Lidenza Patch Sales One Pager_Sales Rep

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Direct from the #1 US Manufacturer of Transdermal Patches “Rx That Works” Lidenza Patch provides temporary relief of pain associated with minor cuts, scrapes and minor skin irritations as well as assist in the management of mild to moderate aches or pain, including backache, strains, stiffness, muscle pain and soreness, inflammation, joint pain, and pain associated with arthritis. Often referred to simply as a “patch,” Lidenza is actually a proven transdermal therapeutic device with a unique drug delivery system characterized by the absorption of the active ingredients into the skin and distributed through the body via the bloodstream. Lidenza is easy for the patient to apply and is proven safe and effective with little to no known side effects. The patch consists of the topical analgesic, menthol, and the local external anesthetic lidocaine HCL. For patients: Safe, reliable, precise and pain-free application Easier to treat children, as well as older patients and patients requiring complex care Ideal for patients who have difficulty swallowing Longer intervals between doses, particularly with multi-day patches For pharmaceutical companies: Efficacy of active substances with low oral bioavailability Controlled, even application – no peak concentrations Potentially requires significantly lower amounts of active pharmaceutical ingredients (active substances) than for tablets or solutions No breakdown of the active substance in the gastrointestinal tract Pain Relief Patch “Lidenza” NDC # 69329–0017–15 (AWP $545) Active Ingredients Lidocaine HCL 4.00% / Menthol 1.00% Menthol is a substance that occurs naturally in mint plants. Medicinal menthol is either manmade or made from the extracts of mint oil. Menthol provides a cooling sensation when applied to the skin or other tissues. When applied directly to the skin, it acts to chemically trigger the cold-sensitive TRPM-8 receptors which are activated at temperatures between 8° - 28°. As the neurons are caused to fire at temperatures above normal activation this triggers the well-known cooling sensation. Lidocaine is a local anesthetic drug that works by blocking nerve signals in the body. When used topically, it reduces pain or discomfort caused by skin irritations. Lidocaine provides relief from burning, itching, and other symptoms of skin inflammations. Besides its use as a local anesthetic, it is also used for minor surgeries and surface anesthesia.

Transcript of Lidenza Patch Sales One Pager_Sales Rep

Page 1: Lidenza Patch Sales One Pager_Sales Rep

Direct from the #1 US Manufacturer of

Transdermal Patches

“Rx That Works”

Lidenza Patch provides temporary relief of pain associated with minor cuts, scrapes and minor skin irritations as well as assist in the management of mild to moderate aches or pain, including backache, strains, stiffness, muscle pain and soreness, inflammation, joint pain, and pain associated with arthritis. Often referred to simply as a “patch,” Lidenza is actually a proven transdermal therapeutic device with a unique drug delivery system characterized by the absorption of the active ingredients into the skin and distributed through the body via the bloodstream. Lidenza is easy for the patient to apply and is proven safe and effective with little to no known side effects. The patch consists of the topical analgesic, menthol, and the local external anesthetic lidocaine HCL.

For patients: • Safe, reliable, precise and pain-free application • Easier to treat children, as well as older patients and patients requiring complex care • Ideal for patients who have difficulty swallowing • Longer intervals between doses, particularly with multi-day patches

For pharmaceutical companies: • Efficacy of active substances with low oral bioavailability • Controlled, even application – no peak concentrations • Potentially requires significantly lower amounts of active pharmaceutical ingredients (active substances) than

for tablets or solutions • No breakdown of the active substance in the gastrointestinal tract

Pain Relief Patch “Lidenza”

NDC # 69329–0017–15 (AWP $545)

Active Ingredients Lidocaine HCL 4.00% / Menthol 1.00%

Menthol is a substance that occurs naturally in mint plants. Medicinal menthol is either manmade or made from the extracts of mint oil. Menthol provides a cooling sensation when applied to the skin or other tissues. When applied directly to the skin, it acts to chemically trigger the cold-sensitive TRPM-8 receptors which are activated at temperatures between 8° - 28°. As the neurons are caused to fire at temperatures above normal activation this triggers the well-known cooling sensation. Lidocaine is a local anesthetic drug that works by blocking nerve signals in the body. When used topically, it reduces pain or discomfort caused by skin irritations. Lidocaine provides relief from burning, itching, and other symptoms of skin inflammations. Besides its use as a local anesthetic, it is also used for minor surgeries and surface anesthesia.