K^2 London Introduction - Aaron Goldman

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Transcript of K^2 London Introduction - Aaron Goldman

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Welcome: Aaron Goldman

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Interwebs

ssid: Soho Hotel conference: Kenshoo

pw: k2

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Somewhere in America…

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What do these guys have in common?

Infinite Innovation for Exponential Growth

#K2innovation The Forrester Wave is copyrighted by Forrester Research, Inc. Forrester and Forrester Wave are trademarks of Forrester Research, Inc. The Forrester Wave is a

graphical representation of Forrester's call on a market and is plotted using a detailed spreadsheet with exposed scores, weightings, and comments. Forrester does not endorse any vendor, product, or service depicted in the Forrester Wave. Information is based on best available resources. Opinions reflect judgment at the time

and are subject to change.

Kenshoo: “The Only Leader”

The Forrester Wave is copyrighted by Forrester Research, Inc. Forrester and Forrester Wave are trademarks of Forrester Research, Inc. The Forrester Wave is a graphical representation of Forrester's call on a market and is plotted using a detailed spreadsheet with exposed scores, weightings, and comments. Forrester does not endorse any vendor, product, or service depicted in the Forrester Wave. Information is based on best available

resources. Opinions reflect judgment at the time and are subject to change.

Forrester Wave™: Bid Management, Q4 '12 Forrester Wave™: Social Ad Platforms, Q4 '13

SEARCH SOCIAL

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Kenshoo Intersections: Stay on Course

Kenshoo.com/Intersections

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Proud to Earn Another Double Sweep

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Agenda

Welcome – Aaron Goldman, CMO, Kenshoo 1000

1015 Creating a Culture of Innovation – Yoav Izhar-Prato, CEO, Kenshoo

1045

Lunch, Networking, Book Signing

1100 Keynote – Lord Matt Ridley, Author, The Rational Optimist

Marketer Point-of-View – Jerome Laurent, Group Senior Director Traffic Acquisition and CRM, Odigeo

1200

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Agenda

1300

Yahoo Bing Network – Tor Crockatt, Microsoft Advertising EMEA 1430

1500 Break

1530

Kenshoo Product Innovation – Will Martin-Gill, SVP Product, and Fiona Gill, VP, Client Excellence, Kenshoo

1330

Marketer Point-of-View – Nilan Peiris, VP Growth, Housetrip

Brainstorming and Bongos!

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Executive Point-of-View – Nick Smith, Manifesto & ex-CMO British Gas Closing Remarks – Rob Coyne, Managing Director EMEA, Kenshoo

1700

1730

Cocktails and Appetizers

1745-1930

Agenda

Entrepreneur Point-of-View – Sanjit Atwal, Founder & CEO of Squawka

1630

1600 Agency Point-of-View – Craig Lister, Head of EMEA, Reprise

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The name is Bond, James Bond.

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Thank You to our Partner