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Keeping the Throngs Enthralled: Banner Internal Marketing and Awareness Marie Fetzner
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Transcript of Keeping the Throngs Enthralled: Banner Internal Marketing and Awareness Marie Fetzner
Keeping the Throngs Enthralled: Keeping the Throngs Enthralled: Banner Internal Marketing and Banner Internal Marketing and AwarenessAwareness
Marie FetznerMarie Fetzner
Dr. Jeff BartkovichDr. Jeff BartkovichSETA East ConferenceSETA East Conference
Monday, September 19, 2005, 3:45pmMonday, September 19, 2005, 3:45pm
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Session Rules of Session Rules of EtiquetteEtiquette
Please turn off your cell phone/beeperPlease turn off your cell phone/beeper If you must leave the session early, If you must leave the session early,
please do so as discretely as possibleplease do so as discretely as possible Please avoid side conversation during Please avoid side conversation during
the presentationthe presentation
Thank you for your cooperation.Thank you for your cooperation.
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IntroductionsIntroductions Audience member pollAudience member poll Presentation structurePresentation structure
WelcomeWelcome
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Presentation Presentation ObjectivesObjectives
Provide an overview of the MCC Provide an overview of the MCC Banner:Banner:−Institutional communication planInstitutional communication plan−Tips for sustaining team momentumTips for sustaining team momentum−Strategies for dealing with cultural Strategies for dealing with cultural
changechange
Develop a listing of best practicesDevelop a listing of best practices
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I. MCC Banner I. MCC Banner OverviewOverview
MCC’s legacy system is SCT PlusMCC’s legacy system is SCT Plus MCC is implementing all five MCC is implementing all five
Banner modules:Banner modules:– FinanceFinance– HRHR– AdvancementAdvancement– StudentStudent– Financial AidFinancial Aid
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Banner Banner Implementation Implementation
PhilosophyPhilosophy Banner is about people and change—it Banner is about people and change—it
is not all about technologyis not all about technology You need strong support from the You need strong support from the
highest levels of administration to highest levels of administration to succeedsucceed
The campus as a whole needs to “buy The campus as a whole needs to “buy in” to the project and see the benefitsin” to the project and see the benefits
Create a shared vision of overall Create a shared vision of overall institutional mission and direction with institutional mission and direction with BannerBanner
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MCC Banner MCC Banner Vision StatementVision Statement
To advance College processes and systems by providing efficient, accessible, secure and dynamic information that supports the College.
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MCC Banner TimelineMCC Banner Timeline
Start-up phase March 1 – August 31, 2003 Start-up phase March 1 – August 31, 2003
Implementation Dates:Implementation Dates:Year 1Year 1 Finance (September, 2004) Finance (September, 2004)Year 2Year 2 Human Resources (January, 2005) Human Resources (January, 2005)Year 2Year 2 Advancement (September 2005) Advancement (September 2005) Year 3Year 3 Banner Student (October 2005- Banner Student (October 2005-
September 2006) September 2006)Year 3Year 3 Banner Financial Aid (February Banner Financial Aid (February
2006)2006)
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MCC Banner StructureMCC Banner Structure
MCC Banner Executive Committee
MCC Banner Steering Committee– Includes data standards, reporting and
cross product interface team leaders
– Work teams
It is important to communicate the Banner organizational structure to the College community
MCC Banner Org ChartMCC Banner Org ChartMCC Banner Executive
Committee
MCC Banner Steering Committee
Student Team
Technical Team
Financial Aid Team
Human Resources
Team
Work Teams
Work Teams
Work Teams
Work Teams
Work Teams
Work Teams
Finance Team
Advancement Team
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Banner as Cultural Banner as Cultural ChangeChange
The system is not the solution—it’s The system is not the solution—it’s how you use ithow you use it
Understand your institution’s Understand your institution’s ability to absorb change—faculty, ability to absorb change—faculty, students, staffstudents, staff
ERP projects often are attempted ERP projects often are attempted after a long period of stability with after a long period of stability with highly customized legacy systemshighly customized legacy systems
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Banner as Banner as Cultural ChangeCultural Change
Prepare the IT staff for the shift from Prepare the IT staff for the shift from an IT-centric system to a functional an IT-centric system to a functional user-centric systemuser-centric system
Consider this culture shift in your Consider this culture shift in your communicationscommunications
Suggested reading: Suggested reading: The Social Life The Social Life of Informationof Information, J. S. Brown and P. , J. S. Brown and P. DuguidDuguid
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Impediments to Impediments to ChangeChange
Firefighting, no focus on the visionFirefighting, no focus on the vision Too much management/too little Too much management/too little
leadership leadership Ego/pride/silosEgo/pride/silos Fatigue in the short-term/long-termFatigue in the short-term/long-term Cultural or environmental Cultural or environmental
restrictionsrestrictions
--Lois Frankel --Lois Frankel
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II. MCC Banner II. MCC Banner Communication PlanCommunication Plan
GoalGoal– To communicate and present To communicate and present
useful information to the useful information to the College community about the College community about the MCC Banner implementation MCC Banner implementation projectproject
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MCC Banner MCC Banner Communication PlanCommunication Plan
PM should develop an overall PM should develop an overall Banner communication planBanner communication plan– consistent messageconsistent message
Regular communication to College Regular communication to College community and other constituenciescommunity and other constituencies
Banner PM as an ambassador for the Banner PM as an ambassador for the project—internally and externallyproject—internally and externally
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MCC Banner MCC Banner Communication Plan Communication Plan
ObjectivesObjectives
Provide to the College community (and the Provide to the College community (and the public at large) regular updates on Banner public at large) regular updates on Banner activities and accomplishments activities and accomplishments
Share with the College community the Share with the College community the Banner implementation timeframe, progress Banner implementation timeframe, progress to date and accomplishment of major to date and accomplishment of major milestonesmilestones
Direct the MCC community to the MCC Direct the MCC community to the MCC Banner web pages for additional informationBanner web pages for additional information
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MCC Banner MCC Banner Communication Plan Communication Plan
ObjectivesObjectives– On a regular basis, share Banner tips On a regular basis, share Banner tips
and factoids with the College community and factoids with the College community to enhance their understanding of how to enhance their understanding of how Banner will impact themBanner will impact them
– Develop a Banner communication model Develop a Banner communication model that can be shared and replicated at that can be shared and replicated at SUNY schools and at other institutions SUNY schools and at other institutions migrating to the Banner system migrating to the Banner system
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III. Banner III. Banner Communication Activities Communication Activities
and Practicesand Practices Website for information sharing Website for information sharing
– Banner committees only Banner committees only – College-wideCollege-wide– Public informationPublic information
President’s leadership reception President’s leadership reception (off-campus) (off-campus)
Staff reception (on-campus) Staff reception (on-campus)
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Banner Communication Banner Communication Activities and Activities and
PracticesPractices Banner Updates in the daily e-TribuneBanner Updates in the daily e-Tribune
– Banner BuzzBanner Buzz Brown Bag presentations Brown Bag presentations Logo and mascot competition Logo and mascot competition ““Timeframe Wall” in the training roomTimeframe Wall” in the training room Banner Bee sightings Banner Bee sightings
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Where’s the Banner Bee?Where’s the Banner Bee?
Photograph by Dr. Jeffrey P. Bartkovich, 2004Photograph by Dr. Jeffrey P. Bartkovich, 2004
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Banner Communication Banner Communication Activities and Activities and
PracticesPractices Banner factoids PPT slide show loopsBanner factoids PPT slide show loops
– Banner quantitative info to share on PPTBanner quantitative info to share on PPT and hard copy posters and hard copy posters
Open reception for all team membersOpen reception for all team members SUNY reps and SCT reps SUNY reps and SCT reps
Departmental briefings (Bring IT to Departmental briefings (Bring IT to Your Meeting) Your Meeting)
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Banner Communication Banner Communication Activities and Activities and
PracticesPractices Banner Project Definition Banner Project Definition
DocumentDocument Introductory Banner presentationsIntroductory Banner presentations Standing agenda topic at the MCC Standing agenda topic at the MCC
VP meetingsVP meetings Graphical timeframe of entire Graphical timeframe of entire
projectproject
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Where’s the Banner Bee?Where’s the Banner Bee?
Photograph by Dr. Jeffrey P. Bartkovich, 2004Photograph by Dr. Jeffrey P. Bartkovich, 2004
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Banner Communication Banner Communication Activities and Activities and
PracticesPractices Volunteer data input sessions in INB Volunteer data input sessions in INB
for Banner “Show and Tell” for Banner “Show and Tell” Divisional retreat devoted to BannerDivisional retreat devoted to Banner
– Use of Banner from the Technology Use of Banner from the Technology division’s perspectivedivision’s perspective
– Develop Banner ambassadorsDevelop Banner ambassadors ““Banner Matters” topic is on every Banner Matters” topic is on every
ETS ETS Executive team meeting agenda Executive team meeting agenda
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Sustaining Team Sustaining Team MomentumMomentum
Expect fluctuations in team efforts Expect fluctuations in team efforts over the course of the project over the course of the project
Utilize best practices of early Utilize best practices of early modulesmodules– Hold module debriefings post Go-liveHold module debriefings post Go-live
Bring in Banner experts from other Bring in Banner experts from other institutions to “talk shop”institutions to “talk shop”
Celebrate successes and milestonesCelebrate successes and milestones
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Where’s the Banner Where’s the Banner Bee?Bee?
Photograph by Dr. Jeffrey P. Bartkovich, 2004Photograph by Dr. Jeffrey P. Bartkovich, 2004
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IV. Tidbits from the IV. Tidbits from the ThrongsThrongs
Get me involved, let me do something Get me involved, let me do something Forget this seed and test data, let me Forget this seed and test data, let me
work on the real stuff work on the real stuff I liked the old systemI liked the old system I want to understand the key differences I want to understand the key differences
between the legacy system and Bannerbetween the legacy system and Banner How will Banner impact my daily duties? How will Banner impact my daily duties?
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Tidbits from the Tidbits from the ThrongsThrongs
I already worked on the system I already worked on the system migration 18 years agomigration 18 years ago
This is a lot of time and effort for a This is a lot of time and effort for a relational database relational database – Why do we have to share data?Why do we have to share data?
Train me after it is implemented Train me after it is implemented and let me see the real Banner and let me see the real Banner
Train me now so I can be prepared Train me now so I can be prepared
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Where’s the Banner Where’s the Banner Bee?Bee?
Photograph by Dr. Jeffrey P. Bartkovich, 2004Photograph by Dr. Jeffrey P. Bartkovich, 2004
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V. Banner V. Banner Reconceptualization Over Reconceptualization Over
TimeTime
Migration Implementation Resolution
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Banner Banner Reconceptualization Over Reconceptualization Over
TimeTime
DataData ProcessProcess AttitudesAttitudes
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Banner Banner Reconceptualization Over Reconceptualization Over
TimeTime
SoftwareSoftware SystemsSystems Services Services
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Banner Banner Reconceptualization Over Reconceptualization Over
TimeTime
Data ConversionData Conversion ProgrammingProgramming Operations Operations
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Where’s the Banner Bee?Where’s the Banner Bee?
Photograph by Dr. Jeffrey P. Bartkovich, 2004Photograph by Dr. Jeffrey P. Bartkovich, 2004
Joy Patrick Braselton and Maddy Cuciti
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VI. Banner Awareness VI. Banner Awareness Sample Template Sample Template
Describe “What” the Banner system Describe “What” the Banner system is is
Explain “Why” the institution has Explain “Why” the institution has made the decision to go to Bannermade the decision to go to Banner- Tie the project into the institutional Tie the project into the institutional
mission and strategic plan for the mission and strategic plan for the CollegeCollege
- Identify benefits to students, faculty, Identify benefits to students, faculty, staff and alumnistaff and alumni
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Where’s the Banner Where’s the Banner Bee?Bee?
Photograph by Dr. Jeffrey P. Bartkovich, 2004Photograph by Dr. Jeffrey P. Bartkovich, 2004
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Banner Awareness Banner Awareness Sample TemplateSample Template
Explain “When” the project will Explain “When” the project will take placetake place Address other concurrent competing Address other concurrent competing
projects at the institutionprojects at the institution Discuss “Who” will work on the Discuss “Who” will work on the
projectproject Describe “How” the project will be Describe “How” the project will be
funded funded
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Banner Awareness Banner Awareness Sample TemplateSample Template
Focus on what end users can do to Focus on what end users can do to prepare for Banner now?prepare for Banner now?– Consider their departmental processesConsider their departmental processes– Address data clean-up issuesAddress data clean-up issues– Enhance technical skills in Excel and Enhance technical skills in Excel and
AccessAccess– Talk to colleagues at other Banner Talk to colleagues at other Banner
schoolsschools Be positive!Be positive!
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Where’s the Banner Where’s the Banner Bee?Bee?
Photograph by Dr. Jeffrey P. Bartkovich, 2004Photograph by Dr. Jeffrey P. Bartkovich, 2004
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Sample PresentationSample Presentation
An introductory MCC Banner An introductory MCC Banner presentation is included in the presentation is included in the handoutshandouts
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SummarySummary
Emphasize the fit between the Emphasize the fit between the implementation and college missionimplementation and college mission
Develop a fluid communication planDevelop a fluid communication plan– The plan evolves over timeThe plan evolves over time
Understand the culture and Understand the culture and audiencesaudiences
Utilize multiple strategies and Utilize multiple strategies and perspectives; end user suggestionsperspectives; end user suggestions
Appreciate and advocateAppreciate and advocate
4343
Favorite QuotesFavorite Quotes
““Be not the first by whom the New are Be not the first by whom the New are try'd, Nor the last to lay the Old aside”try'd, Nor the last to lay the Old aside”--Alexander Pope, An Essay on Criticism, --Alexander Pope, An Essay on Criticism, Part II Part II
““Failure is Impossible.”Failure is Impossible.”--Susan B. Anthony--Susan B. Anthony
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Like the Banner Bee…Like the Banner Bee…
You can be in the same location, but by You can be in the same location, but by changing your perspective, can embrace changing your perspective, can embrace change and take things to another level.change and take things to another level.
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Q and A/other Q and A/other practicespractices
Other practices and strategies to Other practices and strategies to consider consider
4646
Marie Fetzner, Asst. to the VP, Educational Marie Fetzner, Asst. to the VP, Educational Technology/Banner Project Manager, Monroe Technology/Banner Project Manager, Monroe Community CollegeCommunity [email protected]@monroecc.edu
Dr. Jeff Bartkovich, Vice President, Dr. Jeff Bartkovich, Vice President, Educational Technology Educational Technology Monroe Community CollegeMonroe Community [email protected]@monroecc.edu