Kersten Heuwinkel - Workplace Health Promotion
15
Workplace health promotion – a new market segment for sport tourism? Prof. Dr. Kerstin Heuwinkel htw saar, Saarbrücken, Germany Limerick, May 2015
-
Upload
w2-consulting-sport-tourism -
Category
Documents
-
view
218 -
download
0
description
Â
Transcript of Kersten Heuwinkel - Workplace Health Promotion
Workplace health promotion ndash a new market
segment for sport tourism
Prof Dr Kerstin Heuwinkel
htw saar Saarbruumlcken Germany
Limerick May 2015
copy K Heuwinkel
Motivation
bull Wellness trend has positive effects on the (social) appreciation of
sport
bull International sport events have a great economical impact on
regional economy and improve the image of a destination
bull More and more cities and regions try to participate in the sector and
offer excellent training and competition facilities (gt 500 host cities)
bull Competition between sport tourism destinations grows
New strategies
New and additional target groups and market segments
2
Wellness
Sport
Destination
copy K Heuwinkel
Market segment
Spa Finder 2014 rdquoReport after report reveals how runaway
corporate healthcare costs are devouring corporate profits
More businesses (and their road warriors) are demanding
healthier business travel and meetings a key galvanizer of the
healthy hotel trendrdquo
3
copy K Heuwinkel
Workplace Health Promotion
The Luxembourg Declaration on Workplace Health
Promotion in the European Union
Workplace Health Promotion (WHP) is the combined efforts of
employers employees and society to improve the health and
well-being of people at work
This can be achieved through a combination of
bull improving the work organisation and the working
environment
bull promoting active participation
bull encouraging personal development
Version of January 2007
4
copy K Heuwinkel
Development of Workplace Health Promotion
5
19 Cent ~ 1960 ~1970 ~1980 ~1986 ~2000
Precursors
Prevention ofaccidents and product safety
Minimizing health risks for top
management
Prevention for all
Health promotion
Mental healthWork-Life-Balance
copy K Heuwinkel
Elements of Workplace Health Promotion
wwwschottcom
6
copy K Heuwinkel
Onsite and offsite programs
7
Top-ManagementObere Instanzen
Middle-ManagementMittlere Instanzen
Lower-ManagementUntere Instanzen
Ausfuumlhrungs-ebene
Leitungs-tiefe
Leitungs-spanne
Top-Management
Middle-Management
Lower-Management
Operating
Onsiteprograms
Offsiteprograms
copy K Heuwinkel
Workplace Health ndash Onsite
Onsite programs
bull health risk assessments
bull hypertension screening
bull aerobic exercise and fitness
bull yoga
bull nutrition and weight control
bull stress management
bull smoking cessation
bull healthy back
bull cancer risk screening and reduction
bull drug and alcohol abuse prevention
bull self-care and health informationhellip
8
copy K Heuwinkel
Worksite Health ndash Offsite
Offsite programs
bull Cooperation with gyms spashellip
bull Cooperation with rehabilitation centers
bull Medical check-ups
bull Nordic Walking
bull Preventive courses
bull Sport initiatives
9
copy K Heuwinkel
Worksite Health - Offsite
10
copy K Heuwinkel
11
Offsite
copy K Heuwinkel
(Future) products and services
Provider Offer Requirements
Wellness- and fitness
companies
Special conditions classes and
programs
Adaption and enhancement of
offer and conditions
Hotel Resort Healthy meeting
Healthy holiday
Concepts infrastructure
cooperation
Hotel Resort Workplace health promotion
workshops
Rooms equipment and experts for
workplace health promotion
Destination Combined efforts in establishing an
offer for healthy sport holidays
Strategy for common use of
healthy sport region
Transport Transfer Services cooperation with hotels
etc
Tour operators Healthy holiday Development and marketing of
customized arrangements
13
copy K Heuwinkel
Steps to start
bull Communication Explain the benefits of offsite workplace
health programs especially to SMEs
bull Cooperation within sector and cross-sectoral with multipliers
eg insurance companies
bull Concept of healthy sport region as a locational factor
bull Specialization on a certain sport
bull Cooperation with experts eg former gold medal winner
bull Create a pro-sport atmosphere and increase the fascination
with sports
bull hellip
14
copy K Heuwinkel
Thank you very much Your questionshellip
15
copy K Heuwinkel
Contact
Prof Dr Kerstin Heuwinkel
University of Applied Sciences
Faculty of Business Administration
Waldhausweg 14
66123 Saarbruumlcken
+49 (0) 681 58 67 546
+49 (0) 176 21 06 49 63
kerstinheuwinkelhtwsaarde
wwwhtwsaarde
16
copy K Heuwinkel
Motivation
bull Wellness trend has positive effects on the (social) appreciation of
sport
bull International sport events have a great economical impact on
regional economy and improve the image of a destination
bull More and more cities and regions try to participate in the sector and
offer excellent training and competition facilities (gt 500 host cities)
bull Competition between sport tourism destinations grows
New strategies
New and additional target groups and market segments
2
Wellness
Sport
Destination
copy K Heuwinkel
Market segment
Spa Finder 2014 rdquoReport after report reveals how runaway
corporate healthcare costs are devouring corporate profits
More businesses (and their road warriors) are demanding
healthier business travel and meetings a key galvanizer of the
healthy hotel trendrdquo
3
copy K Heuwinkel
Workplace Health Promotion
The Luxembourg Declaration on Workplace Health
Promotion in the European Union
Workplace Health Promotion (WHP) is the combined efforts of
employers employees and society to improve the health and
well-being of people at work
This can be achieved through a combination of
bull improving the work organisation and the working
environment
bull promoting active participation
bull encouraging personal development
Version of January 2007
4
copy K Heuwinkel
Development of Workplace Health Promotion
5
19 Cent ~ 1960 ~1970 ~1980 ~1986 ~2000
Precursors
Prevention ofaccidents and product safety
Minimizing health risks for top
management
Prevention for all
Health promotion
Mental healthWork-Life-Balance
copy K Heuwinkel
Elements of Workplace Health Promotion
wwwschottcom
6
copy K Heuwinkel
Onsite and offsite programs
7
Top-ManagementObere Instanzen
Middle-ManagementMittlere Instanzen
Lower-ManagementUntere Instanzen
Ausfuumlhrungs-ebene
Leitungs-tiefe
Leitungs-spanne
Top-Management
Middle-Management
Lower-Management
Operating
Onsiteprograms
Offsiteprograms
copy K Heuwinkel
Workplace Health ndash Onsite
Onsite programs
bull health risk assessments
bull hypertension screening
bull aerobic exercise and fitness
bull yoga
bull nutrition and weight control
bull stress management
bull smoking cessation
bull healthy back
bull cancer risk screening and reduction
bull drug and alcohol abuse prevention
bull self-care and health informationhellip
8
copy K Heuwinkel
Worksite Health ndash Offsite
Offsite programs
bull Cooperation with gyms spashellip
bull Cooperation with rehabilitation centers
bull Medical check-ups
bull Nordic Walking
bull Preventive courses
bull Sport initiatives
9
copy K Heuwinkel
Worksite Health - Offsite
10
copy K Heuwinkel
11
Offsite
copy K Heuwinkel
(Future) products and services
Provider Offer Requirements
Wellness- and fitness
companies
Special conditions classes and
programs
Adaption and enhancement of
offer and conditions
Hotel Resort Healthy meeting
Healthy holiday
Concepts infrastructure
cooperation
Hotel Resort Workplace health promotion
workshops
Rooms equipment and experts for
workplace health promotion
Destination Combined efforts in establishing an
offer for healthy sport holidays
Strategy for common use of
healthy sport region
Transport Transfer Services cooperation with hotels
etc
Tour operators Healthy holiday Development and marketing of
customized arrangements
13
copy K Heuwinkel
Steps to start
bull Communication Explain the benefits of offsite workplace
health programs especially to SMEs
bull Cooperation within sector and cross-sectoral with multipliers
eg insurance companies
bull Concept of healthy sport region as a locational factor
bull Specialization on a certain sport
bull Cooperation with experts eg former gold medal winner
bull Create a pro-sport atmosphere and increase the fascination
with sports
bull hellip
14
copy K Heuwinkel
Thank you very much Your questionshellip
15
copy K Heuwinkel
Contact
Prof Dr Kerstin Heuwinkel
University of Applied Sciences
Faculty of Business Administration
Waldhausweg 14
66123 Saarbruumlcken
+49 (0) 681 58 67 546
+49 (0) 176 21 06 49 63
kerstinheuwinkelhtwsaarde
wwwhtwsaarde
16
copy K Heuwinkel
Market segment
Spa Finder 2014 rdquoReport after report reveals how runaway
corporate healthcare costs are devouring corporate profits
More businesses (and their road warriors) are demanding
healthier business travel and meetings a key galvanizer of the
healthy hotel trendrdquo
3
copy K Heuwinkel
Workplace Health Promotion
The Luxembourg Declaration on Workplace Health
Promotion in the European Union
Workplace Health Promotion (WHP) is the combined efforts of
employers employees and society to improve the health and
well-being of people at work
This can be achieved through a combination of
bull improving the work organisation and the working
environment
bull promoting active participation
bull encouraging personal development
Version of January 2007
4
copy K Heuwinkel
Development of Workplace Health Promotion
5
19 Cent ~ 1960 ~1970 ~1980 ~1986 ~2000
Precursors
Prevention ofaccidents and product safety
Minimizing health risks for top
management
Prevention for all
Health promotion
Mental healthWork-Life-Balance
copy K Heuwinkel
Elements of Workplace Health Promotion
wwwschottcom
6
copy K Heuwinkel
Onsite and offsite programs
7
Top-ManagementObere Instanzen
Middle-ManagementMittlere Instanzen
Lower-ManagementUntere Instanzen
Ausfuumlhrungs-ebene
Leitungs-tiefe
Leitungs-spanne
Top-Management
Middle-Management
Lower-Management
Operating
Onsiteprograms
Offsiteprograms
copy K Heuwinkel
Workplace Health ndash Onsite
Onsite programs
bull health risk assessments
bull hypertension screening
bull aerobic exercise and fitness
bull yoga
bull nutrition and weight control
bull stress management
bull smoking cessation
bull healthy back
bull cancer risk screening and reduction
bull drug and alcohol abuse prevention
bull self-care and health informationhellip
8
copy K Heuwinkel
Worksite Health ndash Offsite
Offsite programs
bull Cooperation with gyms spashellip
bull Cooperation with rehabilitation centers
bull Medical check-ups
bull Nordic Walking
bull Preventive courses
bull Sport initiatives
9
copy K Heuwinkel
Worksite Health - Offsite
10
copy K Heuwinkel
11
Offsite
copy K Heuwinkel
(Future) products and services
Provider Offer Requirements
Wellness- and fitness
companies
Special conditions classes and
programs
Adaption and enhancement of
offer and conditions
Hotel Resort Healthy meeting
Healthy holiday
Concepts infrastructure
cooperation
Hotel Resort Workplace health promotion
workshops
Rooms equipment and experts for
workplace health promotion
Destination Combined efforts in establishing an
offer for healthy sport holidays
Strategy for common use of
healthy sport region
Transport Transfer Services cooperation with hotels
etc
Tour operators Healthy holiday Development and marketing of
customized arrangements
13
copy K Heuwinkel
Steps to start
bull Communication Explain the benefits of offsite workplace
health programs especially to SMEs
bull Cooperation within sector and cross-sectoral with multipliers
eg insurance companies
bull Concept of healthy sport region as a locational factor
bull Specialization on a certain sport
bull Cooperation with experts eg former gold medal winner
bull Create a pro-sport atmosphere and increase the fascination
with sports
bull hellip
14
copy K Heuwinkel
Thank you very much Your questionshellip
15
copy K Heuwinkel
Contact
Prof Dr Kerstin Heuwinkel
University of Applied Sciences
Faculty of Business Administration
Waldhausweg 14
66123 Saarbruumlcken
+49 (0) 681 58 67 546
+49 (0) 176 21 06 49 63
kerstinheuwinkelhtwsaarde
wwwhtwsaarde
16
copy K Heuwinkel
Workplace Health Promotion
The Luxembourg Declaration on Workplace Health
Promotion in the European Union
Workplace Health Promotion (WHP) is the combined efforts of
employers employees and society to improve the health and
well-being of people at work
This can be achieved through a combination of
bull improving the work organisation and the working
environment
bull promoting active participation
bull encouraging personal development
Version of January 2007
4
copy K Heuwinkel
Development of Workplace Health Promotion
5
19 Cent ~ 1960 ~1970 ~1980 ~1986 ~2000
Precursors
Prevention ofaccidents and product safety
Minimizing health risks for top
management
Prevention for all
Health promotion
Mental healthWork-Life-Balance
copy K Heuwinkel
Elements of Workplace Health Promotion
wwwschottcom
6
copy K Heuwinkel
Onsite and offsite programs
7
Top-ManagementObere Instanzen
Middle-ManagementMittlere Instanzen
Lower-ManagementUntere Instanzen
Ausfuumlhrungs-ebene
Leitungs-tiefe
Leitungs-spanne
Top-Management
Middle-Management
Lower-Management
Operating
Onsiteprograms
Offsiteprograms
copy K Heuwinkel
Workplace Health ndash Onsite
Onsite programs
bull health risk assessments
bull hypertension screening
bull aerobic exercise and fitness
bull yoga
bull nutrition and weight control
bull stress management
bull smoking cessation
bull healthy back
bull cancer risk screening and reduction
bull drug and alcohol abuse prevention
bull self-care and health informationhellip
8
copy K Heuwinkel
Worksite Health ndash Offsite
Offsite programs
bull Cooperation with gyms spashellip
bull Cooperation with rehabilitation centers
bull Medical check-ups
bull Nordic Walking
bull Preventive courses
bull Sport initiatives
9
copy K Heuwinkel
Worksite Health - Offsite
10
copy K Heuwinkel
11
Offsite
copy K Heuwinkel
(Future) products and services
Provider Offer Requirements
Wellness- and fitness
companies
Special conditions classes and
programs
Adaption and enhancement of
offer and conditions
Hotel Resort Healthy meeting
Healthy holiday
Concepts infrastructure
cooperation
Hotel Resort Workplace health promotion
workshops
Rooms equipment and experts for
workplace health promotion
Destination Combined efforts in establishing an
offer for healthy sport holidays
Strategy for common use of
healthy sport region
Transport Transfer Services cooperation with hotels
etc
Tour operators Healthy holiday Development and marketing of
customized arrangements
13
copy K Heuwinkel
Steps to start
bull Communication Explain the benefits of offsite workplace
health programs especially to SMEs
bull Cooperation within sector and cross-sectoral with multipliers
eg insurance companies
bull Concept of healthy sport region as a locational factor
bull Specialization on a certain sport
bull Cooperation with experts eg former gold medal winner
bull Create a pro-sport atmosphere and increase the fascination
with sports
bull hellip
14
copy K Heuwinkel
Thank you very much Your questionshellip
15
copy K Heuwinkel
Contact
Prof Dr Kerstin Heuwinkel
University of Applied Sciences
Faculty of Business Administration
Waldhausweg 14
66123 Saarbruumlcken
+49 (0) 681 58 67 546
+49 (0) 176 21 06 49 63
kerstinheuwinkelhtwsaarde
wwwhtwsaarde
16
copy K Heuwinkel
Development of Workplace Health Promotion
5
19 Cent ~ 1960 ~1970 ~1980 ~1986 ~2000
Precursors
Prevention ofaccidents and product safety
Minimizing health risks for top
management
Prevention for all
Health promotion
Mental healthWork-Life-Balance
copy K Heuwinkel
Elements of Workplace Health Promotion
wwwschottcom
6
copy K Heuwinkel
Onsite and offsite programs
7
Top-ManagementObere Instanzen
Middle-ManagementMittlere Instanzen
Lower-ManagementUntere Instanzen
Ausfuumlhrungs-ebene
Leitungs-tiefe
Leitungs-spanne
Top-Management
Middle-Management
Lower-Management
Operating
Onsiteprograms
Offsiteprograms
copy K Heuwinkel
Workplace Health ndash Onsite
Onsite programs
bull health risk assessments
bull hypertension screening
bull aerobic exercise and fitness
bull yoga
bull nutrition and weight control
bull stress management
bull smoking cessation
bull healthy back
bull cancer risk screening and reduction
bull drug and alcohol abuse prevention
bull self-care and health informationhellip
8
copy K Heuwinkel
Worksite Health ndash Offsite
Offsite programs
bull Cooperation with gyms spashellip
bull Cooperation with rehabilitation centers
bull Medical check-ups
bull Nordic Walking
bull Preventive courses
bull Sport initiatives
9
copy K Heuwinkel
Worksite Health - Offsite
10
copy K Heuwinkel
11
Offsite
copy K Heuwinkel
(Future) products and services
Provider Offer Requirements
Wellness- and fitness
companies
Special conditions classes and
programs
Adaption and enhancement of
offer and conditions
Hotel Resort Healthy meeting
Healthy holiday
Concepts infrastructure
cooperation
Hotel Resort Workplace health promotion
workshops
Rooms equipment and experts for
workplace health promotion
Destination Combined efforts in establishing an
offer for healthy sport holidays
Strategy for common use of
healthy sport region
Transport Transfer Services cooperation with hotels
etc
Tour operators Healthy holiday Development and marketing of
customized arrangements
13
copy K Heuwinkel
Steps to start
bull Communication Explain the benefits of offsite workplace
health programs especially to SMEs
bull Cooperation within sector and cross-sectoral with multipliers
eg insurance companies
bull Concept of healthy sport region as a locational factor
bull Specialization on a certain sport
bull Cooperation with experts eg former gold medal winner
bull Create a pro-sport atmosphere and increase the fascination
with sports
bull hellip
14
copy K Heuwinkel
Thank you very much Your questionshellip
15
copy K Heuwinkel
Contact
Prof Dr Kerstin Heuwinkel
University of Applied Sciences
Faculty of Business Administration
Waldhausweg 14
66123 Saarbruumlcken
+49 (0) 681 58 67 546
+49 (0) 176 21 06 49 63
kerstinheuwinkelhtwsaarde
wwwhtwsaarde
16
copy K Heuwinkel
Elements of Workplace Health Promotion
wwwschottcom
6
copy K Heuwinkel
Onsite and offsite programs
7
Top-ManagementObere Instanzen
Middle-ManagementMittlere Instanzen
Lower-ManagementUntere Instanzen
Ausfuumlhrungs-ebene
Leitungs-tiefe
Leitungs-spanne
Top-Management
Middle-Management
Lower-Management
Operating
Onsiteprograms
Offsiteprograms
copy K Heuwinkel
Workplace Health ndash Onsite
Onsite programs
bull health risk assessments
bull hypertension screening
bull aerobic exercise and fitness
bull yoga
bull nutrition and weight control
bull stress management
bull smoking cessation
bull healthy back
bull cancer risk screening and reduction
bull drug and alcohol abuse prevention
bull self-care and health informationhellip
8
copy K Heuwinkel
Worksite Health ndash Offsite
Offsite programs
bull Cooperation with gyms spashellip
bull Cooperation with rehabilitation centers
bull Medical check-ups
bull Nordic Walking
bull Preventive courses
bull Sport initiatives
9
copy K Heuwinkel
Worksite Health - Offsite
10
copy K Heuwinkel
11
Offsite
copy K Heuwinkel
(Future) products and services
Provider Offer Requirements
Wellness- and fitness
companies
Special conditions classes and
programs
Adaption and enhancement of
offer and conditions
Hotel Resort Healthy meeting
Healthy holiday
Concepts infrastructure
cooperation
Hotel Resort Workplace health promotion
workshops
Rooms equipment and experts for
workplace health promotion
Destination Combined efforts in establishing an
offer for healthy sport holidays
Strategy for common use of
healthy sport region
Transport Transfer Services cooperation with hotels
etc
Tour operators Healthy holiday Development and marketing of
customized arrangements
13
copy K Heuwinkel
Steps to start
bull Communication Explain the benefits of offsite workplace
health programs especially to SMEs
bull Cooperation within sector and cross-sectoral with multipliers
eg insurance companies
bull Concept of healthy sport region as a locational factor
bull Specialization on a certain sport
bull Cooperation with experts eg former gold medal winner
bull Create a pro-sport atmosphere and increase the fascination
with sports
bull hellip
14
copy K Heuwinkel
Thank you very much Your questionshellip
15
copy K Heuwinkel
Contact
Prof Dr Kerstin Heuwinkel
University of Applied Sciences
Faculty of Business Administration
Waldhausweg 14
66123 Saarbruumlcken
+49 (0) 681 58 67 546
+49 (0) 176 21 06 49 63
kerstinheuwinkelhtwsaarde
wwwhtwsaarde
16
copy K Heuwinkel
Onsite and offsite programs
7
Top-ManagementObere Instanzen
Middle-ManagementMittlere Instanzen
Lower-ManagementUntere Instanzen
Ausfuumlhrungs-ebene
Leitungs-tiefe
Leitungs-spanne
Top-Management
Middle-Management
Lower-Management
Operating
Onsiteprograms
Offsiteprograms
copy K Heuwinkel
Workplace Health ndash Onsite
Onsite programs
bull health risk assessments
bull hypertension screening
bull aerobic exercise and fitness
bull yoga
bull nutrition and weight control
bull stress management
bull smoking cessation
bull healthy back
bull cancer risk screening and reduction
bull drug and alcohol abuse prevention
bull self-care and health informationhellip
8
copy K Heuwinkel
Worksite Health ndash Offsite
Offsite programs
bull Cooperation with gyms spashellip
bull Cooperation with rehabilitation centers
bull Medical check-ups
bull Nordic Walking
bull Preventive courses
bull Sport initiatives
9
copy K Heuwinkel
Worksite Health - Offsite
10
copy K Heuwinkel
11
Offsite
copy K Heuwinkel
(Future) products and services
Provider Offer Requirements
Wellness- and fitness
companies
Special conditions classes and
programs
Adaption and enhancement of
offer and conditions
Hotel Resort Healthy meeting
Healthy holiday
Concepts infrastructure
cooperation
Hotel Resort Workplace health promotion
workshops
Rooms equipment and experts for
workplace health promotion
Destination Combined efforts in establishing an
offer for healthy sport holidays
Strategy for common use of
healthy sport region
Transport Transfer Services cooperation with hotels
etc
Tour operators Healthy holiday Development and marketing of
customized arrangements
13
copy K Heuwinkel
Steps to start
bull Communication Explain the benefits of offsite workplace
health programs especially to SMEs
bull Cooperation within sector and cross-sectoral with multipliers
eg insurance companies
bull Concept of healthy sport region as a locational factor
bull Specialization on a certain sport
bull Cooperation with experts eg former gold medal winner
bull Create a pro-sport atmosphere and increase the fascination
with sports
bull hellip
14
copy K Heuwinkel
Thank you very much Your questionshellip
15
copy K Heuwinkel
Contact
Prof Dr Kerstin Heuwinkel
University of Applied Sciences
Faculty of Business Administration
Waldhausweg 14
66123 Saarbruumlcken
+49 (0) 681 58 67 546
+49 (0) 176 21 06 49 63
kerstinheuwinkelhtwsaarde
wwwhtwsaarde
16
copy K Heuwinkel
Workplace Health ndash Onsite
Onsite programs
bull health risk assessments
bull hypertension screening
bull aerobic exercise and fitness
bull yoga
bull nutrition and weight control
bull stress management
bull smoking cessation
bull healthy back
bull cancer risk screening and reduction
bull drug and alcohol abuse prevention
bull self-care and health informationhellip
8
copy K Heuwinkel
Worksite Health ndash Offsite
Offsite programs
bull Cooperation with gyms spashellip
bull Cooperation with rehabilitation centers
bull Medical check-ups
bull Nordic Walking
bull Preventive courses
bull Sport initiatives
9
copy K Heuwinkel
Worksite Health - Offsite
10
copy K Heuwinkel
11
Offsite
copy K Heuwinkel
(Future) products and services
Provider Offer Requirements
Wellness- and fitness
companies
Special conditions classes and
programs
Adaption and enhancement of
offer and conditions
Hotel Resort Healthy meeting
Healthy holiday
Concepts infrastructure
cooperation
Hotel Resort Workplace health promotion
workshops
Rooms equipment and experts for
workplace health promotion
Destination Combined efforts in establishing an
offer for healthy sport holidays
Strategy for common use of
healthy sport region
Transport Transfer Services cooperation with hotels
etc
Tour operators Healthy holiday Development and marketing of
customized arrangements
13
copy K Heuwinkel
Steps to start
bull Communication Explain the benefits of offsite workplace
health programs especially to SMEs
bull Cooperation within sector and cross-sectoral with multipliers
eg insurance companies
bull Concept of healthy sport region as a locational factor
bull Specialization on a certain sport
bull Cooperation with experts eg former gold medal winner
bull Create a pro-sport atmosphere and increase the fascination
with sports
bull hellip
14
copy K Heuwinkel
Thank you very much Your questionshellip
15
copy K Heuwinkel
Contact
Prof Dr Kerstin Heuwinkel
University of Applied Sciences
Faculty of Business Administration
Waldhausweg 14
66123 Saarbruumlcken
+49 (0) 681 58 67 546
+49 (0) 176 21 06 49 63
kerstinheuwinkelhtwsaarde
wwwhtwsaarde
16
copy K Heuwinkel
Worksite Health ndash Offsite
Offsite programs
bull Cooperation with gyms spashellip
bull Cooperation with rehabilitation centers
bull Medical check-ups
bull Nordic Walking
bull Preventive courses
bull Sport initiatives
9
copy K Heuwinkel
Worksite Health - Offsite
10
copy K Heuwinkel
11
Offsite
copy K Heuwinkel
(Future) products and services
Provider Offer Requirements
Wellness- and fitness
companies
Special conditions classes and
programs
Adaption and enhancement of
offer and conditions
Hotel Resort Healthy meeting
Healthy holiday
Concepts infrastructure
cooperation
Hotel Resort Workplace health promotion
workshops
Rooms equipment and experts for
workplace health promotion
Destination Combined efforts in establishing an
offer for healthy sport holidays
Strategy for common use of
healthy sport region
Transport Transfer Services cooperation with hotels
etc
Tour operators Healthy holiday Development and marketing of
customized arrangements
13
copy K Heuwinkel
Steps to start
bull Communication Explain the benefits of offsite workplace
health programs especially to SMEs
bull Cooperation within sector and cross-sectoral with multipliers
eg insurance companies
bull Concept of healthy sport region as a locational factor
bull Specialization on a certain sport
bull Cooperation with experts eg former gold medal winner
bull Create a pro-sport atmosphere and increase the fascination
with sports
bull hellip
14
copy K Heuwinkel
Thank you very much Your questionshellip
15
copy K Heuwinkel
Contact
Prof Dr Kerstin Heuwinkel
University of Applied Sciences
Faculty of Business Administration
Waldhausweg 14
66123 Saarbruumlcken
+49 (0) 681 58 67 546
+49 (0) 176 21 06 49 63
kerstinheuwinkelhtwsaarde
wwwhtwsaarde
16
copy K Heuwinkel
Worksite Health - Offsite
10
copy K Heuwinkel
11
Offsite
copy K Heuwinkel
(Future) products and services
Provider Offer Requirements
Wellness- and fitness
companies
Special conditions classes and
programs
Adaption and enhancement of
offer and conditions
Hotel Resort Healthy meeting
Healthy holiday
Concepts infrastructure
cooperation
Hotel Resort Workplace health promotion
workshops
Rooms equipment and experts for
workplace health promotion
Destination Combined efforts in establishing an
offer for healthy sport holidays
Strategy for common use of
healthy sport region
Transport Transfer Services cooperation with hotels
etc
Tour operators Healthy holiday Development and marketing of
customized arrangements
13
copy K Heuwinkel
Steps to start
bull Communication Explain the benefits of offsite workplace
health programs especially to SMEs
bull Cooperation within sector and cross-sectoral with multipliers
eg insurance companies
bull Concept of healthy sport region as a locational factor
bull Specialization on a certain sport
bull Cooperation with experts eg former gold medal winner
bull Create a pro-sport atmosphere and increase the fascination
with sports
bull hellip
14
copy K Heuwinkel
Thank you very much Your questionshellip
15
copy K Heuwinkel
Contact
Prof Dr Kerstin Heuwinkel
University of Applied Sciences
Faculty of Business Administration
Waldhausweg 14
66123 Saarbruumlcken
+49 (0) 681 58 67 546
+49 (0) 176 21 06 49 63
kerstinheuwinkelhtwsaarde
wwwhtwsaarde
16
copy K Heuwinkel
11
Offsite
copy K Heuwinkel
(Future) products and services
Provider Offer Requirements
Wellness- and fitness
companies
Special conditions classes and
programs
Adaption and enhancement of
offer and conditions
Hotel Resort Healthy meeting
Healthy holiday
Concepts infrastructure
cooperation
Hotel Resort Workplace health promotion
workshops
Rooms equipment and experts for
workplace health promotion
Destination Combined efforts in establishing an
offer for healthy sport holidays
Strategy for common use of
healthy sport region
Transport Transfer Services cooperation with hotels
etc
Tour operators Healthy holiday Development and marketing of
customized arrangements
13
copy K Heuwinkel
Steps to start
bull Communication Explain the benefits of offsite workplace
health programs especially to SMEs
bull Cooperation within sector and cross-sectoral with multipliers
eg insurance companies
bull Concept of healthy sport region as a locational factor
bull Specialization on a certain sport
bull Cooperation with experts eg former gold medal winner
bull Create a pro-sport atmosphere and increase the fascination
with sports
bull hellip
14
copy K Heuwinkel
Thank you very much Your questionshellip
15
copy K Heuwinkel
Contact
Prof Dr Kerstin Heuwinkel
University of Applied Sciences
Faculty of Business Administration
Waldhausweg 14
66123 Saarbruumlcken
+49 (0) 681 58 67 546
+49 (0) 176 21 06 49 63
kerstinheuwinkelhtwsaarde
wwwhtwsaarde
16
copy K Heuwinkel
(Future) products and services
Provider Offer Requirements
Wellness- and fitness
companies
Special conditions classes and
programs
Adaption and enhancement of
offer and conditions
Hotel Resort Healthy meeting
Healthy holiday
Concepts infrastructure
cooperation
Hotel Resort Workplace health promotion
workshops
Rooms equipment and experts for
workplace health promotion
Destination Combined efforts in establishing an
offer for healthy sport holidays
Strategy for common use of
healthy sport region
Transport Transfer Services cooperation with hotels
etc
Tour operators Healthy holiday Development and marketing of
customized arrangements
13
copy K Heuwinkel
Steps to start
bull Communication Explain the benefits of offsite workplace
health programs especially to SMEs
bull Cooperation within sector and cross-sectoral with multipliers
eg insurance companies
bull Concept of healthy sport region as a locational factor
bull Specialization on a certain sport
bull Cooperation with experts eg former gold medal winner
bull Create a pro-sport atmosphere and increase the fascination
with sports
bull hellip
14
copy K Heuwinkel
Thank you very much Your questionshellip
15
copy K Heuwinkel
Contact
Prof Dr Kerstin Heuwinkel
University of Applied Sciences
Faculty of Business Administration
Waldhausweg 14
66123 Saarbruumlcken
+49 (0) 681 58 67 546
+49 (0) 176 21 06 49 63
kerstinheuwinkelhtwsaarde
wwwhtwsaarde
16
copy K Heuwinkel
Steps to start
bull Communication Explain the benefits of offsite workplace
health programs especially to SMEs
bull Cooperation within sector and cross-sectoral with multipliers
eg insurance companies
bull Concept of healthy sport region as a locational factor
bull Specialization on a certain sport
bull Cooperation with experts eg former gold medal winner
bull Create a pro-sport atmosphere and increase the fascination
with sports
bull hellip
14
copy K Heuwinkel
Thank you very much Your questionshellip
15
copy K Heuwinkel
Contact
Prof Dr Kerstin Heuwinkel
University of Applied Sciences
Faculty of Business Administration
Waldhausweg 14
66123 Saarbruumlcken
+49 (0) 681 58 67 546
+49 (0) 176 21 06 49 63
kerstinheuwinkelhtwsaarde
wwwhtwsaarde
16
copy K Heuwinkel
Thank you very much Your questionshellip
15
copy K Heuwinkel
Contact
Prof Dr Kerstin Heuwinkel
University of Applied Sciences
Faculty of Business Administration
Waldhausweg 14
66123 Saarbruumlcken
+49 (0) 681 58 67 546
+49 (0) 176 21 06 49 63
kerstinheuwinkelhtwsaarde
wwwhtwsaarde
16
copy K Heuwinkel
Contact
Prof Dr Kerstin Heuwinkel
University of Applied Sciences
Faculty of Business Administration
Waldhausweg 14
66123 Saarbruumlcken
+49 (0) 681 58 67 546
+49 (0) 176 21 06 49 63
kerstinheuwinkelhtwsaarde
wwwhtwsaarde
16
![Worksite Health Promotion Wellness in the Workplace[1]](https://static.fdocuments.us/doc/165x107/55cd1a79bb61eb3c7a8b47b6/worksite-health-promotion-wellness-in-the-workplace1.jpg)
![Computational Vision Daniel Kersten Lecture 7: Image ...vision.psych.umn.edu/users/kersten/kersten-lab/... · testimage= ImageDataB F; Remember if you execute ImageData[< >]](https://static.fdocuments.us/doc/165x107/5fb588e8dd352c67bd5165e3/computational-vision-daniel-kersten-lecture-7-image-testimage-imagedatab-f.jpg)
