Lead Capture in the Mobile Age
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Transcript of Lead Capture in the Mobile Age
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Lead Capture in the Mobile Age
Tishan MillsFounder & Co-CEO, TabbleDabble Inc.
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Tishan Mills - My Company
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The Old Way
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The New Way
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Key Pain Points on Mobile
● Work Offline
● Persistent Data
● Aggregate Data across Devices
● Touchscreen Optimized Interface
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How It’s Used
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What is a Lead?
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Sales Funnel
Prospect
Lead
Customer
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GoodLife FitnessLead Capture Program
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2000 Survey Responses500 Emails Registered1500 Facebook Likes
All In 3 Days
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Over 3600 Leads in 3 Days!46% More Leads!
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Ontario TourismMosaic Festival
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Harley-DavidsonUFC Lead Capture
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How It Works
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Touch Screen Optimized
Fast Data Entry
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Data Validation
Custom Keyboards Built-in Validation
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Multiple Layouts / Orientations
Single Screen Multi-Screen
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Mobile or Kiosk
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Customized & Interactive
Branded / Customized Interactive (Prizing)
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Customers & Some Numbers
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The Team
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Success Factors
● Number one on search engines
● Highest ranked on the App Store
● Looks and feels better than the competition
● Meets all the criteria mentioned earlier● Works offline, persistent data, touch optimized
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Startup Advice
● Give yourself a long enough runway
● Do what you have to do to make money until you make money
● Prepare to re-evaluate and pivot many times
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Thank You
@tishanm
We are HIRING engineers, designers, testers, customer support heroes! Contact [email protected]