Japanese Marketing Case Study90

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Marketing Case #90

Transcript of Japanese Marketing Case Study90

Page 1: Japanese Marketing Case Study90

Marketing Case #90

Page 2: Japanese Marketing Case Study90

Overview of IndustryBosch and Nvidia, Intel with Mobileye elevates on turmoil for advanced automobile technology. Obsolete the conventional components desert, restart into frontier edge internal mechanics for automatic manipulation. Car industries battle would arise since few decades ago, in 2017, seriously folks paying attention into feasibilities. In near future, people would take place themselves on ride automation.

Honda Story 18thHonda was focusing on system development. Evaluate the appropriate style and coherent career for each experts. Not only as workers, but as individuals, enhance the skills and competences to invent the new business or projects. Some factors inclusion, the reason. Honda elevates the position as industry leader.

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Business DiversificationAfterward, paved the wholly system and function internal factory, strengthen the organization, members, research stages. In 1958, commenced the invention of farm machine, it was initial footprint on their diversification. Meanwhile, completed testing course alongside the river, covered with asphalt, that enables to run smoothly.

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Personal memory, qualificationEvaluate the personal dairy task or any notifications, published to write down each matters on specific memo. In addition, it includes the worthy meaning, that validates individual effort to attain monthly goals and enhance capabilities for future promotion. Furthermore, not only for members engagement, but squeeze the complaint and improve that.

Note

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Mix the younger powerQuote the notes, hold the meeting to communicate with manager and younger members. In order to establish rules in factories and groups, higher up the reports to each bosses and systemize that process as notes exchange. In other words, periodically reports played a role for manual.

In the factory..

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Crowdsourcing ideaSince in early days, crowdsourcing concept argued among managers, each projects assemble experts and folks belongs under momentum. Effectively increase the competence and alleviate the relations between layers. His idea would change the pyramid system into the flat capabilities in one company.

Top

Member

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Member

Project Project

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Pyramid formula issueHonda has embraced some issues of their composing system. 1, Pyramid type governance might overlook talented members.2, Escape from mass production and mass sales.3, Promote the career for experts.4, Set the highly standard and compensate with them selective return.