Your Challenge�    It may have been a childhood dream to open a restaurant, a group of restaurants, a bar, a beach club or  a sandwich shop but you don't really know where to start or what is involved to make this vision a reality.�

Or�You already own a restaurant business, a bar, a beach club, a hotel or a sandwich shop but you are being let down by the operators and business is not running smoothly.�

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Our Solution���We will consult you from start to finish and take away the headache of trying to remember every aspect of the set up and operation until you open the doors to your customers.��In the case of an existing outlet or group of outlets, before starting to jump to conclusions, we will do a full holistic assessment of your operation before we advise you on the right course of action and get your outlet back on track.�

 

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Our Promise��

�Get in touch with us for an initial meeting.�It is important for us that we understand your vision and your intentions for your project. �A proposal will be sent  to you following our discussion and then its really up to you to engage us and make that dream a reality.�Every project we commit to is custom made to your requirements so you have the flexibility to steer it in the direction that you wish to.�

 

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An Introduction��Ever since I grew up in Belgium, restaurants, bars and hotels have fascinated me. Whether it was the food element, the exotic cocktails, the grand entrance or the luxury accommodation, I was always interested how a team of people made a hospitality operation work so smoothly and efficiently. �Now 20 years later, I can answer that question without fail: it all has to do with planning, organization, having an eye for detail, teamwork, commitment and passion�

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After completing my BA in hospitality management in 1993, I moved to London and worked for some of the most reputable hotels and hotel chains in the industry. �During an 11-year span, I  successfully held management positions for establishments such as The Dorchester, The Churchill, The MayFair, The Royal Garden, The Milestone Hotel and The Carlton Tower and worked for International companies such as IHG, Hyatt Hotels and Resorts and The Goodwood Group. ��In May 2003, I moved to Dubai with Jumeirah to be involved in the opening of its new flagship resort Madinat Jumeirah.�Since then, I have set up, managed and developed F&B divisions and restaurants for Emirates Golf Club, Emaar Hospitality Group and until recently Whissle (owning company for the award winning OKKU Dubai).�  

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Our Philosophy�

�The hospitality business is a “people’s business” that succeeds or fails with the actions of its team members. Every individual and every department relies on the commitment and support of another department.�Its like a pyramid: you cannot admire the beauty of the pyramid if one of the blocks doesn't fit, is damaged or is missing. Only the best-organized establishments, whether it's a small café or a large luxury hotel, will be able to put the blocks together correctly and build a sustainable business. �We will assist you in implementing best practice standards and procedures that have proven successful in the industry.�

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You Have a Challenge, We Provide a Solution���All too often, companies and individuals enter  the hospitality industry for investment reasons. As an investor, you may not have the time to occupy yourself with all the nitty gritty of starting up a new venture nor may you have the knowledge.��Like any other industry, it needs to be set up and managed by professionals who can not only give you peace of mind that all has been taken care of for the opening but who will also put procedures and systems in place that will provide you with a successful and sustainable business model.�

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Our services include the entire start up of your new business venture from site selection to the operational logistics required for a successful opening.�Additionally,  some of our clients call upon our services to assist with their existing business when there appear to be challenges with either the operation, financials or expansion of their brand. �Our team will carry out a holistic assessment of all aspects and discuss with you on the best way forward. As every project is unique and every owner has his/her own vision  and expectations, our services will be custom made to your requirements but at all times with your interests in mind. �You  eventually decide  how much involvement from KTConsulting & Concepts is necessary.�

 

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“If you think it’s expensive to hire a professional, wait till you hire an amateur” �

Red Adair�  

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How Can We Help You?�

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Site Analysis�Location, Location, Location, …. Everyone has heard these 3 magical words before. We will analyze and advise viable options that suit your concept and that will make financial sense according to your budget.���Business Plan�Before you can approach investors and commit to a sizeable investment, your business plan will give financial clarity on your intentions. The plan will include a concept definition, competitor analysis, SWOT analysis, estimated investment cost, 3 year revenue forecast, working capital, pre opening expenses and resources required.�

 

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Market Research�A good understanding of the market will be important to establish the right concept, positioning, pricing and location. Being underpriced or overpriced can mean the end of your business before you have even started, therefore you will need to be aware of all aspects of the competition, what is hot and what is not and what are the demand drivers of your potential clientele.���Concept Creation and Development�Do you have a concept in mind or will you be starting from scratch,  or perhaps you have your eye on an existing franchise? Your decision will largely depend on a market study, the positioning of your venture and your budget available.�

 

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Equipment Selection�Capex, operating equipment and uniforms will play a vital part in the realization of your restaurant concept. Is it best to purchase from abroad or can certain items be manufactured locally? We have a large database of local and international suppliers that we can call upon to make the right decision at the right price.���Recruitment�This is the one factor that will define your chances to succeed. Without a suitable senior management team, the business will unlikely flourish. We assist in sourcing the right candidates, interview them and run reference checks before we present them to you. �

 

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Marketing and PR�How do you get potential customers excited about your business before it opens, how do you get the correct branding, what is the most effective way to use social media, is it still worth advertising in magazines and billboards, which PR agency is most suited to plug your concept to the media and so on? We will advise you on a plan and strategy to achieve maximum exposure to the outside world even before your doors have opened.���Menu Development�The food and drinks selection you will eventually decide on, will have been subject to tastings, experimenting and meetings with the Head Chef. We will advise on the right style of food, presentation, size of the menu, category mix and selling price before you give the go ahead and let your customers taste the finished product.�

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IT Solutions�In today’s world, a successful business cannot be managed securely without the right software and hardware systems. The right IT solution is not always the most expensive one and vice versa. We wil present you with options for back office and POS systems that are a good fit for your operation and that will assist you in monitoring and controlling your income and expenses.���Policies and Procedures�Every successful company has policies and procedures to ensure that all stakeholders understand the expectations and the guidelines by which you play. Whether it is Human Resources, Accounting, Purchasing or Operating procedures, consistency across all these areas is key to your success.�

 

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�Operational Service Manual�A team is only as good as the training they have received. All training therefore depends on a detailed and user friendly Service Manual.���Training and Development�Managing a new team of people can be a daunting task, especially when they are of a different nationality and have different backgrounds and skill levels. We can assist your senior management team with compiling  the initial training schedule so that we cover all areas for the opening of your business. A detailed plan will include topics such as communication, teamwork, product knowledge, operational procedures and general knowledge of the business.�

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�Post Opening Operations Management�This is the combination of all the tasks that take place on a daily basis, when all the different blocks have to work together and fit together in order to create that beautiful pyramid. �Some of our clients prefer us to monitor their  operation from a birds eye view until they feel the business has settled and is running smoothly. During this period, we will continue to coach and develop their management team and will do regular quality checks on both the food quality, presentation and service aspect.�

 

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Recent Project Involvement�

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Yamanote Atelier�

Yamanote Atelier is Dubai’s first Japanese bakery located on Al Wasl Road. Opened in April 2013.�

Scope of work:�Business Plan / marketing and PR / recruitment / procurement / policies and procedures / IT solutions / training / operations management / service manual�

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Riva Beach Club�

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RIVA Beach Club is Dubai’s first stand alone beach club, located on The Palm Jumeirah. Facilities include membership for beach, pool and gym, Italian restaurant and Pool bar. Refurbished in November 2011��

Scope of work:�Fully responsible for the entire operation of the club / marketing and PR strategies / repositioning during refurbishment / concept development / menu development�

OKKU Dubai�

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OKKU Dubai is a Japanese luxury lounge and restaurant located in the H Hotel on Sheikh Zayed Road. Opened in 2009.�160 seater capacity�

Scope of work:�Full responsibility for the operation in both front of house and back of house / blueprint for future OKKU restaurants abroad�  

Sophie’s�

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Dubai's first gastro cafe located on Palm Jumeirah. Opened in December 2011.�50 seater capacity��Scope of work:�Fully responsible for the operation / concept development / marketing and PR strategies / menu development�  

Madeleine Café & Boulangerie�

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French style brasserie in Dubai Mall overlooking the Dubai Fountains. Opened in 2010.�250 seater capacity�

Scope of work:�Concept development / operational budgets / branding guidelines / procurement / recruitment / menu development / service manual / marketing and PR / operations management / training �  

Downtown Deli�

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Healthy lifestyle deli, famed for its organic produce and organic coffees and teas, located in Dubai Mall. Opened in 2009.�150 seating capacity�

Scope of work:�Concept development / operational budgets / branding guidelines / procurement / recruitment / menu development / service manual / marketing and PR / operations management / training �  

Aquara�

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Pan Asian seafood restaurant and bar at the Dubai Marina Yacht Club. Opened in 2008.�200+ seater capacity�

Scope of work:�Concept development / operational budgets / branding guidelines / procurement / recruitment / menu development / service manual / marketing and PR / operations management / training �  

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All Day Dining restaurant serving breakfast and International cuisine at the Dubai Marina Yacht Club. Opened in 2008.�100+ seater capacity�

Scope of work:�Concept development / operational budgets / branding guidelines / procurement / recruitment / menu development / service manual / marketing and PR / operations management / training �  

Let’s Talk…�

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KTConsul'ng  &  Concepts    17 Iridium Building | Umm Suqeim Road | Al Barsha | Dubai, UAE��Tel: +971 (0) 55 5291034�Email: koen@ktconsulting.co�Web: www.ktconsulting.co�Skype: koentheunis��Facebook.com/ktconsultingconcepts�Twitter.com/KTConcepts�