Julia Mitchell David Berry - event caddie › assets › Callaway-Brochure.pdf · Contents Logo...
Transcript of Julia Mitchell David Berry - event caddie › assets › Callaway-Brochure.pdf · Contents Logo...
2009CORPORATE SALESwww.callawaygolf.com
“ Bentley always chooses Best-in-Class partners, who can match our own standards of excellence in terms of craftsmanship, customisation, design and manufacturing. We have been keen to establish a tie-up with a premier golf brand for some time, and Callaway certainly meets all our criteria.
Julia Mitchell Director of Luxury Goods & Brand Extension, Bentley Motors Limited ”
When we were investigating potential brand partners to develop a more authentic and comprehensive range of golf merchandise for our retail store and licensing operations, there was really only one brand we were going to turn to.
David BerryLicensing Director, Diageo Global Licensing
“
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“ Wooden Spoon golf days are extremely popular with our members and help raise large amounts for the charity. Our partnership with Callaway has served to increase the popularity of these events, in turn helping to raise even more funds for disadvantaged children.
Tony RichardsDeputy Chief Executive – Wooden Spoon ”
“ With the superlative craftsmanship and exacting standards that both our brand and Callaway are recognised by, it was without doubt that we used their products for our Annual Invitational Golf Day.
Matthew FearUK Corporate Sales Manager, Mont Blanc ”“ With an extensive range of products needed
for our corporate golf programme we were delighted to find a partner in Callaway that not only matched our brand values and quality expectations but could also deliver the diversity of products to fulfil our requirements.
Estanislao UrquijoDirector - Ciudad Grupo Santander ”
“ We are very pleased with the cooperation with Callaway Golf as they both offer a great degree of flexibility and understanding for our brand and needs. Furthermore Callaway Golf has a strong position in every golfers mindset, which is essential to our company.
Carsten SanderSenior Director, Head of Bang & Olufsen North Europe”
We talked to a number of golf equipment companies and as soon as we began discussing our requirements with the Callaway team we knew we had found our partner.
Anthony MayheadHead of Marketing and Commercial - UniChem Limited ”
“
Co
nten
tsLogo Golf Balls 4-5
Putters & Wedges 6-7
Golf Bags 8-9
Accessories 10-11
Luggage 12-13
Gift Packs & Bespoke Sleeves 14-15
St Andrews Links Licence Range 16-17
Custom Collection 18-19
Artwork Guidelines Fold-out
BETTER TECHNOLOGY, BETTER GOLF BALLS
Whether you need a ball that gives
maximum distance off the tee or increased
greenside spin, our technology ensures we
have a range of balls guaranteed to provide
a better player experience. What’s more,
feedback from our tour professionals like
Ernie Els and Phil Mickelson ensures our
golf balls deliver dependable performance in
the toughest conditions on the game’s most
formidable courses.
Tour ixThe longest tour ball we’ve ever made. Features 4-piece inertia technology and dual core construction.
GamerDimple-in-Dimple™ Aerodynamics combined with soft, thin ionomer cover provides enhanced feel and better control around the greens.
HX PearlA 3-piece golf ball that’s longer, softer and has been specifically for designed for a woman’s swing.
Top-Flite XL5000 SoftThin ionomer cover enhances feel and spin around the greens for superior shot-stopping control.
HX Hot BiteA 3-piece golf ball with distance and control. Softer, proprietary cover delivers exceptional feel and control.
FreakDimple-in-Dimple™ Aerodynamics increases efficiency by reducing drag, maximising distance for a wide range of swing speeds.
Big Bertha DiabloA better 2-piece golf ball featuring HEX Aerodynamics for longer distance with the same great feel.
Top-Flite XL DistanceFirm ionomer cover provides guaranteed cut-proof durability - 15 ball pack
HX Hot PlusA 3-piece golf ball with astounding ball speed for long distance shots from a wide range of swing speeds.
Top-Flite XL5000 LongRubber core with optimised rubber formulation generates long distance.
Warbird PlusNow with HEX Aerodynamics. New high powered core makesthis the longest Warbird we’ve ever made.
Top-Flite XL Distance YellowOptic yellow colour provides better visibility - 15 ball pack
Ca
llaw
ay G
olf B
alls
To
p-F
lite Go
lf Ba
lls
Logo Golf Balls
DiST • • • • • • •SPiN • • • • • • •FEEL • • • • • • •
Tour i Designed for breakthrough distance with more short-game spin. Features softer 4-piece inertia technology.
DiST • • • • • • •SPiN • • • • • • •FEEL • • • • • • •
DiST • • • • • • •SPiN • • • • • • •FEEL • • • • • • •
DiST • • • • • • •SPiN • • • • • • •FEEL • • • • • • •
DiST • • • • • • •SPiN • • • • • • •FEEL • • • • • • •
DiST • • • • • • •SPiN • • • • • • •FEEL • • • • • • •
DiST • • • • • • •SPiN • • • • • • •FEEL • • • • • • •
Use our DiSTANCE,SPiN and FEELperformance gaugesto choose theperfect golf ball foryour client or event.
4-5
Pu
tters &
Wed
ges
Wedges56 & 60 degree / RH & LH
White Hot XG#9 RH & LH
White Hot XG#1 RH & LH
White Hot XG 330 MalletRH only
Putter or Wedge Gift Box
Odyssey Grips and HeadcoversFull range available
Callaway Staff Player Oliver W
ilson
White Hot XG Marxman MalletRH only
PUTTERS & WEDGES
White Hot XG 2 Ball F7RH only
Marxman X-Act Mens & Ladies RH only
Divine Line 2 Ball (Ladies)RH only
WH XG TeronRH & LH
Crimson Series #660 RH & LH / #550 & #770 RH only
PUT YOUR BRAND RIGHT INTO THE DRAMA OF THAT HOLE SAVING CHIP OR MATCH WINNING PUTT
This exciting and rapidly growing area provides a great
opportunity to create innovative and dramatic
branding opportunities with our industry leading
Odyssey putters or premium range of Roger
Cleveland designed Callaway X-Forged wedges.
WH XG Hawk RH only
White Hot XG 2 BallRH & LH
White Hot XG SabertoothRH only
6-7
Go
lf Ba
gs
Org.14 SUV Stadium
Cart
9.5” and 10.5” Tour 08
Women’s Sivan Cart
Tour Org. 14 Cart
Warbird X Stand
X-Series Stand
StrikeStand
10.5” Diablo TourEmbroidery branding area for Tour bags is on the main zip off panel
Golf Bags
CLASSIC LOOKS OR LEADING EDGE STYLES, OUR GOLF BAGS ARE ALL DESIGNED FOR WINNING PERFORMANCES ON THE COURSE
Our Callaway golf bag range meets all
of your functional requirements along
with great branding and personalisation
opportunities. Features include divider
systems, mesh pockets, umbrella holder
and rainhoods. All combined into a
stylish ergonomic design.
8-9
TOP QUALITY GOLF ACCESSORIES IN A RANGE THAT HAS BEEN PERFECTED BY DEMAND
As leaders in the area of golf accessories our products feature a
combination of proprietary golfer requirements, innovative designs and
ideas. All combined in a range that delivers the expected Callaway Golf
quality as well as a host of benefits and branding opportunities.
SunglassesFull range available
Accessories
Corporate Cap (Your logo on the front)
SocksMens & Ladies
Corporate Cap (Your logo on the side)
Trifold Towel
Corporate HeadcoverWith pitchfork, pencil and tees
Accesso
ries
Custom GloveIncludes custom magnetic ball marker
Pro Stitch Cap (Your logo on the side)
Tees20 per pack
Corporate Umbrella 68”Twin canopy
Den Caddy
10-11
Striking and stylish is the only way to describe our
2009 luggage line up. Design expertise is apparent
throughout the range ensuring the products deliver the
best in form and function, as well the premium quality
that you can always expect from Callaway Golf.
STYLE AND BRAND PRESENCE, AT THE CLUBHOUSE AND... ...ON THE GO
Duffel Bag with Wheels
Lu
gg
ag
e
Board Case
Travel Cover with W
heelsStandard or Tour size
Briefcase
Valet Sleeve
Garment Sleeve
Lap Top Back Pack
Duffel BagShoe Caddie
Toiletry Case
There are multiple benefits to the products throughout this great luggage range and features can include internal office & general organisers, detachable shoulder straps and water proof zippers.
Luggage
Messenger Bag
12-13
Gift P
ack
s
12 Ball Sleeve or Box
3 Ball Tee Tube
Gift Packs & Bespoke Sleeves
3 Ball Towel Tube
4 Ball Tool Tin
3 Ball Tin
Custom Valuables Pouch
6 Ball Tin
BESPOKE BALL PACKAGING
Design your own 1, 2, 3, 6 or 12 ball bespoke
packaging in our customisable range of golf ball
sleeves and boxes to add fantastic brand impact
or prestige to your golf event.
3 Ball Sleeve
6 Ball Sleeve or Box
1 Ball Sleeve
EXCITING NEW RANGE OF CALLAWAY GIFT PACKS
Included in our extensive Callaway Golf line-up for 2009 is a
new range of tube and tin gift packs. These premium quality
items offer strong branding opportunities, fulfil a wide range of
requirements and deliver premium Callaway quality into the golf
gift sector of the promotional market.
(Balls ordered separately, tees only included in 3 Ball Tee Tube)
14-15
WE ARE DELIGHTED TO BE ASSOCIATED WITH ST ANDREWS LINKS, THE HOME OF GOLF, AND THE OPPORTUNITY TO CREATE THE PERFECT PARTNERSHIP IN GOLF
In association with St Andrews Links, Callaway have developed a complete new
range of co-branded gift boxes, tins and accessories. This exciting venture
which for the first time ever brings together two of the foremost brands in
golf is exclusively available to premium gift outlets and channels.
St Andrews Links Licence Range
Beanies
Caps
St A
nd
rew
s Lin
ks L
icence R
an
ge
Valuables Pouch
HeadcoverCaddy Towel
Knitted Hat
All products shown with colour range options available
Tri-Fold Towel
Callaway Staff Player Nick Dougherty
St Andrews Links is a registered trademark of
St Andrews Links Limited”
“Callaway has proved a perfect match for St Andrews
Links. We share the same dedication to excellence and
the same respect for the history and traditions of golf.
We also share the same desire to make this great game
enjoyable and accessible to all.“
Danny Campbell, Retail Director, St Andrews Links
Umbrellas34” Twin
Umbrellas32” Single Canopy
16-17
THE ULTIMATE CORPORATE PRODUCT PERSONALISATION SERVICE...
• Thewidestrangeofbespokeproductsavailableinthegolfmarket
• Promotional,retailandgiftproducts
• Uniquecompanybrandingopportunities
• Differentiateyourbrands’promotionalactivities
• Golfofferspremiumpositioningforbrandexposure
• “Demonstrablysuperiorandpleasinglydifferent”byCallaway
Custom Collection
Unichem
18-19
Cu
stom
Co
llection
Bang & Olufsen
Bentley
Scottish Rugby Union
Guinness
PRODUCT OPPORTUNITIES
• Bags• Luggage• Headwear• Accessories• Balls• Putters&Wedges• BespokeGiftPacks
For further details or to arrange a Custom Collection appointment for your brand please contact the Corporate Sales Department [email protected]
Bank of Santander
INNOVATION - it’s what drives
Callaway Golf to be better,
far beyond logoed golf balls.
We are forging relationships
and providing enhanced
programmes giving you the
edge for your golf initiatives.
Our products send a strong
message - you’re aligned with
the top brand in golf.
Featured product only available through Preferred Retailers.
ARTWORK GUIDELINES
1-SELECTYOURPRODUCTSUsethisbrochuretochoosetheproductorproductsfromourwiderangeofCorporate items that fit your golf event or promotional requirements. If you preferyoucancontactourCorporateSalessupportteamwhowillbeabletoassistyouwithanyqueries.
2-PLACEYOURORDERCall+442083910111ore-mail:[email protected],[email protected],[email protected],[email protected]
3-SUPPLYUSWITHYOURLOGOThisshouldbeahighresolutionelectronicPCcompatibleartworkfile,suppliedinanyofthefollowingformats:
.AI .EPS .PDF .CDR
These files should be readily available from your marketing department or your advertising,designorpragency.Pleaseensurethatanyfontsusedwithinyourlogo file have been converted to outlines. You can supply your electronic file on CD, by e-mail or to our ftp site (please contact us for ftp details).
Other Logo FormatsIfnecessarywecanalsopotentiallyworkwithotherhighresolution(300dpi)file formats of.PSD.TIFF.JPEG.BMP.GIFF...or even a good quality printed copy of your letterhead, compliment slip or business card.Howeverpleasenotethatifnecessarytoworkwithanyofthesealternativeformats this can cause delay and may incur additional charges.
4 - COLOUR REFERENCESPleasesupplyuswithanypantone(pms)colourreferencesforyourlogo.
5-ARTWORKPROCESSANDPROOFINGOurstudioproductionteamwillapplyyourlogototheproductsthatyouhaveselectedandapdfproof(s)willbesentoutbye-mailtothecontactaddressyouhavesupplied.Onceyouaresatisfiedwiththeproof(s)andconfirmedyourapprovalwewillcommenceproductionofthefinishedproducts.
6-SHIPPINGWeworktosomeofthetightestproductionleadtimesinthepromotionindustryandwillalwaysworkwithourcustomerstoendeavourthatwemeetyour required deadlines.
Allproductsmentioned inthisbrochurearesubject toavailabilityand logoingservicesaresubject to logodimensionscompatibilitywiththeproductsoffered.Allordersaresubjecttoyourindividualaccountstatusregardingwhichproductsyoumaypurchase.Formoreinformationabouttrademarksand/orregisteredtrademarksofCallawayGolfCompanyvisitwww.callawaygolf.com/trademarks.The following registered trademarks and logos are the intellectual property of the respective company:Audi, Bang&Olufsen, SAP, Mont Blanc, Golf Santander, The GUINNESS word, the HARP device, theARTHUR GUINNESS signature,Unichem,Bentley,Toro,ScottishWidows,KPMG,Barclays,UllnaGC,StAndrewsLinks,CastleCourse,2010OpenTheOldCourse,StLeonRotGC,LondonClub,RoyalBlackheathGC,LaSellaGolfResort,GolfClubPatrizialeAscona,TylosandGC,Royal Birkdale GC, Soufflenheim GC, Scottish Rugby Union and Gleneagles.2009CallawayGolf
LOGO POSITIONS & SIZES
DOUBLE POLE
SINGLE POLE
Maximum print area for golf ball is
26mm diameter
or square 18.5mm x 18.5mm