Food Thumb allergy app is an early adopter of Label Insight’s vast API capabilities.

Label Insight API Capabilities

On the following pages you will see how our comprehensive and granular product data platform takes complex information and simplifies it to power the most user friendly food apps on the market.

150,000+ Products

17,000+ Brands

10,000 New

Products/ Month

Collected Nationwide

10 Million+ Data

Points

200,000+ Ingredients

13,000+ Product

Attributes 2,000+ Product

Categories

There Should Be an App for That! You have a great idea for a food app. What next? Find the highest performance product data engine on the market to power it!

Label Insight delivers the benefits shown and lets you focus on your customers—the app users.

Food Thumb Tackles Food Allergies Did you know that 1 in 13 children in the US now suffer a food allergy!

Food intolerances and allergies are at an all time high with over 15 million sufferers in America

The 8 most common allergenic foods account for about 90% of all food allergies in the United States

How to Interact with Food Product Data Labels are Increasingly Complex

200,000+ different ingredients found in U.S foods today

On top of this, a single ingredient such as Artificial Color Yellow 5 is stated over 1047 different ways on packaging, for example Tartrazine!

Label Insight maps Tartrazine and the other 200K+ individual ingredient variations into 10K head ingredients using the most common name

What are your options? A familiar and common option is a search toolbar

A person with a wheat allergy will still have to sort through hundreds of different wheat containing head ingredients

This is useful if you are interested in a specific ingredient but for allergy sufferers this is not the most user friendly option!

Simplicity Is The Goal, Attributes Are The Answer A person with a gluten allergy could search for every wheat containing ingredient and still come up short!

The “Gluten Free” attribute takes the guesswork out of your food allergy and ensures you are warned about ALL gluten containing ingredients.

What Gluten Free Looks Like in Practice Thousands of Raw

Data Points Rolled up into 1 Overall Attribute

Structured into 14 Components

Gluten Free CLAIM

Gluten Free CLAIM

Gluten Free CLAIM

Gluten Free Claim

Gluten Free Facility Claim

Naturally Gluten Free Claim

Gluten Free Oats Claim

GFCO Gluten Free Certification

CSA Gluten Free Certification

NFCA Gluten Free Certification

QAI Gluten Free Certification

Ingredients Contain Gluten

Ingredients May Contain Gluten

Ingredients Free of Gluten

Delivered In Simple Universal Language

Gluten Free?

Comprehensive Data Capture = Limitless Future Functionality

13,000+ Attributes…

And Counting!

Low Fat, Excellent Source Protein, Low Calorie, Trans Fat Free, High Fiber, Good Source Calcium

Artificial Flavor Free, Preservative Free, No MSG, Vegan/Vegetarian, Low Sodium, Contains Probiotics

Certifications

Nutritional Value

Ingredient Properties