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Jato SolutionSJATO Incentives

Incentives Overview

JATO Incentives is available through multiple delivery mechanisms, and integrates in-depth and timely incentive data into our powerful system to deliver the most inclusive and transparent data on the market. The incentive solution is also integrated into our powerful value analysis functionality to support vehicle pricing. This empowers the industry to make truly informed business critical decisions, maximise incentive spend effectiveness and stay at the competitive edge of the rapidly changing automotive market.

JATO was founded in 1984 to provide specification and price intelligence to the automotive industry. Today, JATO researches a wide range of additional industry information including detailed sales and registration information, option take rate and fitment rate, and total cost of ownership information. JATO Incentives is the latest addition to this impressive portfolio of solutions, adding a further and increasingly important dimension to industry knowledge, understanding and analysis.

JATO has an unrivalled industry reputation for delivering accurate and timely automotive information. At JATO, we understand the critical value placed on our solutions, so our primary commitment is to ensure that our research processes and quality are absolutely impeccable.

Solution Benefits

JATO Incentives provides the industry’s most comprehensive information, essential for making fully informed strategic and tactical decisions in main business processes and throughout the product lifecycle:

• Strategic Product Planning – profit assessment for future investment decisions

• Product Management – reviewing incentives ensures that the full product proposition, including incentives, is balanced compared to competitive offerings

• Pricing – incentive analysis ensures that price positioning remains competitive after adjustments for incentives

• Campaign Planning – incentive analysis ensures that tactical actions are appropriately scaled

Jato incentives

Increasing consumer choice and fierce competition in the automotive market has made the provision of incentives a vital factor at every level of the product lifecycle process. Keeping track of incentives on offer and marketplace trends, has become a crucial consideration. The JATO Incentives solution meets this essential need by providing customers with a comprehensive view of the tactical support activities in the market, to enable programmes and counter measures to be developed and implemented.

CoMPanY

At Jato we pride ourselves on our ability to give our customers the power to make informed decisions. In a fast moving world we help businesses keep pace with industry changes and give them the edge to be more successful.

Value Analysis Solution Features

JATO Incentives is designed for maximum functionality, making both access to and use of our in-depth incentive information as easy, practical and versatile as possible:

• Enables you to compare the incentive customer value for your vehicle against the competition and market trends

• Researches both public incentives and dealer incentives to give you a complete overview of the incentive environment

• Incentive values are calculated for incentives where no direct customer value exists, such as finance incentives

• Incentive values are adjusted with researched take rates

• Integration with our vehicle registration database provides reports that show the average sales weighted customer value

• Supports multiple delivery mechanisms including integration with our value analysis functionality to show the vehicle price position after adjustments of incentives

• Data is updated daily to ensure the timeliest provision of data on your competitor’s actions

• Local language and English language support is provided to ensure that regional staff fully understand local market events

Jato incentives enables you to compare the incentive customer value for your vehicle against the competition and market trends

For further information about the JATO Incentives product contact your local JATO representative or email: enquiries@jato.com

“ Reviewing incentives ensures that the full product proposition, including incentives, is balanced compared to competitive offerings”

www.jato.com

“our innovative spirit constantly drives the development of new solutions which add value to information for our customers”

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