JOUR 390 Syllabus-V1

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    JOUR 390-0

    Journalism and the Networked World

    Spring 2009Rich Gordon

    1870 Campus Drive(847) 467-5968

    [email protected]

    Noshir Contractor

    Tech D241(847) 491-3669

    [email protected]

    Classes meet Thursdays from 2-5 p.m. in McCormick-Tribune 3107

    Introduction

    The practice of journalism has historically assumed one-way content delivery via a media

    product or package such as a newspaper, magazine or broadcast. With digital technology,however, both one-way delivery and the concept of a media product are diminishing in

    importance. Displacing them are two key developments: (1) hyperlinked online content, which

    creates an entirely different way for people to find and discover digital content; and (2) themultiway communication capabilities made possible by technologies such as weblogs, discussion

    boards and social networks. Both of these developments can be best understood through an

    understanding of the science of networks. This interdisciplinary course will explore the

    connections among networks, media and journalism -- orienting its students to network-basedframeworks and helping them them to understand and thrive in a digital, interactive world. It will

    be taught by Rich Gordon (Medill), a pioneer in digital journalism who has studied online

    interpersonal and link networks, and Noshir Contractor (McCormick, Communication andKellogg), an expert on the art and science of social network analysis.

    ObjectivesYou will:

    1. See networks everywhere

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    Networks and Media

    Lecture readings Follow-up readings Assignment Optional

    April 23:

    Diffusion of

    mediainnovations

    MIDTERM EXAM (first half of

    class)

    Barabasi, Linked, Chaps. 9-10 (44

    pgs) - chap 9 could be optional

    Rosen, The Anatomy of Buzz

    ,

    chaps. 1-5 (77 pgs)

    Easley/Kleinberg, pp. 413-435

    Everett Rogers, Diffusion ofInnovations, Chap. 6: "Attributes of

    Innovations and their Rate of

    Adoption"

    Markus, "Toward a

    'Critical Mass' Theory of

    Interactive Media"

    danah boyd case study:

    Friendster and MySpace

    April 30:

    Audience

    aggregation

    through links: the

    hyperlinked Web

    Barabasi, Linked, Chaps. 11-12

    Easley & Kleinberg, pp. 271-299

    Mark Tremayne, "News Sites as

    Gated Cybercommunities"

    Case study: "Huckleberries Online"

    blog at the Spokane Spokesman-

    Review

    Case study: "Networked link

    journalism: a revolution quietly

    begins in Washington state"

    Niles, "How, and where, to

    hyperlink within a news story", OJR

    Niles, "Don't Forget the Value of

    Hyperlinking", OJR

    Gordon, "How News Sites Might

    Build Networks"

    Jeff Jarvis, "New rule: Cover what

    you do best. Link to the rest"

    Brian Stelter, New York

    Times, "Mainstream News

    Outlets Start Linking to

    Other Sites"

    Karp, "ReinventingJournalism On The Web:

    Links As News, Links As

    Reporting"

    Park & Thelwall,

    Hyperlink Analysis of the

    World Wide Web: A

    Review

    May 7:

    Interpersonalnetworks,

    information

    propagation, and

    viral marketing

    Barabasi, Linked, Chap. 13 (20 pgs)

    Rosen, The Anatomy of Buzz,

    Chaps. 6-9

    Turow, Niche Envy, pp.1-16 &

    Chap. 2

    Gladwell, The Formula

    Watts, Is Justin Timberlake a

    Product of Cumulative Advantage?

    Thompson, Is the Tipping Point

    Toast?

    NetLogo assignment?

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