JS Brochure WM-Symbook
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Transcript of JS Brochure WM-Symbook
COMMUNICATIONMAKES THE DIFFERENCE
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JS World Media – international head office • Established in 1993
• 9 offices in 7 countries
• 420 competent employees across Europe
• 11 million printed brochures every year
Run from Aarhus
Our Concept
JS World Media– MultiMedia BrochuresAt JS World Media, we are experts in creating MultiMedia Brochures specifically targeted at the recipients. We deliver the MultiMedia Brochure, ready for distribution– both offline and online.
The MultiMedia Brochure– one brochure for all platforms
Funded by Suppliers– value-added advertising
The CommunicationTeam– targeted text, photos and layout
JS World Media provides a full-service package:
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Sarpsborg
Bonn, Hamburg, Munich
Malmö
Helsinki
Amsterdam
Run from Munich
Alicante
Aarhus
We Want Satisfied Customers– cases and references
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The MultiMedia Brochure– one brochure for all platformsOur statistics show that customers who use their MultiMedia Brochure both offline and online for one year get ten times as many readers. Additionally, the brochure can be viewed on all major computers, smartphones and tablets. In other words, it is available to anyone, anywhere at any time.
Wind can move many things.Even your e-mails.Do you actually use renewable energies? With Deutsche Telekom you do! In Germany, we relyexclusively on electricity generated by wind, water and solar power. So when you make a call or surf the Internet, you are also protecting the environment. More info at: www.telekom.com/nachhaltig-handeln
Life is for sharing.
2,500 printed brochures– hand out
• Direct and classic exposure
• Perfect for one-to-one business
• Included QR codes link to your website via smartphones and tablets
WallView brochure– present
• For big-screen and projector presentations at meetings
• Automatic play function – perfect for trade exhibitions and other events
WebView brochure – publish
• Full-screen online version for your website
• The contact form provides high-quality leads
• Via the WebView icon or link, all visitors have direct access to your brochure
Social media– release
• Incorporated social media buttons in WebView and MailView – only three clicks to share the brochure
• Distribution via close connections in professional and social networks – unlimited number of readers
• An opportunity to kick-start social-media marketing professionally
MailView brochure – distribute
• Include the MailView link automatically in all company e-mail signatures
• From all employees to all customers, suppliers, business partners and prospects
PhotoGallery– update
• All photos from the brochure project
• Ideal for updating your website and marketing material
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Delivered on One DVD – for PC use
• WebView brochure, link and icon• MailView link• WallView brochure• PhotoGallery
WebView and MailView are hosted in JS World Media’s hosting center for a period of 12 months. JS World Media’s professional hosting ensures fast and reliable services, supporting all major computers, smartphones and tablets.
QR Codes – from print to web via smartphones and tablets
Quick Response codes enable instant website access when scanned by a smartphone or tablet.
QR codes can link to any web content that you want to share with the readers. We create the relevant QR codes for your brochure – free of cost.
Today, many people already have a QR-code scanning app on their smartphone or tablet. These apps can be downloaded for free.
Scan to visit our website
Everything in IT and Electronics
IT Supplier for Companies and Public InstitutionsJes Havgaard, Senior Account ManagerWith its unique combination of people and technology, Dustin A/S is an obvious choice for small and medium-sized companies and public institutions. Your personal Account Manager and our skilled Product Specialists ensure that you get the best service – every time.
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The MultiMedia Brochure conveys your themes to the recipients – where they are when they make decisions.
© 2011 KPMG AB, Sweden.
KPMG is a global network of professional fi rms providing Audit, Tax and Advisory serviceskpmg.se
The Right Information at the Right Time– create results
Possible Themes
Presentation
• Company profile
• Product portfolio
• Project profiling
• Education and training
Documentation
• References and testimonials
• Certifications
News and events
• New buildings or domicile
• Changes in corporate identity, generational handover or mergers
• Anniversaries
• Upcoming activities
Possible Uses
Sales
• Campaigns and direct mail
• Customer meetings
• Trade shows and exhibitions – before, during and after
• Competitive bidding, tendering and prequalification
Markets
• Export drives
• Extended business card
People
• Recruitment
• Human resource management and education
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To connect with the recipients, we use the JS CommunicationCompass – our unique tool for customizing brochures.
With the CommunicationCompass, we can target our customers’ brochures at multiple target groups at the same time. By establishing the recipient profile for each theme in the brochure, this tool determines the most efficient way to communicate to each profile using text, photos and layout.
The CommunicationCompass – makes communication work.
The Right Information at the Right Time– create results
The CommunicationCompass – connecting themes with recipients
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JS World Media brochures are characterized by superior quality – in all areas from design to material and printing.
Different Formats for Different Messages– the first impression matters
“With the solution from Dell, we expect that
the data center in Copenhagen will reduce their power consumption by 1.2 million kilowatt-hours (kWh), or by two thirds,
over the next three years.”
Rasmus Winther, Chief of IT infrastructure, Danisco, Denmark
Read about the case on: Dell.dk/casestudies
Panorama Brochure– the message in pictures
• A4 landscape format
• Visualization of company and products
• Perfect for widescreen
297 mm
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m
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Perfection from professionals!
Printing, copying, scanning and faxing.
From ‘small’ copiers to high-volume production printing, you’ll find the perfect system at Konica Minolta – whether you want a single-user solution or a complete installation for a communications hub. Naturally, such installations include complex total solutions which provide coordinated hardware and software to smoothly manage and improve your daily operations.
Konica Minolta Business Solutions Deutschland GmbHwww.konicaminolta.de/business
Business Brochure– professional and classic
• A4 portrait; standard or oversize format
• More space for text and pictures
• Enclose an A4 letter inside the brochure • – fits into a C4 envelope
Image Brochure– brand and identity
• Square format
• Big pictures, short text
• Exclusive business card
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m
210 mm220 mm
Sta
nd
ard
29
7 m
mO
vers
ize
30
5 m
m
210 mm
Why Suppliers Become AdvertisersStrong relations
• Strengthened relationship with business partners
• Effective reference
Increased business
• Maximum exposure in a relevant media with other strong brands
• More business for you means more business for your suppliers
• Combined offline and online marketing via QR codes and active links in the ads
• After completion of the brochure, advertisers get their ad – to be used for free in other relevant material
A well-known concept
• Most companies have a budget for co-branding
• Many advertisers already know the JS co-branding concept because we have done business with them before
Funded by Suppliers– value-added advertisingThe MultiMedia Brochure is funded by suppliers. Therefore, it is free of cost for our customers. That’s simply good business – for you and for your advertisers.
Cost FreeJS World Media raises funding for the brochure. We offer your suppliers and business partners the opportunity to be profiled in your brochure with an advertisement.
Risk FreeIn the rare case of insufficient advertising, you can fund the remainder yourself or withdraw from the project – without any cost.
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“Pretre AS choose to participate as an advertiser in several brochures. We are pleased to be able to support our business partners in an uncomplicated way and at the same time benefit from joint marketing. It is a win-win situation – we profile our company in relevant markets while supporting an important customer.” Rune Sandbak, Technical Manager / Head of Sales, Pretre AS
Words from an advertiser:
The Funding Process – we do the workJS World Media performs all the tasks in the funding process. All we need to get started is a list of potential advertisers among your suppliers and business partners.
1. Suppliers List– the essential starting point
Our industry-specific check list and an Excel template ensure that the list can be created as quickly and easily as possible.
3. Advertisement Booking– from supplier to advertiser
JS World Media’s Advertising Consultants contact potential advertisers to offer them the possibility to participate in the project.
2. Supplier Letter– allows advertisers to make an informed decision
We write the letter, and once it is approved by you, we handle distribution of the letter.
4. Advertisement Design– professional advertising
Our Advertisement Designers create advertisements that both communicate the advertisers’ messages and complement the brochure design.
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“Our cooperation with JS Deutschland was perfect. Even though we had booked two advertisements and despite the fact that the project was under time pressure, both advertisements were designed exactly according to our wishes. We look forward to the next joint project.”
Brigitta Grubmüller, Grubmüller GmbH & Co. KG
Words from an advertiser:
For each brochure project, JS World Media provides a Project Leader who is responsible for a professional CommunicationTeam. The Project Leader is your contact person. The team represents the expert knowledge, skills and experience required to customize your brochure specifically to the recipients. The team does all the work in the design process.
The CommunicationTeam– targeted text, photos and layout
Project Leader – decision maker, responsible for deadlines, and your only contact person
Copywriter – writes all the text for the brochure in accordance with the readers’ profiles
Photographer – takes the photos at the photo shoot or acquires them from our international stock archive
Art Director – ensures that all layout elements of the brochure are targeted at the recipients
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CustomerProject Leader
Photographer
Art Director
Copywriter
We Can Deliver in 10 Weeks– the task is ours
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CustomerJS+CustomerJS
First Meeting
Suppliers List
Supplier Letter
Advertisement Booking
Advertisement Design
Design Phase
Start-up Phase
Interview and Design Meeting
Copywriting
Photo Shoot
Design and Layout
Presentation of Printable Brochure
Final Approval of Brochure
Delivery of the MultiMedia BrochureSupport for online implementation
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Approx. 1.5 hours, telephone conference
Including intro on location with customer
Approx. 0.5 hour, telephone conference
Approx. 1 hour, telephone conference
Weeks
Voldbjergvej 12 8240 Risskov Denmark
T/ +45 87 32 50 00 F/ +45 87 32 50 11W/ www.jsworldmedia.com E/ [email protected] Scan to find contact person