LaurieLaurie Trowell Trowelllaurietrowell.com/TROWELL_RESUME_PACKAGE_D.pdf · TroweLL reSUMe —...

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If after review you feel I could be an asset to your organization, please contact me at 817.303.8100. I appreciate your time and consideration. Thank you. Cordially, Laurie L. Trowell TROWELL COVER LETTER — page one of one — Greetings, With a successful foundation of fifteen years in Design, I have a history of the development and production of award- winning, high-impact, results-driven integrated marketing solutions that consistently and powerfully execute brand strategy, achieve marketing and sales objectives, accomplish organizational goals and meet client expectations on time, and within budget in Broadcast, Internet, Interactive, Multimedia, Online, Print, Radio, Video, Etc. My experience is comprehensive and encompasses but is not limited to B2B, B2C, Internal Communications, Non-Profit; Advertising, Advertising Specialties, Annual Reports, Branding, Catalogs, Corporate Identity, Direct Marketing, Newsletters, Outdoor Advertising, Packaging, Photography, Point-of-Sale POS, Signage, Trade Show SEM/SEO, Social, Video, Website Design, etc.; Concept through Execution and Delivery. Whatever combination of experience and skills, I can provide you with exactly what you need. 107 WEST PARK ROW DRIVE ARLINGTON, TEXAS 76010-2618 USA (DALLAS METROPLEX) TELEPHONE: 817.303.8100 E-MAIL: [email protected] WEB: WWW.LAURIETROWELL.COM PLUS! There is a design sampler included in this resume package THE BEST PLACE TO SEE A SNAPSHOT OF MY SKILLS is my presentation that shows project “before’s and after’s” including details and client feedback at: www.laurietrowell.com/TROWELL_DESIGNER_START_HERE.html PS Award-winning design capabilities, combined with a specialization in color, corporate identity and branding A passionate, imaginative, insightful, inventive and resourceful approach to the creative process Strong conceptual thinking and flawless execution Concepts and designs that are results-driven A broad and sophisticated understanding of different design styles Ability to translate and articulate concepts into written and visual design Real-world tested with a history of success Ability to gracefully respond to multiple, conflicting demands and competing demands Skillful project management A team player with strong collaborative skills A positive, can-do attitude Adaptable and resilient References Mac and PC fluent (PC technical support also) An intimate understanding of the production process Able to develop simple solutions to complex problems The capacity to work across disciplines to bring integration, innovation, balance of consistency, and delivery- excellence Able to think like a marketer, and deliver as a designer Excellent written and verbal communication skills Expert knowledge of Adobe Creative Suite 15+ years of design experience RESULTS~DRIVEN MARKETING DESIGN & Laurie Trowell Laurie Trowell

Transcript of LaurieLaurie Trowell Trowelllaurietrowell.com/TROWELL_RESUME_PACKAGE_D.pdf · TroweLL reSUMe —...

Page 1: LaurieLaurie Trowell Trowelllaurietrowell.com/TROWELL_RESUME_PACKAGE_D.pdf · TroweLL reSUMe — page one of two — 107 West Park roW Drive arlington, texas 76010-2618 Usa (Dallas

If after review you feel I could be an asset to your organization, please contact me at 817.303.8100. I appreciate your time and consideration. Thank you.

Cordially,

Laurie L. Trowell

TroweLL CoVer LeTTer — page one of one —

Greetings,

with a successful foundation of fifteen years in Design, I have a history of the development and production of award-winning, high-impact, results-driven integrated marketing solutions that consistently and powerfully execute brand strategy, achieve marketing and sales objectives, accomplish organizational goals and meet client expectations on time, and within budget in Broadcast, Internet, Interactive, Multimedia, online, Print, radio, Video, etc.

My experience is comprehensive and encompasses but is not limited to B2B, B2C, Internal Communications, Non-Profit; Advertising, Advertising Specialties, Annual reports, Branding, Catalogs, Corporate Identity, Direct Marketing, Newsletters, outdoor Advertising, Packaging, Photography, Point-of-Sale PoS, Signage, Trade Show SeM/Seo, Social, Video, website Design, etc.; Concept through execution and Delivery. whatever combination of experience and skills, I can provide you with exactly what you need.

107 West Park roW Drive arlington, texas 76010-2618 Usa (Dallas MetroPlex) telePhone: 817.303.8100 e-Mail: [email protected] Web: WWW.laUrietroWell.coM

PLUS! There is a design sampler included in this resume package

THe BeST PLACe To See A SNAPSHoT of My SkILLS is my presentation that shows project “before’s and after’s” including details and client feedback at: www.laurietrowell.com/TroweLL_DeSIGNer_STArT_Here.html

PS

Award-winning design capabilities, combined with a specialization in color, corporate identity and branding

A passionate, imaginative, insightful, inventive and resourceful approach to the creative process

Strong conceptual thinking and flawless execution

Concepts and designs that are results-driven

A broad and sophisticated understanding of different design styles

Ability to translate and articulate concepts into written and visual design

real-world tested with a history of success

Ability to gracefully respond to multiple, conflicting demands and competing demands

Skillful project management

A team player with strong collaborative skills

A positive, can-do attitude

Adaptable and resilient

references

Mac and PC fluent (PC technical support also)

An intimate understanding of the production process

Able to develop simple solutions to complex problems

The capacity to work across disciplines to bring integration, innovation, balance of consistency, and delivery-excellence

Able to think like a marketer, and deliver as a designer

excellent written and verbal communication skills

expert knowledge of Adobe Creative Suite

15+ years of design experience

results~driven marketing design&

Laurie TrowellLaurie Trowell

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TroweLL reSUMe — page one of two —

107 West Park roW Drive arlington, texas 76010-2618 Usa (Dallas MetroPlex) telePhone: 817.303.8100 e-Mail: [email protected] Web: WWW.laUrietroWell.coM 107 West Park roW Drive arlington, texas 76010-2618 Usa (Dallas MetroPlex) telePhone: 817.303.8100 e-Mail: [email protected] Web: WWW.laUrietroWell.coM

DESIGNER, DFW — 8 YEARSProvide high-impact, strategic, results-driven design solutions for a wide range clientele. Provide comprehensive services in all media and all types of projects. Create and produce award-winning, high impact, results-driven marketing solutions that powerfully execute brand strategy, achieve marketing and sales objectives, accomplish organizational goals, and meet client expectations, on time, and on budget.

On-site: eSports Partners–was the leading merchandise service provider of complete online Proshop solutions for NfL and NCAA teams — Ny Giants, Miami Dolphins, San Diego Chargers, Denver Broncos, kansas City Chiefs, Arizona Cardinals, Indianapolis Colts, Tennessee Titans; University of Maryland Terrapins, University of Tennessee Volunteers, University of Miami Hurricanes; Dallas Cowboys and Arkansas razorbacks used their technology. online Designer, 11 months.

On-site: Caremark (now CVS Caremark–is the nation’s largest pharmacy services provider, combining the nation’s leading pharmaceutical services company with the US’s largest pharmacy chain. Designer, 10 months.

SEGMENTS & CLIENTS SERVED | B2B | B2C | Internal Communications | Government | Non-Profit | etc.

MEDIA | Broadcast | Internet | Interactive | Multimedia | online | Print | radio | Social | Television | Video | etc.

HANDS-ON SKILL-SET | PC and MAC. Designer, Art Director, Creative Director, Copywriter, Photographer, Production Artist, Teacher, Trouble-shooter, Sales, and Technical Support for windows platform. Dreamweaver, InDesign, QuarkXPress, Photo-Shop, Illustrator, Acrobat, flash, fireworks, word, PowerPoint, excel, etc.

CREATIVE DEVELOPMENT SKILL-SET | A passionate, imaginative, insightful, inventive and resourceful approach to the creative process | out-of-the-box strategy, ideation and “big idea” concept development | A broad and sophisticated understanding of different design styles | excellent analytical skills | Ability to translate and articulate concepts into written and visual design | Award-winning marketing and design capabilities, combined with a specialization in color, corporate identity and branding | An intimate understanding of the production process | The capacity to work across disciplines to bring integration, innovation, balance of consistency, and delivery-excellence | Real-world tested with a history of success

DESIGNER, LOS ANGELES — 7 YEARSProvided high-impact, strategic, results-driven design solutions for a wide range of clientele. Provided comprehensive services in all media and all types of projects. Clientele: Price waterhouse, Los Angeles Heart Association, National kidney foundation, United Presort Services, ywCA of Greater Los Angeles, Gymboree, Simonson Mercedes, Aaron-Scott furniture, The warehouse restaurant, Pacific rim Printers/Mailers, etc.

On-site: Pacific rim Printers / Mailers / Marketing / Advertising. In business for over 40 years, they are a Los Angeles full service printing and mailing company providing design, printing, direct mail and mailing list services. Designer, 2 years.

On-site: BBDo-Provided high-impact, strategic, results-driven design solutions for this major agency for a wide range of clientele. Provided comprehensive services on all types of projects. Designer, 1.5 years.

On-site: foote, Cone & Belding-Provided high-impact, strategic, results-driven design solutions for this major agency for a wide range of clientele. Provided comprehensive services on all types of projects. Designer, 3 years.

results~driven marketing design&

Laurie TrowellLaurie Trowell

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TroweLL reSUMe — page two of two —

TYPES OF PROJECTS | Advertising | Advertising Specialties | Animated GIfs | Annual reports | Banners | Billboards | Branding | Brochures | Business Cards | Catalogs | Commercials | Corporate Identity | Direct response | Direct Mail | Direct Marketing | Display | flash | flyers| Icons | Image | Interiors | Integrated Marketing | Interactive | Internet Graphics | Lead Generation | Letterhead | Logos | Multimedia | Names | Newsletters | outdoor Advertising | Packaging | Photo editing | Photography | Point-of-Purchase PoP | Point-of-Sale PoS | Posters | Sales Materials | Signs | Signage | Street Sign Toppers | Trade Show | Video | website Design | website Graphics | etc.

COMMUNICATION SKILL-SET | Strong verbal communication skills | Ability to write insightful, engaging and persuasive copy | A team player with strong collaborative skills | An active listener | Adept at forging strong and productive relationships at all levels within the agency and on the client-side | Corporate-savvy | Capability to clearly articulate ideas and concepts in a compelling and persuasive manner at all

levels within the agency and on the client-side | Accomplished presentation skills | excellent negotiating skills | An influencer | Ability to diplomatically, compassionately and effectively solve people problems

LEADERSHIP SKILL-SET | A seasoned leader | A motivating and driving force | A positive, can-do attitude | Strong leadership and calm demeanor even under extreme pressure | Strong critical thinking and problem-solving skills | The ability to rapidly evaluate a situation and diagnose what action is required to achieve optimal results—including under extreme pressure | Ability to gracefully respond to multiple, conflicting demands and competing demands | Skillful project management | Process-oriented | Agile and resilient | energetic and highly self-motivated | Business-savvy | excellent organization skills | entrepreneurial | Instinctive and intuitive | Attention to detail | Big sense of humor | Balance–even though team is very hard working it is Very important that they have lots of fun and enjoy their job

ABA Marketing Awards ADDy Awards AIGA AMe Awards American Design Awards Applied Arts Awards CLIo Awards Communicator Awards DMA Awards eCHo Awards Graphic Design USA Awards I.D. Annual Design review Healthcare Advertising Awards International Broadcast Awards International radio festival of Ny Awards MarCom Creative Awards Mobius Awards oBIe awards PIA Graphic Arts Awards ProAwards Southern California Broadcasters Association Awards SIAA Awards SMPS Marketing Communications Awards Stevie Awards Summit Creative Awards etc.

Board Member, Tarrant County Housing Partnership, Inc. (TCHP) 2008-2016 Vice President / Information officer, Heart of Arlington Neighborhood Association (HANA) 2006, 2007, 2008

Interior Designer Landscape Designer Certified Master Gardener floral Designer Chef

University of Texas at Austin– B.B.A.~McCombs School of Business~Marketing/Design University of Texas at Arlington–Search engine Marketing (SeM) University of North Texas–60-plus hours in Design Studies Certified Internet webmaster (CIw) Master Designer Certified Internet webmaster (CIw) Professional Certified Internet webmaster (CIw) Associate Advertising Art Program Graduate ”Selling To The executive Suite” Graduate Sales Athlete Graduate Dale Carnegie Graduate Texas A&M University–Certified Master Gardener Platforms: PC and MAC Certificates: Dreamweaver, InDesign, QuarkXPress, PhotoShop, Illustrator, Acrobat, flash, fireworks, word, PowerPoint, excel, etc.

WEBSITE & PRESENTATION | www.laurietrowell.com | www.laurietrowell.com/TroweLL_DeSIGNer_STArT_Here.html

(continued)

107 West Park roW Drive arlington, texas 76010-2618 Usa (Dallas MetroPlex) telePhone: 817.303.8100 e-Mail: [email protected] Web: WWW.laUrietroWell.coM

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TroweLL SAMPLer — page one of one

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