Keel Blogging | Tips on creating a great boating blog Three Sheets Northwest
-
Upload
chiquita-lane -
Category
Documents
-
view
28 -
download
0
description
Transcript of Keel Blogging | Tips on creating a great boating blog Three Sheets Northwest
![Page 1: Keel Blogging | Tips on creating a great boating blog Three Sheets Northwest](https://reader035.fdocuments.us/reader035/viewer/2022062422/56812c61550346895d90f4c3/html5/thumbnails/1.jpg)
Keel Blogging | Tips on creating a great boating blog
Three Sheets Northwestwww.threesheetsnw.com
![Page 3: Keel Blogging | Tips on creating a great boating blog Three Sheets Northwest](https://reader035.fdocuments.us/reader035/viewer/2022062422/56812c61550346895d90f4c3/html5/thumbnails/3.jpg)
www.threesheetsnw.com
The leading online magazine providing news, features and resources focused exclusively on boating in the Pacific Northwest.
The site is both a trusted news source and a hub for local boaters to share information online.
![Page 4: Keel Blogging | Tips on creating a great boating blog Three Sheets Northwest](https://reader035.fdocuments.us/reader035/viewer/2022062422/56812c61550346895d90f4c3/html5/thumbnails/4.jpg)
Overview | Why blog about boating?
Top reasons:
• Update friends and family• Share your passion with other boaters• Blog for profit
![Page 5: Keel Blogging | Tips on creating a great boating blog Three Sheets Northwest](https://reader035.fdocuments.us/reader035/viewer/2022062422/56812c61550346895d90f4c3/html5/thumbnails/5.jpg)
Overview | Why blog about boating?
It’s about having fun:
• More than 70 percent of blogs are “just for fun.”• Self-expression and sharing expertise is the primary
motivation for bloggers.• 70% say personal satisfaction is how they measure
the success of their blog.
Source: Technocrati | technorati.com/blogging/feature/state-of-the-blogosphere-2009/
![Page 6: Keel Blogging | Tips on creating a great boating blog Three Sheets Northwest](https://reader035.fdocuments.us/reader035/viewer/2022062422/56812c61550346895d90f4c3/html5/thumbnails/6.jpg)
Overview | Why blog about boating?
![Page 7: Keel Blogging | Tips on creating a great boating blog Three Sheets Northwest](https://reader035.fdocuments.us/reader035/viewer/2022062422/56812c61550346895d90f4c3/html5/thumbnails/7.jpg)
Overview | Why blog about boating?
Can I pay for my boat by blogging?
•Mean annual revenue from “professional” blogs is $14,477 for part-timers
Source: Technocrati | http://technorati.com/blogging/feature/state-of-the-blogosphere-2009/
![Page 8: Keel Blogging | Tips on creating a great boating blog Three Sheets Northwest](https://reader035.fdocuments.us/reader035/viewer/2022062422/56812c61550346895d90f4c3/html5/thumbnails/8.jpg)
Basics |Where do I start?
59% of bloggers use a free, third-party hosting service:
blogger.com (google)wordpress.comtypepad.com
Source: Technocrati | http://technorati.com/blogging/feature/state-of-the-blogosphere-2009/
![Page 9: Keel Blogging | Tips on creating a great boating blog Three Sheets Northwest](https://reader035.fdocuments.us/reader035/viewer/2022062422/56812c61550346895d90f4c3/html5/thumbnails/9.jpg)
Basics |Where do I start?
![Page 10: Keel Blogging | Tips on creating a great boating blog Three Sheets Northwest](https://reader035.fdocuments.us/reader035/viewer/2022062422/56812c61550346895d90f4c3/html5/thumbnails/10.jpg)
Basics |Where do I start?
Many more exist, including boating related sites:
Yachtpals Sailblogs Three Sheets Northwest
![Page 11: Keel Blogging | Tips on creating a great boating blog Three Sheets Northwest](https://reader035.fdocuments.us/reader035/viewer/2022062422/56812c61550346895d90f4c3/html5/thumbnails/11.jpg)
Basics |Where do I start?
Other free options give you more control, but require more technical expertise:
wordpress.orgdrupal.org
(13% build their blogs from scratch)
Source: Technocrati | http://technorati.com/blogging/feature/state-of-the-blogosphere-2009/
![Page 12: Keel Blogging | Tips on creating a great boating blog Three Sheets Northwest](https://reader035.fdocuments.us/reader035/viewer/2022062422/56812c61550346895d90f4c3/html5/thumbnails/12.jpg)
Basics |Where do I start?
The average annual amount spent on a blog is:
• $1,600 for hobbyists • $10,000 for pros
Source: Technocrati | http://technorati.com/blogging/feature/state-of-the-blogosphere-2009/
![Page 13: Keel Blogging | Tips on creating a great boating blog Three Sheets Northwest](https://reader035.fdocuments.us/reader035/viewer/2022062422/56812c61550346895d90f4c3/html5/thumbnails/13.jpg)
How to | First things
Picking a good name (it’s your URL):• Make it easy to say• Make it easy to remember• Make it easy to spell• Make it meaningful
(Just like naming your boat)
![Page 14: Keel Blogging | Tips on creating a great boating blog Three Sheets Northwest](https://reader035.fdocuments.us/reader035/viewer/2022062422/56812c61550346895d90f4c3/html5/thumbnails/14.jpg)
Basics |Where do I start?
![Page 15: Keel Blogging | Tips on creating a great boating blog Three Sheets Northwest](https://reader035.fdocuments.us/reader035/viewer/2022062422/56812c61550346895d90f4c3/html5/thumbnails/15.jpg)
How to | First things
Create a good “About” profile:• Tell us who you are• Tell us why you are special• Tell us why you are credible
(Remember, good blogs reflect the personality of the people who write them)
![Page 16: Keel Blogging | Tips on creating a great boating blog Three Sheets Northwest](https://reader035.fdocuments.us/reader035/viewer/2022062422/56812c61550346895d90f4c3/html5/thumbnails/16.jpg)
How to | First things
![Page 17: Keel Blogging | Tips on creating a great boating blog Three Sheets Northwest](https://reader035.fdocuments.us/reader035/viewer/2022062422/56812c61550346895d90f4c3/html5/thumbnails/17.jpg)
How to | First things
Include a way to converse with you:• Comments are conversations• Email contact is important• No means of contact hurts you credibility
(Blogging is a conversation – don’t frustrate your audience)
![Page 18: Keel Blogging | Tips on creating a great boating blog Three Sheets Northwest](https://reader035.fdocuments.us/reader035/viewer/2022062422/56812c61550346895d90f4c3/html5/thumbnails/18.jpg)
How to | First things
Picking a design for your blog:• Clean, simple, expressive • Keep the eye on the content • Don’t clutter the screen
(When it comes to well-read blogs, looks matter)
![Page 19: Keel Blogging | Tips on creating a great boating blog Three Sheets Northwest](https://reader035.fdocuments.us/reader035/viewer/2022062422/56812c61550346895d90f4c3/html5/thumbnails/19.jpg)
How to | First things
![Page 20: Keel Blogging | Tips on creating a great boating blog Three Sheets Northwest](https://reader035.fdocuments.us/reader035/viewer/2022062422/56812c61550346895d90f4c3/html5/thumbnails/20.jpg)
How to | First things
![Page 21: Keel Blogging | Tips on creating a great boating blog Three Sheets Northwest](https://reader035.fdocuments.us/reader035/viewer/2022062422/56812c61550346895d90f4c3/html5/thumbnails/21.jpg)
How to | First things
How much traffic can you expect:• 56 percent of hobby blogs get less than 1,000
uniques a month • 78 percent get less than 5,000
(Remember, the most important measure is personal satisfaction)
Source: Technocrati | http://technorati.com/blogging/feature/state-of-the-blogosphere-2009/
![Page 22: Keel Blogging | Tips on creating a great boating blog Three Sheets Northwest](https://reader035.fdocuments.us/reader035/viewer/2022062422/56812c61550346895d90f4c3/html5/thumbnails/22.jpg)
How to | First things
The most popular applications for tracking traffic:•Google Analytics (55%)•Sitemeter (15%)•Statcounter (14%)
(Warning: stats can be addictive)
Source: Technocrati | http://technorati.com/blogging/feature/state-of-the-blogosphere-2009/
![Page 23: Keel Blogging | Tips on creating a great boating blog Three Sheets Northwest](https://reader035.fdocuments.us/reader035/viewer/2022062422/56812c61550346895d90f4c3/html5/thumbnails/23.jpg)
How to | First things
![Page 24: Keel Blogging | Tips on creating a great boating blog Three Sheets Northwest](https://reader035.fdocuments.us/reader035/viewer/2022062422/56812c61550346895d90f4c3/html5/thumbnails/24.jpg)
How to | The art of boat bloggingTips on the writing:• Write tight• Write often (2-3 times a week)
• Be honest• Find your voice
(It’s a boat blog, not a boat log. Show us why you love boating)
![Page 25: Keel Blogging | Tips on creating a great boating blog Three Sheets Northwest](https://reader035.fdocuments.us/reader035/viewer/2022062422/56812c61550346895d90f4c3/html5/thumbnails/25.jpg)
How to | The art of boat blogging
![Page 26: Keel Blogging | Tips on creating a great boating blog Three Sheets Northwest](https://reader035.fdocuments.us/reader035/viewer/2022062422/56812c61550346895d90f4c3/html5/thumbnails/26.jpg)
How to | The art of boat blogging
![Page 27: Keel Blogging | Tips on creating a great boating blog Three Sheets Northwest](https://reader035.fdocuments.us/reader035/viewer/2022062422/56812c61550346895d90f4c3/html5/thumbnails/27.jpg)
How to | The art of boat blogging
Deep thought:
“The majority of bloggers describe their blogging style as sincere, conversational or expert. Snarky and confessional are the least popular styles.”
Source: Technocrati | http://technorati.com/blogging/feature/state-of-the-blogosphere-2009/
![Page 28: Keel Blogging | Tips on creating a great boating blog Three Sheets Northwest](https://reader035.fdocuments.us/reader035/viewer/2022062422/56812c61550346895d90f4c3/html5/thumbnails/28.jpg)
How to | The art of boat blogging
![Page 29: Keel Blogging | Tips on creating a great boating blog Three Sheets Northwest](https://reader035.fdocuments.us/reader035/viewer/2022062422/56812c61550346895d90f4c3/html5/thumbnails/29.jpg)
How to | The art of boat bloggingMaking your blog sing• Pictures, pictures, pictures• Video and audio• Maps and charts• Keep your gadgets at hand
(The web is primarily a visual media—and what’s more visual than boating?)
![Page 30: Keel Blogging | Tips on creating a great boating blog Three Sheets Northwest](https://reader035.fdocuments.us/reader035/viewer/2022062422/56812c61550346895d90f4c3/html5/thumbnails/30.jpg)
How to | The art of boat blogging
![Page 31: Keel Blogging | Tips on creating a great boating blog Three Sheets Northwest](https://reader035.fdocuments.us/reader035/viewer/2022062422/56812c61550346895d90f4c3/html5/thumbnails/31.jpg)
How to | The art of boat blogging
![Page 32: Keel Blogging | Tips on creating a great boating blog Three Sheets Northwest](https://reader035.fdocuments.us/reader035/viewer/2022062422/56812c61550346895d90f4c3/html5/thumbnails/32.jpg)
How to | The art of boat blogging
Do it yourself:
• 73 percent create the photos, video, or audio they post themselves about half of the time
(This is your chance to be creative. Have fun doing it)
Source: Technocrati | http://technorati.com/blogging/feature/state-of-the-blogosphere-2009/
![Page 33: Keel Blogging | Tips on creating a great boating blog Three Sheets Northwest](https://reader035.fdocuments.us/reader035/viewer/2022062422/56812c61550346895d90f4c3/html5/thumbnails/33.jpg)
How to | The art of boat blogging
![Page 34: Keel Blogging | Tips on creating a great boating blog Three Sheets Northwest](https://reader035.fdocuments.us/reader035/viewer/2022062422/56812c61550346895d90f4c3/html5/thumbnails/34.jpg)
How to | The art of boat blogging
Updating your blog underway: • Wifi• 3G/4G• Cell phone
(Keeping it fresh and real will make it more fun for readers)
![Page 35: Keel Blogging | Tips on creating a great boating blog Three Sheets Northwest](https://reader035.fdocuments.us/reader035/viewer/2022062422/56812c61550346895d90f4c3/html5/thumbnails/35.jpg)
How to | Boating blogs we like• bitterendblog.com• gigharborfishinginfo.blogspot.com• johnvigor.com• nomadness.com/blog• pugetsoundmaritime.com• shilsholed.com• svbellastar.com• threesheetsnw.com/lateentry• uscg13.blogspot.com• windborneinpugetsound.blogspot.com