COMMUNITY FUNDRAISING TOOLKITYour guide to fundraising for Jean Hailes

1 Jean Hailes For Women’s Health

COMMUNITY FUNDRAISING TOOLKIT

What your fundraising can achieve: can help us send valuable health resources to reach women in remote, rural and regional communities in Australia.

can help more than 50 women receive up-to-date health information on menopause or endometriosis.

will provide Jean Hailes the resources and tools to consult directly with women on their health needs and priorities, in order to provide the most up-to-date information for women across Australia.

can help Jean Hailes work with communities to translate a health resource into their language and ensure the information is relevant and easily accessible.

$25

$50

$100

$500

Firstly, thank you for considering helping us to make a positive impact on the lives of all women across Australia. Together we can make women’s health a priority.

With the generous support of individuals, organisations and community groups like you, we are able to provide health resources and tools on important women’s health matters.

THIS KIT WILL GIVE YOU:

• some fundraising ideas

• tips to boost your fundraising

• information on how to deposit your funds to Jean Hailes

• details of your responsibilities as a Jean Hailes fundraiser

• tips on thanking your donors.

HELLO, AND THANKS!

Jean Hailes For Women’s Health

COMMUNITY FUNDRAISING TOOLKIT

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For more than 25 years, the national not-for-profit organisation Jean Hailes for Women’s Health has been dedicated to improving the knowledge of women’s health, for women and the health professionals who care for them, as well as providing a trusted world-class health service for women.

OUR PURPOSE

To improve the physical and emotional health and wellbeing of women and girls throughout their lives.

WHAT WE DO

We combine research, clinical care and practical education for women and health professionals. We translate and distribute evidence-based women’s health information into easy-to-understand resources that are delivered in multiple ways (booklets, pamphlets, magazines, consultation tools and monthly e-newsletters) to suit diverse audiences.

ABOUT JEAN HAILES FOR WOMEN’S HEALTH

Why we need your supportWhile we do receive some government funding, it doesn’t meet the costs of all we want to achieve, or help us reach all the women we want to. We want to help and reach more women and girls in more communities, especially those identified as priority groups in the Australian Government’s ‘National Women’s Health Strategy 2020-2030’. They include those living in rural and remote areas, Aboriginal and Torres Strait Islander women and girls, culturally and linguistically diverse women and girls, women and girls living with disability and members of LBTI communities.

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HOSTING A FUNDRAISER

Whatever you choose to do, you will be helping us reach more women and girls in Australia, allowing us to provide them with vital health resources and tools.

AT WORK

Make use of your lunch or morning tea break. This is a great opportunity to hold a bakesale, run a silent auction, or train for a marathon with your work colleagues.

WITHIN YOUR COMMUNITY

Have fun with your family, friends, school or support groups. Turn a fun movie night, trivia night, bakesale or a dinner at your place into an event that will support women’s health.

AS AN INDIVIDUAL

Want to take on a running or active challenge on your own? We’re here to support you.

Five steps to fundraising1. GET PERMISSION

If it is a workplace event, seek approval from your manager and register your event with Jean Hailes. Fill out the online form and a Jean Hailes team member will review your application. Once approved, we will provide you with an ‘Authority to fundraise’ letter. We can also supply you with a few tools to support your fundraising activity.

Use our free resources including:

• the ‘Proudly Supporting Jean Hailes’ logo

• editable Jean Hailes-branded posters

• social media tiles with suggested copy to share with your networks

• ‘authority to fundraise’ letter

• fundraising tips.

2. DOUBLE YOUR DONATIONS

You could invite your employer to ‘dollar match’. This means that when you reach your final donation tally, your employer matches it, doubling what you raise and, in turn, doubling your positive impact on women’s health.

Use this to encourage more support and increase the amount they match. We can give you a template letter to seek support from your employer.

3. SPREAD THE WORD

Social media is your friend. Spread the word on social media and tag @jeanhailes so we can also share yours posts through our networks when possible. Use Facebook to create an event, or ask your employer to use their social media page to create the event to get more people attending and supporting your fundraiser. Remind your supporters and attendees about the event a few days in advance. Invite people via email, LinkedIn posts, and other social media channels.

4. SHOW YOUR APPRECIATION

Thanking your donors is just as important as asking. This could be as simple as sending them a thank-you email, or you can get in touch with us if you’d like us to send you an editable certificate of appreciation.

5. CLOSE THE LOOP

Tell your supporters and donors how your event went. Please let us know too – send us photos and updates. We are always proud of our supporters and love to spread the word far and wide about their efforts to help us!

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FUNDRAISING TIPS

PERSONALISE YOUR FUNDRAISING PAGE

Creating your own fundraising page is an

easy way to direct all your donations to one spot and

instantly see your fundraising tally grow. This also means you can thank your donors

directly with thank-you messages. Your donors

will be receipted instantly.

Add a photo to your fundraising page, edit the story and make it your own – tell your supporters why you chose to fundraise for

Jean Hailes.

SELF-DONATE

Kick-start your fundraising by making a donation

yourself. It’s a great way to encourage your family and

friends to donate. Don’t forget to remind them that donations over $2 are tax

deductible too!

SET YOURSELF A FUNDRAISING GOAL

AND AIM HIGH

If you hit your target, change your goal and aim higher. You will be surprised how

many of your supporters will want to help you reach your

fundraising target.

SEND A REMINDER

People lead busy lives and may often get asked for donations by various organisations during the

year. Make yours stand out. Remind your supporters to donate closer to your

fundraising event and explain why this fundraising activity is important to you.

SAY THANKS

This is the most important step of a successful fundraising activity.

Thank your supporters, cheerleaders, motivators and

morale boosters. They all played a big part in helping you reach your goal. You can

either thank them as they donate on your page, email

them, or thank them in person.

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BANKING AND REMITTANCE OF DONATIONS

All funds raised from your fundraising activity will come directly to Jean Hailes through your online fundraising page. Everyone who donates to your page will automatically be emailed a tax-deductible receipt.

For cash donations received, you: • could directly make a payment of the amount donated to your Jean Hailes fundraising page

• could directly transfer your funds to our bank account. Please email fundraising@jeanhailes.org.au for further assistance and details.

FUNDRAISING GUIDELINES AND T&CS

By registering as a community fundraiser with Jean Hailes, you:

• understand that all fundraising activities must align with Jean Hailes’ mission and values and that Jean Hailes has the right to reject an activity if this is not the case

• confirm that your proposed fundraising activity complies with all relevant legislative and local government requirements and that all appropriate permits, licenses and insurance for

fundraising in the state and/or territory where the activity is to be held will, or have been, obtained

• agree to seek permission to use the ‘Jean Hailes supporter’ logo and material relating to fundraising activity

• agree the Jean Hailes logo will not be used as this logo remains the property of Jean Hailes for Women’s Health and is reserved for major corporates that support us

• agree that all personal and sensitive information will be handled in accordance with the relevant privacy legislation.

MEDIA AND PUBLICITY

Please note that Jean Hailes cannot help in the promotion of your event, nor travel to attend events.

Jean Hailes can endeavour to use social media channels to feature or promote a fundraising event, but this is dependant on the existing social media schedule.

SPEAKER REQUESTS

We will review this on a case-by-case basis, but due to limited resources and time, Jean Hailes is unable to provide a speaker at fundraising activities. This service could be provided for a fee.

INSURANCE

You may be required to obtain public liability insurance for your fundraising event or activity. Unfortunately, Jean Hailes cannot provide insurance. Check with some venues, as you may be covered under their public liability insurance.

FINANCIAL OBLIGATIONS

As a valued Community Fundraiser and event organiser, you are responsible for all financial aspects of the activity or event, including record keeping, management of funds and ensuring that all funds raised online and offline are received by Jean Hailes.

You will need to deposit your funds within 28 days of completion of fundraising activity.

Please note Jean Hailes will not be able to reimburse you for any expenses incurred.

A FEW IMPORTANT DETAILS…

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TAX DEDUCTIBLE DONATIONS

All donations over $2 are eligible for a tax-deductible receipt.

Please note that the following cannot be issued with a tax-deductible receipt:

• purchase of goods or services at a Jean Hailes fundraiser

• purchase of raffle tickets

• purchase of an auction item

• purchase of a ticket to an event (unless there is a donation component added to the ticket – this amount will be tax-deductible)

• goods or services donated at a fundraising event or activity.

The fundraiser does not hold the authority to issue receipts. If a receipt is specifically requested by a donor, please contact fundraising@jeanhailes.org.au with their details and we will be able to issue a receipt.

NATIONAL, STATE AND TERRITORY LAWS

Jean Hailes is a registered charity with the Australian Charities and Not-for-profits Commission.

All fundraising activities must comply with all relevant national, state and territory laws and regulations. In each state and territory, there is a Charitable Fundraising Act or equivalent, to which Jean Hailes and people fundraising on behalf of Jean Hailes must adhere. You also need to be aware of regulations relating to liquor licensing and preparation of food.

If further information is required, A guide to Australian Consumer Law has more details on your obligations as a fundraiser and links to more information about fundraising in each state.

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Jean Hailes For Women’s Health

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Thank you for choosing to support Jean Hailes for Women’s Health. You have taken a step towards ensuring that good health is a priority for all women.

We couldn’t do it without you.

Get in touchWe’re here to help you and support you along your fundraising journey, so please don’t hesitate to contact us:

Email fundraising@jeanhailes.org.au

Phone 03 9453 8999

Follow us twitter.com/JeanHailes

facebook.com/JeanHailesforWomensHealth

youtube.com/JeanHailesFoundation

instagram.com/jeanhailes

linkedin.com/company/the-jean-hailes-foundation

THANK YOU