Launch of Next-Gen Packaging Design Challenge
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Transcript of Launch of Next-Gen Packaging Design Challenge
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PROGRAM
1900 hrs Opening Address by Mr Atsushi Watanabe
Message from Mr Hisashi Nakajima, President of Nippon Closures
Presentation by ICMG
Challenge Brief by SL2
1930 hrs Open Forum: “Future of Packaging Design”
• Mr Amos Wee - President, Singapore National Stroke Association
• Mr Ng Pei Kang - Director of Design & Innovation at Geometria
and Founder at TRIA
• Mr Atsushi Watanabe – Head of Group for Beverage Closures,
Nippon Closures
2000 hrs Gallery Walk + Team Formation + Small Group Discussion
~2030 hrs Close
SUPPORTED BY
CONFIDENTIAL | 2017
COMMUNITY PARTNERS
CONFIDENTIAL | 2017
OPENING ADDRESS
Mr Atsushi WatanabeHead of Group for Beverage Closures, Nippon Closures
MESSAGE FROM MR HISASHI NAKAJIMA
PRESENTATION BY ICMG
Mr Yusuke TsujiDirector, ICMG Singapore
CHALLENGE BRIEF
Mr Veerappan Swaminathan
Co-Founder, Sustainable Living Lab
● Closures function to seal glass and plastic containers, keeping their
contents fresh and safe.
● Goal of Nippon Closures –
Closures That Deliver Excitement To People And Society
● Universal Design to include Elderly and Persons with Disability
– Elderly with grip & control challenges (Arthritis, Parkinson’s etc…)– PwD with grip & control challenges (Stroke, Cerebral Palsy etc…)
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WHY?
COMMUNITY PARTNERS
CONFIDENTIAL | 2017
● Most packaging is intended for two handed operation.
● Tight security seals, create frustrating experiences. Results in
seeking help from others, which infringes upon their sense of
independence or avoidance of certain packaging altogether.
● We believe that the gap here lies in the design of the closure.
How might we design packaging that brings about the
ease of use, assurance and delight for all users?
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DESIGN BRIEF
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CHALLENGE PROCESS
STAGE 1
● Concept Submission (due on 30th September, 2359hrs)
● Submission instructions at www.ncc-challenge.com
STAGE 2
● Idea Refinement for top 10 selected teams from 14th October to 4th
November. Mentorship, workshops, fabrication support provided.
● Develop Working Prototype (presentation on 4th November) 14
CHALLENGE PROCESS
STAGE 2 WORKSHOPS
● Principles of Universal Design by Ken Chua (these)abilities
● Design for Manufacturing & Assembly by Eric Chan from (design
engineer from Razer & formerly Dyson)
● Digital Fabrication by Sustainable Living Lab (SL2)
The 10 shortlisted teams have access to the Community Lab, our
makerspace located in Tampines, for their idea refinement.
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CHALLENGE PROCESS
VENUE - IDEA REFINEMENT
Community Lab@UWCSEA
Facilities for 3D Printing, Laser Cutting, CNC Machining and General Fabrication.
On-site technical support.
● All are welcome to participate in this NCC Next Gen Packaging
Design Challenge.
● Minimum number of members per group is 2 and maximum 5.
● Participants are only allowed to submit ONE project.
● Entries must not have been submitted for other competitions or have
been exhibited previously.
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KEY REQUIREMENTS
PRIZES & AWARDS
4th to 10th placed teams get SGD $500 in cash prizes.
Chance for winning designs to be manufactured for 2020 Tokyo Paralympics.
Secret prize for most outstanding design.
OPEN FORUM“Future Of Packaging Design”
Mr Amos WeePresident, Singapore National Stroke Association
Mr Ng Pei KangDirector of Design & Innovation at Geometria and Founder at TRIA
Mr Atsushi WatanabeHead of Group for Beverage Closures, Nippon Closures
GALLERY WALK+
SMALL GROUP DISCUSSION
+ TEAM FORMATION
