Francisco Laso, M.Sc. University of North Carolina at Chapel Hill ...
Laso Hub_Business Model
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Transcript of Laso Hub_Business Model
Do you feel the world is over ?
Cant you stop yourself from crying ?
Do you think you are never going to love again ?
Do you think no one can ever love you again ?
It is ok !
What you don’t know cant hurt you
Its not a break up . Its a break through
What we offer
Distraction by various innovative activities
Mingling and sharing stories
Helping you clear your head
Mammoth group discussions
Things you will not be allowed
Alcohol Cigarettes Drugs
Phone or any other means of communication
Sad songs Romantic movies/novels
Gifts/Photos/
Memoirs given by the ex
Sharp objects/ropes/high buildings,
etc.
Workshop• 2nd Sunday of every month join us at Vikram Hotel , Amar
Colony• Charges Rs 500 per person• There shall be two sessions – morning ( 11 AM – 1 PM )
and evening ( 2:30 - 4:00 PM)• Pep talk in the morning session for half an hour• Interactive session with the audience for the remaining
time of the first session• Activities such as Chinese checkers , chess , carrom board
etc. in the evening session to give the clients a feel of what is in-store for them
Maslow’s Hierarchy
Increasing awareness
• Actively holding customer interest through engagement ads on social networking sites
Service Promotion
• Creation of an online and highly interactive model of the service
Development • Bringing some ex-clients on board to improve the business model
Client Engagement
• Bringing current clients , ex-clients and prospective clients on a common platform
Brand Extensions
Coping up with exam pressure Depression Childhood
trauma
Drug abuse OCD Gifts
Greeting Cards Chocolates
Indirect Substitutes
ShrinksPreference for
family and friends
Sivananda Dhamma (South Ex )
Saarthak (Hauz Khaz)
Relabel :
Recognize what you are over a certain thought and recognize it to be as a bad thought
Reattribute: It is not your fault. Don't blame yourself for having these irrational thoughts.
Refocus: Concentrate on a different behavior !
Revalue : Deciding to not give in to the thought has no bad consequences- only good.
Piggyback strategy
Reducing post purchase cognitive dissonance
• Body language. Will try to notice anything abnormal in the behavior.
• Special appointment with the proprietor at the end of the membership. To get a feedback from the client . And make him believe that we care
• Promise less and deliver more• Greeting cards to be sent on birthdays , festivals and new year• One free consultation with the councilor at the end of
membership which can be availed within one month
Important Information
Timings 12 - 4 PM or 7 - 8:30 PM on Monday to Friday . 12 PM – 6 PM on
weekends and public holidays
Join us at A-134 Dayanand Colony
Eligibility is 15 years of age
Invitation Price
Two free individual consultations with a
professional councilor if the offer is taken for 1
month . Membership cost is Rs 3000
Seven free consultations with a professional councilor if the membership is taken for 3 months . Membership
cost is Rs 7000
Thank You !!
Councilors (2) 100000Rental 15000
Redecorating expenses 500000Cash in hand 100000
Electricity, billings, phone, water etc. 20000Helpers 5000
740000
Total fixed cost incurred every month 140000Customers serving every month 80
Price min we should charge 1750
Revenue Model