LAW DEPARTMENT ONLINE DIVERSITY NETWORK

Centralize Your Diversity Out-side Counsel Communications & Engagement

Join The Minority Counselor Online Diversity Engagement Network

Confidential – Not For Distribution

SIMPLE ENGAGEMENT & UTILIZATION TOOLS!

Minority and women lawyers are the knowledge leaders of their communities armed with a JD, and

often a MBA or LLM, a license to practice law and a wealth of legal experience. Despite these

credentials, these lawyers are often under utilized by our nation’s corporate and government legal

departments as well as consumers within their own communities due in part to a lack of an online

search portal where these lawyers can be found. To solve this problem, FHG Media Enterprises –

www.FHGMediaent.com, a woman and minority owned new media technology company, has

developed five online minority and women lawyer directories that feature, state of the art lawyer

profiles and include legal news and information by minority and women lawyers located at

MininorityCounselor.com and its four sister websites, BlackCounseloronline.com, LatinoCounselor.com,

AsianCounselor.com and NativeAmericanCounselor.com (collectively the “5 Minority Counselor

Websites” as seen below).

Through these existing websites your corporate law department can enhance their engagement and

utilization of minority and women lawyers. To search for these lawyers is free to any end user.

Read on to learn more.

SUBSCRIPTION BENEFITS AT A GLANCE

SUBSCRIPTION BENEFITS SUMMARY Price

Law Department Diversity Network Subscription: 0.00

Online Law Department Profile – on all 5 websites, which includes the following Google

indexed & searchable tools that allow your diversity committee to promote its diversity

programs externally and privately to designated out-side counsel through the following:

Diversity Program Promotional Tools

Diversity Recruitment & Communication Tools - for outside counsel

Law Department Diversity News Publishing on the 5 Minority Counselor sites

Unlimited License to use TrakIt Pro FREE –diversity spend tracker at ww.TrakItPro.com

Professional Profiles for all your legal departments lawyers of color & women that can be

hidden from the public and only viewable by lawyers within the network

Practice Area Forums – you can create private forums for law department practice

groups to discuss legal issues and post comments – all private and secure

Free law practice webinars hosted by minority and women lawyers within the network –

provide seminar topics & FHG will locate minority and women lawyers in the network to

host a free seminar – or the law department can post videos required to be viewed

outside counsel

Receipt of Free practice specific and diversity related news letters

Ask a Diversity Lawyer –you can use the “Ask A Diverse Lawyer” Q&A tool to get free legal researched answers to legal questions

Video Player & Web TV Channel

Blog – to post blogs about diversity related issues Podcasts – you can post audio messages

Events Micro-page – to post

sponsored diversity events Photo Album – to post photos from sponsored diversity events Publications Page – to post sponsored diversity publications

private diversity e-mail video chat tool that can be used for preliminary interviews Instant messaging – chat Invite others into your professional network

Private Voice messaging Forum creation – create legal issues forums for your private network or practice groups Group or practice area club creation – invite

outside counsel to join your practice area groups

At no cost, when your law department joins the network, the department receives the

following private diversity promotion & communication tools. These tools allow you to engage

with outside counsel on diversity programs and receive practice area news and information

from diverse lawyers. Read on to get the details!

To subscribed – call (480)626-1814 or send an e-mail to: support@FHGMediaent.com

BEST IN CLASS SEARCH TOOLS

Truly successful law department diversity efforts result in the engagement of diverse lawyers in business

development opportunities. Business development engagement efforts, however, can only succeed

when diverse lawyers can be quickly found by in-house counsel. Hence, comprehensive minority and

women lawyer search tools are essential to the success of any engagement program. The 5 Minority

Counselor websites provide comprehensive search features that allows your law department to

search a national database of diverse lawyers. Share the database with your outside counsel so that

their diverse lawyers can be included. FHG also has plans to launch “The Women Lawyers Network”

to provide the same functionality with an emphasis on women lawyers.

National Search

Capability

Unlike your lawyer profiles law

firm websites, a diverse lawyer’s

profile on the Minority

Counselor sites can be

searched by categories like:

ethnicity, law school,

undergraduate school,

practice area, language and

more. Corporate law

departments cannot search

your organizations lawyer

directory based on the diversity

the law departments are

looking for.

With this national diversity

database, organizations will

gain business intelligence

regarding the most sought

after diverse lawyers in the

legal industry.

The 5 Minority Counselor sites

provide tracking tools that

allows your organization to truly

measure the success of its

diversity efforts.

We Help Your Law Department Locate Diverse Lawyers

Engagement begins when your diverse lawyer search ends!

Note: Additional search criteria can be requested to be added to the search features.

PROFILE YOUR LAW DEPARTMENT’S DIVERSITY PROGRAMS & INITIATIVES

The Minority Counselor Law Department Diversity Network is an online diversity communication

portal on all 5 Minority Counselor websites that gives you easy to use external diversity promotion

and communication tools that can simplify the management of your out-side counsel diversity

efforts and compliance requirements. Each legal department receives a semi-customizable law

department diversity profile (the “Law Department Profile”) on all 5 websites, where you can

feature your law department’s diversity programs, events, initiatives and diverse lawyers - all in

one centralized location. Both a public and private profile can be created to maintain better

control over public and private diversity information.

These exclusive lawyer only portals for women and minority lawyers cannot be accessed by

anyone outside the legal community and law departments can designate information uploaded

in the system as private diversity related communications and promotion that can only be

viewed by created groups within the network.

On your profile you can post the following–

• Events – diversity related or practice area events

• Reports or publications – diversity related or practice area specific

• Videos, blogs and podcasts

Sample Profile

Thomas Garcia Chair, Diversity Committee

WE SIMPLIFY & CENTRALIZE YOUR DIVERSITY EFFORTS

The law department private profile can connect with other legal departments to share best practices and communicate referrals.

The Law Department Profile (the “Profile”) comes with over 12 social media tools that leverage the

internet to centralized your law department’s diversity external and internal communications as well

as provides mechanisms for enhanced diversity compliance monitoring of our your outside counsel

constituents. Unlike most social networks, the Minority Counselor Network is a lawyer only network

that profiles women and minority lawyers, as well diversity profiles for law firms, and legal

departments of corporations, government agencies, law schools, bar associations and public

interest organizations Currently, there is no other online national and soon to be international

directory of women and minority lawyers on the internet that also allows you to track and .

Homepage: The Law

Department Profile

homepage can be

designed as you see fit.

You can easily insert the

organization’s diversity

brand and images as well

as nav bar links back to

the organizations website.

No special coding

required. The profile

control dashboard

operates like MS Word.

Search diversity events

sponsored or hosted by

outside counsel

Track the actual number

of minority and women

lawyers in a law firm

Search and review

outside counsel blogs,

podcasts and video to

review practice area

content

Track law department

sponsored event

attendees and more……

Law Department Profile Features

ENHANCE YOUR DIVERSITY COMMUNICATIONS & MONITORING

Show Your Commitment To Legal Diversity Through Your Profile

Outside Counsel Diversity Monitoring

Features include:

Tom Horne Chair, Diversity Committee

Photo Album – Your organization

can post photos of diversity

related events on the Photo

page. Photos enlarge when the

user clicks on the image. Photos

can be linked into an

organization’s newsletter or press

release.

Publications – post organization

diversity brochures and

newsletters that can be

downloaded

Blog – diversity blogs are

searchable and index to

highlight your diverse lawyers.

Photos Page

Organization Diversity Profile

Publications – The organization can post

downloadable newsletters, magazines or any

publication. Downloads open in PDF or Word.

Blogs: Create your organization’s own diversity

blog. Blogs are indexed on Google and

searchable. Also, you can create a practice

area blog for your diverse lawyers to become

published authors.

WE MAKE DIVERSITY PROMOTIONS EASY

Sample Blog

Publications Page

Tom Horne Chair, Diversity Committee

According to a recent report titled “Socialnomics”, more people around the world perform

searches on YouTube for videos, than all searches on Google. That means, video is king in the

internet world and law departments that promote their diversity efforts must keep up with that

trend. The organization’s Diversity Profile provides a video player and Web TV channel that

communicates to the younger generation of lawyers that your organization not only understands

cultural diversity but also technology diversity. When you post a video to your profile, the video

also displays in the video library where users can search videos by title, topic and author. What

better way to maintain the organization’s diversity history than to have a video library. Also, only

legal professional’s in the network can only leave a comment about the video.

Videos can be shared within the network or e-mailed. Your organization can also track the number

of views, ratings and identify those within the network that have watched the video.

LET VIDEO TELL YOUR DIVERSITY STORY

According to a recent report titled “Socialnomics”, more people around the world perform

searches on YouTube for videos, than all searches on Google. That means, video is king in the

internet world and law departments that promote their diversity efforts must keep up with that

trend. The organization’s Diversity Profile provides a video player and Web TV channel that

communicates to the younger generation of lawyers that your organization not only understands

cultural diversity but also technology diversity. When you post a video to your profile, the video

also displays in the video library where users can search videos by title, topic and author. What

better way to maintain the organization’s diversity history than to have a video library. Also, only

legal professional’s in the network can only leave a comment about the video.

Videos can be shared within the network or e-mailed. Your organization can also track the number

of views, ratings and identify those within the network that have watched the video.

LET VIDEO TELL YOUR DIVERSITY STORY

Through the national “Events Page”

you can list your sponsored events in

a national events database where

you can:

1. Create a customizable event

electronic flyer that publishes as a

micro web page on the Minority

Counselor sites;

2. Track the number of expected

attendees in the Event Attendee

list;

3. Search the database for other

events so you can plan your

event strategically.

Sample Event

Micro-page

Once an event is posted, the micro-page can be e-mailed to any distribution list. The “Add Event” tool on a subscribers Dashboard comes with MS Word like features to

create or paste great designs.

PROMOTE YOUR DIVERSITY EVENTS NATIONALLY

Events Page Benefits

Your Law Department can

manage all of the networking

tools offered through the Profile

from the easy to use

Dashboard. Most important, the

Law Department can create

“practice groups” under the

“add an organization feature”

and invite the departments

diverse outside counsel who

practice in specific areas into

the group. Once your diverse

outside counsel joins the group,

your legal department can

keep them informed of the

departments diversity related

activities, recruitment

opportunities and community

outreach and more.

With the “add an organization” feature, the legal department can also invite and connect

with other professional organizations like the ABA, National Hispanic Bar Association or legal trade organizations as well as public interest organizations that focus on diversity in the legal profession or civil rights issues.

EASILY MANAGE YOUR ORGANIZATION’S PROFILE

Video Chat Instant Messaging

Record a Voice

Message

Private E-mail

ADVANCED COMMUNICATION TOOLS Connect with diverse counsel through the private member only best in class communication tools to

start the engagement process. You can use the video chat tool to perform preliminary interviews or

meetings with outside counsel. Both parties must have a web cam which is automatically activated

when the vide chat tool is launched. You can leave e-mail, and voice messages. There are no

LinkedIn type limitations on who you can communicate with and how often. Our technology provides

a closed communication portal.

You can also leave a private voice message for a member.

PROMOTE YOUR LAW DEPARTMENT DIVERSITY NEWS

If your Law Departments has already developed news worthy diversity recruitment, retention and

engagement programs, yet, these accomplishments either go unnoticed or mainstream legal news

outlets provide limited media coverage? Now your Law Department can tell its diversity story

24/7/365 through the Minority Counselor online legal news and information portals that are

dedicated to promoting your law department’s diversity, legal news as well as reporting on your

minority and women lawyer accomplishments and speaking engagements. You send us your

diversity press releases or stories regarding your law department diversity events, programs,

initiatives, or recent diversity hires, and we will publish your story on our 5 Minority Counselor websites

within the same day. Don’t wait for diversity magazines to publish, we can publish within 24 hours.

We Tell Your Diversity Story

Sample Story

On each of the 5 Minority Counselor sites, are specialty pages where the profiles of minority and

women judges, law professors, law students, in-house counsel and government lawyers can also

be searched. Each group has its own lawyer directory and legal news with the featured lawyer

sections that provide business intelligence that can be used for recruitment and business

development purposes.

These sub-directories offer best in class tools to track the best of the best in almost every sector of

the legal community.

ENGAGE WITH & RECRUIT OTHER LEGAL PROFESSIONALS

Video Conference Recruitment

Streamline your

diversity recruitment

efforts and get

ahead of the curve

by utilizing the

Minority Counselor

video chat feature,

where you can start

a video interview of

minority and women

lawyers nation-wide

through your Law

Department Profile.

When you perform a

profile search of

minority and women

lawyers, you can see

their online status

and request a video

conference at any

time. Video chat

can be done right

from your computer. Video cam required.

Advanced Diversity Recruitment Tools At Your Finger Tips!

It is estimated that there are thousands of in-house counsel of color in our nation’s Fortune 500

and 1,000 law departments and thousands more women lawyers. However, only a small

fraction of them are identifiable or visible in the legal industry and to their respective minority

and women communities. To solve this problem, FHG has developed the In-House Counsel

Executive Pages which is a searchable directory of the professional profiles of in-house

counsel of color within each of the 5 Minority Counselor sites. Through the directory, you can

search for other diverse in-house counsel to share best practices and community outreach. In-

house counsel contact information is hidden and entire profiles can be hidden from public

view and only displayed to those within the network to provide outside counsel business

intelligence about your legal department to assist in effective engagement.

Subscribe!

A Win–Win Subscription! Community organizations are looking for

your diverse in-house counsel lawyers as

speakers, moderates and panelist for

community events, fundraisers and

educational programs. Profile your

diverse lawyers to enhance your

corporate community engagement and

further enhance your corporate

community image.

Diverse communities will win and your

corporation will win!

FREE Job Posting

Subscribe and get:

Free job postings

In-House Counsel

feature story

Publicize new hires

Blog about company

community service to

our nation’s diverse

communities.

In-House Counsel

profiles can be private

and hidden from public

view & only seen by

outside counsel

members.

IN-HOUSE EXECUTIVE PAGES

DIVERSITY E-NEWSLETTER ENGAGEMENT TOOLS

Centralized Diversity Practice Area Newsletters Keep You Informed

FHG will produce practice area and subject matter e-newsletters where you can obtain practice

specific blog, video, and podcast posts by minority and women lawyers that provide: new case

law summaries, regulation summaries and commentary, strategy and more. Below is a sample

newsletter titled the Minority Counselor Financial Services Legal – EZ. The e- newsletter will be

distributed to law departments of federal and private financial services organizations like the FDIC,

SEC, and banks.

If your organization is a

federally regulated

financial institution

governed by Section

342 of the Dodd Frank

Act, which requires “to

the maximum extent

possible” the

engagement and

utilization of women

and minority and

women lawyers, the

Financial Services

Legal-Ez will enhance

your diversity

engagement efforts.

Request A Practice

Area Newsletter!

We want to hear from

you. Tell us the type

of practice area

newsletter you value

and would read and

we will assemble a

newsletter for you’re

your law department.

“Diversity Spend” is the new buzz word that demonstrates a law departments true comment to

diversity. The saying, “where your treasure is, so is your heart” has never rang so true as for the

demonstration of the promotion of diverse lawyers. However, diversity spend is not just measured by

how much a legal department spends with a minority or woman owned law firm, which is easy to

track. Diversity spend with diverse lawyers within majority firms must also be tracked as it can be the true basis for the retention of diverse lawyers within law firms.

SIMPLIFIED DIVERSITY SPEND REPORTING

FHG has developed

TrakIt Pro –

www.TrakItPro.com to

provide the granular

level diversity spend

tracking. But – it is not

just a bean counter.

Trakit Pro is a web

based software

application that allows

you to generate

diversity spend reports

in minutes, while also

engaging with your

diverse lawyers through

the FHG social media

lawyer profiles. With a

few clicks of a mouse,

legal departments can

pull reports based on

ethnic groups, gender,

practice area,

geography and watch

practice area videos,

blogs and podcasts

published by diverse

lawyers.

Unlike other billing tools,

TrakIt Pro gets you

beyond the numbers

and connects the

numbers with the faces of your diverse lawyers.

A TRACKING TOOL THAT PROMOTES ENGAGEMENT WITH DIVERSE OUTSIDE COUNSEL

Tracking diverse spend is just the first step

in your diversity engagement program.

Engagement and retention is the end

goal.

Unlike other software applications that

simply capture diversity spend numbers,

TrakIt Pro gets you beyond bean counting

and provides practical tools for

engagement, which is essential to

successful diversity efforts. Too many

large law departments may only have a

few lawyers who send work to diverse

outside counsel. Why? Diverse lawyers

may not be known entities to the rest of

your law department. Solution, TrakIt Pro

integrates the social media profiles of

diverse outside counsel so that every

lawyer in your department can “know”

the professional backgrounds of their

panel diverse outside counsel. Wherever

the lawyers name appears in TrakIt Pro,

their profile can pop up.

TrakIt Pro will also keep your law

department informed about local and

national diversity events and programs for

outreach purposes. Request a demo.

Law Firm Demographics

TrakIt Pro also contains a law firm’s

demographic profile that reports on

the firm’s entire lawyer population,

including the total number of lawyers,

equity partners, diverse suppliers and

more.

All of your reporting can be done

through TrakIt Pro. TrakIt Pro can also

be customized to provide more

reports and additional search fields.

Request a Demo! support@FHGMediaent.com

FHG ADDITIONAL SERVICES VIDEO PRODUCTION SERVICES

To help organizations market and brand their diversity events, programs, initiatives and

diverse members, FHG will produce the following branded web TV shows that highlight your

organization’s diversity efforts in creative talk show formats.

We Turn Legal Events & Print Content Into Brand Building Video Marketing Opportunities You select the event and FHG will video tape the program under one of the following three FHG web TV shows that

will allow you to highlight your diverse lawyers, scholarship

programs, recruitment programs and community service.

Included in the production is your organization's sponsor

recognition at the beginning and the end and an

interview of one of your organization’s diverse lawyers at

the event.

At The Bar – This FHG production captures video footage

of bar events to highlight the awardees, speakers and

special guests. We can also interview your organizations

in-house counsel to highlight the organization’s diverse lawyers. Sponsor a segment or become the exclusive

sponsor.

The Business Law Review - This web TV show is targeted to

feature in-house counsel and a diverse lawyer in a round

table discussion on hot legal issues. This production is best

for CLE programs. FHG will video tape the CLE and

capture a post seminar interview of your in-house lawyer

and designated outside counsel in a discussion on the CLE

topic that will become the featured episode.

The Advocates Report - This web TV show will highlight

minority and women government and public interest

lawyers. This show is an opportunity for sponsors to

highlight government clients and supported pro bono

program leaders. Tell us the event where a government

client or public interest lawyer is speaking and we will

video tape the seminar and capture a post seminar

interview with your organization's diverse lawyer.

*All posted videos can be designated private and

exclusive for certain uses in the network, or public.

These web TV shows will be featured on all

5 Minority Counselor websites and

included in our publications distributed to

outside counsel, the legal community and

minority and women community

organizations.

Sponsor these web TV productions and

you will be able to:

• Include the videos in your newsletters

• Post them on your organization website

• E-mail the video internally

• Track the number of views

• Distribute to the organizations

consumer base

• Include a link to the video in other

publications

TURN PRINT INTO VIDEOS

Turn Legal Articles Into Talk Shows A Video Pictorial Tells A Thousand Words

If an event is not big enough to video tape but you want to take photos to share, FHG can convert your photos into a branded video pictorial that can be shared and tracked for the number of views. Click the below image to view an example.

Create Your Own Private Label Diversity Show, Or Use Video Pictorials To Tell Your Story

Through video your consumer base will able to SEE that your organization supports diversity rather than just read about it. (Click image to view video)

Annually your legal department’s minority and

women lawyers may be publishing articles on hot

legal topics that may not get read, despite being

published in a high profile type legal magazines,

journals or organization newsletter. Why not turn

your diverse lawyer’s articles into a branded “Diversity Talk Show” that can be tracked for

viewership. Here’s how it works - You send us the

article and we will send out a videographer and

producer who will interview the lawyer about the

issues addressed in the article in a question and

answer format. The interview will be shot in one of

three formats:

1. Reality Show –this interview format captures

your diverse lawyer in their office environment

revealing the “behind the scenes life of the

lawyer” as an intro into the interview on the article subject.

2. Dateline News - interview format captures the

diverse lawyer in a talking head type interview

where the lawyer is interviewed by a FHG

reporter remotely with a split screen discussion

about the article; or

3. Roundtable– interview format captures the

diverse lawyer in an “at the desk” interview

roundtable discussion with a FHG show host

and two other lawyers talking about the key

issues addressed in the lawyer’s article. The

lawyer will select the other two participants

who can be clients or community leaders.

Each article and lawyer interview will be an

episode that can become part of your

organization’s branded show that consists of

several episodes. Each article that is converted

into a video that becomes an episode of the

organization’s private labeled talk show.

PILOT WEB TV SHOWS

The Advocates Report (now called “At The Bar”)

Celebrity Interview at Bar Event

In-house Counsel Spotlight Celebrity Keynote Speech

Key Government Lawyer Trailblazer Award Speech

At The Bar History Lesson

Click images to view videos

Most diversity websites or marketing materials contain a laundry list of diversity programs and

awards received; but fails to convey a message that communicates the organization’s “diversity

persona”. If your diversity communications are flat with outdated imaging, no messaging or

nothing that engages your targeted end users, then you need a “Diversity Messaging

MAKEOVER”.

DIVERSITY MESSAGING

Your Diversity Messaging Is Critical In Achieving Your Diversity Goals

Diversity initiatives that strive to provide the

best in class engagement and utilization of

minority and women lawyers must

communicate a genuine commitment to

those efforts. Diversity Messaging is critical to

establishing authentic and meaningful

engagement with minority and women legal

communities. Your messaging must convey

not only your knowledge of the need for

increased utilization of minority and women

lawyers but also convey a sustainable plan

for the organizations increased utilization

minority and women lawyers.

With over 16 years of technology development

and implementation experience, FHG has a

team that understands the legal diversity

landscape and can develop messaging that is

consistent with the latest trends while

conveying the organizations institutional

commitment to diversity. Diversity is not a “to do”, Diversity is a “persona”.

See sample messaging & design development below.

*Proposed messaging for a prospective client creative. ALFDP is not a current client.

MULTIMEDIA PRICING

Video Production & Distribution Services

Prices Per Event or Production

At The Bar - 1 Branded Segment (fee covers video production, travel, editing & final publishing)

$3,500

At The Bar – Exclusive Sponsor $5,500

Private Label Branded Organization Show 3 episodes (videoed at one location)

$4,500

Video Pictorial – $500

E-Newsletter Design & Lay-Out That Embeds Video For Distribution

$450

Design & Develop Organization Diversity Web TV Channel On 5 Minority Counselor Websites – one time fee

$5,000

Organization video Profile on 5 Minority Counselor Websites -1 year subscription (

$3,500

Video Upload Fee to You Tube $5 per upload

ADDITIONAL SERVICES

Creative Services Diversity Messaging Development E-Newsletter creation & distribution monthly E-Magazine creation, updates & distribution

$1,500

$700 per month Request a quote

Sponsor 5 At The Bar segments and save $250per sponsorship for a $1,250 total savings.

Multi- Event Special

Become A Sponsor Now!

To place your order – call (480)626-1814 or send an e-mail to: support@FHGMediaent.com All pricing includes, travel cost, on site video shoot and post production final cut video for display.