Lecture 1 - E-Commerce
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Transcript of Lecture 1 - E-Commerce
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2012 Hailey 1
Chapter 1 Introduction to E-Commerce(The Revolution is Just Beginning)
Business, Society and Technology7th Edition PeersonPowerPoint - Presentations
E Commerce
* Sessional Marks [Assignment, Test, Attendance, Final Project]
Mid Term: 140 Final Term: 160 Sessional marks: 100
Examination:
BC - 513
By: Qasim
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Follow URL (Uniform Resource Locator)http://www.hailey.tech.officelive.com
2012 Hailey 2
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2012 Hailey 3
What is E-commerce the use of the Internet and the Web to conduct
business transactions
Buying and Selling over the Internet is called e-commerce
Digitally enabled commercial transactions
more powerful than previous technologiesSuch as Radio commerce, Tv Commerce
etc.
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A E-Commerce Example
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2012 Hailey 5
What is Traditional Commerce Commerce refers to all the activities the purchase and sales of
goods or services.
Marketing, sales, payment, fulfillment, customer service
Passive consumer->who did not participate but force bysalesforce to purchase products
Sales-force driven
Fixed prices
Information asymmetry
Information asymmetry refers to any disparity (gap) in relevantmarket information among the parties involved in a transaction.It generally applies to information about price, cost, and hiddenfees.
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2012 Hailey 6
Where your business in Eenvironment
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What is E-Business?
2012 Hailey 7
Digital enablement of transactions andprocesses withina firm, involving
information systems under firms control
Electronic business methods enable companies to link theirinternal and externaldata processing systemsmore efficiently
and flexibly, to work more closely with suppliers and partners,and to better satisfy the needs and expectations of theircustomers.
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What is E-Business?
2012 Hailey 8
In practice, e-business is more than just e-commerce. While e-business refers to more strategic focus with an emphasis on the
functions that occur using electronic capabilities, e-commerce is asubset of an overall e-business strategy.
E-commerce seeks to add revenue streams using the World Wide Webor the Internet to build and enhance relationships with clients andpartners and to improve efficiency.
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2007 Wiley 9
Where is E-Business?
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Difference between E-
Commerce and E-Business
2012 Hailey 10
E-business involves business processes spanning the entire valuechain: electronic purchasing and supply chain management,processing orders electronically, handling customer service, and
cooperating with business partners. Special technical standardsfor e-business facilitate the exchange of data betweencompanies. E-business software solutions allow the integration ofintra and inter firm business processes. E-business can beconducted using the Web, the Internet, intranets, extranets, orsome combination of these.