LG Electronics India Pvt Ltd.

LOCATIONLOCATION It is located in Greater Noida (Uttar

Pradesh) Plot No. 51, Udyog Vihar, Surajpur

Kasna Road, Greater NoidaUttar Pradesh, India

• LG was establish on May 1997. • LG’s Managing Director:- Mr. Moon B. Shin.• LG’s corporate Office is in Greater Noida(UP).• It’s Corporate Website http://www.lgindia.com• It’s manufacturing Units are in Greater

Noida(U.P.) & Pune(Maharashtra).

• In 2004, LGEIL also setup its second Greenfield manufacturing unit in Pune, Maharashtra that commences operations in October 2004.

• Covering over 50 acres, the facility manufactures LCD TV, GSM Phones, Color Televisions, Air Conditioners, Refrigerators, Microwave Ovens Color Monitors.

• Both the Indian manufacturing units has been designed with the latest technologies at par with international standards at South Korea and are one of the most Eco-friendly units amongst all LG manufacturing plants in the world.

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COMPANY PROFILECOMPANY PROFILE

LG Electronics India Pvt. Ltd., is a wholly owned subsidiary of LG Electronics, South Korea was established in 1997 in India. It is one of the most formidable brands in consumer electronics, home appliances, IT hardware and mobile communications space. In India for a decade, LG has earned a premium brand positioning

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• LGEIL has achieved a turnover of Rs 8250 crore in 2006.

• The second Greenfield facility is located at Pune has the capacity to manufacture GSM  Phones, Optical Disc Drives.

• This is India's first mobile phone manufacturing unit and also Asia's largest Optical Disc Drive manufacturing  plant.

• This mainly deals in exports with some of the coutries.

LOGOLOGO

The letters "L" and "G" in a circle symbolize the world,

future, youth, humanity, and technology. There philosophy is based on Humanity. Also, it represents LG's efforts to keep close relationships with customers around the world.The symbol consists of two elements: the LG logo in LG Grey and the stylized image of a human face in the unique LG Red color. Red, the main color, represents the friendliness, and also gives a strong impression of

LG's commitment to deliver the best.

SLOGANSLOGAN

• LIFE'S GOOD" REPRESENTS LG'S DETERMINATION TO PROVIDE DELIGHTFULLY SMART PRODUCTS THAT WILL MAKE CONSUMERS LIFE GOOD.

The slogan, 'Life's Good' best expresses the brand's values, promises, benefits and personality. It is an ultimate expression for what the brand stands for and what they strive to deliver continuously.

LAYOUTLAYOUT• LG is expand in 53 acres of land.• Out of which corporate office consist of 6

acres and 45 acres is the factory.• LG has huge parking area.• LG has long tennis code, grounds, two

huge canteen, yoga facilities, medical facilities, stadium all these for the employees.

• LG manufacturing unit is divided in different unit in a line, for producing different product.

MANPOWER MANPOWER RESOURCESRESOURCES

• Total number of employees on payroll basis:- 1800

• Upper management :-100• Middle management :-250• Executive or lower management :-400• Workers :-1050• Casual worker :-1200• Casual workers which are in contract

basis.

MAIN PRODUCTSMAIN PRODUCTS• Consumer Electronics :-LCD TV , Plasma

Display , Display Panel, Color Television, Home Theatre System, Music system, DVD Recorder/Player, MP3 & MP4 Player.

• Home Appliances:-Room Air Conditioner, Commercial Air Conditioner , Refrigerator, Washing Machine, Dishwasher, Microwave.

• Computer Products:-Laptop, Personal Computer, LCD monitor, CRT monitor, Optical Storage Devices.

• Mobile Phone:-Premium trend setter phone , Camera Phone , Music Phone , Color Screen GSM Handset.

PRODUCTSPRODUCTS

FLAT PANEL DISPLAY

COLOUR TELEVISION

COMPUTER PRODUCT

DIGITAL AUDIO VIDEO

MICROWAVE OVEN

WASHING MACHINE

MOBILE PHONE REFRIGERATOR

QUALITY QUALITY MANAGMENTMANAGMENT

• Lg is Committed to quality.• Lg is delivering globally renowned product

that are best in class and of highest quality.

• Quick and reliable response to the esteemed customer.

• Creating and maintaining customer delight.

• Being market driven with a focus on the customer.

• The leader in implementing 6 sigma.

THANKS

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