DESIGN PORTFOLIO INNOVATION INSPIRATION ART

“ I am a passionate, hardworking, intelligent young man with a great sense of humor ready to a�ack the world of design! ”

JOVAN POPOVIC 248 520 3566 jovanpopovic2@aim.com

EDUCATION:College for Creative Studies: Senior (2009-2013)

ABOUT JOVAN:Jovan Popovic is a creative thinker, passionate about design and the process of creating new, innovative products. Inspired by the activities that he does throughout his life; playing basketball and football, watching stand-up comedy, Top Gear and traveling to his home town of Belgrade, Serbia where the best BBQ is made.

INTERNSHIPS:

Volvo Trucks Internship: Summer 2011 Internship Volvo Trucks was a completely different and amazing experience, working on a concept project for the year 2040. Learning about current production and packaging issues and how designers deal with them, while experiencing the growling critiques every Thursday by Ken Grant and the rest of the designers. Volvo Trucks expanded my skills and thought process, while giving me the opportunity of real world design experience.

Reebok Internship: Summer Internship 2012Weather its a lifestyle shoe or a technical perfomance sport shoe, footwear has always been my favorite product due to its diverse design expansion. Spending the summer at Reebok tought me a lot about footwear design and the industry.The expirience only furthered my interest in sneakers of all type.

RECOGNITION / STUDIOS:

Nike Sponsored Studio: Collaborating in a diverse group of advertising, photography and product design students to enhance the 2016 Brazil Olympics.Sponsored healthcare design studio with The Henry Ford Hospital: Leader of Team Scrubs, working with the Henry Ford Innovation Institute and Wayne State Smart Sensors and Integrated Microsystems (SSIM) Program.Soleology Instructor: A program at the College for Creative Studies where I teach students what I have learned about footwear design and help guide them through out their process of designing footwear. G.E. Intersection: Sophomore studio project published in Yankodesign.com, Hong Kong’s Next Magazine, and over 30 other online publications.Teachers Assistant: Helping teach younger students design skills through visual communications along side a CCS proffesor.Nike Future Sole Competition 2010: Resulted top six in a nationwide footwear competition for college students as a freshman.

TOOL BOX:

Tackling a project: Beginning with consumer research, a target market is created and then the project is progressed through ideation phases, mock-ups, final renderings, and finally physical and digital scale models.

Ideation: mind mapping; sketching with marker, prismacolors, pastels, pens; paper, photoshop rendering, illustrator rendering, modeling foam/ foam core mock-ups.So�ware: adobe photoshop, illustrator , indesign - rhinoceros 4.0 -sketchbook prosolidworks- keyshot 2.0/ flamingo/ photoview 360

Nike Sponcored Studio: Multi-functional student groups comprised of photography, advertising, and product design students set out to create an Olympic expirience.

MISSIONBreak the perception thatfencing is an exclusive sport.

Anyone can learn how to fence.

“THE MOST EFFECTIVE WAY TO END AN ARGUMENT IS TO KILL YOUR OPPONENT” - Todd Dressell

Foil

THE SPORTThere are three different weapons in the sport. Each has its own style of fighting and target zones to score a touch.

HISTORYOriginating in Egypt, Fencing spread throughout Europe and then the world. The sport pits man vs. man in what used to be a fight to the death.

RESEARCHWe started out our research phase by going to an actual club and taking fencing lessons.

Sabre Épée“THE ART OF USING THE

SWORD SCIENTIFICALLY”

RESEARCHThroughout the next phase of research, we intervieved coaches, experts, ex- pro athletes and current athletes to find out more about the sport.

MEASUREMENTSAcceleration / Accuracy / PointBreakdown / Performance PeakReaction Times / Rank / Progress

INDIVIDUALISMANALYTICMULTICULTURALTRADITIONALINTELLIGENTSTRATEGIC

CULTURE ETHOS OF FENCINGPHYSICAL CHESS BALANCE (MENTAL/PHYSICAL)RESPECT SPEED/ REACTION CONTROLL (BODY/EMOTIONS)

QUESTIONSHow can we record physical measurements so the athletes don’t have to?

How can we measure / train mental fitness?

How can we keep the fencing community connected?

What can more communication between athlete, coach, fan, and arena do to the Olympic experience?

How can we make fencing more accessible to everyone?

How can we track the journey?

Provide an intuitive and effortless way for fencers to gather metrics and track progress.

GOALPROCESS PROCESSAs we interviewed people, we took our findings and placed it into a goal.

We then took the goal and made questions that would lead us into the ideation / concept phase.

Throughout our ideation, we solved for the athlete, coach, fan, and the youth of brazil; most importantly for their accessability to the sport.

IDEATION

The Nike Duel is a training device that makes the sport of fencing infinitely more accessible.

No longer are athletes confined to training facilities. The community around the sport is connected with an extensive profile system. Fencing can now be part of people’s lives who don’t have the means to access facilities or equipment.

Camera

Magnetic Lining

Projection and Sensors

360 Degree Projection

Battery

PROJECTIONNike Duel uses hologram projection technology to detect movement and turns any wall into a virtual training ground.

TRAININGUsing various colored targets, Nike Duel trains accuracy and reaction times. All metrics are stored and progress is tracked over time.

PROJECTIONAll drills directly relate back to skills needed in bouts. Precision and accuracy are tested with blade movement training.

PROJECTIONTraining drills can be used without any equipment, still developing reaction times and agility.

VIRTUAL STRIP

DUEL SPLIT VIRTUAL/LIVE TRAINING

Sensors record bouts in 3D and can be reviewed with detailed metrics afterwards.

Separate the peices, make the fencing strip and get ready for bouting with your partner or with a virtual fencer.

REVIEWNike Duel is a self contained system that can be used to review statistics from training and matches at any speed or angle.

Detailed metrics reveal areas of improvement for the athlete. Progress is tracked in the user’s profile.

Virtual WallsVirtual walls will feature the Nike Duel interface. Each neighborhood will be able to learn the basics of fencing and compete with each other.

BRAZILDuring the 2016 Brazil Olympics Nike will provide a way for the youth of Rio to access fencing.

ACCESABILITY Profiles are accessed through facial recognition software. People are able to take interactive lessons from the worlds best fencers.

CONNECTING BRAZILA virtual fencing wall will be placed in each neighborhood, connecting a city in an exciting and innovative way.

CHALLENGE EVERYONE

A creative, fun and tough sport. With only wind and a board, you are able to carve your way through the water and the air.

SPEED BALANCESTRENTGH

Looking at existing products, the functionality was related to the different zones estabished.

FLEXIBILITY GRIPSUPPORT

ZONES are identified by different sections early on in the design phase to ensure that function comes first.

Through studying the need of windsurfers , I identified key zones that will allow greater flexibility, support, and grip where needed.

FLEXIBILITY

SUPPORT

GRIP

Straps are wrapped around the foot with calculated strengths and tolerances specific to the needs of each section of the foot. Support straps wrap through the heel and

underneath the ankle for a secure fit.

As you tie the straps, the straps rotate and fit securely, the same way as a Chinese finger trap would.

Straps are fi�ed tightly in the mid-foot, but also allow for flex while you windsurf.

Support straps:Pull the sting forward to tighten and align the straps.

The straps will straighten up and act as support for your ankle.

Flex straps move underneath the foot for a bendable, secure fit.

The herringbone pa�ern has extra padding to protect you from the rough boards straps.

A wide heel is designed to give more stability and improve balance to the windsurfer.

Thin rubber suction cups grip the board as you windsurf.

WINSURFING ZONES

Future of Reebok

Dribbling the ball down the court, Wall beats his opponents by simply taking two steps around them.

Inspired by John Wall’s athletic performance, I set out to create a purely functional basketball shoe.

Constantly changing direction, Wall stops on a dime, making lateral and vertical movements to dominate the game.

Using his strength and lightness, Wall has the upward power to dunk over his opponents with ease.

POWER AGILITYSPEED

JOHN WALL

INSPIRATION

Inspired by the a�ributes of John Wall, these images reflect his abilities on the basketball court and aid the evolution the of design.

The wind motion reflects John’s speed, not only in a straight line but in different angles.

One of the most feared animals, huge in size yet turning at the tightest angle to kill his prey.

Working with his team, John is the leader while others support in formation.

AGILITY SPEEDPOWER

IDEATION

Sketching on a last helped finalize the design in terms of functionality and aesthetics.

This has helped me reach the final design on the right.

FINAL DESIGN

A 4 week group project that was published on yankodesign.com, Hong Kongs NEXT magazine, and over 30 other websites and blogs.

GE Energy

Producing its own energy through peizoelectricity technology, The intersections traffic cam, light poles, and traffic light are powered.

Self-Sustaining

Vibrations from pedestrians and drivers are used to product electricity.

GE blue Romark Reflective Road Marking Tape marks crosswalk.

A layer of hard Rubber is sandwitched in between the tape and the changing panels.

PiezoelectricityPiezoelectric panels produces electricity from the movements and vibrations of pedestrians and cars rolling over the cross walk.

Piezoelectric technology

Charging Cross Walk.

3. Lithium BatteriesPiezoelectric charging panels channel energy to lithium ion batteries which then pipe energy to traffic signals, lights and cameras in the intersection.

2. Piezoelectric ChargingMicroscopic crystals embedded in the charging pads give off an electric charge when agitated. Magnets amplify this and then channel it to batteries.

1. An Electric RoadCharging pads set under the cross-walk collect energy from the vibrations of pedestrians and traffic moving across.

How does this concept work?

A brand with the aim of solving the young DJ’s laptop problem.

TREBLE AUDIO

THE ARTFORM OF

DJ-ING

To keep the party moving , Dj’s started developing

SMOOTH TRANSITIONS with the revolutionary

CMA-10-2DLfrom song to song so that the

dance floor never dies

1940’S1857 1960’s & 70’s 1970’s & 80’s

It all started back in 1857 with the invention of the

PHONOGRAPHThis invention sparked a large interest in music

In the 1940’s music brought people together by being held at dances in

schools and small venues.

LARGE SOUND SYSTEMSwere first used in Jamaica to

spread the sound of music

By 1974 Djing became very popular due to many pioneers that

STARTED PLAYING HIP-HOP AND TECHNO

Djs were competing from le� to right, and music had never been so popular.

CURRENT MUSIC TRENDTECHNO + HIP-HOP + LAPTOPThe new trend of DJing fuses together techno and hip-hop, using the laptop as the main component.

Artists from both genres are coming together to make vibrant, exciting, energetic club music. (D. Ghue�a & Flo-rida)

VIBRANT, INSPIRING, ENERGETIC CLUB MUSIC!!!

THE CURRENT DAY MUSICIAN

TRANSPORTATION EQUIPMENT INTERACTION

CONSUMER PROBLEMDJ- TONIA young DJ based in Detroit, Dj- Toni plays techno music at events and is inspired by modern day technology to become the next “David Gue�a”.

The consumer problems were gathered by interviewing Dj-TONI while he was djing and before he went to a gig by observing his preparation method.

CONCLUSION: DJ equipment can be reduced down to lighter, compact, simpler products.

Sometimes he is forced to make two trips to his gig.- 3 boxes for turntables and cables- headphones and speaker cables- 2 cases for CD’s- 1 mac computer

DJ-TONI struggles with his equipment for several reasons:- size- complex interface-ridiculous amount of cords.

A lot of DJ-TONI’s equipment is super complex.

Difficult to operate in low-light conditions.

At only 19 years of age Dj- Toni is filling up clubs and making the party happen.

DJ- TONI regularly performs at his friend’s house for the monthly parties. He also performs at local clubs and concerts that allow an 18 and over crowd.

When asked about his equipment, Dj Toni feels a disconnect between his computer and turntables.

DISCONNECT

INTRODUCING TREBLE:A system that solves the young DJ’s problem.

A line of products that re-invents the turntables and the way you transport them. Treble is changing

musicians lives one backpack at a time.

SOLUTION

Computer-based turntables are able to be customized for function, portability, and style of Dj-ing.

Having turntables interact with your computer allows for infinite DJ-ing options.

The Treble’s design differs in it’s ability be separated and placed in a backpack.

CONTROLS INTERACTION

Easy to read and use, the Treble turntables use simple color break ups and graphics so that prevent mistakes while DJ-ing.

Treble comes with a program where you can customize every bu�on, dial, and display to your comfort. The turntables contain the same content of leading competators.

Stereo output

USB inputs

CD

Sound adjustment

Pitch FX/ Beat maker Track pad

2 USB inputs

Smooth and solid pla�er for flawless spinning

fader

- Stop/ Play - Cue - SyncTouch sensative screen that allows you to set whatever function wanted.

- Rotation to scroll through songs. - Click center for song selection.

INTERACTION

Contains a touch sensitive component that responds to a click and slide of a finger.- Click to change song.- Slide to adjust volume.

SOLUTION

Wireless Treble headphones cut the wire and free up the Dj station.

Connected through bluetooth with the turntable interface program. One touch of a bu�on allows you to switch a song or adjust the volume.

Foam padded lining

Foam padded ear support for comfort.

USB Charging

TRANSPORTING Designed to have everything in one unit.

Holds three components: turntables, computer, headphones.

SOLUTION

The Treble backpack reduces the stress of transporting your Dj equipment.

It reduces equipment and features a lightweight stereo that easily clips from the backpack and projects sound throughout the room.

Foam-padded rubber covered backpack protects yourequipment.

Molded T.P.U. piece clips stereo to backpack.

Transparent Polycarbonate clips over stereo.

Hope you enjoyed!