Communication: Organisation and Innovation Lecturer’s Guide© Pearson Education New Zealand 2005

Business Communication

Week OneBy David LIN

davidganglin@gmail.com

Communication: Organisation and Innovation Lecturer’s Guide© Pearson Education New Zealand 2005

Communication characteristics and

competenceSection 1

A

Communication: Organisation and Innovation Lecturer’s Guide© Pearson Education New Zealand 2005

The importance of communication at workThe competency/skill listed most often in job advertisements was communication combined with a variety of adjectives ranging from excellent, the most common to superior, advanced, well-developed, proven, outstanding and natural. Being a team player was most favourite followed closely by interpersonal skills.

(Bamford, 2000, p. 13)

Communication: Organisation and Innovation Lecturer’s Guide© Pearson Education New Zealand 2005

Why study communication?

The growth of technology Social alienation is growing Physical well-being Survival of the human race

Communication: Organisation and Innovation Lecturer’s Guide© Pearson Education New Zealand 2005

Dimensions in Communication

Verbal Non-verbal Mediated Unmediated

Communication: Organisation and Innovation Lecturer’s Guide© Pearson Education New Zealand 2005

Skill Sets Thinking and Feeling Acting and Observing Speaking and Listening Writing and Reading

Communication: Organisation and Innovation Lecturer’s Guide© Pearson Education New Zealand 2005

Levels of communication Level one: Intrapersonal communication

or the experience of the individual. Level two: Interpersonal communication. Level three: Group communication. Level four: Organisational

communication, including: internal organisational communication external organisational communication.

Level five: Mass communication

Communication: Organisation and Innovation Lecturer’s Guide© Pearson Education New Zealand 2005

Communication theorySection 1

B

Communication: Organisation and Innovation Lecturer’s Guide© Pearson Education New Zealand 2005

What is a theory?

It explains information or behaviour that has been observed.

It is useful because it can be applied to questions about observed behaviour to analyse or explain it.

It can be used to suggest solutions to problems, or improvements to a situation.

Communication: Organisation and Innovation Lecturer’s Guide© Pearson Education New Zealand 2005

Why a model? A model simplifies a theory. It can aid our thinking about a

concept or idea. It maps something abstract and

presents it in a visual form. It shows the major elements in

relationship to each other.

Communication: Organisation and Innovation Lecturer’s Guide© Pearson Education New Zealand 2005

Components of the communication process Participants

Sender: the participant transmitting the message.

Receiver: the participant receiving the message.

Encoding: The translation of a message (thoughts or ideas of the sender) into words or symbols that the receiver will understand.

Decoding: The translation by the receiver of words or symbols (the encoded message) into thoughts or ideas.

Communication: Organisation and Innovation Lecturer’s Guide© Pearson Education New Zealand 2005

Components of the communication processChannel: The route through which

communication takes placeContext: The situation/environment in

which communication occurs. Includes time, place and socio/psychological factors

Perception: A person’s understanding or interpretation of a particular event/message.

Communication: Organisation and Innovation Lecturer’s Guide© Pearson Education New Zealand 2005

Components of the communication processPurpose: what the sender and

receiver intend as the outcome of the communication.

Barriers (sometimes known as noise): anything that interferes with effective communication.

Communication: Organisation and Innovation Lecturer’s Guide© Pearson Education New Zealand 2005

An integrated or shared meaning model of communication

Communication: Organisation and Innovation Lecturer’s Guide© Pearson Education New Zealand 2005

An integrated or shared meaning model of communication

Communication: Organisation and Innovation Lecturer’s Guide© Pearson Education New Zealand 2005

Principles of communication We communicate with others: it is a two-way

process Communication is a collection of signals; is it is

more than words Communication is always on two levels:

content and relational Communication is punctuated Communication is inevitable Communication is irreversible Communication is unrepeatable Communication is rarely completely understood