Email Marketing For Lawyers

Presented by:

›

Attorney & LawLytics CEO LawLytics Community Manager

Dan Jaffe Victoria Blute

About Today’s Webinar

● When you should choose email marketing● Benefits of email marketing software● Which software you should consider● Integration with LawLytics● Q&A

What We’ll Cover:

When Should I Choose Email Marketing?

● Improve client engagement○ Write and send customized content

● Save time and effort

● Minimize workflow interruptions

● Maximize your overall productivity

Another Benefit of Email Marketing

It can help drive potential clients to your law firm’s website and blog.

Benefits of Email Marketing Software

Encourages frequent client communication

Benefits of Email Marketing Software

Lets you track client engagement

Benefits of Email Marketing Software

Reduction of your overhead costs

Software To Consider

Drip

● Email sequencing● Lead-scoring algorithm● Subscriber pruning

Software To Consider

MailChimp

● Email templates● Subscriber profiles● Time zone considerations

Software To Consider

Constant Contact

● Upload email lists● Multiple logins● Drag-and-drop templates

Software To Consider

iContact

● List management● Spamcheck● Drag-and-drop templates

Software To Consider

GetResponse

● Inbox preview● A/B Testing● Consolidate email lists

Software To Consider

AWeber

● Email deliverability● Atom app● Autoresponders

Integration With LawLytics

● Any email marketing software● Content services● Email newsletter services

Learn More About Email Marketing

Check out our blog series:

https://www.lawlytics.com/blog/tag/email-marketing/

Learn more about our content services:

https://www.lawlytics.com/services/content/

Q & A

Submit questions via the GoToWebinar Control Panel

Thanks For Attending

Email: info@lawlytics.com

Call: 1-800-713-0161

Web: www.LawLytics.com