO
UN
TIN
G
MIN
ING
&M
ETA
LS
IT &
SER
VIC
ES
FIN
AN
CIA
LSE
RV
ICES
50%
20%
10%
5%
2%
1%0%
�� Harvard Business Review�� Banking Careers�� Cpa Australia Members Group�� Finance Club�� Chief Financial Officer (Cfo) Network - The #1 Group For Cfos
Talent Pool ReportConstruction
IndiaQ1 2014
By The Numbers
30,233 LinkedIn members
6,221 recent grads have joined the workforce
29% of construction professionals are manager or above
1 in 17 changed jobs in the past 12 months
Construction professionals in Mumbai are 1.5x more likely to be contacted by a recruiter than those in Pune Area
Overview & Methodology
A world of insights can be gathered fromLinkedIn’s 259 million members - theworld’s largest professional network.Talent pools are defined by memberskillset, based on the skills and keywordson a member profile. Skillsets groupsimilar and related skills that are criticalto a certain profession or industry.Within each skillset LinkedIn Recruiteractivity and member characteristics areused to determine supply and demandfor talent. A higher demand indexmeans that the average professional in aregion is interacting with recruiters morefrequently than peers in other regions.Data about job consideration comesfrom our semiannual talent driverssurvey of over 100,000 members.
Where should you look for talent?
What skills and keywords should you look for?
HIGH-DEMAND
HIDDEN GEMS
SATURATED
# of LinkedIn Members
Dem
and
Ind
exLe
ss D
eman
dM
ore
Dem
and
1,000 5,0001,500 2,000 3,000
Mumbai Area
Bengaluru Area
Hyderabad Area
New Delhi Area
Gurgaon
Chennai Area
Kolkata Area
Pune Area
India, Other
4,000
Ahmedabad Area
Contract Management
Architecture
Civil Engineering
SketchUp
Construction Management
Road
Sustainable Design
Architectural DesignDesign Research
AutoCAD
Construction
Concrete
Construction
What do construction professionals look for in a job?
What schools do recent graduates come from?
Most popular LinkedIn groups
�� School of Planning and Architecture
�� Cept University�� National Institute of
Construction Management and Research
�� Jamia Millia Islamia
�� Indian Institute of Technology, Roorkee
�� University of Mumbai �� Anna University�� Indian Institute of
Technology, Delhi
�� American Society of Civil Engineers (Asce)�� Council of Architecture �� Architect �� The Indian Institute of Architects �� Civil/Structural Engineering Network
Which industries employ construction professionals?
How can you connect with construction professionals?
1. Leverage your Employees’ Networks The #1 activity on LinkedIn is viewing other members profiles. You can connect with priority talent whenever they visit an employee’s profile page using Work With Us ads.
2. Engage in Conversation through Status Updates Updates to your followers can be targeted (i.e. by function, by geography) to send relevant, timely updates to your priority talent pools. You can reach beyond your follower base using Sponsored Updates.
3. Tell a Relevant Talent Brand Story Share why your company is unique and use LinkedIn’s talent driver data to better understand what this talent pool cares most about. Premium career pages allow for segment-specific targeting to ensure priority talent sees the content most relevant to them.
4. Measure and Track your Progress Talk to your LinkedIn rep to measure the strength of your Talent Brand with this talent pool and to learn how you stack up against your competition.
Copyright © 2014 LinkedIn Corporation. LinkedIn, the LinkedIn logo, and InMail, are registered trademarks of LinkedIn Corporation in the United States and/or other countries. All other brands and names are the property of their respective owners. All rights reserved.
Additional Talent Pool Reports: lnkd.in/TalentDemand Learn more about LinkedIn Talent Solutions: talent.linkedin.com
35%
38%
42%
47%
47%
56%
58%
35%
47%
50%
52%
50%
47%
42%
A PLACE I WOULD BE PROUDTO WORK
JOB SECURITY
EXCELLENT COMPENSATIONAND BENEFITS
STRONG CAREER PATH
CHALLENGING WORK
GOOD WORK/LIFE BALANCE
A COMPANY WITH A LONG-TERM STRATEGIC VISION
Indian AverageConstruction Professionals
33%25%HAVING A GOOD RELATIONSHIP
WITH YOUR SUPERIORS
36.6% 34.3%16.8%
4.6% 4.4%
2.0%1.1%
CIV
IL E
NG
INEE
RIN
G
AR
CH
ITEC
TUR
EA
ND
PLA
NN
ING
CO
NST
RU
CTI
ON
OIL
AN
DEN
ERG
Y
DES
IGN
REA
L ES
TATE
TRA
NSP
OR
TATI
ON
50%
20%
10%
5%
2%
1%0%
Talent Pool ReportConstruction
North AsiaQ1 2014
By The Numbers
8,227 LinkedIn members
1,473 recent grads have joined the workforce
36% of construction professionals are manager or above
1 in 11 changed jobs in the past 12 months
Construction professionals in Hong Kong are 5x more likely to be contacted by a recruiter than those in Taiwan
Overview & Methodology
A world of insights can be gathered fromLinkedIn’s 259 million members - theworld’s largest professional network.Talent pools are defined by memberskillset, based on the skills and keywordson a member profile. Skillsets groupsimilar and related skills that are criticalto a certain profession or industry.Within each skillset LinkedIn Recruiteractivity and member characteristics areused to determine supply and demandfor talent. A higher demand indexmeans that the average professional in aregion is interacting with recruiters morefrequently than peers in other regions.Data about job consideration comesfrom our semiannual talent driverssurvey of over 100,000 members.
Where should you look for talent?
What skills and keywords should you look for?
HIGH-DEMAND
HIDDEN GEMS
SATURATED
# of LinkedIn Members
Dem
and
Ind
exLe
ss D
eman
dM
ore
Dem
and
100 3,000200 500 800 1,000
Within 23 wards, Tokyo, Japan
Hong Kong - All
Shanghai City (CN)
China - All
Shenzhen City (CN)
Taiwan - All
Japan - All
Beijing City (CN)
2,000
Korea - All
Macao - All
Contract Management
Architecture
Civil Engineering
SketchUp
Construction Management
Road
Sustainable Design
Architectural DesignDesign Research
AutoCAD
Construction
Concrete
Construction
What do construction professionals look for in a job?
What schools do recent graduates come from?
Most popular LinkedIn groups
�� The University of Hong Kong (HK)
�� The Hong Kong Polytechnic University (HK)
�� Tongji University (CN)�� The Hong Kong University of
Science and Technology (HK)
�� Tsinghua University (CN)�� University of Nottingham
(CN)�� The Chinese University of
Hong Kong (HK)�� City University of Hong
Kong (HK)
�� Design Meets Business (China)�� Architecture Design China�� Architect�� Urban Design Network�� US / China Architecture, Development & Design
Which industries employ construction professionals?
How can you connect with construction professionals?
1. Leverage your Employees’ Networks The #1 activity on LinkedIn is viewing other members profiles. You can connect with priority talent whenever they visit an employee’s profile page using Work With Us ads.
2. Engage in Conversation through Status Updates Updates to your followers can be targeted (i.e. by function, by geography) to send relevant, timely updates to your priority talent pools. You can reach beyond your follower base using Sponsored Updates.
3. Tell a Relevant Talent Brand Story Share why your company is unique and use LinkedIn’s talent driver data to better understand what this talent pool cares most about. Premium career pages allow for segment-specific targeting to ensure priority talent sees the content most relevant to them.
4. Measure and Track your Progress Talk to your LinkedIn rep to measure the strength of your Talent Brand with this talent pool and to learn how you stack up against your competition.
Copyright © 2014 LinkedIn Corporation. LinkedIn, the LinkedIn logo, and InMail, are registered trademarks of LinkedIn Corporation in the United States and/or other countries. All other brands and names are the property of their respective owners. All rights reserved.
Additional Talent Pool Reports: lnkd.in/TalentDemand Learn more about LinkedIn Talent Solutions: talent.linkedin.com
36%
36%
45%
45%
55%
55%
64%
30%
35%
45%
42%
30%
49%
62%
HAVING A GOOD RELATIONSHIP WITH YOUR SUPERIORS
A PLACE I WOULD BE PROUDTO WORK
A COMPANY WITH A LONG-TERMSTRATEGIC VISION
STRONG CAREER PATH
CHALLENGING WORK
GOOD WORK/LIFE BALANCE
EXCELLENT COMPENSATIONAND BENEFITS
North Asian AverageConstruction Professionals
27%33%HAVING A GOOD RELATIONSHIP
WITH YOUR COLLEAGUES
53.1%
17.9% 14.9%
7.1%2.7% 2.5%
1.6%
AR
CH
ITEC
TUR
EA
ND
PLA
NN
ING
CO
NST
RU
CTI
ON
CIV
ILEN
GIN
EER
ING
REA
L ES
TATE
DES
IGN
OIL
AN
DEN
ERG
Y
TRA
NSP
OR
TATI
ON
50%
20%
10%
5%
2%
1%0%
Talent Pool ReportConstruction
South East AsiaQ1 2014
By The Numbers
18,331 LinkedIn members
2,648 recent grads have joined the workforce
27% of construction professionals are manager or above
1 in 14 changed jobs in the past 12 months
Construction professionals in Singapore are 1.3x more likely to be contacted by a recruiter than those in Malaysia
Overview & Methodology
A world of insights can be gathered fromLinkedIn’s 259 million members - theworld’s largest professional network.Talent pools are defined by memberskillset, based on the skills and keywordson a member profile. Skillsets groupsimilar and related skills that are criticalto a certain profession or industry.Within each skillset LinkedIn Recruiteractivity and member characteristics areused to determine supply and demandfor talent. A higher demand indexmeans that the average professional in aregion is interacting with recruiters morefrequently than peers in other regions.Data about job consideration comesfrom our semiannual talent driverssurvey of over 100,000 members.
Where should you look for talent?
What skills and keywords should you look for?
HIGH-DEMAND
HIDDEN GEMS
SATURATED
# of LinkedIn Members
Dem
and
Ind
exLe
ss D
eman
dM
ore
Dem
and
100 5,000200 500 1,000
Malaysia - All
Singapore - All
50
Kuala Lumpur (MY)
Philippines - All
Thailand - All
Greater Jakarta Area (IN)
West Java Province (IN)
Vietnam - All
Selangor (MY)
2,000
Indonesia - All
Contract Management
Architecture
Civil EngineeringSketchUp
Construction ManagementRoad
Sustainable Design
Architectural Design
Design Research
AutoCADConstruction
Concrete
Construction
What do construction professionals look for in a job?
What schools do recent graduates come from?
Most popular LinkedIn groups�� Engineering Jobs Worldwide�� American Society of Civil Engineers (Asce)�� Civil/Structural Engineering Network �� Architect�� Oil and Gas Jobs and Recruitment Network
Which industries employ construction professionals?
How can you connect with construction professionals?
1. Leverage your Employees’ Networks The #1 activity on LinkedIn is viewing other members profiles. You can connect with priority talent whenever they visit an employee’s profile page using Work With Us ads.
2. Engage in Conversation through Status Updates Updates to your followers can be targeted (i.e. by function, by geography) to send relevant, timely updates to your priority talent pools. You can reach beyond your follower base using Sponsored Updates.
3. Tell a Relevant Talent Brand Story Share why your company is unique and use LinkedIn’s talent driver data to better understand what this talent pool cares most about. Premium career pages allow for segment-specific targeting to ensure priority talent sees the content most relevant to them.
4. Measure and Track your Progress Talk to your LinkedIn rep to measure the strength of your Talent Brand with this talent pool and to learn how you stack up against your competition.
Copyright © 2014 LinkedIn Corporation. LinkedIn, the LinkedIn logo, and InMail, are registered trademarks of LinkedIn Corporation in the United States and/or other countries. All other brands and names are the property of their respective owners. All rights reserved.
Additional Talent Pool Reports: lnkd.in/TalentDemand Learn more about LinkedIn Talent Solutions: talent.linkedin.com
32%
32%
38%
44%
50%
59%
71%
27%
30%
34%
40%
33%
53%
67%
A PLACE I WOULD BE PROUDTO WORK
HAVING A GOOD RELATIONSHIP WITH YOUR SUPERIORS
VALUES EMPLOYEECONTRIBUTIONS
STRONG CAREER PATH
CHALLENGING WORK
GOOD WORK/LIFE BALANCE
EXCELLENT COMPENSATIONAND BENEFITS
SE Asian AverageConstructionProfessionals
29%39%A COMPANY WITH A LONG-
TERM STRATEGIC VISION
32.0% 24.8% 23.8%
10.1%5.4%
1.9%1.2% 0.9%
AR
CH
ITEC
TUR
EA
ND
PLA
NN
ING
CO
NST
RU
CTI
ON
CIV
ILEN
GIN
EER
ING
REA
L ES
TATE
DES
IGN
OIL
AN
DEN
ERG
Y
MIN
ING
AN
DM
ETA
LS
TRA
NSP
OR
TATI
ON
50%
20%
10%
5%
2%
1%0%
�� National University of Singapore (SG)
�� Institut Teknologi Bandung (IN)�� University of The Philippines
(PH)�� Nanyang Technological
University (SG)
�� Universiti Teknologi Malaysia (MY)
�� University of Santo Tomas (PH)
�� Universitas Gadjah Mada (IN)�� Universiti Teknologi Mara
(MY)
Talent Pool ReportConstruction
Australia and New ZealandQ1 2014
By The Numbers
59,050 LinkedIn members
7,570 recent grads have joined the workforce
40% of construction professionals are manager or above
1 in 11 changed jobs in the past 12 months
Construction professionals in Perth Area are 2x more likely to be contacted by a recruiter than those in Adelaide Area
Overview & Methodology
A world of insights can be gathered fromLinkedIn’s 259 million members - theworld’s largest professional network.Talent pools are defined by memberskillset, based on the skills and keywordson a member profile. Skillsets groupsimilar and related skills that are criticalto a certain profession or industry.Within each skillset LinkedIn Recruiteractivity and member characteristics areused to determine supply and demandfor talent. A higher demand indexmeans that the average professional in aregion is interacting with recruiters morefrequently than peers in other regions.Data about job consideration comesfrom our semiannual talent driverssurvey of over 100,000 members.
Where should you look for talent?
What skills and keywords should you look for?
HIGH-DEMAND
HIDDEN GEMS
SATURATED
# of LinkedIn Members
Dem
and
Ind
exLe
ss D
eman
dM
ore
Dem
and
700 1,000 2,0001,500 4,000 7,000 10,0005,0003,000
Australia - Other
Western Australia (AU)
Brisbane Area (AU)
Sydney Area (AU)
Melbourne Area (AU)
New Zealand - All
Perth Area (AU)
Adelaide Area (AU)
Auckland (NZ)
Newcastle Area (AU)
New South Wales (AU)
Canterbury & West Coast (NZ)
Canberra Area (AU)
Queensland (AU)
Wellington & Wairarapa (NZ)
Contract Management
Procurement
Project Estimation
Project Control
Civil Engineering
Construction Management
RoadSustainable Design
Architectural Design
SubcontractingConstruction
Concrete
Construction
What do construction professionals look for in a job?
What schools do recent graduates come from?
Most popular LinkedIn groups
�� Queensland University of Technology (AU)
�� University of Technology, Sydney (AU)
�� Rmit University (AU)�� University of Melbourne
(AU)
�� University of New South Wales (AU)
�� Tafe (AU) �� University of Sydney (AU)�� Curtin University of
Technology (AU)
�� Engineers Australia�� Construction Management �� Engineering Jobs Worldwide �� Linking Construction �� Green Building Council of Australia
Which industries employ construction professionals?
How can you connect with construction professionals?
1. Leverage your Employees’ Networks The #1 activity on LinkedIn is viewing other members profiles. You can connect with priority talent whenever they visit an employee’s profile page using Work With Us ads.
2. Engage in Conversation through Status Updates Updates to your followers can be targeted (i.e. by function, by geography) to send relevant, timely updates to your priority talent pools. You can reach beyond your follower base using Sponsored Updates.
3. Tell a Relevant Talent Brand Story Share why your company is unique and use LinkedIn’s talent driver data to better understand what this talent pool cares most about. Premium career pages allow for segment-specific targeting to ensure priority talent sees the content most relevant to them.
4. Measure and Track your Progress Talk to your LinkedIn rep to measure the strength of your Talent Brand with this talent pool and to learn how you stack up against your competition.
Copyright © 2014 LinkedIn Corporation. LinkedIn, the LinkedIn logo, and InMail, are registered trademarks of LinkedIn Corporation in the United States and/or other countries. All other brands and names are the property of their respective owners. All rights reserved.
Additional Talent Pool Reports: lnkd.in/TalentDemand Learn more about LinkedIn Talent Solutions: talent.linkedin.com
39%
40%
48%
56%
30%
43%
37%
34%
36%
35%
47%
53%
45%
34%
34%
A PLACE I WOULD BE PROUDTO WORK AT
VALUES EMPLOYEECONTRIBUTIONS
GOOD WORK/LIFE BALANCE
GOOD RELATIONSHIP WITHYOUR COLLEAGUES
GOOD RELATIONSHIP WITHYOUR SUPERIORS
CHALLENGING WORK
JOB SECURITY
EXCELLENT COMPENSATIONAND BENEFITS
AU & NZ AverageConstruction Professionals33%
37.9% 24.7% 23.1%
5.4%3.2%
2.4% 1.8% 1.6%
AR
CH
ITEC
TUR
EA
ND
PLA
NN
ING
CO
NST
RU
CTI
ON
CIV
ILEN
GIN
EER
ING
BU
ILD
ING
MA
TER
IALS
DES
IGN
OIL
AN
DEN
ERG
Y
MIN
ING
AN
DM
ETA
LS
TRA
NSP
OR
TATI
ON
50%
20%
10%
5%
2%
1%0%
Talent Pool ReportCorporate Finance
IndiaQ1 2014
By The Numbers
23,782 LinkedIn members
3,488 recent grads have joined the workforce
61% of corporate finance professionals are manager or above
1 in 11 changed jobs in the past 12 months
Corporate finance professionals in Mumbai Area are 3x more likely to be contacted by a recruiter than those in Kolkata Area
Overview & Methodology
A world of insights can be gathered fromLinkedIn’s 259 million members - theworld’s largest professional network.Talent pools are defined by memberskillset, based on the skills and keywordson a member profile. Skillsets groupsimilar and related skills that are criticalto a certain profession or industry.Within each skillset LinkedIn Recruiteractivity and member characteristics areused to determine supply and demandfor talent. A higher demand indexmeans that the average professional in aregion is interacting with recruiters morefrequently than peers in other regions.Data about job consideration comesfrom our semiannual talent driverssurvey of over 100,000 members.
Where should you look for talent?
What skills and keywords should you look for?
HIGH-DEMAND
HIDDEN GEMS
SATURATED
# of LinkedIn Members
Dem
and
Ind
exLe
ss D
eman
dM
ore
Dem
and
500 3,000700 1,000 1,500
Mumbai Area
Bengaluru Area
4,000 5,000 7,000
Hyderabad Area
New Delhi Area
Gurgaon
Chennai Area
Kolkata Area
India, Other
Pune Area
2,000
Ahmedabad Area
Corporate Finance
Finance
Financial ModelingDue DiligenceAccounting
Mergers & Acquisitions Business Strategy
Private Equity
Financial Reporting
Financial Analysis
MergersValuation
Corporate Finance
What do corporate finance professionals look for in a job?
What schools do recent graduates come from?
Most popular LinkedIn groups
�� The Institute of Chartered Accountants of India
�� Institute of Company Secretaries of India
�� CFA Institute�� Indian School of Business
�� Institute of Chartered Accountants of India
�� University of Mumbai�� Delhi University�� Institute of Cost and Works
Accountants of India - Icwai
Which industries employ corporate finance professionals?
How can you connect with corporate finance professionals?
1. Leverage your Employees’ Networks The #1 activity on LinkedIn is viewing other members profiles. You can connect with priority talent whenever they visit an employee’s profile page using Work With Us ads.
2. Engage in Conversation through Status Updates Updates to your followers can be targeted (i.e. by function, by geography) to send relevant, timely updates to your priority talent pools. You can reach beyond your follower base using Sponsored Updates.
3. Tell a Relevant Talent Brand Story Share why your company is unique and use LinkedIn’s talent driver data to better understand what this talent pool cares most about. Premium career pages allow for segment-specific targeting to ensure priority talent sees the content most relevant to them.
4. Measure and Track your Progress Talk to your LinkedIn rep to measure the strength of your Talent Brand with this talent pool and to learn how you stack up against your competition.
Copyright © 2014 LinkedIn Corporation. LinkedIn, the LinkedIn logo, and InMail, are registered trademarks of LinkedIn Corporation in the United States and/or other countries. All other brands and names are the property of their respective owners. All rights reserved.
Additional Talent Pool Reports: lnkd.in/TalentDemand Learn more about LinkedIn Talent Solutions: talent.linkedin.com
34%
46%
44%
54%
58%
66%
68%
35%
42%
50%
47%
47%
52%
50%
A PLACE I WOULD BE PROUDTO WORK AT
JOB SECURITY
GOOD WORK/LIFE BALANCE
A COMPANY WITH A LONG-TERM STRATEGIC VISION
STRONG CAREER PATH
CHALLENGING WORK
EXCELLENT COMPENSATIONAND BENEFITS
Indian AverageCorporate FinanceProfessionals30%
35%VALUES EMPLOYEECONTRIBUTIONS
39.9%16.8% 13.6%
9.5% 7.1% 5.9%4.3%
2.8%
BA
NK
ING
LAW
PR
AC
TIC
E
MA
NA
GEM
ENT
CO
NSU
LTIN
G
INV
ESTM
ENT
MA
NA
GEM
ENT
AC
CO
UN
TIN
G
INV
ESTM
ENT
BA
NK
ING
VEN
TUR
EC
API
TAL
AN
D P
RIV
ATE
EQU
ITY
FIN
AN
CIA
LSE
RV
ICES
50%
20%
10%
5%
2%
1%0%
�� The Institute of Chartered Accountants of India�� Institute of Company Secretaries of India�� Cfa Institute�� Indian School of Business�� Institute of Chartered Accountants of India
Talent Pool ReportCorporate Finance
North AsiaQ1 2014
By The Numbers
13,951 LinkedIn members
2,340 recent grads have joined the workforce
70% of corporate finance professionals are manager or above
1 in 11 changed jobs in the past 12 months
Corporate finance professionals in Hong Kong are 3x more likely to be contacted by a recruiter than those in Taiwan
Overview & Methodology
A world of insights can be gathered fromLinkedIn’s 259 million members - theworld’s largest professional network.Talent pools are defined by memberskillset, based on the skills and keywordson a member profile. Skillsets groupsimilar and related skills that are criticalto a certain profession or industry.Within each skillset LinkedIn Recruiteractivity and member characteristics areused to determine supply and demandfor talent. A higher demand indexmeans that the average professional in aregion is interacting with recruiters morefrequently than peers in other regions.Data about job consideration comesfrom our semiannual talent driverssurvey of over 100,000 members.
Where should you look for talent?
What skills and keywords should you look for?
HIGH-DEMAND
HIDDEN GEMS
SATURATED
# of LinkedIn Members
Dem
and
Ind
exLe
ss D
eman
dM
ore
Dem
and
100 5,000200 500 1,000
Guangzhou City (CN)
Hong Kong - All
Shanghai City (CN)
China - All
Japan - All
Within 23 wards, Tokyo, Japan
Taiwan - All
Beijing City (CN)
Shenzhen City (CN)
2,000
Korea - All
Corporate Finance
Finance
Financial Modeling
Due Diligence
Accounting
Mergers & Acquisitions
Business Strategy
Private EquityFinancial Reporting
Financial Analysis
Mergers
Valuation
Corporate Finance
What do corporate finance professionals look for in a job?
What schools do recent graduates come from?
Most popular LinkedIn groups
�� The University of Hong Kong (HK)
�� Peking University (CN) �� Tsinghua University (CN)�� Insead
�� The Chinese University of Hong Kong (HK)
�� Fudan University (CN)�� Shanghai Jiao Tong
University (CN)�� London Business School (CN)
Which industries employ corporate finance professionals?
How can you connect with corporate finance professionals?
1. Leverage your Employees’ Networks The #1 activity on LinkedIn is viewing other members profiles. You can connect with priority talent whenever they visit an employee’s profile page using Work With Us ads.
2. Engage in Conversation through Status Updates Updates to your followers can be targeted (i.e. by function, by geography) to send relevant, timely updates to your priority talent pools. You can reach beyond your follower base using Sponsored Updates.
3. Tell a Relevant Talent Brand Story Share why your company is unique and use LinkedIn’s talent driver data to better understand what this talent pool cares most about. Premium career pages allow for segment-specific targeting to ensure priority talent sees the content most relevant to them.
4. Measure and Track your Progress Talk to your LinkedIn rep to measure the strength of your Talent Brand with this talent pool and to learn how you stack up against your competition.
Copyright © 2014 LinkedIn Corporation. LinkedIn, the LinkedIn logo, and InMail, are registered trademarks of LinkedIn Corporation in the United States and/or other countries. All other brands and names are the property of their respective owners. All rights reserved.
Additional Talent Pool Reports: lnkd.in/TalentDemand Learn more about LinkedIn Talent Solutions: talent.linkedin.com
43%
43%
43%
57%
57%
57%
57%
71%
49%
32%
34%
45%
30%
62%
42%
CULTURE THAT FITS MYPERSONALITY
GOOD WORK/LIFE BALANCE
A COMPANY WITH A LONG-TERM STRATEGIC VISION
STRONG CAREER PATH
CHALLENGING WORK
STRONG EMPLOYEEDEVELOPMENT
EXCELLENT COMPENSATIONAND BENEFITS
North Asia AverageCorporate FinanceProfessionals
38%
VALUES EMPLOYEECONTRIBUTIONS
22.6% 17.9% 14.0% 13.4% 10.2% 9.6%7.5%
4.8%
BA
NK
ING
LAW
PR
AC
TIC
E
MA
NA
GEM
ENT
CO
NSU
LTIN
G
INV
ESTM
ENT
MA
NA
GEM
ENT
AC
CO
UN
TIN
G
INV
ESTM
ENT
BA
NK
ING
VEN
TUR
EC
API
TAL
AN
D P
RIV
ATE
EQU
ITY
FIN
AN
CIA
LSE
RV
ICES
50%
20%
10%
5%
2%
1%0%
�� Private Equity and Venture Capital Group�� Finance Club�� China Job Openings, Career and Opportunities�� Private Equity Investment Group | Privateequity.Com�� China Venture Capital & Private Equity Club
Talent Pool ReportCorporate Finance
South East AsiaQ1 2014
By The Numbers
12,045 LinkedIn members
1,651 recent grads have joined the workforce
68% of corporate finance professionals are manager or above
1 in 10 changed jobs in the past 12 months
Corporate finance professionals in Singapore are 3x more likely to be contacted by a recruiter than those in Indonesia
Overview & Methodology
A world of insights can be gathered fromLinkedIn’s 259 million members - theworld’s largest professional network.Talent pools are defined by memberskillset, based on the skills and keywordson a member profile. Skillsets groupsimilar and related skills that are criticalto a certain profession or industry.Within each skillset LinkedIn Recruiteractivity and member characteristics areused to determine supply and demandfor talent. A higher demand indexmeans that the average professional in aregion is interacting with recruiters morefrequently than peers in other regions.Data about job consideration comesfrom our semiannual talent driverssurvey of over 100,000 members.
Where should you look for talent?
What skills and keywords should you look for?
HIGH-DEMAND
HIDDEN GEMS
SATURATED
# of LinkedIn Members
Dem
and
Ind
exLe
ss D
eman
dM
ore
Dem
and
100 200 400300 500 700 1,000
Malaysia - All
Singapore - All
Kuala Lumpur (MY)
Philippines - All
Vietnam - All
Cambodia - All
Thailand - All
Greater Jakarta Area (IN)
Selangor (MY)
2,000 3,000 4,000 5,000
Indonesia - All
Corporate Finance
Finance
Financial Modeling
Due Diligence
AccountingMergers & Acquisitions
Business Strategy
Private EquityFinancial Reporting
Financial AnalysisMergers
Valuation
Corporate Finance
What do corporate finance professionals look for in a job?
What schools do recent graduates come from?
Most popular LinkedIn groups
�� Insead (SG) �� CFA Institute�� National University of
Singapore (SG)�� Universitas Indonesia (IN)
�� Singapore Management University (SG)
�� Harvard Business School�� Nanyang Technological
University (SG)�� CPA Australia
Which industries employ corporate finance professionals?
How can you connect with corporate finance professionals?
1. Leverage your Employees’ Networks The #1 activity on LinkedIn is viewing other members profiles. You can connect with priority talent whenever they visit an employee’s profile page using Work With Us ads.
2. Engage in Conversation through Status Updates Updates to your followers can be targeted (i.e. by function, by geography) to send relevant, timely updates to your priority talent pools. You can reach beyond your follower base using Sponsored Updates.
3. Tell a Relevant Talent Brand Story Share why your company is unique and use LinkedIn’s talent driver data to better understand what this talent pool cares most about. Premium career pages allow for segment-specific targeting to ensure priority talent sees the content most relevant to them.
4. Measure and Track your Progress Talk to your LinkedIn rep to measure the strength of your Talent Brand with this talent pool and to learn how you stack up against your competition.
Copyright © 2014 LinkedIn Corporation. LinkedIn, the LinkedIn logo, and InMail, are registered trademarks of LinkedIn Corporation in the United States and/or other countries. All other brands and names are the property of their respective owners. All rights reserved.
Additional Talent Pool Reports: lnkd.in/TalentDemand Learn more about LinkedIn Talent Solutions: talent.linkedin.com
33%
33%
29%
43%
38%
48%
38%
27%
40%
37%
34%
67%67%
67%53%GOOD WORK/LIFE BALANCE
A COMPANY WITH A LONG-TERM STRATEGIC VISION
STRONG CAREER PATH
JOB SECURITY
A PLACE I WOULD BE PROUDTO WORK
STRONG EMPLOYEEDEVELOPMENT
EXCELLENT COMPENSATIONAND BENEFITS
SE Asia AverageCorporate FinanceProfessionals
33%
VALUES EMPLOYEECONTRIBUTIONS
26.1%13.7% 12.9% 11.0% 10.8% 10.3% 8.5% 6.6%
BA
NK
ING
LAW
PR
AC
TIC
E
MA
NA
GEM
ENT
CO
NSU
LTIN
G
INV
ESTM
ENT
MA
NA
GEM
ENT
AC
CO
UN
TIN
G
INV
ESTM
ENT
BA
NK
ING
VEN
TUR
EC
API
TAL
AN
D P
RIV
ATE
EQU
ITY
FIN
AN
CIA
LSE
RV
ICES
50%
20%
10%
5%
2%
1%0%
�� Finance Club�� Private Equity and Venture Capital Group�� Private Equity Investment Group | Privateequity.Com�� Chief Financial Officer (Cfo) Network - The #1 Group For Cfos�� Finance Plus: Private Equity, Venture Capital and M&A News
Talent Pool ReportCorporate Finance
Australia and New ZealandQ1 2014
By The Numbers
11,080 LinkedIn members
1,335 recent grads have joined the workforce
66% of corporate finance professionals are manager or above
1 in 7 changed jobs in the past 12 months
Corporate finance professionals in Perth Area are 3x more likely to be contacted by a recruiter than those in Auckland
Overview & Methodology
A world of insights can be gathered fromLinkedIn’s 259 million members - theworld’s largest professional network.Talent pools are defined by memberskillset, based on the skills and keywordson a member profile. Skillsets groupsimilar and related skills that are criticalto a certain profession or industry.Within each skillset LinkedIn Recruiteractivity and member characteristics areused to determine supply and demandfor talent. A higher demand indexmeans that the average professional in aregion is interacting with recruiters morefrequently than peers in other regions.Data about job consideration comesfrom our semiannual talent driverssurvey of over 100,000 members.
Where should you look for talent?
What skills and keywords should you look for?
HIGH-DEMAND
HIDDEN GEMS
SATURATED
# of LinkedIn Members
Dem
and
Ind
exLe
ss D
eman
dM
ore
Dem
and
50 200100 2,000 5,0001,000500
Australia - Other
Brisbane Area (AU)
Sydney Area (AU)
Melbourne Area (AU)
New Zealand - All
Perth Area (AU)
Adelaide Area (AU)
Auckland (NZ)
Newcastle Area (AU)
New South Wales (AU)
Canterbury & West Coast (NZ)
Canberra Area (AU)
Queensland (AU)Wellington & Wairarapa (NZ)
Corporate Finance
Finance
Financial Modeling
Managerial Finance
Financial Accounting
Accounting
Business Strategy
Financial ReportingFinancial Analysis
Forecasting
Risk Management
Management
Corporate Finance
What do corporate finance professionals look for in a job?
What schools do recent graduates come from?
Most popular LinkedIn groups
�� Cpa Australia (AU) �� Deakin University (AU) �� University of Technology,
Sydney (AU)�� Institute of Chartered
Accountants Australia (AU)
�� Macquarie University (AU)
�� Australian Graduate School of Management (AU)
�� Cfa Institute (AU)�� University of New South
Wales
Which industries employ corporate finance professionals?
How can you connect with corporate finance professionals?
1. Leverage your Employees’ Networks The #1 activity on LinkedIn is viewing other members profiles. You can connect with priority talent whenever they visit an employee’s profile page using Work With Us ads.
2. Engage in Conversation through Status Updates Updates to your followers can be targeted (i.e. by function, by geography) to send relevant, timely updates to your priority talent pools. You can reach beyond your follower base using Sponsored Updates.
3. Tell a Relevant Talent Brand Story Share why your company is unique and use LinkedIn’s talent driver data to better understand what this talent pool cares most about. Premium career pages allow for segment-specific targeting to ensure priority talent sees the content most relevant to them.
4. Measure and Track your Progress Talk to your LinkedIn rep to measure the strength of your Talent Brand with this talent pool and to learn how you stack up against your competition.
Copyright © 2014 LinkedIn Corporation. LinkedIn, the LinkedIn logo, and InMail, are registered trademarks of LinkedIn Corporation in the United States and/or other countries. All other brands and names are the property of their respective owners. All rights reserved.
Additional Talent Pool Reports: lnkd.in/TalentDemand Learn more about LinkedIn Talent Solutions: talent.linkedin.com
37%
37%
42%
42%
42%
53%
53%
63%
35%
33%
34%
29%
45%
43%
GOOD WORK/LIFE BALANCE
STRONG CAREER PATH
CHALLENGING WORK
EXCELLENT COMPENSATIONAND BENEFITS
AU & NZ AverageCorporate FinanceProfessionals32%
34%
VALUES EMPLOYEECONTRIBUTIONS
ABILITY TO MAKEAN IMPACT
CULTURE THAT FITSMY PERSONALITY
GOOD RELATIONSHIP WITHYOUR COLLEAGUES
39.3% 25.3%
9.0% 8.4% 6.8%4.0% 3.8% 3.3%
BA
NK
ING
MA
NA
GEM
ENT
CO
NSU
LTIN
G
AC
CO
UN
TIN
G
INV
ESTM
ENT
BA
NK
ING
FIN
AN
CIA
LSE
RV
ICES
50%
20%
10%
5%
2%
1%0%
MIN
ING
AN
DM
ETA
LS
IT &
SER
VIC
ES
OIL
AN
DEN
ERG
Y
�� Chief Financial Officer (Cfo) Network - The #1 Group For Cfos�� Cpa Australia Members Group�� Institute of Chartered Accountants Australia�� Finance Plus: Private Equity, Venture Capital and M&A News�� Harvard Business Review
Talent Pool ReportLogistics and Supply Chain Management
IndiaQ1 2014
By The Numbers
39,977 LinkedIn members
7,509 recent grads have joined the workforce
57% of logistics and supply chain professionals are manager or above
1 in 11 changed jobs in the past 12 months
Logistics and supply chain professionals in Bengaluru Area are 2x more likely to be contacted by a recruiter than those in Channai Area
Overview & Methodology
A world of insights can be gathered fromLinkedIn’s 259 million members - theworld’s largest professional network.Talent pools are defined by memberskillset, based on the skills and keywordson a member profile. Skillsets groupsimilar and related skills that are criticalto a certain profession or industry.Within each skillset LinkedIn Recruiteractivity and member characteristics areused to determine supply and demandfor talent. A higher demand indexmeans that the average professional in aregion is interacting with recruiters morefrequently than peers in other regions.Data about job consideration comesfrom our semiannual talent driverssurvey of over 100,000 members.
Where should you look for talent?
What skills and keywords should you look for?
HIGH-DEMAND
HIDDEN GEMS
SATURATED
# of LinkedIn Members
Dem
and
Ind
exLe
ss D
eman
dM
ore
Dem
and
1,000 5,0001,500 2,000 3,000
Mumbai Area
Bengaluru Area
7,000
Hyderabad Area
New Delhi Area
Gurgaon
Chennai Area
Kolkata Area
Pune Area
India, Other
4,000
Noida Area
Supply Chain
Operations Management
Logistics
Logistics Management
Negotiation
Strategic Sourcing
Management
WarehousingSupply ChainManagement
Procurement
Logistics and Supply Chain Management
What do logistics and supply chain management professionals look for in a job?
What schools do recent graduates come from?
Most popular LinkedIn groups
�� National Institute of Industrial Engineering
�� Welingkar Institute of Management
�� Sikkim Manipal University�� Indian Institute of
Management, Calcutta
�� University of Mumbai�� Symbiosis Institute of
Management Studies�� Symbiosis International
University�� Mumbai University
�� Procurement Professionals (#1 Supply Chain & Sourcing Group)�� Job Openings, Job Leads and Job Connections! �� Supply Chain Management Group �� Scm Professionals �� Strategic Sourcing & Procurement
Which industries employ logistics and supply chain management professionals?
How can you connect with logistics and supply chain management professionals?
1. Leverage your Employees’ Networks The #1 activity on LinkedIn is viewing other members profiles. You can connect with priority talent whenever they visit an employee’s profile page using Work With Us ads.
2. Engage in Conversation through Status Updates Updates to your followers can be targeted (i.e. by function, by geography) to send relevant, timely updates to your priority talent pools. You can reach beyond your follower base using Sponsored Updates.
3. Tell a Relevant Talent Brand Story Share why your company is unique and use LinkedIn’s talent driver data to better understand what this talent pool cares most about. Premium career pages allow for segment-specific targeting to ensure priority talent sees the content most relevant to them.
4. Measure and Track your Progress Talk to your LinkedIn rep to measure the strength of your Talent Brand with this talent pool and to learn how you stack up against your competition.
Copyright © 2014 LinkedIn Corporation. LinkedIn, the LinkedIn logo, and InMail, are registered trademarks of LinkedIn Corporation in the United States and/or other countries. All other brands and names are the property of their respective owners. All rights reserved.
Additional Talent Pool Reports: lnkd.in/TalentDemand Learn more about LinkedIn Talent Solutions: talent.linkedin.com
36%
46%
48%
52%
54%
57%
62%
35%
47%
47%
42%
52%
50%
50%
A PLACE I WOULD BE PROUDTO WORK AT
JOB SECURITY
GOOD WORK/LIFEBALANCE
A COMPANY WITH A LONG-TERM STRATEGIC VISION
STRONG CAREER PATH
CHALLENGING WORK
EXCELLENT COMPENSATIONAND BENEFITS
Indian AverageLogistics and SupplyChain Management Professionals33%
35%VALUES EMPLOYEECONTRIBUTIONS
43.6%16.9%
8.9% 8.4% 6.6% 6.0% 5.8%3.7%
LOG
ISTI
CS
AN
DSU
PPLY
CH
AIN
AU
TOM
OTI
VE
IT A
ND
SER
VIC
ES
ELEC
TRO
NIC
AN
DEL
ECTR
ICA
L M
FGR
MEC
HA
NIC
AL
OR
IND
UST
RIA
LEN
GIN
EER
ING
CO
NSU
MER
GO
OD
S
OIL
AN
DEN
ERG
Y
MIN
ING
AN
DM
ETA
LS
50%
20%
10%
5%
2%
1%0%
Talent Pool ReportLogistics and Supply Chain Management
North AsiaQ1 2014
By The Numbers
21,488 LinkedIn members
3,143 recent grads have joined the workforce
70% of logistics and supply chain professionals are manager or above
1 in 14 changed jobs in the past 12 months
Logistics and supply chain professionals in Hong Kong are 2x more likely to be contacted by a recruiter than those in Taiwan
Overview & Methodology
A world of insights can be gathered fromLinkedIn’s 259 million members - theworld’s largest professional network.Talent pools are defined by memberskillset, based on the skills and keywordson a member profile. Skillsets groupsimilar and related skills that are criticalto a certain profession or industry.Within each skillset LinkedIn Recruiteractivity and member characteristics areused to determine supply and demandfor talent. A higher demand indexmeans that the average professional in aregion is interacting with recruiters morefrequently than peers in other regions.Data about job consideration comesfrom our semiannual talent driverssurvey of over 100,000 members.
Where should you look for talent?
What skills and keywords should you look for?
HIGH-DEMAND
HIDDEN GEMS
SATURATED
# of LinkedIn Members
Dem
and
Ind
exLe
ss D
eman
dM
ore
Dem
and
300 5,000500 800 1,000 2,000
Guangzhou City (CN)
Hong Kong - All
7,000
Shanghai City (CN)
China - All
Japan - All
Taiwan - All
Suzhou City (CN)
Beijing City (CN)
Shenzhen City (CN)
3,000
Korea - All
Supply Chain
Continuous Improvement
Operations Management
Logistics
Logistics Management
Negotiation
Strategic Sourcing
Management
Warehousing
Supply Chain Management
ProcurementPurchasing
Logistics and Supply Chain Management
What do logistics and supply chain management professionals look for in a job?
What schools do recent graduates come from?
Most popular LinkedIn groups
�� Shanghai Jiao Tong University (CN)
�� Fudan University (CN)�� The University of Hong Kong
(HK)�� Tongji University (CN)
�� The Hong Kong Polytechnic University (HK)
�� Shanghai University of Finance And Economics (CN)
�� East China University of Science and Technology (CN)
�� China Job Openings, Career and Opportunities �� Procurement Professionals (#1 Supply Chain & Sourcing Group) �� China Supply Chain & Operations Manager Club�� Strategic Sourcing & Procurement �� The Logistics & Supply Chain Networking Group
Which industries employ logistics and supply chain management professionals?
How can you connect with logistics and supply chain management professionals?
1. Leverage your Employees’ Networks The #1 activity on LinkedIn is viewing other members profiles. You can connect with priority talent whenever they visit an employee’s profile page using Work With Us ads.
2. Engage in Conversation through Status Updates Updates to your followers can be targeted (i.e. by function, by geography) to send relevant, timely updates to your priority talent pools. You can reach beyond your follower base using Sponsored Updates.
3. Tell a Relevant Talent Brand Story Share why your company is unique and use LinkedIn’s talent driver data to better understand what this talent pool cares most about. Premium career pages allow for segment-specific targeting to ensure priority talent sees the content most relevant to them.
4. Measure and Track your Progress Talk to your LinkedIn rep to measure the strength of your Talent Brand with this talent pool and to learn how you stack up against your competition.
Copyright © 2014 LinkedIn Corporation. LinkedIn, the LinkedIn logo, and InMail, are registered trademarks of LinkedIn Corporation in the United States and/or other countries. All other brands and names are the property of their respective owners. All rights reserved.
Additional Talent Pool Reports: lnkd.in/TalentDemand Learn more about LinkedIn Talent Solutions: talent.linkedin.com
32%
35%
38%
46%
59%
62%
66%
35%
49%
30%
38%
42%
45%
62%
A PLACE I WOULD BE PROUDTO WORK
GOOD WORK/LIFE BALANCE
HAVING A GOOD RELATIONSHIPWITH YOUR SUPERIORS
CULTURE THAT FITS MYPERSONALITY
STRONG CAREER PATH
A COMPANY WITH A LONG-TERM STRATEGIC VISION
EXCELLENT COMPENSATIONAND BENEFITS
North Asia AverageLogistics and SupplyChain ManagementProfessionals31%
32%VALUES EMPLOYEECONTRIBUTIONS
35.7%18.7% 16.6%
9.1% 7.5%4.5% 4.4%
3.5%
LOG
ISTI
CS
AN
DSU
PPLY
CH
AIN
ELEC
TRO
NIC
AN
DEL
ECTR
ICA
L M
FGR
AU
TOM
OTI
VE
MEC
HA
NIC
AL
OR
IND
UST
RIA
LEN
GIN
EER
ING
CO
NSU
MER
GO
OD
S
IT A
ND
SER
VIC
ES
OIL
AN
DEN
ERG
Y
MIN
ING
AN
DM
ETA
LS
50%
20%
10%
5%
2%
1%0%
Talent Pool ReportLogistics and Supply Chain Management
South East AsiaQ1 2014
By The Numbers
21,531 LinkedIn members
2,721 recent grads have joined the workforce
60% of logistics and supply chain professionals are manager or above
1 in 12 changed jobs in the past 12 months
Logistics and supply chain professionals in Singapore are 3x more likely to be contacted by a recruiter than those in Indonesia
Overview & Methodology
A world of insights can be gathered fromLinkedIn’s 259 million members - theworld’s largest professional network.Talent pools are defined by memberskillset, based on the skills and keywordson a member profile. Skillsets groupsimilar and related skills that are criticalto a certain profession or industry.Within each skillset LinkedIn Recruiteractivity and member characteristics areused to determine supply and demandfor talent. A higher demand indexmeans that the average professional in aregion is interacting with recruiters morefrequently than peers in other regions.Data about job consideration comesfrom our semiannual talent driverssurvey of over 100,000 members.
Where should you look for talent?
What skills and keywords should you look for?
HIGH-DEMAND
HIDDEN GEMS
SATURATED
# of LinkedIn Members
Dem
and
Ind
exLe
ss D
eman
dM
ore
Dem
and
100 5,000200 500 1,000
Malaysia - All
Singapore - All
50
Kuala Lumpur (MY)
Philippines - All
Thailand - All
Greater Jakarta Area (IN)
West Java Province (IN)
Vietnam - All
Selangor (MY)
2,000
Indonesia - All
Supply Chain
Continuous ImprovementOperations Management
Logistics
Logistics Management
Negotiation Strategic Sourcing
Management
Warehousing
Supply Chain ManagementProcurement
Purchasing
Logistics and Supply Chain Management
What do logistics and supply chain management professionals look for in a job?
What schools do recent graduates come from?
Most popular LinkedIn groups
�� National University of Singapore (SG)
�� Nanyang Technological University (SG)
�� University of South Australia (AU)
�� Ateneo Graduate School of Business (PH)
�� Universitas Mercu Buana (IN)�� Curtin University of
Technology (AU)
�� Procurement Professionals (#1 Supply Chain & Sourcing Group) �� The Logistics & Supply Chain Networking Group�� Supply Chain Asia �� Job Openings, Job Leads and Job Connections!�� Supply Chain Management Group
Which industries employ logistics and supply chain management professionals?
How can you connect with logistics and supply chain management professionals?
1. Leverage your Employees’ Networks The #1 activity on LinkedIn is viewing other members profiles. You can connect with priority talent whenever they visit an employee’s profile page using Work With Us ads.
2. Engage in Conversation through Status Updates Updates to your followers can be targeted (i.e. by function, by geography) to send relevant, timely updates to your priority talent pools. You can reach beyond your follower base using Sponsored Updates.
3. Tell a Relevant Talent Brand Story Share why your company is unique and use LinkedIn’s talent driver data to better understand what this talent pool cares most about. Premium career pages allow for segment-specific targeting to ensure priority talent sees the content most relevant to them.
4. Measure and Track your Progress Talk to your LinkedIn rep to measure the strength of your Talent Brand with this talent pool and to learn how you stack up against your competition.
Copyright © 2014 LinkedIn Corporation. LinkedIn, the LinkedIn logo, and InMail, are registered trademarks of LinkedIn Corporation in the United States and/or other countries. All other brands and names are the property of their respective owners. All rights reserved.
Additional Talent Pool Reports: lnkd.in/TalentDemand Learn more about LinkedIn Talent Solutions: talent.linkedin.com
35%
37%
40%
43%
46%
55%
66%
21%
33%
40%
34%
53%
39%
67%
ABILITY TO MAKE AN IMPACT
CHALLENGING WORK
STRONG CAREER PATH
VALUES EMPLOYEECONTRIBUTIONS
GOOD WORK/LIFE BALANCE
A COMPANY WITH A LONG-TERM STRATEGIC VISION
EXCELLENT COMPENSATIONAND BENEFITS
SE Asia AverageLogistics and SupplyChain ManagementProfessionals33%
30%HAVING A GOOD RELATIONSHIPWITH YOUR SUPERIORS
42.6%
15.9% 11.7% 9.2% 6.6% 6.1%4.4%
3.5%
LOG
ISTI
CS
AN
DSU
PPLY
CH
AIN
OI L
AN
DEN
ERG
Y
CO
NSU
MER
GO
OD
S
AU
TOM
OTI
VE
ELEC
TRO
NIC
AN
DEL
ECTR
ICA
L M
FGR
MIN
ING
AN
D M
ETA
LS
IT A
ND
SER
VIC
ES
MEC
HA
NIC
AL
OR
IND
UST
RIA
LEN
GIN
EER
ING
50%
20%
10%
5%
2%
1%0%
Talent Pool ReportLogistics and Supply Chain Management
Australia and New ZealandQ1 2014
By The Numbers
31,550 LinkedIn members
3,380 recent grads have joined the workforce
60% of logistics and supply chain professionals are manager or above
1 in 9 changed jobs in the past 12 months
Logistics and supply chain professionals in Sydney Area are 2x more likely to be contacted by a recruiter than those in Adelaide Area
Overview & Methodology
A world of insights can be gathered fromLinkedIn’s 259 million members - theworld’s largest professional network.Talent pools are defined by memberskillset, based on the skills and keywordson a member profile. Skillsets groupsimilar and related skills that are criticalto a certain profession or industry.Within each skillset LinkedIn Recruiteractivity and member characteristics areused to determine supply and demandfor talent. A higher demand indexmeans that the average professional in aregion is interacting with recruiters morefrequently than peers in other regions.Data about job consideration comesfrom our semiannual talent driverssurvey of over 100,000 members.
Where should you look for talent?
What skills and keywords should you look for?
HIGH-DEMAND
HIDDEN GEMS
SATURATED
# of LinkedIn Members
Dem
and
Ind
exLe
ss D
eman
dM
ore
Dem
and
150 200 300 700 1,000400 500 3,000 4,000 5,000 7,0002,0001,500
Australia - Other
Brisbane Area (AU)
Sydney Area (AU)
Melbourne Area (AU)
New Zealand - All
Perth Area (AU)
Adelaide Area (AU)
Townsville Area (AU)
Auckland (NZ)Newcastle Area (AU)
New South Wales (AU)
Canterbury & West Coast (NZ)
Western Australia (AU)
Queensland (AU)
Wellington & Wairarapa (NZ)
Continuous Improvement
Operations Management
Logistics
Negotiation
Change Management
Warehousing
Management
Supply Chain Management
Supply Chain
Procurement
Process Improvement
Business Process Improvement
Logistics and Supply Chain Management
What do logistics and supply chain management professionals look for in a job?
What schools do recent graduates come from?
Most popular LinkedIn groups
�� Rmit University (AU)�� Swinburne University of
Technology (AU)�� Tafe (AU)�� Australian Institute of
Management (AU)
�� Victoria University (AU)�� Apics (AU)�� Curtin University of
Technology (AU)�� University of South Australia
(AU)
�� Procurement Professionals (#1 Supply Chain & Sourcing Group) �� Supply Chain & Logistics Australia�� The Logistics & Supply Chain Networking Group�� Cips Australasia �� Strategic Sourcing & Procurement
Which industries employ logistics and supply chain management professionals?
How can you connect with logistics and supply chain management professionals?
1. Leverage your Employees’ Networks The #1 activity on LinkedIn is viewing other members profiles. You can connect with priority talent whenever they visit an employee’s profile page using Work With Us ads.
2. Engage in Conversation through Status Updates Updates to your followers can be targeted (i.e. by function, by geography) to send relevant, timely updates to your priority talent pools. You can reach beyond your follower base using Sponsored Updates.
3. Tell a Relevant Talent Brand Story Share why your company is unique and use LinkedIn’s talent driver data to better understand what this talent pool cares most about. Premium career pages allow for segment-specific targeting to ensure priority talent sees the content most relevant to them.
4. Measure and Track your Progress Talk to your LinkedIn rep to measure the strength of your Talent Brand with this talent pool and to learn how you stack up against your competition.
Copyright © 2014 LinkedIn Corporation. LinkedIn, the LinkedIn logo, and InMail, are registered trademarks of LinkedIn Corporation in the United States and/or other countries. All other brands and names are the property of their respective owners. All rights reserved.
Additional Talent Pool Reports: lnkd.in/TalentDemand Learn more about LinkedIn Talent Solutions: talent.linkedin.com
34%
37%
37%
38%
38%
40%
54%
54%
33%
27%
34%
43%
53%
45%
GOOD WORK/LIFE BALANCE
STRONG CAREER PATH
A COMPANY WITH A LONG-TERM STRATEGIC VISION
EXCELLENT COMPENSATIONAND BENEFITS
AU & NZ AverageLogistics and SupplyChain ManagementProfessionals
29%
VALUES EMPLOYEECONTRIBUTIONS
CHALLENGING WORK
ABILITY TO MAKEAN IMPACT
JOB SECURITY
33%
41.2%
15.3%12.8% 9.0%
6.0% 5.7% 5.1% 5.0%
LOG
ISTI
CS
AN
DSU
PPLY
CH
AIN
AU
TOM
OTI
VE
MEC
HA
NIC
AL
OR
IND
UST
RIA
LEN
GIN
EER
ING
FOO
D A
ND
BEV
ERA
GES
OIL
AN
DEN
ERG
Y
MIN
ING
AN
DM
ETA
LS
50%
20%
10%
5%
2%
1%0%
TRA
NSP
OR
TATI
ON
MA
NA
GEM
ENT
CO
NSU
LTIN
G
Talent Pool ReportMarketing
IndiaQ1 2014
By The Numbers
72,124 LinkedIn members
20,296 recent grads have joined the workforce
41% of marketing professionals are manager or above
1 in 8 changed jobs in the past 12 months
Marketing professionals in Bangaluru Area are 3x more likely to be contacted by a recruiter than those in Kolkata Area
Overview & Methodology
A world of insights can be gathered fromLinkedIn’s 259 million members - theworld’s largest professional network.Talent pools are defined by memberskillset, based on the skills and keywordson a member profile. Skillsets groupsimilar and related skills that are criticalto a certain profession or industry.Within each skillset LinkedIn Recruiteractivity and member characteristics areused to determine supply and demandfor talent. A higher demand indexmeans that the average professional in aregion is interacting with recruiters morefrequently than peers in other regions.Data about job consideration comesfrom our semiannual talent driverssurvey of over 100,000 members.
Where should you look for talent?
What skills and keywords should you look for?
HIGH-DEMAND
HIDDEN GEMS
SATURATED
# of LinkedIn Members
Dem
and
Ind
exLe
ss D
eman
dM
ore
Dem
and
2,500 3,000 4,000 5,000
Mumbai Area
Bengaluru Area
Hyderabad Area
New Delhi Area
Gurgaon
Chennai Area
Kolkata Area
Pune Area
India, Other
6,000 7,000 8,000 10,000 12,000 15,000
Noida Area
Marketing StrategyDigital Marketing
Marketing
Advertising
Social Media
Public Relations
Online Marketing
Online Advertising
Social Media Marketing
Marketing Communications
Event Planning
Event Management
29%
39%
39%
41%
54%
59%
64%
35%
47%
42%
50%
47%
52%
50%
A PLACE I WOULD BE PROUDTO WORK
JOB SECURITY
EXCELLENT COMPENSATIONAND BENEFITS
STRONG CAREER PATH
CHALLENGING WORK
GOOD WORK/LIFE BALANCE
A COMPANY WITH A LONG-TERM STRATEGIC VISION
Indian AverageMarketing Professionals28%
29%STRONG EMPLOYEEDEVELOPMENT
Marketing
What do marketing professionals look for in a job?
What schools do recent graduates come from?
Most popular LinkedIn groups
�� University of Mumbai �� Delhi University�� Mumbai University�� University of Pune�� Welingkar Institute of
Management
�� Sikkim Manipal University of Health, Medical and Technological Sciences
�� Punjab Technical University�� Amity Business School
�� Digital Marketing�� Job Openings, Job Leads and Job Connections! �� Seo Sem Social Media (Digital Search & Internet
Marketing) �� Social Media Marketing �� Emarketing Association Network
Which industries employ marketing professionals?
How can you connect with marketing professionals?
1. Leverage your Employees’ Networks The #1 activity on LinkedIn is viewing other members profiles. You can connect with priority talent whenever they visit an employee’s profile page using Work With Us ads.
2. Engage in Conversation through Status Updates Updates to your followers can be targeted (i.e. by function, by geography) to send relevant, timely updates to your priority talent pools. You can reach beyond your follower base using Sponsored Updates.
3. Tell a Relevant Talent Brand Story Share why your company is unique and use LinkedIn’s talent driver data to better understand what this talent pool cares most about. Premium career pages allow for segment-specific targeting to ensure priority talent sees the content most relevant to them.
4. Measure and Track your Progress Talk to your LinkedIn rep to measure the strength of your Talent Brand with this talent pool and to learn how you stack up against your competition.
Copyright © 2014 LinkedIn Corporation. LinkedIn, the LinkedIn logo, and InMail, are registered trademarks of LinkedIn Corporation in the United States and/or other countries. All other brands and names are the property of their respective owners. All rights reserved.
Additional Talent Pool Reports: lnkd.in/TalentDemand Learn more about LinkedIn Talent Solutions: talent.linkedin.com
29.3% 23.8%12.7% 11.2% 10.5%
6.0%4.3%
MA
RK
ETIN
G A
ND
AD
VER
TISI
NG
IT A
ND
SER
VIC
ES
INTE
RN
ET
MA
RK
ETR
ESEA
RC
H
EVEN
TSSE
RV
ICES
ON
LIN
E M
EDIA
HO
SPIT
ALI
TY
2.3%
PR A
ND
CO
MM
UN
ICA
TIO
NS
50%
20%
10%
5%
2%
1%0%
Talent Pool ReportMarketing
North AsiaQ1 2014
By The Numbers
26,254 LinkedIn members
5,303 recent grads have joined the workforce
53% of marketing professionals are manager or above
1 in 9 changed jobs in the past 12 months
Marketing professionals in Japan are 4x more likely to be contacted by a recruiter than those in Taiwan
Overview & Methodology
A world of insights can be gathered fromLinkedIn’s 259 million members - theworld’s largest professional network.Talent pools are defined by memberskillset, based on the skills and keywordson a member profile. Skillsets groupsimilar and related skills that are criticalto a certain profession or industry.Within each skillset LinkedIn Recruiteractivity and member characteristics areused to determine supply and demandfor talent. A higher demand indexmeans that the average professional in aregion is interacting with recruiters morefrequently than peers in other regions.Data about job consideration comesfrom our semiannual talent driverssurvey of over 100,000 members.
Where should you look for talent?
What skills and keywords should you look for?
HIGH-DEMAND
HIDDEN GEMS
SATURATED
# of LinkedIn Members
Dem
and
Ind
exLe
ss D
eman
dM
ore
Dem
and
300 5,0004,000500400 700 1,000 2,000
Guangzhou City (CN)
Hong Kong - All
7,000
Shanghai City (CN)
China - All
Within 23 wards, Tokyo, Japan
Japan - All
Taiwan - All
Macao - All
Beijing City (CN)
3,000
Korea - All
Marketing Strategy
Digital Marketing
Marketing
Advertising Social MediaPublic Relations
Online Marketing
Online AdvertisingSocial Media Marketing
Marketing CommunicationsEvent Planning Event Management
33%
33%
48%
52%
57%
57%
71%
34%
45%
49%
42%
35%
38%
62%
A PLACE I WOULD BE PROUDTO WORK
HAVING A GOOD RELATIONSHIPWITH YOUR SUPERIORS
EXCELLENT COMPENSATIONAND BENEFITS
STRONG CAREER PATH
GOOD WORK/LIFE BALANCE
CULTURE THAT FITSMY PERSONALITY
A COMPANY WITH A LONG-TERM STRATEGIC VISION
North Asia AverageMarketing Professionals29%
30%
STRONG EMPLOYEEDEVELOPMENT
Marketing
What do marketing professionals look for in a job?
What schools do recent graduates come from?
Most popular LinkedIn groups
�� The Chinese University of Hong Kong (HK)
�� City University of Hong Kong (HK)
�� The University of Hong Kong (HK)
�� Hong Kong Baptist University (HK)
�� The Hong Kong Polytechnic University (HK)
�� Fudan University (CN)�� Shanghai Jiao Tong
University (CN)�� Peking University (CN)
�� China Job Openings, Career and Opportunities�� Social Media Marketing �� Digital Marketing �� The Guanxi Network �� Emarketing Association Network
Which industries employ marketing professionals?
How can you connect with marketing professionals?
1. Leverage your Employees’ Networks The #1 activity on LinkedIn is viewing other members profiles. You can connect with priority talent whenever they visit an employee’s profile page using Work With Us ads.
2. Engage in Conversation through Status Updates Updates to your followers can be targeted (i.e. by function, by geography) to send relevant, timely updates to your priority talent pools. You can reach beyond your follower base using Sponsored Updates.
3. Tell a Relevant Talent Brand Story Share why your company is unique and use LinkedIn’s talent driver data to better understand what this talent pool cares most about. Premium career pages allow for segment-specific targeting to ensure priority talent sees the content most relevant to them.
4. Measure and Track your Progress Talk to your LinkedIn rep to measure the strength of your Talent Brand with this talent pool and to learn how you stack up against your competition.
Copyright © 2014 LinkedIn Corporation. LinkedIn, the LinkedIn logo, and InMail, are registered trademarks of LinkedIn Corporation in the United States and/or other countries. All other brands and names are the property of their respective owners. All rights reserved.
Additional Talent Pool Reports: lnkd.in/TalentDemand Learn more about LinkedIn Talent Solutions: talent.linkedin.com
40.1%
11.7% 10.5% 10.4% 9.8% 8.0% 6.7%
MA
RK
ETIN
G A
ND
AD
VER
TISI
NG
IT A
ND
SER
VIC
ES
INTE
RN
ET
MA
RK
ETR
ESEA
RC
H
EVEN
TSSE
RV
ICES
ON
LIN
E M
EDIA
HO
SPIT
ALI
TY
2.8%
PR A
ND
CO
MM
UN
ICA
TIO
NS
50%
20%
10%
5%
2%
1%0%
Talent Pool ReportMarketing
South East AsiaQ1 2014
By The Numbers
51,653 LinkedIn members
10,174 recent grads have joined the workforce
46% of marketing professionals are manager or above
1 in 9 changed jobs in the past 12 months
Marketing professionals in Singapore are 6x more likely to be contacted by a recruiter than those in Indonesia
Overview & Methodology
A world of insights can be gathered fromLinkedIn’s 259 million members - theworld’s largest professional network.Talent pools are defined by memberskillset, based on the skills and keywordson a member profile. Skillsets groupsimilar and related skills that are criticalto a certain profession or industry.Within each skillset LinkedIn Recruiteractivity and member characteristics areused to determine supply and demandfor talent. A higher demand indexmeans that the average professional in aregion is interacting with recruiters morefrequently than peers in other regions.Data about job consideration comesfrom our semiannual talent driverssurvey of over 100,000 members.
Where should you look for talent?
What skills and keywords should you look for?
HIGH-DEMAND
HIDDEN GEMS
SATURATED
# of LinkedIn Members
Dem
and
Ind
exLe
ss D
eman
dM
ore
Dem
and
500 4,000 5,000 7,000 10,000 15,000700 1000 2,000
Singapore - All
400
Kuala Lumpur (MY)
Philippines - All
Thailand - All
Greater Jakarta Area (IN)
Malaysia - All
Vietnam - All
Cambodia - All
Selangor (MY)
3,000
Indonesia - All
Marketing Strategy
Digital Marketing
Marketing
AdvertisingSocial Media
Public Relations
Online Marketing
Online Advertising
Social Media Marketing
Marketing CommunicationsEvent Planning
Event Management
33%
33%33%
38%
67%
74%
34%
23%
37%37%
37%
40%
53%
67%
A PLACE I WOULD BE PROUDTO WORK
JOB SECURITY
EXCELLENT COMPENSATIONAND BENEFITS
STRONG CAREER PATH
GOOD WORK/LIFE BALANCE
CULTURE THAT FITSMY PERSONALITY
VALUES EMPLOYEECONTRIBUTIONS
SE Asia AverageMarketing Professionals32%
27%
STRONG EMPLOYEEDEVELOPMENT
Marketing
What do marketing professionals look for in a job?
What schools do recent graduates come from?
Most popular LinkedIn groups
�� University of The Philippines (PH)
�� Universitas Indonesia (IN)�� National University of
Singapore (SG)�� Nanyang Technological
University (SG)
�� Singapore Management University (SG)
�� De La Salle University (PH)�� Murdoch University (AU)�� Rmit University (AU)
�� Social Media Marketing�� Digital Marketing �� Emarketing Association Network �� Job Openings, Job Leads and Job Connections! �� The Guanxi Network
Which industries employ marketing professionals?
How can you connect with marketing professionals?
1. Leverage your Employees’ Networks The #1 activity on LinkedIn is viewing other members profiles. You can connect with priority talent whenever they visit an employee’s profile page using Work With Us ads.
2. Engage in Conversation through Status Updates Updates to your followers can be targeted (i.e. by function, by geography) to send relevant, timely updates to your priority talent pools. You can reach beyond your follower base using Sponsored Updates.
3. Tell a Relevant Talent Brand Story Share why your company is unique and use LinkedIn’s talent driver data to better understand what this talent pool cares most about. Premium career pages allow for segment-specific targeting to ensure priority talent sees the content most relevant to them.
4. Measure and Track your Progress Talk to your LinkedIn rep to measure the strength of your Talent Brand with this talent pool and to learn how you stack up against your competition.
Copyright © 2014 LinkedIn Corporation. LinkedIn, the LinkedIn logo, and InMail, are registered trademarks of LinkedIn Corporation in the United States and/or other countries. All other brands and names are the property of their respective owners. All rights reserved.
Additional Talent Pool Reports: lnkd.in/TalentDemand Learn more about LinkedIn Talent Solutions: talent.linkedin.com
37.7%
14.3% 12.0% 8.8% 8.2% 7.3% 6.4%
MA
RK
ETIN
G A
ND
AD
VER
TISI
NG
IT A
ND
SER
VIC
ES
INTE
RN
ET
MA
RK
ETR
ESEA
RC
H
EVEN
TSSE
RV
ICES
ON
LIN
E M
EDIA
HO
SPIT
ALI
TY
5.3%
PR A
ND
CO
MM
UN
ICA
TIO
NS
50%
20%
10%
5%
2%
1%0%
Talent Pool ReportMarketing
Australia and New ZealandQ1 2014
By The Numbers
122,740 LinkedIn members
21,010 recent grads have joined the workforce
50% of marketing professionals are manager or above
1 in 7 changed jobs in the past 12 months
Marketing professionals in Sydney Area are 6x more likely to be contacted by a recruiter than those in Adelaide Area
Overview & Methodology
A world of insights can be gathered fromLinkedIn’s 259 million members - theworld’s largest professional network.Talent pools are defined by memberskillset, based on the skills and keywordson a member profile. Skillsets groupsimilar and related skills that are criticalto a certain profession or industry.Within each skillset LinkedIn Recruiteractivity and member characteristics areused to determine supply and demandfor talent. A higher demand indexmeans that the average professional in aregion is interacting with recruiters morefrequently than peers in other regions.Data about job consideration comesfrom our semiannual talent driverssurvey of over 100,000 members.
Where should you look for talent?
What skills and keywords should you look for?
HIGH-DEMAND
HIDDEN GEMS
SATURATED
# of LinkedIn Members
Dem
and
Ind
exM
ore
Dem
and
500 2,0001,000 10,000 20,000 50,0005,000
Australia - Other
Brisbane Area (AU)
Canberra Area (AU)
Sydney Area (AU)
Melbourne Area (AU)
New Zealand - All
Perth Area (AU)
Adelaide Area (AU)
Auckland (NZ)
NewcastleArea (AU)
New South Wales (AU)
Canterbury & West Coast (NZ)
Waikato (NZ)
Queensland (AU)
Wellington & Wairarapa (NZ)
Less
Dem
and
Marketing Strategy
Digital Marketing
Marketing
Advertising
Social MediaDirect MarketingEmail Marketing
Online Advertising
Social Media Marketing
Marketing Communications
Event Planning
Event Management
33%35%
35%
48%
41%
52%
55%
34%34%
45%
43%
35%
34%
53%
A PLACE I WOULD BE PROUDTO WORK
GOOD RELATIONSHIP WITHYOUR COLLEAGUES
EXCELLENT COMPENSATIONAND BENEFITS
CHALLENGING WORK
STRONG CAREER PATH
GOOD WORK/LIFE BALANCE
CULTURE THAT FITSMY PERSONALITY
ABILITY TO MAKEAN IMPACT
AU & NZ AverageMarketing Professionals32%
29%
Marketing
What do marketing professionals look for in a job?
What schools do recent graduates come from?
Most popular LinkedIn groups
�� University of Technology, Sydney (AU)
�� Swinburne University of Technology (AU)
�� Rmit University (AU) �� Monash University (AU)
�� Griffith University (AU) �� Tafe (AU)�� Queensland University of
Technology (AU)�� University of Sydney
(AU)
�� Social Media Marketing�� Digital Marketing �� Adma �� Emarketing Association Network �� Ted: Ideas Worth Spreading - Unofficial
Which industries employ marketing professionals?
How can you connect with marketing professionals?
1. Leverage your Employees’ Networks The #1 activity on LinkedIn is viewing other members profiles. You can connect with priority talent whenever they visit an employee’s profile page using Work With Us ads.
2. Engage in Conversation through Status Updates Updates to your followers can be targeted (i.e. by function, by geography) to send relevant, timely updates to your priority talent pools. You can reach beyond your follower base using Sponsored Updates.
3. Tell a Relevant Talent Brand Story Share why your company is unique and use LinkedIn’s talent driver data to better understand what this talent pool cares most about. Premium career pages allow for segment-specific targeting to ensure priority talent sees the content most relevant to them.
4. Measure and Track your Progress Talk to your LinkedIn rep to measure the strength of your Talent Brand with this talent pool and to learn how you stack up against your competition.
Copyright © 2014 LinkedIn Corporation. LinkedIn, the LinkedIn logo, and InMail, are registered trademarks of LinkedIn Corporation in the United States and/or other countries. All other brands and names are the property of their respective owners. All rights reserved.
Additional Talent Pool Reports: lnkd.in/TalentDemand Learn more about LinkedIn Talent Solutions: talent.linkedin.com
52.1%
11.8%7.1% 6.7% 6.1% 5.5% 5.4%
MA
RK
ETIN
G A
ND
AD
VER
TISI
NG
IT A
ND
SER
VIC
ES
INTE
RN
ET
SPO
RTS
EVEN
TSSE
RV
ICES
ON
LIN
E M
EDIA
HO
SPIT
ALI
TY
5.3%
PR A
ND
CO
MM
UN
ICA
TIO
NS
50%
20%
10%
5%
2%
1%0%
Talent Pool ReportOil and Gas
IndiaQ1 2014
By The Numbers
11,553 LinkedIn members
2,006 recent grads have joined the workforce
24% of oil and gas professionals are manager or above
1 in 8 changed jobs in the past 12 months
Oil and gas professionals in Bengaluru Area are 2x more likely to be contacted by a recruiter than those in Pune Area
Overview & Methodology
A world of insights can be gathered fromLinkedIn’s 259 million members - theworld’s largest professional network.Talent pools are defined by memberskillset, based on the skills and keywordson a member profile. Skillsets groupsimilar and related skills that are criticalto a certain profession or industry.Within each skillset LinkedIn Recruiteractivity and member characteristics areused to determine supply and demandfor talent. A higher demand indexmeans that the average professional in aregion is interacting with recruiters morefrequently than peers in other regions.Data about job consideration comesfrom our semiannual talent driverssurvey of over 100,000 members.
Where should you look for talent?
What skills and keywords should you look for?
HIGH-DEMAND
HIDDEN GEMS
SATURATED
# of LinkedIn Members
Dem
and
Ind
exLe
ss D
eman
dM
ore
Dem
and
200 300 400 500
Mumbai Area
Bengaluru Area
Vadodara Area
New Delhi Area
Gurgaon
Chennai Area
Ahmedabad Area
Pune Area
India, Other
700 1,000 1,500 2,000 3,000
Noida Area
Oil/Gas
Gas
Pipelines
PetroleumLNG
Upstream
Offshore Drilling
EPC
Petrochemical
Engineering
Onshore
Commissioning
41%
45%
45%
50%
50%
55%
77%
35%
47%
42%
50%
47%
52%
50%
VALUES EMPLOYEECONTRIBUTIONS
JOB SECURITY
EXCELLENT COMPENSATIONAND BENEFITS
STRONG CAREER PATH
CHALLENGING WORK
GOOD WORK/LIFE BALANCE
A COMPANY WITH A LONG-TERM STRATEGIC VISION
Indian AverageOil and GasProfessionals32%
29%STRONG EMPLOYEEDEVELOPMENT
Oil and Gas
What do oil and gas professionals look for in a job?
What schools do recent graduates come from?
Most popular LinkedIn groups
�� Pandit Deendayal Petroleum University
�� University of Petroleum and Energy Studies
�� Indian School of Mines�� University of Petroleum &
Energy Studies
�� Maharashtra Institute of Technology
�� School of Petroleum Technology
�� Heriot-Watt University�� University of Pune
�� Oil and Gas People�� Oil and Gas Jobs and Recruitment Network �� Society of Petroleum Engineers �� Oil and Gas People - Contractors and Freelancers �� Epc Consultants Professionals
Which industries employ oil and gas professionals?
How can you connect with oil and gas professionals?
1. Leverage your Employees’ Networks The #1 activity on LinkedIn is viewing other members profiles. You can connect with priority talent whenever they visit an employee’s profile page using Work With Us ads.
2. Engage in Conversation through Status Updates Updates to your followers can be targeted (i.e. by function, by geography) to send relevant, timely updates to your priority talent pools. You can reach beyond your follower base using Sponsored Updates.
3. Tell a Relevant Talent Brand Story Share why your company is unique and use LinkedIn’s talent driver data to better understand what this talent pool cares most about. Premium career pages allow for segment-specific targeting to ensure priority talent sees the content most relevant to them.
4. Measure and Track your Progress Talk to your LinkedIn rep to measure the strength of your Talent Brand with this talent pool and to learn how you stack up against your competition.
Copyright © 2014 LinkedIn Corporation. LinkedIn, the LinkedIn logo, and InMail, are registered trademarks of LinkedIn Corporation in the United States and/or other countries. All other brands and names are the property of their respective owners. All rights reserved.
Additional Talent Pool Reports: lnkd.in/TalentDemand Learn more about LinkedIn Talent Solutions: talent.linkedin.com
86.3%
4.1% 3.8% 2.2% 2.2%0.7%
OIL
AN
D E
NER
GY
CH
EMIC
ALS
DES
IGN
MEC
HA
NIC
AL
OR
IND
UST
RIA
LEN
GIN
EER
ING
CO
NST
RU
CTI
ON
MA
RIT
IME
MIN
ING
AN
DM
ETA
LS
SHIP
BU
ILD
ING
100%
40%
20%
10%
5%
0%
Talent Pool ReportOil and Gas
North AsiaQ1 2014
By The Numbers
3,901 LinkedIn members
325 recent grads have joined the workforce
36% of oil and gas professionals are manager or above
1 in 8 changed jobs in the past 12 months
Oil and gas professionals in Hong Kong are 3x more likely to be contacted by a recruiter than those in Japan
Overview & Methodology
A world of insights can be gathered fromLinkedIn’s 259 million members - theworld’s largest professional network.Talent pools are defined by memberskillset, based on the skills and keywordson a member profile. Skillsets groupsimilar and related skills that are criticalto a certain profession or industry.Within each skillset LinkedIn Recruiteractivity and member characteristics areused to determine supply and demandfor talent. A higher demand indexmeans that the average professional in aregion is interacting with recruiters morefrequently than peers in other regions.Data about job consideration comesfrom our semiannual talent driverssurvey of over 100,000 members.
Where should you look for talent?
What skills and keywords should you look for?
HIGH-DEMAND
HIDDEN GEMS
SATURATED
# of LinkedIn Members
Dem
and
Ind
exLe
ss D
eman
dM
ore
Dem
and
50 500100 150 200 300
Hong Kong - All
1,000
Korea - All
China - All
Japan - All
Geoje, Gyeongsangnam-do (KR)Tianjin Suburb (CN)
Shanghai City (CN)
Chengdu City (CN)
400
Shenzhen City (CN)
Beijing City (CN)
Oil/Gas
GasPipelines
Petroleum
LNG
Upstream
Offshore DrillingEPC
Petrochemical
Engineering
OnshoreCommissioning
36%
36%
36%
36%
36%
57%
57%
64%
30%
16%
45%
30%
42%
62%
49%
JOB SECURITY
ABILITY TO MAKE AN IMPACT
EXCELLENT COMPENSATIONAND BENEFITS
STRONG CAREER PATH
CHALLENGING WORK
GOOD WORK/LIFE BALANCE
A COMPANY WITH A LONG-TERM STRATEGIC VISION
North Asia AverageOil and GasProfessionals
22%
HAVING A GOOD RELATIONSHIPWITH YOUR SUPERIORS
Oil and Gas
What do oil and gas professionals look for in a job?
What schools do recent graduates come from?
Most popular LinkedIn groups
�� Heriot-Watt University �� University of Petroleum (CN)�� Southwest Petroleum Institute
(CN)�� University of Liverpool�� China University of
Geosciences (CN)
�� Seoul National University (KR)
�� Southwest Petroleum University (CN)
�� Tsinghua University (CN)
�� Oil and Gas People�� Oil and Gas Jobs and Recruitment Network �� Oil and Gas People - Contractors and Freelancers �� International Jobs & Careers �� Fpso and Flng Professionals
Which industries employ oil and gas professionals?
How can you connect with oil and gas professionals?
1. Leverage your Employees’ Networks The #1 activity on LinkedIn is viewing other members profiles. You can connect with priority talent whenever they visit an employee’s profile page using Work With Us ads.
2. Engage in Conversation through Status Updates Updates to your followers can be targeted (i.e. by function, by geography) to send relevant, timely updates to your priority talent pools. You can reach beyond your follower base using Sponsored Updates.
3. Tell a Relevant Talent Brand Story Share why your company is unique and use LinkedIn’s talent driver data to better understand what this talent pool cares most about. Premium career pages allow for segment-specific targeting to ensure priority talent sees the content most relevant to them.
4. Measure and Track your Progress Talk to your LinkedIn rep to measure the strength of your Talent Brand with this talent pool and to learn how you stack up against your competition.
Copyright © 2014 LinkedIn Corporation. LinkedIn, the LinkedIn logo, and InMail, are registered trademarks of LinkedIn Corporation in the United States and/or other countries. All other brands and names are the property of their respective owners. All rights reserved.
Additional Talent Pool Reports: lnkd.in/TalentDemand Learn more about LinkedIn Talent Solutions: talent.linkedin.com
83.3%
5.2% 4.8%2.1% 1.7% 1.4% 1.1%
OIL
AN
D E
NER
GY
CH
EMIC
ALS
DES
IGN
MEC
HA
NIC
AL
OR
IND
UST
RIA
LEN
GIN
EER
ING
CO
NST
RU
CTI
ON
MA
RIT
IME
MIN
ING
AN
DM
ETA
LS
SHIP
BU
ILD
ING
100%
40%
20%
10%
5%
0%
Talent Pool ReportOil and Gas
South East AsiaQ1 2014
By The Numbers
24,676 LinkedIn members
2,256 recent grads have joined the workforce
28% of oil and gas professionals are manager or above
1 in 7 changed jobs in the past 12 months
Oil and gas professionals in Kuala Lumpur are 2x more likely to be contacted by a recruiter than those in Singapore
Overview & Methodology
A world of insights can be gathered fromLinkedIn’s 259 million members - theworld’s largest professional network.Talent pools are defined by memberskillset, based on the skills and keywordson a member profile. Skillsets groupsimilar and related skills that are criticalto a certain profession or industry.Within each skillset LinkedIn Recruiteractivity and member characteristics areused to determine supply and demandfor talent. A higher demand indexmeans that the average professional in aregion is interacting with recruiters morefrequently than peers in other regions.Data about job consideration comesfrom our semiannual talent driverssurvey of over 100,000 members.
Where should you look for talent?
What skills and keywords should you look for?
HIGH-DEMAND
HIDDEN GEMS
SATURATED
# of LinkedIn Members
Dem
and
Ind
exLe
ss D
eman
dM
ore
Dem
and
200 1,000 2,000 3,000 4,000 5,000 7,000300 400 500
Singapore - All
Kuala Lumpur (MY)
Philippines - All
Thailand - AllGreater Jakarta Area (IN)
Malaysia - All
Vietnam - All
Selangor (MY)
Sarawak (MY)
700
Indonesia - All
Oil/Gas
GasPipelines
PetroleumLNG
Upstream
Offshore DrillingEPCPetrochemical
Engineering
Onshore
Commissioning
38%
35%
33%
33%
50%
40%
77%
33%
38%
30%
34%
40%34%
53%
67%
JOB SECURITY
EXCELLENT COMPENSATIONAND BENEFITS
VALUES EMPLOYEECONTRIBUTIONS
STRONG CAREER PATH
CHALLENGING WORK
GOOD WORK/LIFE BALANCE
A COMPANY WITH A LONG-TERM STRATEGIC VISION
SE Asia AverageOil and GasProfessionals
40%
HAVING A GOOD RELATIONSHIPWITH YOUR SUPERIORS
Oil and Gas
What do oil and gas professionals look for in a job?
What schools do recent graduates come from?
Most popular LinkedIn groups
�� Institut Teknologi Bandung (IN)
�� Universiti Teknologi Petronas (MY)
�� Universiti Teknologi Malaysia (MY)
�� Universitas Indonesia (IN)
�� Universitas Trisakti (IN)�� National University of
Singapore (SG)�� Universitas Pembangunan
Nasional (IN)�� Universiti Teknologi Mara
(MY)
�� Oil and Gas People�� Oil and Gas Jobs and Recruitment Network �� Oil and Gas People - Contractors and Freelancers �� International Jobs & Careers �� Society of Petroleum Engineers
Which industries employ oil and gas professionals?
How can you connect with oil and gas professionals?
1. Leverage your Employees’ Networks The #1 activity on LinkedIn is viewing other members profiles. You can connect with priority talent whenever they visit an employee’s profile page using Work With Us ads.
2. Engage in Conversation through Status Updates Updates to your followers can be targeted (i.e. by function, by geography) to send relevant, timely updates to your priority talent pools. You can reach beyond your follower base using Sponsored Updates.
3. Tell a Relevant Talent Brand Story Share why your company is unique and use LinkedIn’s talent driver data to better understand what this talent pool cares most about. Premium career pages allow for segment-specific targeting to ensure priority talent sees the content most relevant to them.
4. Measure and Track your Progress Talk to your LinkedIn rep to measure the strength of your Talent Brand with this talent pool and to learn how you stack up against your competition.
Copyright © 2014 LinkedIn Corporation. LinkedIn, the LinkedIn logo, and InMail, are registered trademarks of LinkedIn Corporation in the United States and/or other countries. All other brands and names are the property of their respective owners. All rights reserved.
Additional Talent Pool Reports: lnkd.in/TalentDemand Learn more about LinkedIn Talent Solutions: talent.linkedin.com
MIN
ING
AN
DM
ETA
LS
92.4%
3.1%1.1% 1.1% 1.0%
OIL
AN
D E
NER
GY
CH
EMIC
ALS
DES
IGN
MEC
HA
NIC
AL
OR
IND
UST
RIA
LEN
GIN
EER
ING
CO
NST
RU
CTI
ON
MA
RIT
IME
SHIP
BU
ILD
ING
100%
40%
20%
10%
5%
0%
Talent Pool ReportOil and Gas
Australia and New ZealandQ1 2014
By The Numbers
21,715 LinkedIn members
1,510 recent grads have joined the workforce
32% of oil and gas professionals are manager or above
1 in 6 changed jobs in the past 12 months
Oil and gas professionals in Brisbane Area are 2x more likely to be contacted by a recruiter than those in Melbourne Area
Overview & Methodology
A world of insights can be gathered fromLinkedIn’s 259 million members - theworld’s largest professional network.Talent pools are defined by memberskillset, based on the skills and keywordson a member profile. Skillsets groupsimilar and related skills that are criticalto a certain profession or industry.Within each skillset LinkedIn Recruiteractivity and member characteristics areused to determine supply and demandfor talent. A higher demand indexmeans that the average professional in aregion is interacting with recruiters morefrequently than peers in other regions.Data about job consideration comesfrom our semiannual talent driverssurvey of over 100,000 members.
Where should you look for talent?
What skills and keywords should you look for?
HIGH-DEMAND
HIDDEN GEMS
SATURATED
# of LinkedIn Members
Dem
and
Ind
exM
ore
Dem
and
100 500200 2,000 5,000 10,0001,000
Australia - Other
Western Australia (AU)
Brisbane Area (AU)
Victoria (AU)
Sydney Area (AU)
Melbourne Area (AU)
New Zealand - All
Perth Area (AU)
Adelaide Area (AU)
Darwin Area (AU)
Toowoomba Area (AU)
Taranaki, Wanganui & Manawatu (NZ)
Newcastle Area (AU)
New South Wales (AU)
Queensland (AU)
Less
Dem
and
Oil/Gas
Gas Pipelines
PetroleumLNG
UpstreamOffshore Drilling
EPC
PetrochemicalInspection
OnshoreCommissioning
42%
38%
36%
36%
29%
44%
62%
62%
35%
30%
29%
37%
45%
43%
53%
JOB SECURITY
VALUES EMPLOYEECONTRIBUTIONS
EXCELLENT COMPENSATIONAND BENEFITS
STRONG CAREER PATH
CHALLENGING WORK
GOOD WORK/LIFE BALANCE
CULTURE THAT FITSMY PERSONALITY
AU & NZ AverageOil and GasProfessionals
34%
GOOD RELATIONSHIP WITHYOUR SUPERIORS
Oil and Gas
What do oil and gas professionals look for in a job?
What schools do recent graduates come from?
Most popular LinkedIn groups
�� Curtin University of Technology (AU)
�� The University of Western Australia (AU)
�� University of New South Wales (AU)
�� Tafe (AU)�� University of Adelaide (AU)�� Heriot-Watt University (AU)�� Edith Cowan University (AU)�� The University of Queensland
(AU)
�� Oil and Gas People�� Oil and Gas Jobs and Recruitment Network �� Gorgon Project �� Oil and Gas People - Contractors and Freelancers �� Oil and Gas Pros
Which industries employ oil and gas professionals?
How can you connect with oil and gas professionals?
1. Leverage your Employees’ Networks The #1 activity on LinkedIn is viewing other members profiles. You can connect with priority talent whenever they visit an employee’s profile page using Work With Us ads.
2. Engage in Conversation through Status Updates Updates to your followers can be targeted (i.e. by function, by geography) to send relevant, timely updates to your priority talent pools. You can reach beyond your follower base using Sponsored Updates.
3. Tell a Relevant Talent Brand Story Share why your company is unique and use LinkedIn’s talent driver data to better understand what this talent pool cares most about. Premium career pages allow for segment-specific targeting to ensure priority talent sees the content most relevant to them.
4. Measure and Track your Progress Talk to your LinkedIn rep to measure the strength of your Talent Brand with this talent pool and to learn how you stack up against your competition.
Copyright © 2014 LinkedIn Corporation. LinkedIn, the LinkedIn logo, and InMail, are registered trademarks of LinkedIn Corporation in the United States and/or other countries. All other brands and names are the property of their respective owners. All rights reserved.
Additional Talent Pool Reports: lnkd.in/TalentDemand Learn more about LinkedIn Talent Solutions: talent.linkedin.com
81.3%
9.6%
4.1%2.2% 1.1% 0.7% 0.5%
OIL
AN
D E
NER
GY
CH
EMIC
ALS
STA
FFIN
G A
ND
REC
RU
ITIN
G
MEC
HA
NIC
AL
OR
IND
UST
RIA
LEN
GIN
EER
ING
CO
NST
RU
CTI
ON
MA
RIT
IME
MIN
ING
AN
DM
ETA
LS
UTI
LITI
ES
100%
40%
20%
10%
5%
0%
Talent Pool ReportSoftware Development
IndiaQ1 2014
By The Numbers
435,996 LinkedIn members
109,058 recent grads have joined the workforce
11% of software development professionals are manager or above
1 in 8 changed jobs in the past 12 months
Software development professionals in Bengaluru Area are 2x more likely to be contacted by a recruiter than those in New Delhi Area
Overview & Methodology
A world of insights can be gathered fromLinkedIn’s 259 million members - theworld’s largest professional network.Talent pools are defined by memberskillset, based on the skills and keywordson a member profile. Skillsets groupsimilar and related skills that are criticalto a certain profession or industry.Within each skillset LinkedIn Recruiteractivity and member characteristics areused to determine supply and demandfor talent. A higher demand indexmeans that the average professional in aregion is interacting with recruiters morefrequently than peers in other regions.Data about job consideration comesfrom our semiannual talent driverssurvey of over 100,000 members.
Where should you look for talent?
What skills and keywords should you look for?
HIGH-DEMAND
HIDDEN GEMS
SATURATED
# of LinkedIn Members
Dem
and
Ind
exLe
ss D
eman
dM
ore
Dem
and
10,000 20,000 40,000 50,000 70,000 100,000
Gurgaon
Bengaluru Area
Pune Area
15,000 30,000
Hyderabad Area
New Delhi Area
India - Other
Ahmedabad Area
Chennai AreaNoida Area
Requirements Analysis
Agile MethodologiesHTMLSDLC
XMLJavaScript
MySQL
jQuery
JavaC#
SQLCSS
Software Development
What do software development professionals look for in a job?
What schools do recent graduates come from?
Most popular LinkedIn groups
How can you connect with software development professionals?
1. Leverage your Employees’ Networks The #1 activity on LinkedIn is viewing other members profiles. You can connect with priority talent whenever they visit an employee’s profile page using Work With Us ads.
2. Engage in Conversation through Status Updates Updates to your followers can be targeted (i.e. by function, by geography) to send relevant, timely updates to your priority talent pools. You can reach beyond your follower base using Sponsored Updates.
3. Tell a Relevant Talent Brand Story Share why your company is unique and use LinkedIn’s talent driver data to better understand what this talent pool cares most about. Premium career pages allow for segment-specific targeting to ensure priority talent sees the content most relevant to them.
4. Measure and Track your Progress Talk to your LinkedIn rep to measure the strength of your Talent Brand with this talent pool and to learn how you stack up against your competition.
Copyright © 2014 LinkedIn Corporation. LinkedIn, the LinkedIn logo, and InMail, are registered trademarks of LinkedIn Corporation in the United States and/or other countries. All other brands and names are the property of their respective owners. All rights reserved.
Additional Talent Pool Reports: lnkd.in/TalentDemand Learn more about LinkedIn Talent Solutions: talent.linkedin.com
59%47%GOOD WORK/LIFE BALANCE
34%
34%
44%
53%
35%
42%
47%
52%
VALUES EMPLOYEESCONTRIBUTIONS
A COMPANY WITH A LONG-TERM STRATEGIC VISION
JOB SECURITY
STRONG CAREER PATH
58%50%EXCELLENT COMPENSATION
AND BENEFITS
55%50%CHALLENGING WORK
Indian AverageSoftware Development Professionals29%
20%FLEXIBLE WORKARRANGEMENTS
�� University of Pune�� Anna University�� Uttar Pradesh Technical
University�� University of Mumbai�� Birla Institute of Technology
and Science Pilani
�� Sikkim Manipal University of Health, Medical and Technological Sciences
�� Visvesvaraya Technological University
�� Jawaharlal Nehru Technological University
�� Job Openings, Job Leads and Job Connections!�� Software Testing & Quality Assurance (Qa) @Standqa �� Java Developers �� .Net Developers �� .Net People
Which industries employ software development professionals?56.6%
36.7%
2.2%1.3% 1.0% 1.0% 0.7% 0.6%
IT A
ND
SER
VIC
ES
CO
MPU
TER
SO
FTW
AR
E
TELE
CO
MM
UN
ICA
TIO
NS
DES
IGN
FIN
AN
CIA
L SE
RV
ICES
CO
MPU
TER
AN
DN
ETW
OR
K S
ECU
RIT
Y
INTE
RN
ET
BA
NK
ING
50%
20%
10%
5%
2%
1%0%
Talent Pool ReportSoftware Development
North AsiaQ1 2014
By The Numbers
40,315 LinkedIn members
7,354 recent grads have joined the workforce
24% of software development professionals are manager or above
1 in 11 changed jobs in the past 12 months
Software development professionals in Hong Kong are 3x more likely to be contacted by a recruiter than those in Taiwan
Overview & Methodology
A world of insights can be gathered fromLinkedIn’s 259 million members - theworld’s largest professional network.Talent pools are defined by memberskillset, based on the skills and keywordson a member profile. Skillsets groupsimilar and related skills that are criticalto a certain profession or industry.Within each skillset LinkedIn Recruiteractivity and member characteristics areused to determine supply and demandfor talent. A higher demand indexmeans that the average professional in aregion is interacting with recruiters morefrequently than peers in other regions.Data about job consideration comesfrom our semiannual talent driverssurvey of over 100,000 members.
Where should you look for talent?
What skills and keywords should you look for?
HIGH-DEMAND
HIDDEN GEMS
SATURATED
# of LinkedIn Members
Dem
and
Ind
exLe
ss D
eman
dM
ore
Dem
and
China - All
1,000 2,000 3,000 4,000 5,000 7,000
Chengdu City (CN)
Within 23 wards - Tokyo, Japan
Shenzhen City (CN)
500 700400
Korea - All
Taiwan - All
Beijing City (CN)
Shanghai City (CN)
Japan - All
Hong Kong - All
Requirements Analysis
Agile MethodologiesHTML
SDLC
XML JavaScriptMySQLjQueryJava
C#
SQL
CSS
Software Development
What do software development professionals look for in a job?
What schools do recent graduates come from?
Most popular LinkedIn groups
�� Shanghai Jiao Tong University (CN)
�� The Chinese University of Hong Kong (HK)
�� The Hong Kong Polytechnic University (HK)
�� Tsinghua University (CN)
�� The University of Hong Kong (HK)
�� City University of Hong Kong (HK)
�� The Hong Kong University of Science and Technology (HK)
�� Fudan University (CN)
�� China Job Openings, Career and Opportunities�� Cloud Computing�� User Experience�� Java Developers�� Google Android
Which industries employ software development professionals?
How can you connect with software development professionals?
1. Leverage your Employees’ Networks The #1 activity on LinkedIn is viewing other members profiles. You can connect with priority talent whenever they visit an employee’s profile page using Work With Us ads.
2. Engage in Conversation through Status Updates Updates to your followers can be targeted (i.e. by function, by geography) to send relevant, timely updates to your priority talent pools. You can reach beyond your follower base using Sponsored Updates.
3. Tell a Relevant Talent Brand Story Share why your company is unique and use LinkedIn’s talent driver data to better understand what this talent pool cares most about. Premium career pages allow for segment-specific targeting to ensure priority talent sees the content most relevant to them.
4. Measure and Track your Progress Talk to your LinkedIn rep to measure the strength of your Talent Brand with this talent pool and to learn how you stack up against your competition.
Copyright © 2014 LinkedIn Corporation. LinkedIn, the LinkedIn logo, and InMail, are registered trademarks of LinkedIn Corporation in the United States and/or other countries. All other brands and names are the property of their respective owners. All rights reserved.
Additional Talent Pool Reports: lnkd.in/TalentDemand Learn more about LinkedIn Talent Solutions: talent.linkedin.com
33%
33%
38%
38%
35%
40%
50%
58%
45%
30%
22%
42%
35%
62%
49%
A COMPANY WITH A LONG-TERM STRATEGIC VISION
CHALLENGING WORK
ABILITY TO MAKEAN IMPACT
STRONG CAREER PATH
A PLACE I WOULD BEPROUD TO WORK
EXCELLENT COMPENSATIONAND BENEFITS
GOOD WORK/LIFE BALANCE
North Asia AverageSoftware DevelopmentProfessionals
38%CULTURE THAT FITSMY PERSONALITY
37.0% 33.7%13.4%
6.0% 5.2%
2.7%
1.0% 1.0%
CO
MPU
TER
SOFT
WA
RE
IT A
ND
SER
VIC
ES
INTE
RN
ET
FIN
AN
CIA
L SE
RV
ICES
BA
NK
ING
DES
IGN
TELE
CO
MM
UN
ICA
TIO
NS
CO
MPU
TER
AN
DN
ETW
OR
K S
ECU
RIT
Y
50%
20%
10%
5%
2%
1%0%
Talent Pool ReportSoftware Development
South East AsiaQ1 2014
By The Numbers
64,304 LinkedIn members
14,718 recent grads have joined the workforce
17% of software development professionals are manager or above
1 in 8 changed jobs in the past 12 months
Software development professionals in Singpaore are 7x more likely to be contacted by a recruiter than those in Indonesia
Overview & Methodology
A world of insights can be gathered fromLinkedIn’s 259 million members - theworld’s largest professional network.Talent pools are defined by memberskillset, based on the skills and keywordson a member profile. Skillsets groupsimilar and related skills that are criticalto a certain profession or industry.Within each skillset LinkedIn Recruiteractivity and member characteristics areused to determine supply and demandfor talent. A higher demand indexmeans that the average professional in aregion is interacting with recruiters morefrequently than peers in other regions.Data about job consideration comesfrom our semiannual talent driverssurvey of over 100,000 members.
Where should you look for talent?
What skills and keywords should you look for?
HIGH-DEMAND
HIDDEN GEMS
SATURATED
# of LinkedIn Members
Dem
and
Ind
exLe
ss D
eman
dM
ore
Dem
and
Indonesia - All
400 500 1,000700 2,000 5,000 7,0003,000 20,00015,00010,000
Singapore - All
Cambodia - All
Thailand - All
Philippines - All
Greater Jakarta Area (IN)
Malaysia - All
Kuala Lumpur (MY) Vietnam - All
Selangor (MY)
Requirements Analysis
Agile Methodologies
HTML
SDLC
XML
JavaScript
MySQL
jQuery
Java
C#
SQL CSS
Software Development
What do software development professionals look for in a job?
What schools do recent graduates come from?
Most popular LinkedIn groups
�� National University of Singapore (SG)
�� Nanyang Technological University (SG)
�� Universitas Bina Nusantara (IN)
�� Universitas Indonesia (IN)
�� University of The Philippines (PH)
�� National University of Singapore (SG)
�� Institut Teknologi Bandung (IN)
�� De La Salle University (PH)
�� .Net Developers �� Job Openings, Job Leads and Job Connections! �� Java Developers �� .Net People �� Singapore Careers
Which industries employ software development professionals?
How can you connect with software development professionals?
1. Leverage your Employees’ Networks The #1 activity on LinkedIn is viewing other members profiles. You can connect with priority talent whenever they visit an employee’s profile page using Work With Us ads.
2. Engage in Conversation through Status Updates Updates to your followers can be targeted (i.e. by function, by geography) to send relevant, timely updates to your priority talent pools. You can reach beyond your follower base using Sponsored Updates.
3. Tell a Relevant Talent Brand Story Share why your company is unique and use LinkedIn’s talent driver data to better understand what this talent pool cares most about. Premium career pages allow for segment-specific targeting to ensure priority talent sees the content most relevant to them.
4. Measure and Track your Progress Talk to your LinkedIn rep to measure the strength of your Talent Brand with this talent pool and to learn how you stack up against your competition.
Copyright © 2014 LinkedIn Corporation. LinkedIn, the LinkedIn logo, and InMail, are registered trademarks of LinkedIn Corporation in the United States and/or other countries. All other brands and names are the property of their respective owners. All rights reserved.
Additional Talent Pool Reports: lnkd.in/TalentDemand Learn more about LinkedIn Talent Solutions: talent.linkedin.com
32%
33%
38%
36%
46%
63%
70%
37%
33%
34%
40%
53%
67%
HAVING A GOOD RELATIONSHIPWITH YOUR COLLEAGUES
CHALLENGING WORK
VALUES EMPLOYEECONTRIBUTIONS
STRONG EMPLOYEEDEVELOPMENT
STRONG CAREER PATH
GOOD WORK/LIFE BALANCE
EXCELLENT COMPENSATIONAND BENEFITS
SE Asia AverageSoftware DevelopmentProfessionals30%
38%A COMPANY WITH A LONG-TERM STRATEGIC VISION
34%
53.5%
30.0%
4.7%3.1% 2.9% 2.7% 2.2%
0.9%
IT A
ND
SER
VIC
ES
CO
MPU
TER
SOFT
WA
RE
TELE
CO
MM
UN
ICA
TIO
NS
INTE
RN
ET
BA
NK
ING
FIN
AN
CIA
L SE
RV
ICES
DES
IGN
CO
MPU
TER
AN
DN
ETW
OR
K S
ECU
RIT
Y
50%
20%
10%
5%
2%
1%0%
Talent Pool ReportSoftware Development
Australia and New ZealandQ1 2014
By The Numbers
171,420 LinkedIn members
24,685 recent grads have joined the workforce
21% of software development professionals are manager or above
1 in 6 changed jobs in the past 12 months
Software development professionals in Sydney Area are 2.5x more likely to be contacted by a recruiter than those in Auckland
Overview & Methodology
A world of insights can be gathered fromLinkedIn’s 259 million members - theworld’s largest professional network.Talent pools are defined by memberskillset, based on the skills and keywordson a member profile. Skillsets groupsimilar and related skills that are criticalto a certain profession or industry.Within each skillset LinkedIn Recruiteractivity and member characteristics areused to determine supply and demandfor talent. A higher demand indexmeans that the average professional in aregion is interacting with recruiters morefrequently than peers in other regions.Data about job consideration comesfrom our semiannual talent driverssurvey of over 100,000 members.
Where should you look for talent?
What skills and keywords should you look for?
HIGH-DEMAND
HIDDEN GEMS
SATURATED
# of LinkedIn Members
Dem
and
Ind
exM
ore
Dem
and
2,000 5,000 10,000 20,000 50,0001,000
Australia - Other
Brisbane Area (AU)
Sydney Area (AU)
Melbourne Area (AU)
New Zealand - All
Perth Area (AU)
Adelaide Area (AU)Wellington & Wairarapa (NZ)
Waikato (NZ)
Canberra Area (AU)
New SouthWales (AU)
Queensland (AU)
Less
Dem
and
Canterbury &West Coast (NZ)
Auckland (NZ)
Newcastle Area (AU)
Requirements Analysis
Agile Methodologies
HTML
SDLC
XML
JavaScript
Business AnalysisSoftware Development
Java
C#
SQL
CSS
Software Development
What do software development professionals look for in a job?
What schools do recent graduates come from?
Most popular LinkedIn groups
�� Swinburne University of Technology (AU)
�� Rmit University (AU)�� University of Technology,
Sydney (AU)�� University of New South
Wales (AU)
�� Monash University (AU)�� University of Sydney (AU)�� Queensland University of
Technology (AU)�� University of Auckland (NZ)
�� Australian It Industry�� .Net Developers�� Australian Computer Society (Acs)�� Aussie It Jobs�� Software Testing & Quality Assurance (Qa) @Standqa
Which industries employ software development professionals?
How can you connect with software development professionals?
1. Leverage your Employees’ Networks The #1 activity on LinkedIn is viewing other members profiles. You can connect with priority talent whenever they visit an employee’s profile page using Work With Us ads.
2. Engage in Conversation through Status Updates Updates to your followers can be targeted (i.e. by function, by geography) to send relevant, timely updates to your priority talent pools. You can reach beyond your follower base using Sponsored Updates.
3. Tell a Relevant Talent Brand Story Share why your company is unique and use LinkedIn’s talent driver data to better understand what this talent pool cares most about. Premium career pages allow for segment-specific targeting to ensure priority talent sees the content most relevant to them.
4. Measure and Track your Progress Talk to your LinkedIn rep to measure the strength of your Talent Brand with this talent pool and to learn how you stack up against your competition.
Copyright © 2014 LinkedIn Corporation. LinkedIn, the LinkedIn logo, and InMail, are registered trademarks of LinkedIn Corporation in the United States and/or other countries. All other brands and names are the property of their respective owners. All rights reserved.
Additional Talent Pool Reports: lnkd.in/TalentDemand Learn more about LinkedIn Talent Solutions: talent.linkedin.com
GOOD WORK/LIFE BALANCE
32%
32%
34%
44%
53%
53%
35%
35%
37%
33%
32%
CULTURE THAT FITSMY PERSONALITY
GOOD RELATIONSHIP WITHYOUR COLLEAGUES
ABILITY TO MAKEAN IMPACT
JOB SECURITY
FLEXIBLE WORKARRANGEMENTS
56%
58%
43%
EXCELLENT COMPENSATIONAND BENEFITS
45%
CHALLENGING WORK
AU & NZ AverageSoftware Development Professionals31%
57.7%
23.1%
5.9%3.9% 3.0% 2.8% 2.1% 1.6%
IT A
ND
SER
VIC
ES
CO
MPU
TER
SO
FTW
AR
E
TELE
CO
MM
UN
ICA
TIO
NS
DES
IGN
FIN
AN
CIA
L SE
RV
ICES
MA
RK
ETIN
G A
ND
AD
VER
TISI
NG
INTE
RN
ET
BA
NK
ING
50%
20%
10%
5%
2%
1%0%
Talent Pool ReportTrading and Investment
IndiaQ1 2014
By The Numbers
44,423 LinkedIn members
10,327 recent grads have joined the workforce
43% of trading and investment professionals are manager or above
1 in 11 changed jobs in the past 12 months
Trading and investment professionals in Bangaluru Area are 4x more likely to be contacted by a recruiter than those in Kolkata Area
Overview & Methodology
A world of insights can be gathered fromLinkedIn’s 259 million members - theworld’s largest professional network.Talent pools are defined by memberskillset, based on the skills and keywordson a member profile. Skillsets groupsimilar and related skills that are criticalto a certain profession or industry.Within each skillset LinkedIn Recruiteractivity and member characteristics areused to determine supply and demandfor talent. A higher demand indexmeans that the average professional in aregion is interacting with recruiters morefrequently than peers in other regions.Data about job consideration comesfrom our semiannual talent driverssurvey of over 100,000 members.
Where should you look for talent?
What skills and keywords should you look for?
HIGH-DEMAND
HIDDEN GEMS
SATURATED
# of LinkedIn Members
Dem
and
Ind
exLe
ss D
eman
dM
ore
Dem
and
1,000700 5,0001,500 2,000 3,000
Mumbai Area
Bengaluru Area
7,000 10,000 15,000
Hyderabad Area
New Delhi Area
Gurgaon
Chennai Area
Kolkata Area
Pune Area
India, Other
4,000
Ahmedabad Area
Financial Analysis
Financial Modeling
Fixed Income
Portfolio Management
Derivatives
Banking
Corporate Finance
Valuation
Capital Markets
Equities
Investment BankingInvestments
Trading and Investment
What do trading and investment professionals look for in a job?
What schools do recent graduates come from?
Most popular LinkedIn groups
�� CFA Institute�� University of Mumbai�� Mumbai University�� Narsee Monjee Institute of
Management Studies�� Ibs Hyderabad
�� The Institute of Chartered Accountants of India
�� Welingkar Institute of Management
�� Institute of Chartered Financial Analysts of India
�� Finance Club�� Banking Careers�� Job Openings, Job Leads and Job Connections! �� Private Equity Investment Group | Privateequity.Com �� Private Equity and Venture Capital Group
Which industries employ trading and investment professionals?
How can you connect with trading and investment professionals?
1. Leverage your Employees’ Networks The #1 activity on LinkedIn is viewing other members profiles. You can connect with priority talent whenever they visit an employee’s profile page using Work With Us ads.
2. Engage in Conversation through Status Updates Updates to your followers can be targeted (i.e. by function, by geography) to send relevant, timely updates to your priority talent pools. You can reach beyond your follower base using Sponsored Updates.
3. Tell a Relevant Talent Brand Story Share why your company is unique and use LinkedIn’s talent driver data to better understand what this talent pool cares most about. Premium career pages allow for segment-specific targeting to ensure priority talent sees the content most relevant to them.
4. Measure and Track your Progress Talk to your LinkedIn rep to measure the strength of your Talent Brand with this talent pool and to learn how you stack up against your competition.
Copyright © 2014 LinkedIn Corporation. LinkedIn, the LinkedIn logo, and InMail, are registered trademarks of LinkedIn Corporation in the United States and/or other countries. All other brands and names are the property of their respective owners. All rights reserved.
Additional Talent Pool Reports: lnkd.in/TalentDemand Learn more about LinkedIn Talent Solutions: talent.linkedin.com
38%
44%
45%
54%
59%
67%
35%
42%
47%
52%
50%
A PLACE I WOULD BEPROUD TO WORK AT
JOB SECURITY
GOOD WORK/LIFE BALANCE
A COMPANY WITH A LONG-TERM STRATEGIC VISION
STRONG CAREER PATH
CHALLENGING WORK
EXCELLENT COMPENSATIONAND BENEFITS
Indian AverageTrading and Investment Professionals30%
33%
35%
VALUES EMPLOYEECONTRIBUTIONS
50%
47%
49.3%
16.5% 11.4% 10.3%5.4% 4.6%
1.4% 1.1%
FIN
AN
CIA
LSE
RV
ICES
BA
NK
ING
INV
ESTM
ENT
BA
NK
ING
INV
ESTM
ENT
MA
NA
GEM
ENT
CA
PITA
LM
AR
KET
S
IT A
ND
SER
VIC
ES
VEN
TUR
E C
API
TAL
AN
D P
RIV
ATE
EQU
ITY
REA
L ES
TATE
50%
20%
10%
5%
2%
1%0%
Talent Pool ReportTrading and Investment
North AsiaQ1 2014
By The Numbers
19,593 LinkedIn members
3,988 recent grads have joined the workforce
54% of trading and investment professionals are manager or above
1 in 11 changed jobs in the past 12 months
Trading and investment professionals in Hong Kong are 5x more likely to be contacted by a recruiter than those in Taiwan
Overview & Methodology
A world of insights can be gathered fromLinkedIn’s 259 million members - theworld’s largest professional network.Talent pools are defined by memberskillset, based on the skills and keywordson a member profile. Skillsets groupsimilar and related skills that are criticalto a certain profession or industry.Within each skillset LinkedIn Recruiteractivity and member characteristics areused to determine supply and demandfor talent. A higher demand indexmeans that the average professional in aregion is interacting with recruiters morefrequently than peers in other regions.Data about job consideration comesfrom our semiannual talent driverssurvey of over 100,000 members.
Where should you look for talent?
What skills and keywords should you look for?
HIGH-DEMAND
HIDDEN GEMS
SATURATED
# of LinkedIn Members
Dem
and
Ind
exLe
ss D
eman
dM
ore
Dem
and
50 5,000100 500200 1,000 2,000
Hong Kong - All
10,000
Shanghai City (CN)
China - All
Japan - All
Within 23 wards, Tokyo, Japan
Taiwan - All
Mongolia - All
Beijing City (CN)
Shenzhen City (CN) Korea - All
Financial AnalysisFinancial ModelingFixed Income
Portfolio Management
Derivatives Banking
Corporate Finance
Valuation
Capital MarketsEquities
Investment Banking
Investments
Trading and Investment
What do trading and investment professionals look for in a job?
What schools do recent graduates come from?
Most popular LinkedIn groups
�� The University of Hong Kong (HK)
�� The Chinese University of Hong Kong (HK)
�� The Hong Kong University of Science and Technology (HK)
�� Peking University (CN)
�� CFA Institute �� Tsinghua University
(CN) �� Fudan University (CN)�� City University of Hong
Kong (HK)
�� Automated Trading Strategies �� Finance Club�� Hedge Fund Group (Hfg) Association�� Banking Careers �� Hong Kong Connection
Which industries employ trading and investment professionals?
How can you connect with trading and investment professionals?
1. Leverage your Employees’ Networks The #1 activity on LinkedIn is viewing other members profiles. You can connect with priority talent whenever they visit an employee’s profile page using Work With Us ads.
2. Engage in Conversation through Status Updates Updates to your followers can be targeted (i.e. by function, by geography) to send relevant, timely updates to your priority talent pools. You can reach beyond your follower base using Sponsored Updates.
3. Tell a Relevant Talent Brand Story Share why your company is unique and use LinkedIn’s talent driver data to better understand what this talent pool cares most about. Premium career pages allow for segment-specific targeting to ensure priority talent sees the content most relevant to them.
4. Measure and Track your Progress Talk to your LinkedIn rep to measure the strength of your Talent Brand with this talent pool and to learn how you stack up against your competition.
Copyright © 2014 LinkedIn Corporation. LinkedIn, the LinkedIn logo, and InMail, are registered trademarks of LinkedIn Corporation in the United States and/or other countries. All other brands and names are the property of their respective owners. All rights reserved.
Additional Talent Pool Reports: lnkd.in/TalentDemand Learn more about LinkedIn Talent Solutions: talent.linkedin.com
40%
40%
44%
46%
46%
69%
49%
22%
38%
42%
64%
A PLACE I WOULD BEPROUD TO WORK AT
GOOD WORK/LIFE BALANCE
A COMPANY WITH A LONG-TERM STRATEGIC VISION
CULTURE THAT FITSMY PERSONALITY
STRONG CAREER PATH
STRONG EMPLOYEEDEVELOPMENT
ABILITY TO MAKEAN IMPACT
EXCELLENT COMPENSATIONAND BENEFITS
North Asia AverageTrading and Investment Professionals
34%35%
35%
35%
45%
37.9%17.0% 16.9% 16.0%
4.6% 3.6% 2.6%1.3%
FIN
AN
CIA
LSE
RV
ICES
BA
NK
ING
INV
ESTM
ENT
BA
NK
ING
INV
ESTM
ENT
MA
NA
GEM
ENT
CA
PITA
LM
AR
KET
S
IT A
ND
SER
VIC
ES
VEN
TUR
E C
API
TAL
AN
D P
RIV
ATE
EQU
ITY
REA
L ES
TATE
50%
20%
10%
5%
2%
1%0%
Talent Pool ReportTrading and Investment
South East AsiaQ1 2014
By The Numbers
20,128 LinkedIn members
3,550 recent grads have joined the workforce
51% of trading and investment professionals are manager or above
1 in 10 changed jobs in the past 12 months
Trading and investment professionals in Singapore are 3x more likely to be contacted by a recruiter than those in Indonesia
Overview & Methodology
A world of insights can be gathered fromLinkedIn’s 259 million members - theworld’s largest professional network.Talent pools are defined by memberskillset, based on the skills and keywordson a member profile. Skillsets groupsimilar and related skills that are criticalto a certain profession or industry.Within each skillset LinkedIn Recruiteractivity and member characteristics areused to determine supply and demandfor talent. A higher demand indexmeans that the average professional in aregion is interacting with recruiters morefrequently than peers in other regions.Data about job consideration comesfrom our semiannual talent driverssurvey of over 100,000 members.
Where should you look for talent?
What skills and keywords should you look for?
HIGH-DEMAND
HIDDENGEMS
SATURATED
# of LinkedIn Members
Dem
and
Ind
exLe
ss D
eman
dM
ore
Dem
and
100 5,000 10,000200 500 1,000
Malaysia - All
Singapore - All
5020105
Kuala Lumpur (MY)
Philippines - All
Vietnam - All
Thailand - All
Greater Jakarta Area (IN)
Cambodia - AllSelangor (MY)
2,000
Indonesia - All
Financial Analysis Financial Modeling
Fixed Income
Portfolio ManagementDerivatives
Banking
Corporate Finance
Valuation
Capital Markets
Equities
Investment Banking
Investments
Trading and Investment
What do trading and investment professionals look for in a job?
What schools do recent graduates come from?
Most popular LinkedIn groups
�� Singapore Management University (SG)
�� National University of Singapore (SG)
�� CFA Institute�� Nanyang Technological
University (SG)
�� Insead (SG) �� De La Salle University (PH)�� National University of
Singapore (SG)�� University of London
�� Banking Careers �� Singapore Banking Professionals�� Finance Club�� Automated Trading Strategies �� Hedge Fund Group (Hfg) Association
Which industries employ trading and investment professionals?
How can you connect with trading and investment professionals?
1. Leverage your Employees’ Networks The #1 activity on LinkedIn is viewing other members profiles. You can connect with priority talent whenever they visit an employee’s profile page using Work With Us ads.
2. Engage in Conversation through Status Updates Updates to your followers can be targeted (i.e. by function, by geography) to send relevant, timely updates to your priority talent pools. You can reach beyond your follower base using Sponsored Updates.
3. Tell a Relevant Talent Brand Story Share why your company is unique and use LinkedIn’s talent driver data to better understand what this talent pool cares most about. Premium career pages allow for segment-specific targeting to ensure priority talent sees the content most relevant to them.
4. Measure and Track your Progress Talk to your LinkedIn rep to measure the strength of your Talent Brand with this talent pool and to learn how you stack up against your competition.
Copyright © 2014 LinkedIn Corporation. LinkedIn, the LinkedIn logo, and InMail, are registered trademarks of LinkedIn Corporation in the United States and/or other countries. All other brands and names are the property of their respective owners. All rights reserved.
Additional Talent Pool Reports: lnkd.in/TalentDemand Learn more about LinkedIn Talent Solutions: talent.linkedin.com
36%
43%
76%
45%
90%
21%
30%
53%
40%
67%
GOOD WORK/LIFE BALANCE
A COMPANY WITH A LONG-TERM STRATEGIC VISION
HAVING A GOOD RELATIONSHIPWITH YOUR COLLEAGUES
STRONG CAREER PATH
STRONG EMPLOYEEDEVELOPMENT
HAVING A GOOD RELATIONSHIPWITH YOUR SUPERIORS
ABILITY TO MAKEAN IMPACT
EXCELLENT COMPENSATIONAND BENEFITS
SE Asia AverageTrading and Investment Professionals
37%
28%
28%
33%
38%
45%
32.6% 29.7%12.4% 11.9%
6.6%3.2% 2.1%
1.3%
FIN
AN
CIA
LSE
RV
ICES
BA
NK
ING
INV
ESTM
ENT
BA
NK
ING
INV
ESTM
ENT
MA
NA
GEM
ENT
CA
PITA
LM
AR
KET
S
IT A
ND
SER
VIC
ES
VEN
TUR
E C
API
TAL
AN
D P
RIV
ATE
EQU
ITY
REA
L ES
TATE
50%
20%
10%
5%
2%
1%0%
Talent Pool ReportTrading and Investment
Australia and New ZealandQ1 2014
By The Numbers
39,590 LinkedIn members
5,565 recent grads have joined the workforce
59% of trading and investment professionals are manager or above
1 in 9 changed jobs in the past 12 months
Trading and investment professionals in Sydney Area are 2x more likely to be contacted by a recruiter than those in Adelaide Area
Overview & Methodology
A world of insights can be gathered fromLinkedIn’s 259 million members - theworld’s largest professional network.Talent pools are defined by memberskillset, based on the skills and keywordson a member profile. Skillsets groupsimilar and related skills that are criticalto a certain profession or industry.Within each skillset LinkedIn Recruiteractivity and member characteristics areused to determine supply and demandfor talent. A higher demand indexmeans that the average professional in aregion is interacting with recruiters morefrequently than peers in other regions.Data about job consideration comesfrom our semiannual talent driverssurvey of over 100,000 members.
Where should you look for talent?
What skills and keywords should you look for?
HIGH-DEMAND
HIDDEN GEMS
SATURATED
# of LinkedIn Members
Dem
and
Ind
exM
ore
Dem
and
100 500200 2,000 5,000 10,000 20,0001,000
Australia - OtherBrisbane Area (AU)
Sydney Area (AU)
Melbourne Area (AU)
New Zealand - All
Perth Area (AU)
Adelaide Area (AU)
Wellington &Wairarapa (NZ)
Canberra Area (AU)
New South Wales (AU)
Queensland (AU)
Less
Dem
and
Canterbury & West Coast (NZ)
Auckland (NZ)Tasmania(AU)
NewcastleArea (AU)
Financial Analysis
FinanceFinancial Modeling
Financial ServicesFinancial Risk
Risk Management
Portfolio Management
Banking
Corporate Finance
Equities
Due Diligence
Investments
Trading and Investment
What do trading and investment professionals look for in a job?
What schools do recent graduates come from?
Most popular LinkedIn groups
�� Kaplan Professional (AU)�� Macquarie University (AU)�� Cfa Institute (AU)�� Kaplan (AU) �� University of Technology,
Sydney (AU)
�� University of Sydney (AU)
�� University of New South Wales (AU)
�� University of Melbourne (AU)
�� Banking Careers �� Finance Club�� Automated Trading Strategies�� Harvard Business Review �� Wealth Management - Advice (Australia)
Which industries employ trading and investment professionals?
How can you connect with trading and investment professionals?
1. Leverage your Employees’ Networks The #1 activity on LinkedIn is viewing other members profiles. You can connect with priority talent whenever they visit an employee’s profile page using Work With Us ads.
2. Engage in Conversation through Status Updates Updates to your followers can be targeted (i.e. by function, by geography) to send relevant, timely updates to your priority talent pools. You can reach beyond your follower base using Sponsored Updates.
3. Tell a Relevant Talent Brand Story Share why your company is unique and use LinkedIn’s talent driver data to better understand what this talent pool cares most about. Premium career pages allow for segment-specific targeting to ensure priority talent sees the content most relevant to them.
4. Measure and Track your Progress Talk to your LinkedIn rep to measure the strength of your Talent Brand with this talent pool and to learn how you stack up against your competition.
Copyright © 2014 LinkedIn Corporation. LinkedIn, the LinkedIn logo, and InMail, are registered trademarks of LinkedIn Corporation in the United States and/or other countries. All other brands and names are the property of their respective owners. All rights reserved.
Additional Talent Pool Reports: lnkd.in/TalentDemand Learn more about LinkedIn Talent Solutions: talent.linkedin.com
39%
39%
41%43%
45%
45%57%
29%
27%
53%
53%
35%
GOOD WORK/LIFE BALANCE
A COMPANY WITH A LONG-TERM STRATEGIC VISION
CULTURE THAT FITSMY PERSONALITY
GOOD RELATIONSHIP WITHYOUR COLLEAGUES
STRONG CAREER PATH
CHALLENGING WORK
ABILITY TO MAKEAN IMPACT
EXCELLENT COMPENSATIONAND BENEFITS
AU & NZ AverageTrading and Investment Professionals
33%
37%
35%
34%
50.3%
18.1%9.2%
5.7% 5.3% 5.0%3.3% 3.1%
FIN
AN
CIA
LSE
RV
ICES
BA
NK
ING
INV
ESTM
ENT
BA
NK
ING
INV
ESTM
ENT
MA
NA
GEM
ENT
MA
NA
GEM
ENT
CO
NSU
LTIN
G
LAW
PR
AC
TIC
E
REA
L ES
TATE
AC
CO
UN
TIN
G50%
20%
10%
5%
2%
1%0%
Talent Pool ReportStudents and Recent Graduates
IndiaQ1 2014
Key Facts
Overview & Methodology
Students are using LinkedIn as a starting gate for their professional career, to establish their professional identity, build their network and research potentialcareer opportunities.
They recognize LinkedIn is one of the best online tools to help jump-start their professional careers - our student members use LinkedIn every day to research companies, industries, jobs and internships in industries ranging from information technology and consumer goods to Financial services. With the world’s largest professional network weare able to offer a world of Insights about our Student and Recent Graduate members. Data about job consideration comes from our semiannual talent drivers survey of over 100,000 members.
Where should you look for talent?
What skills and keywords should you look for?
HIGH-DEMAND
UNTAPPED
SATURATED
# of LinkedIn Members
Dem
and
Ind
exLe
ss D
eman
dM
ore
Dem
and
Anna University
University of Pune
Pune University
Delhi University
Mumbai University
Visvesvaraya TechnologicalUniversity
Osmania University
The Institute of CharteredAccountants of India
Jawaharlal Nehru TechnologicalUniversity
University of Mumbai
HTML
WindowsEnglish
Customer Service
ResearchJavaTeamworkMatlab
CC++
Team ManagementJavaScript
Public SpeakingProgramming
SQL
Microsoft Office
Photoshop
�� The largest student populations on LinkedIn are located in the New Delhi, Mumbai, Bengaluru, and Hyderabad areas
�� The industries that attract the most recent graduates are Information Technology, Financial Services, and Computer Software
�� Students and Recent Graduates on LinkedIn have increased over 300% since 2011
�� The most popular degrees are Bachelor of Technology, Bachelor of Engineering, and Master of Business Administration
�� The most popular fields of study are Computer Science, Information Technology, Mechanical Engineering, and Science
Students and Recent Graduates
What are our student members looking for in a job?
Most popular schools for Students and Recent Graduates
Most popular LinkedIn groups
�� Anna University�� Delhi University�� University of Pune�� University of Mumbai�� Mumbai University
�� The Institute of Chartered Accountants of India
�� Kendriya Vidyalaya�� Pune University
�� Job Openings, Job Leads and Job Connections!�� The Recruiter Network - #1 Group For Recruiters�� Harvard Business Review �� Microsoft Student Partners India �� Linked:Hr (#1 Human Resources Group)
How can you reach out to this critical talent pool?
If you are looking to find students or recent graduates, focus recruitment messaging on strong career path, challenging work, good work/life balance.
Reach this critical talent by making the most of LinkedIn. Posting your new graduate positions and internships on LinkedIn allows our matching algorithms to get those jobs in front of relevant candidates – whether actively searching or passive candidates already employed in similar jobs.
1. Free Student/Entry Level Jobs Post your student/internships and entry level roles for free at http://www.linkedin.com/job/consumer/students
2. CheckIn Use CheckIn to improve and streamline the campus recruitment experience CheckIn is LinkedIn’s newest tool for grad recruiting that dramatically improves your efficiency
3. Company/Career Page Give students a picture of what it’s like to work for your company with authentic messages Showcase your employment brand with focused, targeted content
4. Targeted Advertising Dynamically deliver your message to members that fit your opportunity - on and off LinkedIn Drive traffic to your career page and jobs, or reach out to passive candidates directly
Copyright © 2014 LinkedIn Corporation. LinkedIn, the LinkedIn logo, and InMail, are registered trademarks of LinkedIn Corporation in the United States and/or other countries. All other brands and names are the property of their respective owners. All rights reserved.
Want to learn more about how your company is already connected to this talent pool and how you can best leverage these assets to reach this important talent pool for job opportunities? talent.linkedin.com
34%
34%
44%
45%
49%
53%
57%
36%
42%
51%
52%
50%
A PLACE I WOULD BEPROUD TO WORK AT
JOB SECURITY
GOOD WORK/LIFE BALANCE
A COMPANY WITH A LONG-TERM STRATEGIC VISION
STRONG CAREER PATH
CHALLENGING WORK
EXCELLENT COMPENSATIONAND BENEFITS
IndianProfessionalStudents and Recent Graduates33%
33%
VALUES EMPLOYEECONTRIBUTIONS
45%
55%
Talent Pool ReportStudents and Recent Graduates
North AsiaQ1 2014
Key Facts
Overview & Methodology
Students are using LinkedIn as a starting gate for their professional career, to establish their professional identity, build their network and research potentialcareer opportunities.
They recognize LinkedIn is one of the best online tools to help jump-start their professional careers - our student members use LinkedIn every day to research companies, industries, jobs and internships in industries ranging from information technology and consumer goods to Financial services. With the world’s largest professional network weare able to offer a world of Insights about our Student and Recent Graduate members. Data about job consideration comes from our semiannual talent drivers survey of over 100,000 members.
Where should you look for talent?
What skills and keywords should you look for?
HIGH-DEMAND
UNTAPPED
SATURATED
# of LinkedIn Members
Dem
and
Ind
exLe
ss D
eman
dM
ore
Dem
and
Tsinghua University (CN)
Peking University (CN)
Fudan University (CN)
City University of Hong Kong (HK)
Sun Yat-Sen University (CN)
Zhejiang University (CN)
Shanghai Jiao Tong University (CN)
The Chinese University of Hong Kong (HK)
The University ofHong Kong (HK)
The Hong Kong PolytechnicUniversity (HK)
Strategic Planning
English
Customer Service
Research
Teamwork
Social Media
C++Project Management
Public Speaking
Business Strategy
Microsoft OfficePhotoshop
�� The largest student populations on LinkedIn are located in China, Hong Kong, and South Korea
�� The industries that attract the most recent graduates are Financial Services, Information Technology, and Management Consulting
�� Students and Recent Graduates on LinkedIn have increased over 200% since 2011
�� The most popular degrees are Bachelor of Science, Bachelor of Arts, and Master of Business Administration
�� The most popular fields of study are Computer Science, Business Administration, Economics, and Law
Students and Recent Graduates
What are our student members looking for in a job?
Most popular schools for Students and Recent Graduates
Most popular LinkedIn groups
�� The University of Hong Kong (HK)
�� Tsinghua University (CN)�� Peking University (CN)�� Fudan University (CN)�� Shanghai Jiao Tong University
(CN)
�� The Chinese University of Hong Kong (HK)
�� Zhejiang University (CN)�� The Hong Kong Polytechnic
University (HK)
�� China Job Openings, Career and Opportunities�� China Expats & Returnees Jobs�� China Hr Network �� Job Openings, Job Leads and Job Connections! �� The Guanxi Network
How can you reach out to this critical talent pool?
If you are looking to find students or recent graduates, focus recruitment messaging on excellent compensation and benefits, good work/life balance, strong career path.
Reach this critical talent by making the most of LinkedIn. Posting your new graduate positions and internships on LinkedIn allows our matching algorithms to get those jobs in front of relevant candidates – whether actively searching or passive candidates already employed in similar jobs.
1. Free Student/Entry Level Jobs Post your student/internships and entry level roles for free at http://www.linkedin.com/job/consumer/students
2. CheckIn Use CheckIn to improve and streamline the campus recruitment experience CheckIn is LinkedIn’s newest tool for grad recruiting that dramatically improves your efficiency
3. Company/Career Page Give students a picture of what it’s like to work for your company with authentic messages Showcase your employment brand with focused, targeted content
4. Targeted Advertising Dynamically deliver your message to members that fit your opportunity - on and off LinkedIn Drive traffic to your career page and jobs, or reach out to passive candidates directly
Copyright © 2014 LinkedIn Corporation. LinkedIn, the LinkedIn logo, and InMail, are registered trademarks of LinkedIn Corporation in the United States and/or other countries. All other brands and names are the property of their respective owners. All rights reserved.
Want to learn more about how your company is already connected to this talent pool and how you can best leverage these assets to reach this important talent pool for job opportunities? talent.linkedin.com
38%
38%
39%
40%
49%
49%
60%
46%
44%
64%
49%
A PLACE I WOULD BEPROUD TO WORK AT
CULTURE THAT FITSMY PERSONALITY
GOOD WORK/LIFE BALANCE
A COMPANY WITH A LONG-TERM STRATEGIC VISION
STRONG CAREER PATH
EXCELLENT COMPENSATIONAND BENEFITS
North AsianProfessionalStudents and Recent Graduates36%
30%
33%
HAVING A GOOD RELATIONSHIPWITH YOUR COLLEAGUES
STRONG EMPLOYEEDEVELOPMENT
39%
35%
Talent Pool ReportStudents and Recent Graduates
South East AsiaQ1 2014
Key Facts
Overview & Methodology
Students are using LinkedIn as a starting gate for their professional career, to establish their professional identity, build their network and research potentialcareer opportunities.
They recognize LinkedIn is one of the best online tools to help jump-start their professional careers - our student members use LinkedIn every day to research companies, industries, jobs and internships in industries ranging from information technology and consumer goods to Financial services. With the world’s largest professional network weare able to offer a world of Insights about our Student and Recent Graduate members. Data about job consideration comes from our semiannual talent drivers survey of over 100,000 members.
Where should you look for talent?
What skills and keywords should you look for?
HIGH-DEMAND
UNTAPPED
SATURATED
# of LinkedIn Members
Dem
and
Ind
exLe
ss D
eman
dM
ore
Dem
and
Nanyang TechnologicalUniversity (SG)
Universitas Indonesia (IN)
University of The Philippines (PH)
National University ofSingapore (SG)
Universitas Gadjah Mada (IN)
Singapore Management University (SG)
Institut Teknologi Bandung (IN)
De La Salle University (PH)
University of Santo Tomas (PH)
Universitas Padjadjaran (IN)
Strategic Planning
English
HTML
Customer ServiceResearch
Teamwork
Social Media
Project Management
Management
Public Speaking
Microsoft OfficePhotoshop
�� The largest student populations on LinkedIn are located in Indonesia, the Philippines, Singapore, and Malaysia
�� The industries that attract the most recent graduates are Information Technology, Banking, and Oil & Energy
�� Students and Recent Graduates on LinkedIn have increased over 350% since 2011
�� The most popular degrees are Bachelor of Science, Bachelor of Arts, Bachelor of Business Administration
�� The most popular fields of study are Information Technology, Accounting, Computer Science, and Business Administration
Students and Recent Graduates
What are our student members looking for in a job?
Most popular schools for Students and Recent Graduates
Most popular LinkedIn groups
�� National University of Singapore (SG)
�� Universitas Indonesia (IN)�� Nanyang Technological
University (SG)�� University of The Philippines
(PH)
�� Universitas Gadjah Mada (IN)
�� Institut Teknologi Bandung (IN)
�� De La Salle University (PH)�� Singapore Management
University (SG)
�� Job Openings, Job Leads and Job Connections!�� Harvard Business Review�� Vinahr - Top Hr Network In Vietnam �� Singapore Careers �� Bursa Kerja Indonesia
How can you reach out to this critical talent pool?
If you are looking to find students or recent graduates, focus recruitment messaging on excellent compensation and benefits, good work/life balance, strong career path.
Reach this critical talent by making the most of LinkedIn. Posting your new graduate positions and internships on LinkedIn allows our matching algorithms to get those jobs in front of relevant candidates – whether actively searching or passive candidates already employed in similar jobs.
1. Free Student/Entry Level Jobs Post your student/internships and entry level roles for free at http://www.linkedin.com/job/consumer/students
2. CheckIn Use CheckIn to improve and streamline the campus recruitment experience CheckIn is LinkedIn’s newest tool for grad recruiting that dramatically improves your efficiency
3. Company/Career Page Give students a picture of what it’s like to work for your company with authentic messages Showcase your employment brand with focused, targeted content
4. Targeted Advertising Dynamically deliver your message to members that fit your opportunity - on and off LinkedIn Drive traffic to your career page and jobs, or reach out to passive candidates directly
Copyright © 2014 LinkedIn Corporation. LinkedIn, the LinkedIn logo, and InMail, are registered trademarks of LinkedIn Corporation in the United States and/or other countries. All other brands and names are the property of their respective owners. All rights reserved.
Want to learn more about how your company is already connected to this talent pool and how you can best leverage these assets to reach this important talent pool for job opportunities? talent.linkedin.com
33%
32%
34%
44%
51%
54%
60%
34%
41%
71%
54%
CHALLENGING WORK
VALUES EMPLOYEECONTRIBUTIONS
GOOD WORK/LIFE BALANCE
A COMPANY WITH A LONG-TERM STRATEGIC VISION
STRONG CAREER PATH
EXCELLENT COMPENSATIONAND BENEFITS
SE Asian ProfessionalStudents and Recent Graduates30%
38%
35%
HAVING A GOOD RELATIONSHIPWITH YOUR COLLEAGUES
STRONG EMPLOYEEDEVELOPMENT
29%
37%
Talent Pool ReportStudents and Recent Graduates
Australia and New ZealandQ1 2014
Key Facts
Overview & Methodology
Students are using LinkedIn as a starting gate for their professional career, to establish their professional identity, build their network and research potentialcareer opportunities.
They recognize LinkedIn is one of the best online tools to help jump-start their professional careers - our student members use LinkedIn every day to research companies, industries, jobs and internships in industries ranging from information technology and consumer goods to Financial services. With the world’s largest professional network weare able to offer a world of Insights about our Student and Recent Graduate members. Data about job consideration comes from our semiannual talent drivers survey of over 100,000 members.
Where should you look for talent?
What skills and keywords should you look for?
HIGH-DEMAND
UNTAPPED
SATURATED
# of LinkedIn Members
Dem
and
Ind
exLe
ss D
eman
dM
ore
Dem
and
University of Melbourne (AU)
University of Queensland (AU)University of Wollongong (AU)
The University of Western Australia (AU)
University of Auckland (NZ)
Massey University (NZ)
Swinburne University of Technology (AU)
Curtin University of Technology (AU)
Charles Sturt University (AU)
Macquarie University (AU)Deakin University (AU)
Tafe (AU)
Griffith University (AU)
Team LeadershipManagement
Customer ServiceResearch
Teamwork
Social Media
Project Management
Public Speaking
Leadership
Microsoft Office
�� The largest student populations on LinkedIn are located in the Sydney, Melbourne, Brisbane, and Perth areas
�� The industries that attract the most recent graduates are Information Technology, Retail, Financial Services, and Government Administration
�� Students and Recent Graduates on LinkedIn have increased over 250% since 2011
�� The most popular degrees are Bachelor of Art, Commerce, Business Administration, and Science
�� The most popular fields of study are Accounting, Marketing, General Business Admin and Management, and Account and Finance
Students and Recent Graduates
What are our student members looking for in a job?
Most popular schools for Students and Recent Graduates
Most popular LinkedIn groups
�� Monash University (AU)�� University of Sydney (AU)�� Rmit University (AU)�� University of Melbourne
(AU)
�� University of Technology, Sydney (AU)
�� University of New South Wales (AU)
�� Griffith University (AU)�� Tafe (AU)
�� Harvard Business Review�� Australian Human Resources Institute�� Ted: Ideas Worth Spreading - Unofficial �� Australian It Industry�� Engineers Australia
How can you reach out to this critical talent pool?
If you are looking to find students or recent graduates, focus recruitment messaging on good work/life balance, challenging work, strong career path.
Reach this critical talent by making the most of LinkedIn. Posting your new graduate positions and internships on LinkedIn allows our matching algorithms to get those jobs in front of relevant candidates – whether actively searching or passive candidates already employed in similar jobs.
1. Free Student/Entry Level Jobs Post your student/internships and entry level roles for free at http://www.linkedin.com/job/consumer/students
2. CheckIn Use CheckIn to improve and streamline the campus recruitment experience CheckIn is LinkedIn’s newest tool for grad recruiting that dramatically improves your efficiency
3. Company/Career Page Give students a picture of what it’s like to work for your company with authentic messages Showcase your employment brand with focused, targeted content
4. Targeted Advertising Dynamically deliver your message to members that fit your opportunity - on and off LinkedIn Drive traffic to your career page and jobs, or reach out to passive candidates directly
Copyright © 2014 LinkedIn Corporation. LinkedIn, the LinkedIn logo, and InMail, are registered trademarks of LinkedIn Corporation in the United States and/or other countries. All other brands and names are the property of their respective owners. All rights reserved.
Want to learn more about how your company is already connected to this talent pool and how you can best leverage these assets to reach this important talent pool for job opportunities? talent.linkedin.com
36%
38%
38%
33%
33%
37%
40%
43%
56%
34%
55%
42%
CULTURE THAT FITSMY PERSONALITY
GOOD WORK/LIFE BALANCE
ABILITY TO MAKEAN IMPACT
STRONG CAREER PATH
CHALLENGING WORK
EXCELLENT COMPENSATIONAND BENEFITS
AU & NZProfessionalStudents and Recent Graduates
30%
30%
FLEXIBLE WORKARRANGEMENTS
STRONG EMPLOYEEDEVELOPMENT
25%
47%
Talent Pool ReportFemale Leaders
IndiaQ1 2014
Key Facts
Overview & Methodology
Workplace diversity, and gender diversification in particular, is a hot topic for most businesses. In many countries there is a significant lack of female corporate leaders and companies are introducing diversity programs aimed at improving this imbalance.
With the world’s largest professional network of 259 million members weare able to offer a world of Insights about female members in leadership positions, and are uniquely positioned to help companies evaluate the effectiveness of their diversity programs.
Data about job consideration comesfrom our semiannual talent driverssurvey of over 100,000 members. For this report a leader is considered a Director or higher.
Industries with the highest percentage of female leaders
Top skills and keywords unique to female leaders*
% of Women In Leadership Positions
Mem
ber
s In
Lea
der
ship
Po
sitio
nsInformation Technology
& Services
Telecommunications
Education Management
Management Consulting
Human Resources
Computer Software
Pharmaceuticals
Banking
Financial Services
Marketing & Advertising
12% 16% 20% 24% 28%
5K
10K
15K
20K
30K
40K
MALE DOMINATED LOW PENETRATION
Leadership Development
Screening
Personnel Management
Performance AppraisalDigital Marketing
HRISTechnical Recruiting
HR Policies
Coaching
Organizational Development
�� Women are in 1/6th as many leadership positions as men
�� Women with 5-15 years work experience hold 15% of leadership positions, while those with 25-30 years expereince hold just 8%
�� Female leaders are poorly represented in the accounting, automotive, civil engineering, and defense sectors
�� The most popular education qualifications for female leaders are MBA, Bachelor of Commerce, Bachelor of Arts, and Bachelor of Science
Female Leaders
What are female leaders looking for in a job?
Most popular schools for female leaders
Most followed companies by female leaders*
�� Delhi University�� University of Mumbai�� The Institute of Chartered
Accountants of India�� Kendriya Vidyalaya�� Mumbai University
�� University of Pune�� Bangalore University�� University of Delhi
Copyright © 2014 LinkedIn Corporation. LinkedIn, the LinkedIn logo, and InMail, are registered trademarks of LinkedIn Corporation in the United States and/or other countries. All other brands and names are the property of their respective owners. All rights reserved.
Want to learn more about how your company is already connected to this talent pool and how you can best leverage these assets to reach this important talent pool for job opportunities? talent.linkedin.com
18%
45%
46%
27%
23%
24%
10%
40%
35%
37%
19%24%
41%
34%
CULTURE THAT FITS MYPERSONALITY
A COMPANY WITH A LONG-TERM STRATEGIC VISION
FLEXIBLE WORKARRANGEMENTS
GOOD WORK/LIFEBALANCE
HAVING A GOOD RELATIONSHIPWITH YOUR COLLEAGUES
A PLACE I WOULD BE PROUDTO WORK AT
ABILITY TO MAKE ANIMPACT
STRONG EMPLOYEEDEVELOPMENT
FemaleMale
54%
41%
How can you reach out to this critical talent pool?
Companies looking to increase the percentage of female leaders should focus recruiting messaging on strong cultural fit with the candidate, strong employee development and an employee’s ability to make an impact.
Reach this critical talent by making the most of LinkedIn. Posting your leadership positions on LinkedIn allows our matching algorithms to get those jobs in front of relevant candidates – whether actively searching or passive candidates already employed in similar jobs. You can find, pipeline, and reach out to this talent directly using LinkedIn Recruiter.
% of Women In Leadership Positions
Mem
ber
s In
Lea
der
ship
Po
sitio
ns
Information Technology
Operations
Program & Project Management
SalesFinance
Arts & Design
Marketing
Business Development
Media & Communication
Education
Human Resources
10% 15% 20% 25% 30%
10K
20K
50K
100K
300K
500K
LOW PENETRATIONMALE DOMINATEDMODERATE
PENETRATION
Entrepreneurship
What are the top job functions for female leaders?
�� Ogilvy & Mather�� The Walt Disney Company�� Star India �� Bennett Coleman and Co. Ltd �� Aon Hewitt
†
* Results are not within the top 100 results for male leaders Shows the largest differences between genders †
Talent Pool ReportFemale Leaders
North AsiaQ1 2014
Key Facts
Overview & Methodology
Workplace diversity, and gender diversification in particular, is a hot topic for most businesses. In many countries there is a significant lack of female corporate leaders and companies are introducing diversity programs aimed at improving this imbalance.
With the world’s largest professional network of 259 million members weare able to offer a world of Insights about female members in leadership positions, and are uniquely positioned to help companies evaluate the effectiveness of their diversity programs.
Data about job consideration comesfrom our semiannual talent driverssurvey of over 100,000 members. For this report a leader is considered a Director or higher.
Industries with the highest percentage of female leaders
Top skills and keywords unique to female leaders*
% of Women In Leadership Positions
Mem
ber
s In
Lea
der
ship
Po
sitio
ns
Events Services
Market Research
Publishing
Staffing & Recruiting
Pharmaceuticals
Retail
Human Resources
Cosmetics
PR & Communications
Luxury Goods & Jewelry
55% 60% 65%
3K
5K
4K
7K
9K
11K
13K
HIGH PENETRATIONMODERATE PENETRATION
Human ResourcesPerformance Management
Talent AcquisitionEvent Planning
Organizational Development
Integrated Marketing
Brand Management
FashionRecruiting
Talent Management
�� Women are in 40% as many leadership positions as men
�� Women with 5-15 years work experience hold over 30% of leadership positions, while those with 25-30 years expereince hold just 20%
�� Female leaders are poorly represented in the defense, aerospace, civil engineering, and venture captial sectors
�� The most popular education qualifications for female leaders are Bachelor of Arts, MBA, Bachelor of Science, and Master of Science
Female Leaders
What are female leaders looking for in a job?
Most popular schools for female leaders
Most followed companies by female leaders*
�� The University of Hong Kong (HK)
�� The Chinese University of Hong Kong (HK)
�� Fudan University (CN)�� Peking University (CN)
�� The Hong Kong Polytechnic University (HK)
�� Shanghai Jiao Tong University (CN)
�� Tsinghua University (CN)�� National Taiwan University
(TW)
�� Chanel�� Richemont�� Bayer �� Cartier �� Ralph Lauren
Copyright © 2014 LinkedIn Corporation. LinkedIn, the LinkedIn logo, and InMail, are registered trademarks of LinkedIn Corporation in the United States and/or other countries. All other brands and names are the property of their respective owners. All rights reserved.
Want to learn more about how your company is already connected to this talent pool and how you can best leverage these assets to reach this important talent pool for job opportunities? talent.linkedin.com
17%
60%
38%
37%
62%
40%
8%
42%
42%
37%42%
58%
73%
A PLACE I WOULD BEPROUD TO WORK AT
JOB SECURITY
GOOD WORK/LIFE BALANCE
A COMPANY WITH A LONG-TERM STRATEGIC VISION
ABILITY TO MAKE AN IMPACT
CULTURE THAT FITSMY PERSONALITY
CHALLENGING WORK
EXCELLENT COMPENSATIONAND BENEFITS
FemaleMale44%
23%
31%
How can you reach out to this critical talent pool?
Companies looking to increase the percentage of female leaders should focus recruiting messaging on good work/life balance, excellent compensation/benefits and culture that fits my personality.
Reach this critical talent by making the most of LinkedIn. Posting your leadership positions on LinkedIn allows our matching algorithms to get those jobs in front of relevant candidates – whether actively searching or passive candidates already employed in similar jobs. You can find, pipeline, and reach out to this talent directly using LinkedIn Recruiter.
% of Women In Leadership Positions
Mem
ber
s In
Lea
der
ship
Po
sitio
ns
Information Technology
Operations
Program & Project Management
Business Development
Sales
Entrepreneurship
Finance
Arts & Design
Marketing
Media & CommunicationHuman Resources
20% 30% 40% 50% 60% 70%
5K
15K
10K
3K
60K
40K
20K
30K
LOW PENETRATION HIGH PENETRATIONMODERATE PENETRATION
What are the top job functions for female leaders?
†
* Results are not within the top 100 results for male leaders Shows the largest differences between genders †
Talent Pool ReportFemale Leaders
South East AsiaQ1 2014
Key Facts
Overview & Methodology
Workplace diversity, and gender diversification in particular, is a hot topic for most businesses. In many countries there is a significant lack of female corporate leaders and companies are introducing diversity programs aimed at improving this imbalance.
With the world’s largest professional network of 259 million members weare able to offer a world of Insights about female members in leadership positions, and are uniquely positioned to help companies evaluate the effectiveness of their diversity programs.
Data about job consideration comesfrom our semiannual talent driverssurvey of over 100,000 members. For this report a leader is considered a Director or higher.
Industries with the highest percentage of female leaders
Top skills and keywords unique to female leaders*
% of Women In Leadership Positions
Mem
ber
s In
Lea
der
ship
Po
sitio
nsInformation Technology& Services
Telecommunications
Education Management
Real Estate
Hospitality
Banking
Financial Services
Marketing & Advertising
26% 30% 34% 38% 42% 46% 50%
1K
2K
3K
4K
5K
7K
8K
6K
10K
LOWPENETRATION
MODERATE PENETRATION
Talent Management
Accounting
Brand Management
Financial Reporting
Corporate Communications
Employee Engagement
Talent Acquisition
Employee Relations
Integrated Marketing
Event Planning
�� Women are in 40% as many leadership positions as men
�� Women with 5-15 years work experience hold over 30% of leadership positions, while those with 25-30 years expereince hold just 20%
�� Female leaders are poorly represented in the design, logistics, insurance, and oil & energy sectors
�� The most popular education qualifications for female leaders are Bachelor of Science, Bachelor of Arts, and MBA
Female Leaders
What are female leaders looking for in a job?
Most popular schools for female leaders
Most followed companies by female leaders*
�� National University of Singapore (SG)
�� University of The Philippines (PH)
�� Nanyang Technological University (SG)
�� De La Salle University (PH)
�� Universiti Sains Malaysia (MY)
�� University of Santo Tomas (PH)
�� Ateneo De Manila University (PH)
�� Universitas Indonesia (IN)
�� L’Oreal�� San Miguel Corporation�� Singapore Tourism Board �� Starbucks �� United Nations
Copyright © 2014 LinkedIn Corporation. LinkedIn, the LinkedIn logo, and InMail, are registered trademarks of LinkedIn Corporation in the United States and/or other countries. All other brands and names are the property of their respective owners. All rights reserved.
Want to learn more about how your company is already connected to this talent pool and how you can best leverage these assets to reach this important talent pool for job opportunities? talent.linkedin.com
* Results are not within the top 100 results for male leaders Shows the largest differences between genders
45%
45%
65%
26%
4%
29%
27%
27%
39%
22%
17%24%
49%
17%
VALUES EMPLOYEECONTRIBUTIONS
A COMPANY WITH A LONG-TERM STRATEGIC VISION
FLEXIBLE WORKARRANGEMENTS
ABILITY TO MAKE ANIMPACT
STRONG EMPLOYEEDEVELOPMENT
CHALLENGING WORK
EXCELLENT COMPENSATIONAND BENEFITS
INTERNAL TRANSFEROPPORTUNITIES
FemaleMale50%
61%
How can you reach out to this critical talent pool?
Companies looking to increase the percentage of female leaders should focus recruiting messaging towards valuing employee contributions, internal transfer opportunities and strong employee development.
Reach this critical talent by making the most of LinkedIn. Posting your leadership positions on LinkedIn allows our matching algorithms to get those jobs in front of relevant candidates – whether actively searching or passive candidates already employed in similar jobs. You can find, pipeline, and reach out to this talent directly using LinkedIn Recruiter.
% of Women In Leadership Positions
Mem
ber
s In
Lea
der
ship
Po
sitio
ns
InformationTechnology
Operations
Program & ProjectManagement
BusinessDevelopment
SalesFinance
Arts & DesignMarketing
Media & Communication
Education
Accounting
Human Resources
30%26% 42%34% 38% 50%46% 54% 58%
3K
10K
5K
20K
40K
70K
100K
150K
LOWPENETRATION
MODERATE PENETRATIONEntrepreneurship
What are the top job functions for female leaders?
†
†
Talent Pool ReportFemale Leaders
Australia and New ZealandQ1 2014
Key Facts
Overview & Methodology
Workplace diversity, and gender diversification in particular, is a hot topic for most businesses. In many countries there is a significant lack of female corporate leaders and companies are introducing diversity programs aimed at improving this imbalance.
With the world’s largest professional network of 259 million members weare able to offer a world of Insights about female members in leadership positions, and are uniquely positioned to help companies evaluate the effectiveness of their diversity programs.
Data about job consideration comesfrom our semiannual talent driverssurvey of over 100,000 members. For this report a leader is considered a Director or higher.
Industries with the highest percentage of female leaders
Top skills and keywords unique to female leaders*
% of Women In Leadership Positions
Mem
ber
s In
Lea
der
ship
Po
sitio
nsFinancial Services
Accounting
Management Consulting
Real Estate
Telecommunications
BankingLaw Practice
Marketing & Advertising
Government Administration
Higher Education
Education Management
Non-Profit Organization Management
Hospital & Health Care
20% 30% 40%
4K
5K
7K
6K
8K
9K
10K
11K
12K
MODERATE PENETRATIONLOW PENETRATION
Strategic Communications
Workshop FacilitationEmployee Engagement Event Planning
Staff Development
Human ResourcesTalent ManagementExecutive Coaching
CopywritingTeaching
�� Women hold 30% of leadership positions
�� Women with 5-15 years work experience hold 25% of leadership positions, while those with 25-30 years expereince hold just 18%
�� Women leaders are poorly represented in the architecture, automotive, insurance, and mining sectors
�� The most popular education qualification for female leaders is a Bachelor of Arts, follower by Bachelor of Commerce and Bachelor of Science
Female Leaders
What are female leaders looking for in a job?
Most popular schools for female leaders
Most followed companies by female leaders*
�� Monash University (AU)�� University of Sydney (AU)�� University of Melbourne (AU)�� Rmit University (AU)�� University of Technology,
Sydney (AU)
�� Deakin University (AU) �� The University of Queensland
(AU)�� Queensland University of
Technology (AU)
�� TED Conferences�� Tourism Australia�� Bauer Media �� Network Ten �� Australian Department of Health
Copyright © 2014 LinkedIn Corporation. LinkedIn, the LinkedIn logo, and InMail, are registered trademarks of LinkedIn Corporation in the United States and/or other countries. All other brands and names are the property of their respective owners. All rights reserved.
Want to learn more about how your company is already connected to this talent pool and how you can best leverage these assets to reach this important talent pool for job opportunities? talent.linkedin.com
42%
50%
35%
3%
22%
33%
40%
33%
40%
40%
40%
43%
39%
10%
A PLACE I WOULD BEPROUD TO WORK AT
A COMPANY WITH A LONG-TERM STRATEGIC VISION
ABILITY TO MAKEAN IMPACT
VALUES EMPLOYEECONTRIBUTIONS
CULTURE THAT FITSMY PERSONALITY
INTERNAL TRANSFEROPPORTUNITIES
EXCELLENT COMPENSATIONAND BENEFITS
FLEXIBLE WORKARRANGEMENTS
FemaleMale
27%
44%
How can you reach out to this critical talent pool?
Companies looking to increase the percentage of female leaders should focus recruiting messaging on flexible work arrangements, internal transfer opportunities and valuing employee contributions.
Reach this critical talent by making the most of LinkedIn. Posting your leadership positions on LinkedIn allows our matching algorithms to get those jobs in front of relevant candidates – whether actively searching or passive candidates already employed in similar jobs. You can find, pipeline, and reach out to this talent directly using LinkedIn Recruiter.
% of Women In Leadership Positions
Mem
ber
s In
Lea
der
ship
Po
sitio
ns
Operations
Community & Social Services
Healthcare Services
Support
Purchasing Quality Assurance
Legal
Education
Entrepreneurship
Finance Arts & Design
MarketingMedia & Communication
Human Resources
Administrative
30% 40% 50% 60% 70%
2K
10K
5K
1K
200K
100K
20K
50K
HIGH PENETRATIONMODERATE PENETRATION
What are the top job functions for female leaders?
†
* Results are not within the top 100 results for male leaders Shows the largest differences between genders †