Lead the enterprise social revolution: How to drive substainable adoption, Innovate-e
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Transcript of Lead the enterprise social revolution: How to drive substainable adoption, Innovate-e
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The Enterprise Social Revolution is Here
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Pervasive Adoption of Social Tools
84% of organizations
have remote workers
Changes how
we work
65% of
companies are
deploying at
least one social
software tool
Always on --
Consumers use
an average of 4 devices every day
20% expect
a response
within one hour
via social media
Rise of the social
consumer
44% of
consumers
complain via
social media
Humans have an intrinsic drive to engage and connect
We organize into communities to get things done - at home, and at work
Modern social capabilities remove the barriers of geography and time
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enhancing
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The Value of Enterprise Social
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Marketing Pilot Net Breeze
+
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Why won’t
this one fit?
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Why Training Alone Is Not Working
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Sustainable SharePoint Adoption
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5 Steps to Sustainable Adoption
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It’s All About Business Value
Expedite Innovation Facilitate Engagement
Financial Gains
$
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Social is about empowering
bottom-up organization
Individuals | Communities | Groups
to make
top-down
business goals
successful Increase Revenue | Lower Costs | Reduce Turnover
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Xerox accelerates innovation with Yammer
Objectives • Connect employees with the people
and information they need in order
to excel
• Merge two company cultures
following an acquisition
Tactics Deployed Yammer as a
go-to place for
employees to connect
globally and innovate
together
Results • Accelerated innovation
• Streamlined information flow
• Merged communications
across two companies
“There’s no question Yammer has helped us reduce the time it takes to go from a new idea or
call to action to execution. It accelerates innovation.”
- Gregory North, Vice President of Corporate Lean Six Sigma and Business Transformation, Xerox
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Identify solutions, don’t showcase features
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Go After Low Hanging Fruits
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Prioritize
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IT Can You Handle This?
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Engage Key Business Groups
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Leverage Existing Resources
Training
Industry Practices
Governance Plan
Use Cases
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Essential Components
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What Does
Winning
Look Like?
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Deliver Contextual User Training
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Self-Service Support
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Regular Adoption Activities
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Lather, Rinse, Repeat
Knowledge
Co-Creation
Adoption
Activities
Enterprise Social Journey
Contextual
Training
Business
Solutions
Governance
Executive
Commitment
Relevant
Governance
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5 Steps to Sustainable Adoption
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What Does It Take to Win?
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Resources
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Questions?
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