Keshava Technology (1)(1)
1
Top 100 Tech Companies Founded and Managed by Indians in the U.S. Company: Keshava Technology Description: Provider of web and software development, internet marketing and social media consulting services Key Person: Mani Nagappan, MD Website: keshavatech.com Keshava Technology Inc recognized by Magazine as An annual listing of the top 100 technology companies founded and managed by Indians in the U.S. si100 not only represents the continuing rise and glory of Indian entrepreneurship in high-tech but also recognizes companies impacting the marketplace OCTOBER - 2016 SILICONINDIA.COM silicon india PUBLISHED SINCE 1997 BUSINESS & TECHNOLOGY IN THE U.S. & INDIA I ndians have proved their mettle in every sphere. On a high note, the waves of Indian entrepreneurs who have poured into Silicon Valley have made meaningful contributions towards the technology evolution. Over the years, Indians have held positions of power in the world of technology and have been instrumental in building several path-breaking solutions through their firms with cutting-edge innovation to solve critical enterprise issues. These firms are revolutionizing business processes through their products and services aligning their technological adoptions in line with their customer-centric and innovation-oriented high growth markets. Over the years, si100 has become the default standard for business ranking of companies that showcases outstanding companies in various industries, which display the characteristics of long-term visibility, sustained growth, razor sharp business focus, profitability, customer and employee value-creation. This extra ordinary list consists of companies which have made a mark in their area of expertise, be it Big Data and Analytics, Cloud, IoT, Software, Security, Networking, and Semiconductor offering an opportunity for strategic business advantage for early adopters and unveiling the potential for significant market disruption. Some of the known names in the industry such as Tibco, Netscout, Microchip, Logic, Syntel, and Cavium Networks have been part of earlier editions. In saying this, we present to you the much-awaited 19th edition of the si100, a listing of Top 100 Tech Companies Founded And Managed By Indians In The U.S. Like every year, the annual si100 list for 2016 includes carefully inspected companies which display the characteristics of long-term visibility, sustained growth, business focus, profitability, and employee value-creation. A distinguished panel comprising of accomplished Indian CEOs and CIOs of public companies, VCs, analysts, founders of other VC funded companies including siliconindia editorial board decided on the top 100 companies. We congratulate the 100 finalists for achieving this vote of respect from industry leaders and commend the enterprising spirit of the Indian community and its dynamic leaders. Keshava Technology Enhancing Business Outcomes with Online Marketing I n today’s digital age, strategies like Search Engine Optimization (SEO), Social Media Marketing, among others, are helping enterprises to increase the website’s traffic and promote their products and services effectively on a global platform. With over 12 years of experience in developing and architecting software, Mani Nagappan, MD of Keshava Technology has been helping clients along the years by providing assistance in the implementation of web technology solutions. In such a scenario, the team under the tutelage of Mani Nagappan, lays its emphasis on the requirements of its clients and customizes the solutions, accordingly. The firm enables enterprises to leverage the web and mobile technologies to enhance business outcomes. “Our expertise in technology and the ability to understand the market requirements helps our clients to increase their ROI,” says Mani Nagappan, MD, Keshava Technology. The company delivers pre-eminent services ranging from software development, flash banner, SEO, Pay Per click (PPC), social media marketing, web design, e-commerce application designing to handling online projects as well as coordination and development of the same. Keshava Technology guides its customers in deploying different technology solutions for boosting the performance of their business. “If a customer needs a web application for displaying its products and services, to fulfill the requirement, the team at Keshava understands the focus of the customer and customizes the development of web application for better results,” says Mani Nagappan. Consequently, the company builds its web development strategies to optimize the data traffic while saving the expense on technology. The web development services include domain registration and web hosting, quality interface design, Interactive Flash Web Design, e-mail solutions, and, Content Management System (CMS). Once, Catsdrama, a drama school, needed an online platform to manage their ticket bookings seamlessly. The client approached Keshava Technology and in a few months, “We developed an automated web based system for managing ticket bookings,” says Mani Nagappan. With an online platform on-board, the client gained the ability to promote their products using the digital marketing strategies. In tandem with web and mobile application development services, Keshava Technology provides SEO packages and Lead Generation packages. The SEO package comprises of numerous capabilities including keyword analysis, Image Tag Optimization, and Social Media Optimization for boosting the web traffic in a short span of time. Unlike traditional SEO techniques, it allows the client to follow up with their customers with reports illustrating web traffic and the number of leads captured. The package also includes a reporting feature, which provides reports in weekly and monthly basis. To improve the rank of an enterprise in a search engine, the company provides content writers with SEO-based writing skills. The writers document the product and use the same information to circulate in social media. The complete expense of web development and digital marketing is very high for enterprises. To reduce the technology expenditure, Keshava Technology leverages offshore development business model. According to this approach, the company provides professional team for executing the plans of its customers. For example, an enterprise requires a team to manage its website for better traffic and to generate leads for increase in sales. For eliminating the need to hire a team of marketers, Keshava Technology provides a full time technical and marketing team to enable its customers in augmenting the count of lead generation and web traffic. In the years to come, Keshava Technology is planning to be a product-based company in Retail, Banking and Logistic Domain emphasize on developing mobile applications and Social Media Management tools. “Initially, we started working on retail industry, where the company seeks to understand the requirements of the market and bring the product to the market just-in-time,” concludes Mani Nagappan. Our expertise in technology and the ability to understand the market requirements helps our clients to increase their ROI 2016 Mani Nagappan
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| | JULY 201439CIOReview| | JULY 201438CIOReview
Top 100 Tech Companies Founded and Managed by Indians in the U.S.
Company:Keshava Technology
Description:Provider of web and software development, internet marketing and social media consulting services
Key Person:Mani Nagappan, MD
Website:keshavatech.com
Keshava Technology Inc
recognized by Magazine as
An annual listing of the top 100 technology companies founded and managed by Indians in the U.S. si100 not only represents the
continuing rise and glory of Indian entrepreneurship in high-tech but also recognizes companies impacting the marketplace
OCTOBER - 2016 SILICONINDIA.COM
siliconindiaPUBLISHED SINCE 1997
BUSINESS & TECHNOLOGY IN THE U.S. & INDIA
Indians have proved their mettle in every sphere. On a high note, the waves of Indian entrepreneurs who have poured into Silicon Valley have made meaningful contributions towards the technology evolution. Over
the years, Indians have held positions of power in the world of technology and have been instrumental in building several path-breaking solutions through their firms with cutting-edge innovation to solve critical enterprise issues. These firms are revolutionizing business processes through their products and services aligning their technological adoptions in line with their customer-centric and innovation-oriented high growth markets.
Over the years, si100 has become the default standard for business ranking of companies that showcases outstanding companies in various industries, which display the characteristics of long-term visibility, sustained growth, razor sharp business focus, profitability, customer and employee value-creation. This extra ordinary list consists of companies which have made a mark in their area of expertise, be it Big Data and Analytics, Cloud, IoT, Software, Security,
Networking, and Semiconductor offering an opportunity for strategic business advantage for early adopters and unveiling the potential for significant market disruption.
Some of the known names in the industry such as Tibco, Netscout, Microchip, Logic, Syntel, and Cavium Networks have been part of earlier editions.
In saying this, we present to you the much-awaited 19th edition of the si100, a listing of Top 100 Tech Companies Founded And Managed By Indians In The U.S. Like every year, the annual si100 list for 2016 includes carefully inspected companies which display the characteristics of long-term visibility, sustained growth, business focus, profitability, and employee value-creation.
A distinguished panel comprising of accomplished Indian CEOs and CIOs of public companies, VCs, analysts, founders of other VC funded companies including siliconindia editorial board decided on the top 100 companies. We congratulate the 100 finalists for achieving this vote of respect from industry leaders and commend the enterprising spirit of the Indian community and its dynamic leaders.
siliconindia | | October 201661
Keshava Technology
Enhancing Business Outcomes with Online Marketing
In today’s digital age, strategies like Search Engine Optimization (SEO), Social Media Marketing, among others, are helping enterprises to increase the website’s
traffic and promote their products and services effectively on a global platform. With over 12 years of experience in developing and architecting software, Mani Nagappan, MD of Keshava Technology has been helping clients along the years by providing assistance in the implementation of web technology solutions. In such a scenario, the team under the tutelage of Mani Nagappan, lays its emphasis on the requirements of its clients and customizes the solutions, accordingly. The firm enables enterprises to leverage the web and mobile technologies to enhance business outcomes. “Our expertise in technology and the ability to understand the market requirements helps our clients to increase their ROI,” says Mani Nagappan, MD, Keshava Technology.
The company delivers pre-eminent services ranging from software development, flash banner, SEO, Pay Per click (PPC), social media marketing, web design, e-commerce application designing to handling online projects as well as coordination and development of the same. Keshava Technology guides its customers in deploying different
technology solutions for boosting the performance of their business. “If a customer needs a web application for displaying its products and services, to fulfill the requirement, the team at Keshava understands the focus of the customer and customizes the development of web application for better results,” says Mani Nagappan. Consequently, the company builds its web development strategies to optimize the data traffic while saving the expense on technology. The web development services include domain registration and web hosting, quality interface design, Interactive Flash Web Design, e-mail solutions, and, Content Management System (CMS).
Once, Catsdrama, a drama school, needed an online platform to manage their ticket bookings seamlessly. The client approached Keshava Technology and in a few months, “We developed an automated web based system for managing ticket bookings,” says Mani Nagappan. With an online platform on-board, the client gained the ability to promote their products using the digital marketing strategies.
In tandem with web and mobile application development services, Keshava Technology provides SEO packages and Lead Generation packages. The SEO package comprises of numerous capabilities including keyword analysis, Image Tag Optimization, and Social Media Optimization for boosting the web traffic in a short span of time. Unlike traditional SEO techniques, it allows the client to follow up with their customers with reports illustrating web traffic and the number of leads captured.
The package also includes a reporting feature, which provides reports in weekly and monthly basis. To improve the rank of an enterprise in a search engine, the company provides content writers with SEO-based writing skills. The writers document the product and use the same information to circulate in social media.
The complete expense of web development and digital marketing is very high for enterprises. To reduce the technology expenditure, Keshava Technology leverages offshore development business model. According to this approach, the company provides professional team for executing the plans of its customers. For example, an enterprise requires a team to manage its website for better traffic and to generate leads for increase in sales. For eliminating the need to hire a team of marketers, Keshava Technology provides a full time technical and marketing team to enable its customers in augmenting the count of lead generation and web traffic.
In the years to come, Keshava Technology is planning to be a product-based company in Retail, Banking and Logistic Domain emphasize on developing mobile applications and Social Media Management tools. “Initially, we started working on retail industry, where the company seeks to understand the requirements of the market and bring the product to the market just-in-time,” concludes Mani Nagappan.
Our expertise in technology and the ability to understand the market requirements helps our clients to increase their ROI
2016
Mani Nagappan
