Landscape overview uk_energy_rs
-
Upload
rudy-scheinost -
Category
Documents
-
view
28 -
download
0
Transcript of Landscape overview uk_energy_rs
Landscape Overview
Highlight Company
Ovo Energy
Market Landscape
UK energy – looking at a few digital competitors
Companies in the LandscapeAs of Aug 30, 2014
Companies total relative traffic
SEO Metrics
Where Ovo is / needs to be
Where Ovo is / needs to be
Homepage Title
Moz Domain Authority
Moz Domain Authority vs. Moz External Links
Moz Domain Authority vs. Moz External Links
Optimized versus Total Links
Industry keyword analysis
Industry keyword analysis
Search volumes against current SERPS
Search volumes against current SERPS
What are the SEO objectives...Improve all SERPS .....of course
Search volumes against current SERPS
Social Summary
Don’t forget to put in Buzz stuff
Companies with Social PresencesAs of Aug 30, 2014
As of Aug 30, 2014
Social Audience
Jun 2, 2014 - Aug 30, 2014
Social Engagement Volume
Top Twitter Social Content
Twitter SummaryJun 2, 2014-Aug 30, 2014
Top 12 Twitter ContentJun 2, 2014-Aug 30, 2014 (Slide 1 of 3)
As of Aug 30, 2014
Twitter Followers
Jun 2, 2014 - Aug 30, 2014
Growth in Twitter Followers
Last 30 days
Average Daily Tweet Volume
Last 30 days
Average Engagement Rate per Tweet
Average Engagement Rate per Tweet
The average number of interactions (retweets and favorites), per thousand followers, of this company's tweets during this time period.
Jun 2, 2014 - Aug 30, 2014
Total Engagement for Tweets
Tweet Engagement Total
The total number of interactions (retweets and favorites) of this company's own tweets during this time period.
Last 30 days
Average Total Engagement per Tweet
Average Engagement Total per Tweet
The average number of interactions (retweets and favorites) of this company's tweets during this time period.
Last 30 days
Tweet Volume vs.
Average Total Engagement per Tweet
Average Engagement Total per Tweet
The average number of interactions (retweets and favorites) of this company's tweets during this time period.
Top Facebook Social Content
Facebook SummaryJun 2, 2014-Aug 30, 2014
Top 12 Facebook ContentJun 2, 2014-Aug 30, 2014 (Slide 3 of 3)
Facebook Metrics
As of Aug 30, 2014
Facebook Likes
Jun 2, 2014 - Aug 30, 2014
Growth in Facebook Likes
Jun 2, 2014 - Aug 30, 2014
Average Daily Facebook Post Volume
Jun 2, 2014 - Aug 30, 2014
Average Engagement Rate per Facebook Post
Facebook Average Engagement Rate per Post
The average number of interactions (likes, comments, and shares), per thousand page Likes, of posts on this company's Facebook page during this time period.
Jun 2, 2014 - Aug 30, 2014
Engagement Total for Facebook Posts
Facebook Post Engagement Total
The total number of interactions (likes, comments, and shares) of posts on this company's Facebook page during this time period.
Jun 2, 2014 - Aug 30, 2014
Average Engagement Total per Facebook Post
Facebook Average Engagement Total per Post
The average number of interactions (likes, comments, and shares) of posts on this company's Facebook page during this time period.
Jun 2, 2014 - Aug 30, 2014
Facebook Post Volume vs.
Average Engagement Total per Facebook Post
Facebook Average Engagement Total per Post
The average number of interactions (likes, comments, and shares) of posts on this company's Facebook page during this time period.