Jennifer Muscat_Resume 4:29:14
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[email protected] www.jennifermuscat.com
linkedin.com/in/jennifermuscat(734) 787-1669
Professional Experience
MARY ELLEN BRANDELL VOLUNTEER CENTER Public Relations Intern • Produced and designed the center’s monthly newsletter sent to 10,000+ student and faculty subscribers
detailing volunteer opportunities across campus. • Organized the “Volunteers are Central” award process and conducted video interviews with recipients on
their outstanding volunteer experiences to increase awareness of volunteer programs.
Mt. Pleasant, Mich.Jan. 2013-May 2013
PAINT CREEK CENTER FOR THE ARTS Marketing Intern • Wrote a series of nine press releases for the Regional Art & Culture Awards event resulting in local media
coverage.• Designed communication tools sent to 300+ participating artists in the annual Art & Apples festival including a
newsletter, postcard and emails to serve as reminders and ensure ease of operation at the event.
Rochester, Mich.May-Aug. 2012
PUBLIC RELATIONS STUDENT SOCIETY OF AMERICAExecutive Board – Director of Public Relations • Led the nine-member publications committee and oversaw the design and editing process of the chapter’s
newsletter, Central PRemiere, distributed to the chapter’s 80+ members.• Managed the chapter’s Facebook and Twitter pages increasing the number of Twitter followers by 25 percent
and Facebook likes by approximately 15 percent. • Increased the visibility and functionality of the chapter’s website through redesigning the interface, simplifying
the navigation and implementing a blog.
Mt. Pleasant, Mich.Aug. 2012-May 2013
Member• Planned and organized events such as fundraisers, guest speakers, agency tours and the yearly conference.
Aug. 2010-May 2013
Education
CENTRAL MICHIGAN UNIVERSITY Bachelor of Applied Arts - Cum Laude Major: Integrative Public Relations, Minor: Communications
Mt. Pleasant, Mich. Aug. 2013
REGENTS UNIVERSITY LONDON International Public Relations Study Abroad Seminar
London, EnglandJune 2012
Jennifer Muscat
MARX LAYNE & COMPANY Public Relations Intern • Wrote and pitched press releases and fact sheets to local and national media outlets for seven clients. • Created a nationwide media list for Spring Arbor University resulting in coverage on the hire of a new
university president. • Managed four social media accounts for Toast Restaurant Group while developing content and
implementing strategies to gain brand awareness and followers.
Farmington Hills, Mich.May 2013-Aug. 2013
NEW HOPE CENTER FOR GRIEF SUPPORT Public Relations Volunteer • Enhanced the center’s media relations efforts by creating a media list and writing press releases on
workshops and events offered. • Developed a social media strategy across three platforms to increase awareness of the center’s services.
Northville, Mich.Jan. 2014-present