LCA PPT

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Transcript of LCA PPT

Illuminate Your Vision!

Ask yourself the following 5

questions:

1. What kind of video do I want?

2. What is the vision for my video?

3. What is the length of my video?

4. Where will this video be hosted or

displayed for people to see?

5. What is my budget for this video?

The Lights & Camera are

Ready are You??

LCAMMP provides a simple 3 step

process to get the ball rolling:

1. Sign your Contract….Make this

deal official with your autograph.

I sign, you sign, it’s final!

2. LCAMMP will provide you with a

preproduction treatment (describe

what that is) and a contract in

which both parties can agree to.

3. Make a Deposit…LCAAMP has

an exceptionally affordable deposit

plan to fit any budget. Deposits

work on a 25/50/25 plan.

Take Center Stage…

It’s Go Time!

Fully Executed Contract + Initial

Deposit = WORK

1. A production schedule is set and we

agree to prearranged preproduction

meetings.

2. On production day, all parties will

arrive and depart on time.

3. Once the project is finished within

the specified agreed timeline you

will receive a finalized digital file of

your production project. Made to be

compatible for simple

downloads/uploads from any smart

media device.

LIGHTS CAMERA ACTION

1. Why are you creating this video and what message would you like to convey with it?

2. Briefly describe what your company, product or service does?

3. Who are your main competitors? Please list your company website url’s for reference if possible.

4. What separates you from your competitors? What makes your business unique (or what will make you unique

when you launch)?

5. Take us inside the mind of your target customer. Please describe them not only in demographic terms but also in

terms of what motivates them, what keeps them up at night, what barriers/pain points they might currently be

facing that could lead them to need your product or service?

6. How is your brand making their life better? How do you address the aforementioned barriers, especially in

comparison to other businesses out there?

7. What do you want the main takeaways to be after people watch this video (please do not list every single point,

instead list your top 8 takeaways)

8. Are there any videos or styles that you would like to emulate in this production? Please provide links.

9. Any additional thoughts or suggestions you would like to add or include in your LCAMMP video?

LCAMMP’s Creative Brief is completed by client and returned to

LCAMMP for processing

LCAMMP: Drafts an estimated fee production agreement and

contract

Client: Has 15 days to agree and sign this document

Production deposit is received and conversion date and production schedule are

secured

Project balance is paid in full and the production

project is executed

Client reviews the draft and rounds 1&2 of

re-edits are complete

Preliminary post production draft will be delivered to the client 14

business days post filming

Post production is finalized and a digital downloadable project file is

delivered to the client