Kurt's Class Presentation 3

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    Funding Sources and Business Plans

    Identify the funding audience What is your ask? If you are asking for 10 Million,

    your plan must support it. If you are asking for250k, your plan must support it, PLUS follow on.

    Match the investor. Dont ask a VC for 20k.

    Identify the goal of the business plan Is the goal to solicit a partner? Investment?

    Strategic Alliance?

    Is it a feasibility plan or a business plan? Presentation is the same, the data change.

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    Important Data

    1/40 Startups get Angel Funding

    1/400 Startups get VC Funding

    The market reward better or worse, not good

    or bad.

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    Common Map for Investors andFounders

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    Avoid the Frustration!Right Funding Mechanism, Right Time

    VC Huge Market IP Serial Entrepreneur Customers

    If you do not havethese, you willprobably not get

    fundedand mayspend years to findout that you targetedthe wrongmechanism

    Micro Loan Funds Building the company Pilot project May have IP

    A feasibility plan mightbe sufficient to apply

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    Types of Funding

    Non-DilutiveLoans and Grants, not

    selling a stake in thecompany

    Friends and Family Credit Card

    SBIR

    DilutiveMaking less

    concentrated Angel

    Venture Capital

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    Non-Dilutive Funding

    SavingsCredit Cards

    Home Equity

    Family and Friends

    Grants SBIR/STTR

    Business Plancompletion

    Business AcceleratorsBanks

    Commercial/Traditional

    Private Banks

    SBA Credit Unions

    Leasing Companies

    Customers

    (Bootstrapping)

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    Bootstrapping (Customers)

    50% of companies that are denied by the PSFget denied due to lack of Market or Customerdata.

    -SourceSteven

    Blank

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    Who can help

    Biotechnology Business ConsultantsLisa or Andrea803 N. Main St.Ann Arbor, MI [email protected]: 734-930-9741Fax: 734-930-6629Website: http://www.bioconsultants.com

    Michigan Small Business & Technology Development CenterMI-SBTDC State HeadquartersTechnology Business Resource Consultant510 West Fulton Street

    Grand Rapids, MI [email protected]

    mailto:[email protected]://www.bioconsultants.com/mailto:[email protected]:[email protected]://www.bioconsultants.com/mailto:[email protected]
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    Micro Loan Funds

    FIRST STEP FUND

    $10 - $50 thousand dollar loansPromissory and Convertible Notes with warrantsPersonal guaranteeInnovative companies in Detroit metroFunding from New Economy InitiativeSubmission:

    10 page business planMulti-year financial projections, including currentbalance sheet

    Bios of founder(s) and management team

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    Micro Loan Funds

    Ann Arbor Micro Enterprise fund (Spark)

    Justifiable Incremental loan amount ($2, 000 to$10,000)-focused on milestones

    Reside in Ann Arbor or surrounding communityPromissory and Convertible Notes with warrantsSubmission:Feasibility plan

    Advisor and match from community businessowner

    Multi-year financial projections, including currentbalance sheet

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    . .ww hennesseycap com

    Private Banks

    Factoring is the sale of accounts receivable or invoices at a discountto a factor to obtain immediate cash.

    Asset-based lending is a credit line based on various asset classessuch as accounts receivable, inventory, equipment or real estate.Asset-based lending is often viewed as a stepping stone totraditional bank financing, with loans focused on the value of theasset and not solely on a company's cash flow.

    Higher Interest Rates

    No Equity

    : / / . .ttp w w w ca p ita lfu n d in g fin a n cia l co m

    http://www.hennesseycap.com/http://www.hennesseycap.com/http://www.capitalfundingfinancial.com/http://www.capitalfundingfinancial.com/http://www.capitalfundingfinancial.com/http://www.hennesseycap.com/
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    Leasing

    Sale Lease BackPull Equity out of Equipment You ALREADY

    OWN!!

    If you have purchased equipment within the last90 days, you can still apply to finance it andkeep the working capital in your business.

    Leasing as a Sales Tool Market Your Products to End Users Get Money Up Front Simple Process No Cost to YOU! Shortens Sale Cycle

    The Wilson Group

    http://www.the-wilson-group-llc.com/http://www.the-wilson-group-llc.com/http://www.the-wilson-group-llc.com/
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    Equity

    Equity is ownership in a business in theform of capital stock

    Two kinds of capital stock: Common and Preferred

    Basic right: vote to elect the governing board Preferred stock has greater (more) rights than common

    Get paid first upon liquidation Board Seat

    Founders get common stock, investors usuallyget preferred stock

    Wh h h b i i i

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    What happens when you bring in equityinvestors?

    Impact to current equity stakeholders:

    Dilution

    Changes in governance

    Potentially new management

    Capital to accelerate development

    Access to broader network

    Added business insight

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    Forms of Business Organization

    All businesses must adopt some legal configuration that defines the rights andliabilities of participants in the business ownership, control, personal liability,life span, and financial structure. This decision will have long-termimplications, so you want to consult with an accountant and attorney to helpyou select the form of ownership that is right for you. In making a choice,you will want to take into account the following:

    Your vision regarding the size and nature of your business. The level of control you wish to have.

    The level of structure you are willing to deal with.

    The businesss vulnerability to lawsuits.

    Tax implications of the different organizational structures.

    Expected profit (or loss) of the business.

    Whether or not you need to re-invest earnings into the business.

    Your need for access to cash from the business for yourself.

    Four basic legal forms of organization:Sole Proprietorship; Partnerships; Corporations; Limited Liability

    Company

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    Organization Types

    SoleProprietorship

    GeneralPartnership

    Limited LiabilityPartnership1

    LimitedLiabilityCompany

    S Corporation C Corporation

    Life Limited to life ofproprietor. Can sell orgift assets to another

    person.

    Generally set up for aspecific agreed term;usually will beterminated by death,withdrawal,insolvency, or legaldisability of a general

    partner

    Generally set up for aspecific agreed term;usually will beterminated by death,withdrawal, insolvency,or legal disability of ageneral partner

    A dissolve datemust be stated atfiling

    Perpetual life Perpetual life

    Legal Liability Unlimited Unlimited Limited Limited Limited Limited

    Acquisition ofCapital

    Limited to whatproprietor can raise

    Limited to partnercontributions

    Limited to partnercontributions

    Limited to membercontributions

    Limited in that there canonly be one class of stockoutstanding, but thecorporation could sell

    bonds or more stock solong as that would not beconsidered a second classof stock

    May sell stock orbonds to the public

    Management All decisions byproprietor

    Usually all generalpartners are active

    Governed by thepartnership agreement

    Usually managedby members, butcan have separatemanagers.

    Much flexibility. Controlusually exercised byofficers and directors.

    Much flexibility.Control usuallyexercised by officersand directors.

    Kauffman Foundation forEntrepreneurship

    . .www kauffman org

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    Organization Types

    SoleProprietorship

    GeneralPartnership

    Limited LiabilityPartnership1

    LimitedLiabilityCompany

    S Corporation C Corporation

    Life Limited to life ofproprietor. Can sell orgift assets to another

    person.

    Generally set up for aspecific agreed term;usually will beterminated by death,withdrawal,insolvency, or legaldisability of a general

    partner

    Generally set up for aspecific agreed term;usually will beterminated by death,withdrawal, insolvency,or legal disability of ageneral partner

    A dissolve datemust be stated atfiling

    Perpetual life Perpetual life

    Legal Liability Unlimited Unlimited Limited Limited Limited Limited

    Acquisition ofCapital

    Limited to whatproprietor can raise

    Limited to partnercontributions

    Limited to partnercontributions

    Limited to membercontributions

    Limited in that there canonly be one class of stockoutstanding, but thecorporation could sell

    bonds or more stock solong as that would not beconsidered a second classof stock

    May sell stock orbonds to the public

    Management All decisions byproprietor

    Usually all generalpartners are active

    Governed by thepartnership agreement

    Usually managedby members, butcan have separatemanagers.

    Much flexibility. Controlusually exercised byofficers and directors.

    Much flexibility.Control usuallyexercised by officersand directors.

    Kauffman Foundation forEntrepreneurship

    . .www kauffman org

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    Angels and Venture Capitalists

    Angels

    High Net Worth Individuals

    $25,000 to $2,000,000investmentsPersonal money

    Reasonable returnGive back to society

    Stay engaged in industryMentor/SocialPersonal satisfaction

    Venture Capitalists

    Partnerships

    $1 to 20 million investments

    Other peoples money

    HIGH Return on Investment(ROI)

    Its a business

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    Valuation

    ,al ua ti o n i s an A rt n o t a S c ie nc e,a l u a t i on i s an Ar t no t a S ci e n c e

    ased on required Return of Capital or IRRarket conditions

    ultiplesalesEBITDA

    ash Flowook Value

    ecent Competitor Acquisition Price

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    Pre- and Post- Money

    What is the company worth today? Pre-Money

    What is the company worth after aninvestment? Post-Money

    Pre-Money Investment Post-Money

    IP, Product,Mgt

    Cash Valuation

    $1,000,000 $500,000 $1,500,000

    100%ownership

    66.66%ownership

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    What to look for in an investor?

    Market or industry focus and experienceAmount of money that they will typically invest

    What stage of business do they invest in

    (Homework beforehand) Whatrestrictions/requirements do they have towork on

    Their successes (easily found online) are an

    indicator of investment profile

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    What investors look for in companies?

    A reasonable ROIA serial entrepreneur

    Customer or market data

    Finances, finances and financesThey listen to each other, when you talk to

    one, you talk to all

    At the end of DD, then they bet on the Jockey,

    but the horse gets you to the race track.

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    Wrapping up

    We have discussed sources of funding andstages of business growth

    We have discussed pitfalls to avoid

    We dispelled the myth that there are no gooddeals/funding

    It is time to put the lessons to action Where do you get funding? It depends.

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    Figuring Out Your Capital Requirements

    Step #1 Financially model your business (5-yearprojections)

    Step #2 Take very conservative scenario, andcalculate the

    cumulative negative cash flow = your totalcapital requirements

    Step #3 Break down total capital requirementsinto logical

    rounds/tranches (timing and $ amounts), with

    milestones for each

    Cash Flow $0 Time

    Cumulative negative cashflow= total capital requirements+

    --Break even point

    - ,Copyright 2003 2006

    CompanyCrafters LLC

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    Case Study

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    Who are these guys?

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    These guys?

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    This?

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    And this?

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    Who is this?

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    Funding Exercise

    Bootstrapping Identify who has

    provided feedbackon your product orservice

    Describe userexperience (w/oproduct)

    Day in the life of buyer(w/o product)

    Process they wouldneed to go throughto buy and benefitfrom your product

    Funding Sources FFF

    The Market (See )

    Business PlanCompetitions

    Grants

    Loans

    Equity Investors

    Identify Milestones to

    Funding