Kcz303 tutorial 03 2014

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KCZ303 Tutorial Three

Transcript of Kcz303 tutorial 03 2014

Page 1: Kcz303 tutorial 03  2014

KCZ303Tutorial Three

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Schedule

• 2:00-2:15 Efficiency and effectiveness

• 2:15-2:30 project update

• 2:30-3:45 team meetings

• 3:45-4:00 Assignment 2 criteria

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Project Update

● The public relations team:

is in charge of updating and checking all of the Hong Kong public

relations companies included on the HKMM in the public relations

subcategory. Also for researching and adding new ones.

● Team Leaders:1. check the links to existing clients and pages if they are correct2. find the soft link which is link of the new clients and information3. find pictures and provide the link of the pictures

● Assignment Two. Due: 2200 word reportWeighting: 60% 11:59pm Friday 10 Oct

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2:30-2:45

• Session One• Advertising, Media, Marketing & e-Marketing Services

• a

• Audience, Market and Media Research• a

• Event management• a

• Public Relations• a

• Funding Bodies (Governmental)• a

• Media Awards (HK)• a

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2:45-3:00

• Session TwoOnline Publicationsa

Gamesa

Publishers (Books/ E-books)a

Magazines & Newspaper (Outlets ONLY; Not individual papers or magazines)a

Television (Free & Cable)a

Music Productiona

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3:00-3:15

• Session Three Street Press (Free newspapers and free magazines e.g. Metro Daily, respect)

a

Radioa

Quality assurance teama

Version documentation teama

Human Resources Teama

Licensing / compliance teama

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3:15-3:30

• Session Four Strategic initiatives Teama

External Communication teama

Internal Communication teama

Marketinga

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3:30-3:45

• Session Five

Categories team

a

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Criteria

Your final assignment consists of 4 items:

• Copies of all records you wrote

• Copies of your meeting minutes (for the team of which you were leader)

• Copies of your team evaluation and self-evaluation

• Your report

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Consultation time

• Are you feeling more confident or less, as the deadlines approach?

• Not feeling in control of your situation?

Let me know, we can fix it.

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References

• Teamwork gone wrong: image:http://www.thezooom.com/2012/04/1026/

• Peter Drucker quotehttp://sympmarc.com/2011/10/14/improved-efficiency-is-possible-with-no-job-loss/