Kauffman module 1
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Transcript of Kauffman module 1
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© 2005 Ewing Marion Kauffman Foundation
Welcome toFastTrac® TechVenturetm
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© 2005 Ewing Marion Kauffman Foundation
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Kaufman FastTrac Introduction
• http://bcove.me/cxr8r1xh
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© 2005 Ewing Marion Kauffman Foundation
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Purpose
• Build entrepreneurial skills• Create elevator pitch• Write business plan• Develop investor presentation• Expand your network
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© 2005 Ewing Marion Kauffman Foundation
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Resources for Learning
• Entrepreneur manual• FastTrac® TechVenturetm toolkit• More info resources• Facilitator and coaches• Guest speakers• Other participants
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© 2005 Ewing Marion Kauffman Foundation
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Elevator PitchConcise. 30 to 60 seconds.
Clear. Use language everyone understands.
Powerful. Deliver the "Sis-Boom-Bang" to grab their attention!
Visual. Create a visual image.
Tell a Story. A short story that is, show a solution.
Targeted. Who is your audience(s)?
Goal Oriented. What is your desired outcome? You may have different pitches depending on different objectives.
Has a Hook. This is the element that literally snags your listener's interest and makes them want to know more.
http://www.youtube.com/watch?v=Tq0tan49rmc
• http://www.youtube.com/watch?v=Tq0tan49rmc
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© 2005 Ewing Marion Kauffman Foundation
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Entrepreneurs’ Responsibilities
Before each session:• Read manual• Complete action steps
During each session:• Participate• Network
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© 2005 Ewing Marion Kauffman Foundation
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Entrepreneurship
A process through which people and teams:• Pursue opportunity• Use resources• Initiate change to create value
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© 2005 Ewing Marion Kauffman Foundation
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Your Vision: Personal Criteria
• Work hours• Flexibility• Location• Travel• Morals, beliefs, and standards• Physical requirements• Family involvement
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© 2005 Ewing Marion Kauffman Foundation
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Your Vision: Professional Criteria
• Power or status• Involvement in daily operations• Expertise, skills, and preferences• Job security• Future professional goals• Growth or lifestyle business
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© 2005 Ewing Marion Kauffman Foundation
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Business Concept Statement
• What does the product/service do?• How is it different?• Who will buy it?• Why will they buy it?• Where will it be sold/offered?• When will it be ready to be sold/offered?• How will it be promoted and sold/offered?
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© 2005 Ewing Marion Kauffman Foundation
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Assessments
• Entrepreneurial Readiness Assessment
• Business Concept Feasibility Assessment
• Technology Feasibility Assessment and Plan
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© 2005 Ewing Marion Kauffman Foundation
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FastTrac® TechVenturetm
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© 2005 Ewing Marion Kauffman Foundation
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Speaker of Ten ModulesModule Title Guest Speaker
1 Exploring Entrepreneurship Greg Fischer, Mayor
2 Defining Target Market Steve Huey, Chief Operating OfficerLearning House
3 Conducting Market Research and Analysis
Kimberly Westergren, President and FounderMeasure Consumer Perspectives: Provides clients with customer feedback services
4 Testing Business Concept Lyle Hawkins and Steve Kaiser, Vector ImpactMarketing services
5 Entering and Capturing the Market
Sean O’Leary, Chief Executive OfficerGenscape: Provides real-time power supply information for energy sector
6 Planning for Financial Success Kim Spalding, Chief Financial OfficerNarrowCast: Provides information, analysis and context for business technology decision makers
7 Building and Compensating Your Organizational Team
8 Protecting the Business and Your Intellectual Property
Terry Wright (Stites & Harbison) – Intellectual Property protectionBill Strench (Frost Brown Todd) – Business protection
9 Identifying Funding and Working with Investors
Ed Glasscock, Frost Brown ToddDale Boden, President/CEO B F Capital, Yearling Fund IBob Saunders, Retired; previously Managing Director Chrysalis VenturesMehdi Yazdanpanah (President/CEO NaguaNeedles) – Government Grants
10 Managing Cash and Operating your Business
Kent OylerPresident, OPM Entrepreneurial ServicesSerial entrepreneur
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© 2005 Ewing Marion Kauffman Foundation
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Thank you