Job Search With Social Media & Mobile

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social networking for a job 1 cc licensed image by luc legay by Gabe Zichermann, CEO rmbrME

Transcript of Job Search With Social Media & Mobile

Page 1: Job Search With Social Media & Mobile

social networking for a job

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cc licensed image by luc legayby Gabe Zichermann, CEO rmbrME

Page 2: Job Search With Social Media & Mobile

finding a job with social media

Framework: changing rules, values, downsides, opportunities

It’s who you know!

Linkedin

Facebook

Twitter

Mobilizing the job search: iPhone & Beyond

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Networking: #1 Method for Finding a Job (and it can be fun too)

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changing rules, values

The greatest networking advance ever:

Meaning of “Friend” has changed

Ability to silently deflect empowers you to be louder

Frequency, Recency, Relevance rewarded over longevity, appearance, age

Networking is a game, Social Networks merely expose the game’s mechanics:

Scores, Levels, Badges

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CC Licensed image by Unlisted Sightings

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the downside?

Less attention

Shorter-term investment strategy

Introductions, connections, friendships value is reduced

It’s very easy to ignore people

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social media user types

Connector

Adds as many people as humanly (bot-ly) possible

Leverages connections for projects, activities (1:1)

Maven

Resident expert on topics

Often famous

Salesperson

Always pushing something

Most bots (and reporters) are in this category

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*with thanks to Malcolm Gladwell

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your levers

Status

Profile

Connections

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CC licensed image by BitHead

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It’s who you know: SN can help

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Linkedin: I want to find people @ XYZ company

Facebook: I don’t remember everyone I know & I want to meet people with shared interests

Twitter: I want to engage people outside of my immediate network

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Leveraging LinkedinAdd everyone

Recommendations!

Use a real email address

More than 2 degrees? Nah.

Get an InMail subscription

Status = useless

Groups? Groups!

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Forging FacebookStatus. Status. Status.

Comments from others are key

Number of friends is conspicuous

Photos can be your friend

Page for your consulting

Groups, direct adding

Tiered Access to Profiles

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talking twitter

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twitter tactics

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acquire followers:

start with address book import

follow you, follow me

get retweeted (write interesting stuff)

Especially interesting if you’re unemployed

#hashtags (tags for content)

join the conversation

Link to Facebook (make your life easier)

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mobilizing the search

iPhone platform gives you unprecedented real-time opportunities:

Discover

Network (social net and otherwise)

Apply

Close the gap between opportunity and action

Works on other phones too (but not as well)

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a few great job-related apps

beamME CV (beam resume)LinkediN, Facebook, TwitterFonCareerBuilder, iJobs, JobCompass

CraigsterTo-Dos, Notecards

100 Words ... Smart

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beam your resume instantly from iPhone

respond to job opportunities in real time

beams formatted for phones or PCs

make a lasting impression

social network integration

follow up easily with integrated history

http://beamMEcv.com

beamME CV: mobile networking

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summary

mostly, social networking is a major opportunity

maxims remain the same: it’s who you know

tactics are very different

mobilize your job search to improve efficiency

networking objectives and strategy remain the same

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download this+: blog.rmbrME.comfollow me: @gzicherm

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