Kingsland_Magazine_Summer-13-1_web.pdf

Equestrian Living Summer 2013 Electronic Issue # 01

M A G A Z I N E

MEET marcusehning

loNGINEs

HONG KONG M A s T E R s

2 3

Electronic Issue 01 Kingsland Equestrian Summer 2013 Content

03 RIGHT NOW

SUMMER SEASON UPDATE 2013 Page 03

04 SCORES

OUR RIDERS Page 04-05

06 STORY

lONgINES HONg KONg MASTERS Page 06-07

08 PROFILE

MARcUS EHNINg Page 08-09

10 PRODUCT INFO

PROTEcTIvE vEST Page 10

11 CLASSIC

OUR BEST STYlES Page 11

RIGHT NOW

Welcome! We are glad you have found the time to take a look at

our brand new magazine. This magazine will be published quarterly

throughout the year. You will find Kingsland news, rider profiles and

lots of pictures and fun facts.

Spring is a busy season at Kingsland, like it is in the equestrian

world in general. The start of a new competition season increases

the demand for high quality riding wear. So everyone at our

warehouses are working hard these days. We have sent out the

update to the Summer 2013 collection and we´re happy to see so

many of you shopping already. We hope that all of you

find what you are looking for and that you are happy

with the new collection.

In addition to sending out all the gear for

Summer 2013 our designers are currently

working on the collection for next

summer, and let´s just say; we are

super exited and already looking

forward to working with the collection!

Everyone in the marketing team are also

working away. The photos for the

Kingsland Winter 2013 catalogue have

been shot and the results are breathtaking.

The catalogue will be printed this summer

and sent out world wide in August. We can´t

wait to hear you opinions. The Kingsland social

media channels are running like never before and we hope you are

happy to see all the info that we truly love to share with you.

At Kingsland we are very proud of our team of sponsored riders, we

are happy to have some of the biggest names in the sport as part of

our ”Kingsland-family”. Our riders are continuously out and about

in competitions around world. You can read more about some of

them later on in this new magazine.

We hope you will enjoy our brand new publication!

CONTENT //COLOPHON

EDITOR

Henriette Lunde

PHOTOS BY

Gunnar Merrild

Kingsland

World of Show jumping

Sportfot/Longines H K Masters

AT KINGSLAND

…the summer season update is now in stores world wide

4 5

Kingsland Equestrian Summer 2013 Electronic Issue 01 Electronic Issue 01 Kingsland Equestrian Summer 2013

OUR RIDERS AN UPDATE

The Kingsland team is well represented

at shows and we follow them through the

season both indoors and outside.

Here we will give you a summary of their

travels and their results from the latest

competitions.

Kingsland Dressage rider Alexandra Andresen

went to Roosendaal, Holland and came home

with great results. She won the junior class

with Belamour and was also placed in several

other classes with both Belamour and IPS Don

Massimo daily ridden by best friend and fellow

Kingsland Dressage rider Elise Klaesson.

Dressage super star Carl Hester had a

fantastic weekend in Saumur France with

a win in the Grand Prix and the Grand Prix

Special with Dances with Wolves and was

placed second in the Freestyle with Fine

Time. Charlotte Dujardin won the Freestyle

on Carl Hesters horse Utpohia.

Guy Williams ended the shows in Lummen in

flying colours. He was 2nd in the 1.40 speed

class with Bijou and 6th in the 1.50 class on

Titus. The day after Guy also won the 1.60

Derby with Skip Two Ramiro.

Gregory Wathelet did also very well in

Lummen. Riding Riesling du Monselet he

won the 1.40 class and was 2nd with Citizen

guard Million Dreams in the Speed Class.

Victoria Gulliksen also secured the 3rd place

in the 1.40 class in Lummen.

Camilla Storemark were 2nd in the Gold Big

Tour 1.40 at the Spring Tour in Drammen,

Norway with Tiffany.

Kingsland rider Beat Mändli was 2nd in the

Maimarkt Championat von Mannheim with

his horse Croesus. Johannes Ehning was

placed 10th with Salvador V in the same class.

The World Cup finals took place in Sweden

during the Gothenburg Horse Show. Marcus

Ehning came in 2nd in the Grand Prix aboard

Plot Blue on Saturday evening.

Kingsland Dressage rider Anna Kasprzak also

did very well in Gothenburg with her horse

Donnperignon. She got the 6th place in the

World Cup finals with the result 74,894%.

Gregory Wathelet continues his success

from a great indoor season. At the Horses

& Dreams show in Hagen he started the

weekend being 2nd in the 1.40 class for

young horses with Sea Coast Forlap Dc. Later

he was 3rd with Riesling du Monselet in the

1.40 class and then went on to win the 1.50

class riding Baloudana.

Many of our riders were present in Paris at

the Saut Hermès. Marcus Ehning won the

team competition together with Penelope

Leprevost ridning Plot Blue. Marcus was also

3rd in the Speed class with Copin van de

Broy. More ribbons for Marcus also with a 4th

in the Prix Hermès Sellier and 12th in the Prix

du Grand Palais.

Also Geir and Vicotoria Gulliksen had a great

weekend in Paris. Geir was placed 3rd in the

Prix Grand Palais on L´Espoir and Victoria was

3rd in the Les Talents Hermès riding Urval.

6 7


THE STORY

The Kingsland Boutique

Lin Kingsrød

The Longnies Hong Kong Masters took place

in March this year. We are very proud to have

been part of this 1st class competition as one

of the official sponsors. Kingsland delivered

clothes to everyone working at the event.

Some of the world’s best riders were present

in Hong Kong and with big names like Marcus

Ehning, Marco Kutscher, Ludger Beerbaum

and Edwina Tops Alexander, the spectators

got the best equestrian entertainment they

could wish for.

The Kingsland team was well represented at

the LKHM with no less than three team riders;

Marcus Ehning, Judy Ann Melchior and local

Hong Kong rider Kenneth Cheng. Our riders

had a great weekend in Hong Kong with

several super results. Both Judy Ann and

Marcus had many double clears and Marcus

was placed second in the Gucci Gold Cup on

Friday March 1st.

“It´s really great to be here in Asia. A

fantastic show and its great that Kingsland is

here. We are like a big family when we travel

and I think it´s great to have them all here”Marcus Ehning

The big winner of the Hong Kong Masters

was Patrice Delaveau who took home the

victory in both the Gucci Gold Cup and the

Longines Grand Prix class. The two wins

secured Delaveau respectively $122.500 and

$700.000 so the excitement and competition

between the riders was palpable with such

high amounts “at stake”.

In the event village the visitors had lots of

shops and restaurant to choose from with

brand names like Gucci, Leica, Guggenau,

Dyón and last but not least Kingsland. The

Kingsland store was busy from the event

opened in the morning till late at night. We

are so pleased to see the response from the

Asian market, in which we have invested a

lot the last year. Nothing makes us happier

than being able to provide riders from all

over the world with clothing and equipment.

The response from our costumers was

overwhelming and we have faith in the future

growth in the Asian equestrian market.

We are currently working on a web-shop for

Asia and with our new warehouse in China

we will be able to provide goods fast and

efficiently throughout the region. It is positive

to see the development the equestrian sport

has all over Asia and it´s important for us to

be present as a main distributor of equestrian

fashion and apparel.

“We are very pleased to see the response from the

Asian market. This event has been a success for us

and we take pride in being part of the Longines

Hong Kong Masters”Marketing Manager, Kristin Faureng

“ It´s great that our riders do such a good job at big international events like the Longines Hong Kong Masters” Marketing Manager, Kristin Faureng

Sportfot/Longines H K Masters Sportfot/Longines H K Masters

Sportfot/Longines H K Masters

8 9


marcus ehning

The Kingsland team of riders has grown

strong during the last few years. We are

proud to have some of the biggest names in

the sport representing our brand.

As one of the first brands actively placing our

products on well-known riders we have made

sure that we have been visible on all arenas of

the equestrian sport.

“Our riders are role models and it is

important for us that our costumers see our

clothes on people they can look up to”Founder of Kingsland, lin Kingsrød

…persistence and perfectionism have served me well in this sport…

Marcus Ehning, one of the biggest names

in the show jumping world is part of the

Kingsland team of riders. We are incredibly

pleased to have him representing Kingsland

the way he does.

“Marcus is an inspiration for riders all over

the world, at all levels. His technique and his

results tell the story”Marketing Manager, Kristin Faureng

starting his riding career at the local riding

club in Borken, Germany at the age of seven

Marcus has grown to be a professional rider

ranked amongst the top riders in the world.

Marcus tells us that the most supportive and

influential people in his career have been his

family and his trainers.

“My family has always been behind me. I can

count on their support, help and advice. Lutz

Merkel was my trainer during the pony years

and Fritz Ligges during my junior and young

rider time. Ludger Beerbaum helped me after

that. He had been riding at a professional level

for some time when I started my career”Marcus Ehning

The list of prizes and accomplishments

Marcus has earned is too long to list, but

when asked about the highlights of his career

so far he emphasizes the olympic Gold

medal he won with the German team in the

2000 sydney olympics, the two World Cup

finals in 2003 and 2006 and of course the

German team Gold Medal in the 2010 World

Championships in Kentucky.

Marcus is more or less a permanent fixture in

all the big international shows and he reveals

some of the secrets to getting to the level he

rides.

“The important thing is to choose a horse

that suits your riding, and also a trainer with

a lot of experience. You have to be patient and

work on the basics. Talent and a good eye for

distances are also necessary, but in the end you

need some luck as well. The most important

thing is to never give up!”

Photo: Marcus with his brother Johannes Ehning

10 11


CLASSICCOLLECTION

CERTIFIED PROTECTIONThe Lazio back protector is certified according

to motor cycle standards EN 1621-2. After

testing it has been approved at a level 2

security, the highest within this standard. It is not

approved as a safety vest.

“ Riders often wear no other protection than a helmet, but now riders have the option to ride with this fashionable and yet important

functional vest” Kingsland designer and founder, Lin Kingsrød.

HIGHER LEVEL OF RIDINGThe evolution of the equestrian sport is continuing

to take both horses and riders to higher levels.

Better horses and better riders demand more

difficult courses and more technical lines to ride.

“ A 1.60 course today is not what it was a few years ago. The course designers have to be incredibly creative to make the technical difficulty high enough as both horses and riders develop their skills. When pushing limits like this, we must also remember the risk of the sport we are involved in and use equipment accordingly to

this. For us safety always comes first” Kingsland designer and founder, Lin Kingsrød

Look for the Lazio back protector vest at you

nearest Kingsland shop. The vest is available in

May and comes in three lovely colours.

BAC K P R OT E C TO R

As part of our Summer Season Update Collection

2013 we are proud to present the Lazio back

protector vest. At Kingsland we take safety very

seriously and hope this vest can inspire riders

around the world to use safety equipment every day.

We have used a lot of time developing the Lazio

back protector vest and we are pleased to finally

see the finished result being sent out to shops

world wide.

“ This protective vest makes it easy to include

safety in your every day riding”Kingsland designer and developer, Katrine Berge Klekken.

The Lazio back protector is a fleece vest with a

protective back implant. The implant is made in

collaboration with SAS-TEC who also makes safety

equipment for motor sports and skiing. The fabric in

the vest is breathable and very comfortable to use.

Several of our sponsored riders are using the vest

both for their daily riding and in shows.

“ I think it´s great that Kingsland have this focus on safety equipment. It´s important to remember that this is a high risk sport no

matter what level we ride at”Marcus Ehning

“ The Lazio vest has become a part of my day to day riding equipment. I also use it for shows

and it´s very comfortable to wear”Norwegian show jumper, Geir Gulliksen

SPINE PROTECTION The Lazio fleece vest gives the rider full freedom

of movement and flexibility when riding and at

the same time - full spinal protection. The vest

is fitted after the normal Kingsland Unisex size

charts and will be available in sizes from XS to XL.

The size of the back implant is adjusted after the

size of the vest.

The waistband is adjustable in height and can

also be removed if the rider prefers to wear the

vest without it.

Kingsland riders Macrus Ehning and Emily Llewellyn are big fans of the new back protector vest.

The Kingsland look has been classic and preppy

ever since the start. We always strive to keep

this look as a core in all the collections that we

make throughout the year.

Every collection being designed at the

Kingsland main office reflects our core values

and is built on the preppy equestrian style that

we love. Being a fashion brand we also include

season colours and design elements that are

inspired by the trends in the fashion industry in

general.

The Kingsland navy has become our trademark

and we see from the global sales numbers that

our costumers also appreciate this classic look.

In addition to our season collections we also

have the “Never out of Stock” products. These

products are also known as our Kingsland Classic

collection. The collection includes the core

garments for the equestrian sport. Breeches,

show jackets, show shirts and accessories. The

Kingsland Classic collection is true to the classic

and preppy look. Everything is made with the

traditional fitting and in colours like navy, red,

white and burgundy.

We have updated the styles in this collection

over the last period of time, and we are certain

that the products found in the collection are

spot on what all equestrian enthusiast love.

Look for the Kingsland Classic products at your

nearest Kingsland dealer.

C L A S S I C C O L L E C T I O N

Kingsland is represented in: NORWAY HeAd Office Kingsland As, +47 69 10 17 50 AUSTRALiA IR & JM Alexander, +61 296591387 AUSTRiA Equine Industry, +31 1357 732 25 BeLgiUm Horse Fitform, +32 4246 36 15 deNmARk Hesteriet, +45 86 44 14 85 fiNLANd Horse & Hound, +35 8964 40 10 fRANce Horse Fitform, +32 4246 36 15 geRmANY Equine Industry, +31 1357 732 25 iReLANd Claddem Enterprises, +35 3868 607 538 JApAN Reitsport Ruhm, +81 6653 307 77THe NeTHeRLANdS Horsepoint International BV, +31 1624 29 400 pOLANd Equirria sp. Z.o.o, +48 32 2000556 SWedeN Horsemark AB, +46 70 99 41 777 SWiTzeRLANd Equine Industry, +31 1357 732 25 UNiTed ARAB emiRATeS Al sakeb Horse Accessories Trd, +97 1674 336 76 Uk slipquiz Ltd, +441 664 424 218 USA/cANAdA Kingsland As, +47 69 10 17 50 cHiNA Equidorf, +86 10 84 31 76 38

For retailers in other countries, please contact Head Office. Certain items may not be available in every country. All rights reserved.

For complete collection visit www.kingsland.no The webstore is available in selected countries www.kingslandstore.com.

www.facebook.com/kingslandequestrian

Kingsland_Magazine_Summer-13-1_web.pdf

Documents

Transcript of Kingsland_Magazine_Summer-13-1_web.pdf