Life Insurance ReviewEnsuring Your Life Insurance Coverage Still Meets Your Needs

A life insurance sales presentation

PRESENTED BY:[Presenter, Designations][Title][Company/Firm][<ST> Insurance License <Number>]

0271627-00001-00 Ed. 01/2015. Exp. 07/23/2016

[Independent Producer with a Prudential Selling AgreementI am an independent insurance producer. I sell life insurance products of Prudential Financial’s affiliated life insurance companies in addition to other life insurance companies’ products. I am authorized to sell and service certain life insurance products of Prudential Financial’s companies as well as use this material.Independent Organization with a Prudential Selling Agreement[Name of Organization] is an independent organization and is not an affiliate of Prudential Financial. [Name of Organization] sells life insurance products of Prudential Financial’s affiliated life insurance companies in addition to other life insurance companies’ products. [Name of Organization] is authorized to sell and service certain life insurance products of Prudential Financial’s companies as well as use this material. Include when Producer is working under a DBA[DBA firm's name] is not an affiliate of Prudential Financial.] [DBA firm’s name] sells insurance products of Prudential Financial's affiliated insurance companies in addition to products of non-affiliated insurance companies. Financial Planners/Investment Advisory Services and Products DisclosureInvestment advisory services are offered as a representative of Prudential Financial Planning Services, a division of Pruco Securities, LLC (member SIPC).]

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Agenda

» Why review your policy?

» What new possibilities can life insurance offer?

» What will a policy review do for you?

» What else should you consider?

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Why Review Your Policy?

Review all the life insurance policies you have» Individual (You bought it yourself)

» Group (Usually through your workplace)

Determine if they still make sense» Do you have enough?

» Do you have the right kind(s)?

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Why Review Your Policy?

Reasons for life insurance

Provide a death benefit for your loved ones to help:» Replace your income» Keep their home» Continue their education» Pay your last expenses» Still be able to retire as planned» Continue a small business

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Why Review Your Policy?

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Needs tend to change as your life changes

Credit card debt

Student loans

Car payments

Housing expenses

Saving

Wedding expenses

Family financial obligations

Home purchase

Housing expenses

Tuition expenses

Retirement planning

Financial security concerns

Family financial obligations

Maximizing accumulations

Retirement savings

Second home purchase

Tuition expenses

Pre-retirement planning

Parents and other family financial obligations

Remarriage/second family/younger children

Retirement income

Estate preservation

Health care costs

Inflation risks

Parents and other family financial obligations

Remarriage/second family/younger children

Starting out Getting established Established Mature

Why Review Your Policy?

What has changed in your life?

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Marital status

Home ownership

Children Other dependents

Why Review Your Policy?

What has changed in your life?

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HealthEmployment status

Employment benefitsSalary/Income

Why Review Your Policy?

What has changed in your life?

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GoalsConcerns about the

future

Understanding of/comfort

with finances

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What has changed around you?

» Economy» Medicine and longevity (“Mortality”)» Industry

How has your policy been responding/performing?

Why Review Your Policy?

What New Possibilities Can Life Insurance Offer?

Think back to your first cell phone

How does your cell phone today compare?

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» Camera» Calendar» Email

» Wi-Fi capability» Apps» Video

» Voice activation» GPS» And the list goes on!

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What New Possibilities Can Life Insurance Offer?

Longer lives, lower rates

Source: National Center for Health Statistics, National Vital Statistics Reports, Volume 58 #21. United States Life Tables, 2008, September 24, 2012.

11NOT FOR CONSUMER USE.

The life expectancy of a 65-year-old in 1970 versus today

YEAR

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What New Possibilities Can Life Insurance Offer?

Your policy’s performanceIf you have a permanent policy, check your annual statements.

» Has the policy outperformed or underperformed the projections?

» Do you need to change anything?

Reduce premium payments or the duration of your payments.

Increase your payments or the duration of your payments.

Re-assess the amount of insurance.

» Are there newer life insurance options that align with your goals that may not have been available to you before?

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What Possibilities Can Life Insurance Offer?

Living Benefits: benefits you can use» Cash value options

Can provide supplementary retirement income.

Many types of cash value policies to fit your needs.

Access to the cash value through loans and withdrawals.*

» Optional riders Accelerate the policy’s death benefit for your needs.

Is NOT long-term care insurance.

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*Unpaid loans and withdrawals reduce cash values and death benefits, may reduce the duration of the guarantee against lapse, and may cause the policy to lapse.

What New Possibilities Can Life Insurance Offer?

Prudential’s BenefitAccess Rider

» Accelerates the death benefit if the insured person becomes chronically or terminally ill and otherwise qualifies.

» Is an indemnity benefit (no receipts necessary) with no waiting period.

» Pays for the condition, not the care.

» Can be used to pay family members.

14 Please see the “Important Information” at the end of this presentation.

What Will a Policy Review Do for You?

What to review:» Type of insurance

» Duration of insurance

» Premium amounts and frequency

» The importance of cash value

» Additional living benefits – riders that can help with chronic

illness expenses

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What Will a Policy Review Do for You?

You may discover:» Policy is performing or underperforming to expectations.

» You could decrease or have to increase out-of-pocket premiums.

» You should consider increasing or decreasing coverage.

» You need life insurance for a different duration

» You might want to add benefits.

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PLEASE NOTE: If you are considering purchasing a new policy to replace your current coverage, it is important to consider all the benefits of the policies involved. This strategy may not be suitable for someone who has experienced significant health changes, and it requires careful consideration.

What Will a Policy Review Do for You?

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Case Study

Background information

» Sara Smith, 55 years old

» Participating whole life policy

» Purchased 15 years ago

Life insurance goals

» Cash value is not important

» Would like better guarantees

» Reduce out-of-pocket cost

» Chronic illness concerns because of family history

NOT FOR CONSUMER USE.

What Will a Policy Review Do for You?

*Assumptions for our hypothetical example: The policy is PruLife® Universal Protector universal life for a female, age 55, Non-Smoker Plus, with the BenefitAccess Rider (BAR) for 100%, guaranteed to age 120, and assuming zero withdrawals.

The issuing company may have the right to contest the policy for misrepresentation or to apply a suicide clause.

18NOT FOR CONSUMER USE.

Current policy design Proposed policy design*

Net death benefit: $587,138 Death benefit: $700,697

Living benefits None BAR total benefit: $700,697

Net cash value: $130,000 1035 exchange: $130,000

Annual premium: $6,375 Annual premium: $3,500

Cost basis: $95,625 Initial DB increase: $113,559

[Only for use in MA][About PruLife Universal Protector

Features an adjustable no-lapse guarantee.

The guarantee is determined by your premium payments and can change if you:

» Change the timeliness of your premium payments.

» Change the frequency of your premium payments.

» Take policy loans or withdrawals.

Note: By paying only the premium required for the lifetime guarantee, you

may be forgoing the potential to build tax-deferred cash value.]

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What Will a Policy Review Do for You?

Recap

Review your life insurance coverage with an insurance professional

to:

» Evaluate your prior insurance choices.

» Assure your coverage is keeping up with your life.

» Analyze policy performance and define your goals now.

» Make necessary changes.

» Discuss new enhancements.

» Consider all benefits and consequences.

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What Else Should You Consider?

» New restrictions may apply if you replace a policy, including medical underwriting, surrender charges, and a new contestable period.

» Policies replaced with outstanding loans in excess of cost basis may have income tax consequences if the loan is not fully assumed by the replacing insurance company.

» Guaranteed universal life products typically result in diminishing cash value.

» It is important to discuss the potential consequences of replacement or financing for both the existing and proposed coverage with your financial professional.

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What Else Should You Consider?

Additional BenefitAccess Rider information

» Benefit payments reduce the death benefit payable to policy beneficiaries dollar-for-dollar and the policy value proportionately

» There are criteria to qualify for benefits under BenefitAccess Rider.

» The rider also provides a Terminal Illness Option if the insured has less than 6 months to live. When the Terminal Illness Option is being used, you will no longer qualify for the Chronic Illness Option.

Available for an extra premium. Additional underwriting requirements and limits may apply. Obtaining benefits under the terms of this rider will reduce and may eliminate the death benefit.

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CREATED EXCLUSIVELY FOR FINANCIAL PROFESSIONALS

Important Information

Life insurance policy cash values are accessed through withdrawals and policy loans. Interest is charged on loans. In general, loans are not taxable, but withdrawals are taxable to the extent they exceed basis in the policy. Loans outstanding at policy lapse or surrender before the insured’s death will cause immediate taxation to the extent of gain in the policy. Unpaid loans and withdrawals reduce cash values and policy benefits and negate any guarantee against lapse.

Life insurance policies contain exclusions, limitations, reductions in benefits and terms for keeping them in force. Your licensed financial professional can provide you with costs and complete details.

All guarantees and benefits of the insurance policy are backed by the claims-paying ability of the issuing insurance company. They are not backed by the broker/dealer and/or insurance agency selling the policy, nor by any of their affiliates, and none of them makes any representations or guarantees regarding the claims-paying ability of the issuing insurance company.

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Important Information

About the BenefitAccess RiderThe BenefitAccess Rider is available for an extra premium. Additional underwriting requirements and limits may also apply. Obtaining benefits under the terms of the rider will reduce and may eliminate the death benefit.

Benefits paid under the BenefitAccess Rider are intended to be treated for federal tax purposes as accelerated life insurance death benefits under IRC§101(g)(1)(b). Tax laws related to the receipt of accelerated death benefits are complex and benefits may be taxable in certain circumstances. Receipt of benefits may affect eligibility for public assistance programs such as Medicaid. Accelerated benefits paid under the terms of the Terminal Illness portion of the rider are subject to a $150 processing fee ($100 in Florida). Clients should consult tax and legal advisors prior to initiating any claim.

Other terms and conditions may apply. This rider is not Long-Term Care (LTC) insurance and it is not intended to replace LTC. The rider may not cover all of the costs associated with chronic or terminal illness. The rider is a life insurance accelerated death benefit.

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Important Information

The BenefitAccess Rider is available on certain life insurance policies that are issued by Pruco Life Insurance Company except in New York where, if available, they are issued by Pruco Life Insurance Company of New Jersey. Both are Prudential Financial companies located in Newark, NJ. Each is solely responsible for its own financial condition and contractual obligations. The rider form number for the BenefitAccess Rider varies by underlying insurance product and is either VL 145 B-2013, ICC13 VL 145 B-2013, VL 145 B2-2013, ICC13 VL 145 B2-2013, VL 145 B3-2014, or ICC14 VL 145 B3-2013. Some rider form numbers may be followed by a state code.

PruLife Universal Protector is issued by Pruco Life Insurance Company except in New York, where, if available, it is issued by Pruco Life Insurance Company of New Jersey. Both Pruco Life companies are Prudential Financial companies and are located at 213 Washington Street, Newark, NJ 07102-2992. Each company is solely responsible for its own financial condition and contractual obligations. The contract number is ULNLG-2013. Availability of other products and services varies by carrier and state.

Prudential, the Prudential logo, and the Rock symbol are service marks of Prudential Financial, Inc. and its related entities.25

Securities and Insurance Products: Not Insured by FDIC or Any Federal Government Agency. May Lose Value. Not a Deposit of or Guaranteed by Any Bank or Bank Affiliate.

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Thank You

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