Business Partners Program at Jefferson Center

Jefferson Center’s Star City, Jazz Series, Jazz Club and Family series of concerts and special events have brought a world of global cultures to the region. Jefferson Center’s seasons are filled with extraordinary performances and inspiring collaborations and we would be honored to have your company as a partner to serve our community.

Local companies that help underwrite the costs of professional presentations share the spotlight with world-renown performers. No other venue in the region does more to make its Business Partners a part of the family than Jefferson Center.

What’s in store for next season?

You can watch the season come together week by week through the spring and early summer.

We will provide addresses for four hidden webpages pages on our website:

When entertainers are booked and concert dates set, you will be the first to know what’s coming to Jefferson Center.

Special newsletters will keep you in the loop all season.

Check our website regularly during the season for additional shows and special events.

• Your underwriting is a valuable affiliation and marketing opportunity. Jefferson Center is the Roanoke region’s premiere venue for the performing arts. Our 900-seat and 150-seat halls host world-know musicians, regional jazz ensembles, boutique circuses for kids, creative dance and up-and-coming talent. Over the season, more than 100,000 patrons will know you are a Jefferson Center partner in the performances they enjoy.

• Recognition as a serious supporter of what your patrons value. They hear and see your name - in welcoming presentations before concerts, in lobby displays, programs and other printed materials, on our website and e-newsletters. Top sponsors’ logos are included in Jefferson Center’s paid ads. We encourage you to affirm the relationship in your marketing media. Take credit for supporting the arts!

• Credit at the box office. Every sponsor gets $150 to $2,000 in credit to spend on tickets for shows we present. Use it over the whole season for shows you want to see or in a single evening of memorable entertainment for staff and clients.

• Use of our facilities for your events. Wine-and-cheese parties in the Rice Room or full-staff training sessions in Fitzpatrick Hall all are possible at Jefferson Center. Sponsors get preferential scheduling and top sponsors earn discounts off rental rates. We provide expertise to make your event successful.

• Display space for your products and sales brochures. Hundreds of concert patrons gather before concerts and at intermission in the Fralin Atrium. It is an ideal spot to create awareness of your company’s products and services.

• Tax deduction for your contribution to a recognized non-profit organization.

What are the benefits of Jefferson Center’s Business Partners program?

How easy is it to become a Business Partner? You make just three decisions:

• What matches your company’s marketing plan, community image or your interest? Select a concert series or special event that fits your business’ needs to reach potential customers in our audience.

• Which benefits are the most useful to you? Because benefit packages are customized to meet each sponsor’s needs, you can chose among box office credit for tickets to concerts, use of Jefferson Center’s facilities for meetings and receptions and public recognition that affirms your support of community activities. Jefferson Center is designated by the IRS as a public charity meaning your contribution may have tax advantages.

• How much will you invest in support of Jefferson Center. Five levels of sponsorship mean the Business Program fits into almost any company’s budget.

Jefferson Center is eager to earn support and affiliations with a spectrum of community businesses. Five levels of sponsorship are intended to make the Business Partners program accessible to all:

• Platinum Sponsors invest $10,000 or more in the season.• Gold Sponsors contribute $5,000 to $9,999• Silver Sponsors donate $2,500 to $4,999• Bronze Sponsors provide $1,000 to $2,499• Copper Sponsors add $500 to $999

Please see attached descriptions of suggested benefits for each level of underwriting.

How much does sponsorship cost?

We count you among our most loyal friends. The benefits we offer are recognition of your support and reflect a genuine desire to make area companies a part of our family; a partner in a sustainable venture to serve the community. We support your marketing goals as you support us. We proudly recognize your contribution as an essential aspect of the operation. We cannot provide entertainment at the level our patrons expect without your investment.

How important are Business Partners to Jefferson Center?

Business Partners ProgramSponsor Levels Adapt to Your Needs

Each level of sponsorship earns valued benefits designed to match your goals for marketing and community support. Business Partners may designate funds to a specific concert series, a single non-series concert or event or education and outreach programs such as Music Lab.

Jefferson Center’s Business Partners Program is adaptable to each sponsor’s needs. Many benefits can be traded to create customized packages. We want you to be proud of your affiliation with Jefferson Center and recognized for your valued support.

• Top billing by company name and/or logo in promotional materials produced for Jefferson Center’s own marketing campaign, including the season brochure and playbill magazine, posters and fliers and electronic media. Jefferson Center’s website can link to sponsors’ sites. Please note that some season materials are printed in the summer and sponsors who sign contracts after printers’ deadlines will be added to the next available publication.

• Company name on Jefferson Center’s permanent Wall of Honor in the Fralin Atrium.

• Discount of 25 percent off rental fees for use of Jefferson Center’s meeting/event spaces.

• Advertising space at no cost to top sponsors in the season playbill magazine and annual report. Please note that space must be negotiated with the playbill’s publisher and availability depends on the publication deadline.

• A free ad in Jefferson Center’s e-newsletter, reaching 5,000 email addresses every month during the season.

• Invitation to special back-stage introductions to artists. Note that not all performers are available.

• Recognition at the concert/event prior to sponsored performances.

• Box office credit of $2,000. This amount can be redeemed for Premium tickets for any combination of Jefferson Center Presents concerts during the 2012-2013 season. Seats must be reserved with the box office to redeem this credit.

Platinum SponsorInvestment of $10,000 or more

• Recognition by company name and/or logo in promotional materials produced for Jefferson Center’s own marketing campaign, including the season brochure and playbill magazine, posters and fliers and electronic media. Jefferson Center’s website can link to sponsors’ sites. Please note that some season materials are printed in the summer and sponsors who sign contracts after deadlines will be added to the next available publication.

• Company name on Jefferson Center’s permanent Wall of Honor in the Fralin Atrium.

• Discount of 10 percent off rental fees for use of meeting/event spaces.

• Advertising space available for purchase in the season playbill or individual concert inserts at a discount, based on availability of space.

• Recognition at the concert/event prior to sponsored performances.

• Box office credit of $1,500. This amount can be redeemed for Gold-level tickets for any combination of Jefferson Center Presents concerts during the 2012-2013 season. Seats must be reserved with the box office to redeem this credit.

• Recognition by company name and/or logo in promotional materials produced for Jefferson Center’s own marketing campaign, including the season brochure and playbill magazine, posters and fliers and electronic media. Jefferson Center’s website can link to sponsors’ sites. Please note that some season materials are printed in the summer and sponsors who sign contracts after deadlines will be added to the next available publication.

• Advertising space available for purchase in the season playbill or individual concert inserts, based on availability of space.

• Recognition at the concert/event prior to sponsored performances.

• Box office credit of $1000. This amount can be redeemed for tickets for any combination of Jefferson Center Presents concerts during the 2012-2013 season.

Gold SponsorsContribution of $5,000 to $9,999

Silver SponsorsDonation of $2,500 to $4,999

• Recognition by company name and/or logo in promotional materials produced for Jefferson Center’s own marketing campaign, including the season brochure and playbill magazine, posters and fliers and electronic media. Jefferson Center’s website can link to sponsors’ sites. Please note that some season materials are printed in the summer and sponsors who sign contracts after deadlines will be added to the next available publication.

• Recognition at the concert/event prior to sponsored performances.

• Box office credit of $750. This amount can be redeemed for tickets for any combination of Jefferson Center Presents concerts during the 2012-2013 season. Seats must be reserved with the box office to redeem this credit.

• This level of sponsorship was created for small firms or independent contractors who plan to use Jefferson Center to entertain clients or prospective customers once during the season. Benefits include one evening’s use of the L.L. Rice Room, or comparable space, subject to availability, and $150 in credit for tickets at one of Jefferson Center’s concert series. Seats must be reserved with the box office to redeem this credit.

• Recognition by company name and logo in promotional materials produced by Jefferson Center’s own marketing campaign, including the season brochure and playbill, posters and fliers, broadcast and website media. Jefferson Center’s website can link to sponsors’ sites. Please note that some season materials are printed in the summer and sponsors who sign contracts after deadlines will be added to the next available publication.

• Recognition at the concert/event prior to the sponsored performance.

Bronze SponsorsSupport of $1,000 to $2,499

Copper SponsorsSupport of $500 to $999