The Burning PlatformHow companies are managing

change in a recession(A report from Economist Intelligence Unit in 2009)

Before we go into the article…

AND NOW FOR A BIT OF HISTORY…

“…the reason many change initiatives are unsuccessful is that they fail to establish a sense of urgency.”

- Harvard Business School professor John Kotter

Important Findings of the Research A unique opportunity to push change Some change initiatives are just too

important to put off Why change programmes fail

“Given the systemic nature of the

crisis, it would be understandable if

firms

blamed their falling

profits on external factors. ”

“Given the systemic nature of the

crisis, it would be understandable if

firms

blamed their falling

profits on external factors. ”HOWEVER

“The majority (60%) of firms, however,

are continuing with existing change programmes and

even launching new ones, and many

existing programmes are

being accelerated.”

Why change programmes fail

Why change programmes fail Lack of clearly defined or achievable

milestones and objectives

Why change programmes fail Lack of clearly defined or achievable

milestones and objectives Lack of commitment from senior managers

Why change programmes fail Lack of clearly defined or achievable

milestones and objectives Lack of commitment from senior managers Employee resistance

Why change programmes fail Lack of clearly defined or achievable

milestones and objectives Lack of commitment from senior managers Employee resistance Management’s inability to win over

employees’ heart and minds

TheVerizon

Story

PERSONAL ASSESSMENT

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PERSONAL ASSESSMENT

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8

Issues for Discussion How does technology help in change

management?

Do you think change management should focus on the short term or long term?