LECTURE 3 - Writing Effective Communiques
-
Upload
arianne-nicole-labitoria -
Category
Documents
-
view
217 -
download
0
Transcript of LECTURE 3 - Writing Effective Communiques
-
8/12/2019 LECTURE 3 - Writing Effective Communiques
1/26
Emmanuel J. Songcuan
Communicator
-
8/12/2019 LECTURE 3 - Writing Effective Communiques
2/26
Steps to
Effective Writing
Prewriting
Writing
Revising
-
8/12/2019 LECTURE 3 - Writing Effective Communiques
3/26
Stage 1: Prewriting
Planning
Preparation
Background Research
-
8/12/2019 LECTURE 3 - Writing Effective Communiques
4/26
Planning/Preparation
Purpose : Why am I writing it? udience : Whom do I want to influence?Scope: What do I want to say?Result: What action do I want?
-
8/12/2019 LECTURE 3 - Writing Effective Communiques
5/26
PurposeIn 1-2 sentences state the purpose of
your message
Talk the subject over with others until
you have a clear idea of yourobjective
-
8/12/2019 LECTURE 3 - Writing Effective Communiques
6/26
AudienceWhat should readers know or be able to do after
reading the message?
What is their level of understanding or expertiseregarding the subject?
Do you want to persuade them to do or toaccept something?
What are their interests and motivationsprofit,comfort, health, convenience, savings?
-
8/12/2019 LECTURE 3 - Writing Effective Communiques
7/26
AudienceProject Proposalpresident, director, agencies, students,
politicians, locals Each would want to know different types of
information so tailor the message to the specific
audience
-
8/12/2019 LECTURE 3 - Writing Effective Communiques
8/26
Scope/SubjectDistinguish between the information the
reader needs to know and information
that is merely nice to know
e.g. detailed data/figures about the activity
-
8/12/2019 LECTURE 3 - Writing Effective Communiques
9/26
Result/ActionLetter, Memo, Report, Resolution
Tell readers clearly what you want to
happen or what you would like them to do
investigation, a solution, an analysis?
Mindreading is not part of thecommunication process
-
8/12/2019 LECTURE 3 - Writing Effective Communiques
10/26
Background ResearchLibraries
Other people: interview with experts,
questionnaires, surveys
Industry and government
Your own knowledgeexperience, training,
education
-
8/12/2019 LECTURE 3 - Writing Effective Communiques
11/26
Background ResearchCopy or quote information correctly
and have data to support statement
Check your facts because errors cast
doubt on the credibility of the
document
-
8/12/2019 LECTURE 3 - Writing Effective Communiques
12/26
Step 2: WritingOrganizing
Outlining
Writing the First Draft
-
8/12/2019 LECTURE 3 - Writing Effective Communiques
13/26
OrganizingSubject and purpose influence the organization
Detailing events: Narrative
Giving instruction: Processapproach
Choosing from alternatives: Comparison
and Contrast
Making a stand: Thesis-Support/Reasons
pattern
Making a proposal: Problem-Solution
-
8/12/2019 LECTURE 3 - Writing Effective Communiques
14/26
OutliningThe outline is the blueprint of your
communiqu
Break down topics in manageable bits
Ensure that one part logically flows to
anotherSpot gaps in data or logic quickly before
writing
-
8/12/2019 LECTURE 3 - Writing Effective Communiques
15/26
-
8/12/2019 LECTURE 3 - Writing Effective Communiques
16/26
Writing the Draft Let the words flow
Start wherever you canin the middle or evennear the end
Keep writing until you have completed the first
draft
As you write, keep the audience in mind
-
8/12/2019 LECTURE 3 - Writing Effective Communiques
17/26
Stage 3: RevisingRead the material from a readers point of
view
If possible, give the draft to others and askfor their comments and suggestions
Allow the material to cool off for few
hours or days before you read the draftagain; doing this enables you to spot errors
easily
-
8/12/2019 LECTURE 3 - Writing Effective Communiques
18/26
Revision ChecklistRead the draft several times
Dont correct everything the first time
Check facts and data in the draft; if you changedata in one place, be sure you change thesame data when they appear again
Make sure ideas are unified and transitionssmooth from paragraph to paragraph
-
8/12/2019 LECTURE 3 - Writing Effective Communiques
19/26
Revisions Checklist Is the text clear?
Do you need to define terms or phrases?
Are explanations complete?
Have you packed too many ideas into one
paragraph?
Have you fully developed your argument or
explained your proposal so the objectives are
clear to the reader?
-
8/12/2019 LECTURE 3 - Writing Effective Communiques
20/26
Revisions ChecklistCheck for errors in style and grammar
Eliminate overused words and phrases
Vary sentence structure
Read errors in spelling and punctuation
Revise for awkward phrases and lapses in
tone
-
8/12/2019 LECTURE 3 - Writing Effective Communiques
21/26
Revision ChecklistWe would like you, if you could, to look
into the problem and advise us of certain
aspects of the situation which we have notbeen able, at this end, to ascertain.
Please investigate the problem and let us
know why it happened.
-
8/12/2019 LECTURE 3 - Writing Effective Communiques
22/26
ToneThe relationship you want to establish to
your reader
May be formal, informal, academic,
casual, humorous depending on the
subject
Non-use of slangorjargonto formal
letters
-
8/12/2019 LECTURE 3 - Writing Effective Communiques
23/26
What to Avoid?Avoid slang
The analysis submitted is a little far out
in this case
The analysis doesnt take into
consideration the long-term impact of
the problem
-
8/12/2019 LECTURE 3 - Writing Effective Communiques
24/26
What to Avoid?Avoid overly technical terms, unfamiliar
abbreviations, and other jargons
After analyzing your software program, wefound an error that produced an infinites do-
loop in the run
After analyzing your software program, anerror was found that instructed the computer
to repeat a step endlessly.
-
8/12/2019 LECTURE 3 - Writing Effective Communiques
25/26
What to Avoid?Avoid clichs
To reduce costs, weve got to keep our eyeon the ball
To reduce costs, accurate records of all
expenditures should be kept and ways to cutoverheads be studied
-
8/12/2019 LECTURE 3 - Writing Effective Communiques
26/26