Konami Digital Entertainment
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Transcript of Konami Digital Entertainment
Konami Digital Entertainment
Get Smart About Smartphones: Insight Into the Future of Mobile Gaming
March 23rd, 2009
KDE Organizational Structure
Konami-US Mobile Philosophy
Worldwide Mobile Subscribers…….4 Billion in 2009!
How does the (lucrative) global market affect our Smartphone strategy?
Quantitative Analysis – Market Size
Quantitative Analysis – Growth by Age Group
Quantitative Analysis – Handset OEMs
Quantitative Analysis – 3G Growth
Quantitative Analysis – Smartphone Growth
Grilled Whole Orata wrapped in radicchio with olio nuovo $32
KDE-US Development Methodology
(2003-2004)
CORE APIs
Common APIs
Core Engine
Templates
Utilities
BrewApp
Modules
JavaApp
DojaApp
App Code
App Code
Compiler
KDE-US Development Methodology
(2005-2006)The addition of smartphones ports
CORE APIs
Common APIs
Core Engine
Templates
Utilities
BrewApp
Modules
JavaApp
DojaApp
App Code
App Code
Compiler
WinApp
SymbApp
KDE-US Development Methodology
(2007-2009)The addition of smartphones builds (iPhone, Storm, G1)
CORE APIs
Common APIs
Core Engine
Templates
Util
Bre
w A
pp
Mod
Java A
pp
Doja
App
App Code App CodeCompiler
Win
App
iPh
on
e
An
dro
id
Sym
App
Bla
ckb
err
y
Smartphone Hardware Overview
iPhone
Android
Blackberry
• 412 Mhz ARM
• 320 x 480
• 128MB Ram
• accelerometer
• aGPS
• multitouch
• MSM7201
• 480 x 320
• 192MB Ram
• accelerometer
• aGPS
• sliding keyboard
• 624 Mhz ARM
• 360 x 480
• 1.1GB Ram
• MicroSDHC
• aGPS
• soft QWERTY
Existing iPhone Products – US Market
Jan 2009 Aug 2008 Dec 2008
DDR Frogger Silent Hill
Upcoming iPhone Products – US Market
DDR Shake MGS Touch
Mar 2009 Mar 2009
Case Study: Contra 4
Contra 4 DS• Typical Nintendo DS development cycle• Exported art assets and provided to mobile production
Contra 4 Mobile• Shortened dev cycle compared to typical mobile production• Reused art with modifications and game logic from DS
Contra 4 Android• Development projections• Cost efficiencies
Leveraging Social Media to Support Smartphone Experience
Convergence of Handheld platforms in the future?