April‘12

Lavasa – India’s Planned Hill City

• A ‘planned’ hill city led by the private sector, after independence

• A city planned for entire spectrum of population

• A 3 hour drive from Mumbai and an hour’s drive from Pune

• Lavasa city includes 5 towns , to be ready by 2021

• Concept of Life in Full i.e. ‘Live , Work , Learn and Play’ in harmony with

nature

April‘12

Artist’s Impression of the Lavasa Lakeline

Lavasa – Multiple Access

• Four access points for Lavasa on Mumbai-Pune Expressway and one on Mumbai-Goa highway

– An hour’s drive from Pune and around three hours from Central Mumbai

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All distances approximate ; Map indicative and not precise

Master Plan - Lavasa integrated with landscape

April‘12

Development across Plotted Land, Apartments, Retail, Hotels, Event and Convention Centre, Education, Information Technology, Biotech Parks and

Recreation Facilities, spread in 5 towns.

Master Plan award

Award for Dasve (Lavasa ) Master Plan

From

April‘12

From

Congressfor the New

Urbanism (CNU)

Landscape Planning awards

Award of Excellence - Dasve Master Plan

(2005)

Honor Award - Mugaon Master Plan

(2009)

Merit Award - Lavasa Landscape Master

Plan and Design Guidelines (2010)

April‘12

“Beautifully documented in terms of understanding the place and the land. Stunning, great work. .

sensitive to the region and the world”. - 2005 Professional Awards Jury comments

Lavasa city – Life in Full

• Villas & Apartments• Studio & Serviced

Apartments • Rental Housing• Retiree Housing • Family Entertainment Centre • Promenade and Marinas • Health and Wellness Centres • Spiritual Centres • 24x7 Power, Water and Connectivity

• GIS and e-Governance

• Budget to Luxury Hotels • Clubs and Resorts • Spas • Cricket ground • Golf Course & Academy • Multiple Theme Parks • Eco Safari • Water Sports • Adventure Sports • Nature Trails • Cafes, Restaurants and

Shopping centres

Work Play

• Non – polluting industries • IT/ITES• Biotechnology• R&D centres • Training Centres • Fashion Design • Film Production • Animation Studios • Professional Services• Convention Centre• Town Support Services

Live

• Schools and Colleges• Management Institutes • Executive Education

Centres • Post Graduation Institutes • Adventure Training

Institute• Vocational Institutes • Sports Academy • Music Academy • Edutainment Park

Learn

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• GIS and e-Governance • Social Infrastructure • Multiple Leisure Activities

The Brand Ideology - woven into the Master Plan

• Lifelong Learning : Products and services that offer not just academic learning but also intellectual and personal growth

• Technology Leadership : Use of technology to simplify life which is ‘Felt’ not ‘Necessarily Seen’

• Cosmopolitan Style : A range of products and services that are targeted at multiple customer groups

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• Spiritual Harmony : Products and services that offer a sense of inner peace and balance

Lavasa Development Plan

• New Urbanism design principles combined with an aspirational lifestyle

• Proposed infrastructure of Rs. 4000 crores ($850 mn) being created

• Planned for a permanent population of 3 Lakh (0.3 million), with tourists estimated at over 20 Lakh (2 million) per annum

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• Pioneering innovations

– Technology leadership and e-Governance

– Geographical Information System (GIS)

• A dedicated City Management Services team that envisions to deliver a

unique value proposition to citizens and visitors

– Headed by a specialist City Manager - a first in India

– Enhanced quality of community living and public safety and security

Lavasa Development Plan

• A ‘365 day economy’ plan with many employment opportunities to be created at all levels

• Various industries and sectors to drive permanent resident population

– Tourism, Hospitality & Leisure

– Education, R&D, Training

– IT, Biotech, KPOs

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– Art, Fashion, Animation

• Infrastructure support for residences, businesses and visitors

– Internal Roads, Access Roads

– 24x7 power supply, 24x7 water supply and Telecom

– e-Governance (alliances with Microsoft, Wipro, Cisco)

– WTP (Water treatment plant) and STP (Sewage Treatment Plant)

– Lavasa International Convention Centre managed by Accor

Lavasa Development Plan

• A city that caters to multiple socio economic spectrum

• Facilities for residential, education, health care, entertainment, etc.

• Residences :

– Range of residences from starter homes, apartments to villas

– Strong rental housing model integrated in the master plan

• Education :

– A range of offerings from English medium to Marathi medium schools

April‘12

– A range of offerings from English medium to Marathi medium schools

– From primary education to executive education programs

– Tie-ups with global brands : Ecole hôtelière de Lausanne, Institute of International

Business Relations (Germany), Symbiosis, Educomp, etc.

– Tie ups for various Sports Academies - Badminton Academy, Faldo Golf Academy,

Manchester City Football Club, Hockey Australia, Tennis Australia, Rowing academy by

Sir Steve Redgrave via Golden Five Limited

Lavasa Development Plan

• Healthcare

– Apollo Lavasa Hospital and Apollo Pharmacy operational

• Hospitality infrastructure to cater to multiple segments

– Dormitories , low cost boarding & lodging and budget hotels

– Serviced apartments

– Star hotels

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– Star hotels

• A range of options for tourism and leisure

– Watersports – State of the art equipment like pontoons , personal water craft, etc.

– Cricket , Golf Academy , Rowing academy

– Nature Trails, Nursery

– Games Arcade

– Adventure Sports

Environment Initiatives at Lavasa

• Pioneering Biomimicry

• A science that uses nature as a model to measure & mentor – To be actively incorporated in Lavasa development

– In collaboration with The Biomimicry Guild, USA

April‘12

Environment Initiatives at Lavasa

• Enhancement of Eco- system a continuous process

– Rainwater management through check dams , Nallah Bunding , Continuous Contour

Trenching, etc.

– Conservation of existing flora through prevention of slash and burn, tree

transplantation

– Promoting use of Bamboo through Lavasa Bamboocrafts Ltd.

– Monitoring of air quality as per Environment Management Plan

April‘12

– Monitoring of air quality as per Environment Management Plan

– Integrated solid waste management (SWM) plan being put in place

– Nature Trails , Nursery

Environment Initiatives at Lavasa

• Green Rating System for Cities– Lavasa - Part of Core Committee constituted by IGBC (Indian Green Building Council) for setting up standards and guidelines for establishing Green Cities in India

• Green Building Certification – Fortune Select Dasve certified (LEED India – NC ; Silver rating)

– Christ College under evaluation

– Evaluating possibility of having major public buildings as LEED India certified

April‘12

• IECA (International Erosion Control Association) being approached for new measures for Erosion Control and Slope Stabilization

• Carbon footprint evaluation being explored for Phase 1

Environment Initiatives – Certification

• Green Building Certification (LEED India - NC) for Fortune Select Dasve hotel awarded– Awarded by Indian Green Building Council

– Accorded ‘Silver Rating’

April‘12

Corporate Responsibility at Lavasa

• Villager resettlement and rehabilitation – ‘Gaothans ‘(small villages) created – Employment opportunities, health, education, and child care facilities

– Potable treated water, Road connectivity

• Christel House Lavasa - A school that offers quality education to children from economically disadvantaged families

April‘12

• Development of locals – Technical skills training workshop

– Discussions with Grameen Bank (Noble Laureate Prof Yunus) to create a GrameenHouse at Lavasa

– Entrepreneurship development of villagers through micro-finance

• Other initiatives like Crèche for children of workers and regular health check-up camps

Lavasa – An Alliance of Excellence

Lavasa Tie-upsTourism , Hospitality & Leisure Education Corporate/OthersHealth& Wellness

Sports Academies

TexKare

Cleaners

April‘12

2000 rooms Vision for 10,000 students2 million visitors Work /Retail Medicity

JUKASOBadminton Academy

Passionate Developers

Sports Academies

World Class Service Providers

Architectural Architectural Architectural Architectural Services Services Services Services

Planning & City Planning & City Planning & City Planning & City Management Services Management Services Management Services Management Services

HAFEEZ

CONTRACTOR

April‘12

Business Plan & Business Plan & Business Plan & Business Plan & Market ResearchMarket ResearchMarket ResearchMarket Research

RANJIT SINH ASSOCIATES

Architects

CONTRACTORSubodhSubodhSubodhSubodh KerkarKerkarKerkarKerkar ---- Installation ArtistInstallation ArtistInstallation ArtistInstallation Artist

Soda (Thailand)Ltd.

World Class Service Providers

Business Business Business Business StrategyStrategyStrategyStrategy

Branding, Branding, Branding, Branding, Marketing Marketing Marketing Marketing &PR &PR &PR &PR

ICT & GISICT & GISICT & GISICT & GIS

ZafarZafarZafarZafar HaiHaiHaiHai , film maker , film maker , film maker , film maker

April‘12

Legal Legal Legal Legal AdvisorsAdvisorsAdvisorsAdvisors

Financial Financial Financial Financial PartnersPartnersPartnersPartners

LITTLE & COMPANYMagwellsMagwellsMagwellsMagwells

Markand Gandhi & Co. Agarwal Law Associates

Lavasa City – A Snapshot of Images

Lavasa City - Aerial View of Dasve town

April‘12

Lavasa City - Aerial View of Dasve town

April‘12

City Services – Citizen Call Centre

April‘12

Road Citizen Call Centre Residences on the promenadeDasve Dam

Lavasa City - Development Status

April‘12

Police Station Post Office Bank

Apollo Lavasa Hospital City Management Services Building Apollo Pharmacy

Public Safety Centre

Lavasa City - Development Status

Vyanjan –Restaurant at EkaantFortune Select Dasve

Nature Trail

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Lakeshore Watersports Nursery Dasvino Town & Country Club

F& B option – Granma’s Patisserie

Lavasa International Convention Centre Nature Trail

Games ArcadeBrewberrys- the coffee bar

Sum Up

• Lavasa - Not just a real estate project but an urban management &

development company

• A planned hill city – 1/5th the size of Municipal Corporation of Greater

Mumbai

• An Inclusive & Sustainable city

• Planned on the principles of New Urbanism

Opportunities for Tourism, Hospitality , Leisure

April‘12

• Opportunities for Tourism, Hospitality , Leisure

Retail & Business

• Environmentally sensitive

• Vantage location

• Strong promoter backing

• Good project viability