KPMG Global CEO Outlook 2015
Transcript of KPMG Global CEO Outlook 2015
WHY CEOS HAVE AN OPTIMISTIC3 YEAR OUTLOOK
Despite soaring competitive pressures
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Prospects for global growth are strong
ASPAC and European CEOs are more confident in the global economy and the growth outlook of their businesses than last year
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46 percent of US CEOs expressed the same level of confidence about their prospects for growth as last year
And with the US recovery well underway they are
pursuing aggressive growth, acquisitions and geographic
expansion outside of US
Prospects for global growth are strong
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THERE’S A FEELING OF CONFIDENCE IN THE AIR
Expect headcount to increase
78%
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Indicate positive growth prospects for the global economy
THERE’S A FEELING OF CONFIDENCE IN THE AIR
62%
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Believe in their companies' ability to grow
THERE’S A FEELING OF CONFIDENCE IN THE AIR
54%
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Yet despite this largely positive global outlook
CEOs are also grappling with escalating competitive pressure
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Concerns about
decreasing customer loyalty
86%
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new entrants disrupting their business model
74%
Concerns about
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keeping pace with new technologies
72%
Concerns about
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their competitors’ ability to take away business from
their organization
68%
Concerns about
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relevance of their products and services
3 yearsfrom now
66%
Concerns about
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Say their business needs to improve the way it manages D&A
49%
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Say their business needs to do more to prepare for
a cyber security event
50%
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Say their organization is likely to be transformed into a significantly
different entity in 3 years
29%
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However, most do not have a fully developed or implemented
process for innovation
56%
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Are not taking a risk with their global growth strategy
30%
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IN SUMMARY
Sunny skies ahead for CEOs who recognize that potential disruptors are a source of opportunity for the future
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Findings based on a study of more than 1,200 CEOs, representing a
majority of global businesses worth up to US$10bn and reflecting a 3 year outlook
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