JAN 2013 Sweeping

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JANUARY 13 SWEEPING 1

Sweeping: The Journal of Chimney and Venting Technology (ISSN# 1041-6692) is published 11 times annually, by the National Chimney Sweep Guild, 2155 Commercial Drive, Plainfield, IN 46168.

Annual dues to the National Chimney Sweep Guild are $459 for Voting Member Companies and $689 for Supplier Member Companies, of which $80 goes toward a subscription to Sweeping: The Journal of Chimney and Venting Technology. Additional annual subscriptions are available for $80 by contacting the National Chimney Sweep Guild at the office of publication (NCSG, 2155 Commercial Drive, Plainfield, IN 46168).

POSTMASTER: Send address changes to:Sweeping: The Journal of Chimney and Venting TechnologyNational Chimney Sweep Guild2155 Commercial DrivePlainfield, IN 46168

January 2013 Volume 37 #1

Features

Table of Contents

Departments

P.31

P.29

3 Moving Forward

6 Editor’s Letter

8 Technical Q&A

9 Industry Watch

10 The Coach’s Corner

12 Chimney Sense

13 Sweeps Advantage Coupon Program

25 Progressive Perks

28 New NCSG Members

29 Perspective

31 Darwin Awards

31 Display Ad Index

32 Classifieds

14 Diversification – It’s More Than Just Your Investments

16 What You Need To Know About Masonry Heaters

18 Masonry Heater Maintenance

26 NCSG Innovation 2013

Cover photo: Masonry Heater by Marcus Flynn

2 SWEEPING JANUARY 13

ResourcePage

TECHNICAL ADVISORY COUNCIL

Chris Prior Masonry Construction and Restoration and Priorfire

Fireboxes 317-203-0088 x: 2

Jim Brewer Gas Venting and NFPA 54

317-203-0088 x: 3

John Pilger Oil Flue Sizing, Relining or NFPA 31

317-203-0088 x: 4

Randy Brooks IRC, NFPA 211 or Customer Communications

317-203-0088 x: 5

Bart Ogden Stainless Steel Lining, Video Scanning and Narrative

Report Writing 317-203-0088 x: 6

Fred Joy Installation and Venting of Pellet Stoves

317-203-0088 x: 7

Jay Walker Dryer Vents

317-203-0088 x: 8

Rett RasmussenVented and Vent Free Gas Logs and Controls

317-203-0088 x: 9

Rich Martinez Dryer Vents or Masonry

317-203-0088 x: *

Rich Rua General Sweeping or Relining

317-203-0088 x: 0

Committee Chairs and Task Forces for 2012-2013Bylaws

Diane Pilger(631) 863-2460

[email protected]

Convention Site SelectionDiane Pilger

(631) [email protected]

Discussion ListBo Tasso


EthicsMark Stoner


FinanceMark Maynard(920) 830-1920

[email protected]

GovernanceRandy Brooks(805) 646-8961

[email protected]

Government AffairsPhil Mitchell


International RelationsSteve Pietila


Long Range PlanningDiane Pilger


MembershipBob Ferrari


NFPA 211 RepresentativeRandy Brooks(805) 646-8961

[email protected]

NFPA 31 RepresentativeJohn Pilger


NFPA 54 RepresentativeJim Brewer


Technical Advisory CouncilDennis Dobbs(256) 845-9814

[email protected]

Public Awareness Task ForceRob Lindemann(847) 918-7994

[email protected]

ADVERTISING RATES for Sweeping: The Journal of Chimney & Venting Technology may be obtained by contacting Malisa Minetree at (317) 815-4688 or [email protected]

Design by Laura Houser Design • laurahouser.com • (317) 213-7497

President, Region 3Jay Walker

(850) 562-4692 • [email protected]

Vice PresidentAt-Large

Diane Pilger(631) 863-2460 • [email protected]

Treasurer, Region 5Mark Maynard


SecretaryJeremy Biswell


Region 1Phil Mitchell


Region 2Bob Fleer


Region 4Ken Hoelscher


Region 6Bob Ferrari


At-Large DirectorsDennis Dobbs


Fred Joy(785) 986-6432 • [email protected]

Supplier RepresentativeEdmund Poplawski


NCSG BOARD OF DIRECTORS 2011-2012

Mark McSweeney, CAE Executive Director

[email protected]

Melissa Heeke, CAE Director of Communications &

Marketing [email protected]

Ashley Eldridge, COI, CPP Director of Education

[email protected]

Candice Bradbury Director of Finance

[email protected]

Megan McMahon Office Manager

[email protected]

Debbie Cornelius Membership Development

Coordinator [email protected]

Donna Lee Kasmer CSIA Certification Coordinator

[email protected]

Sharon AndersonProgram [email protected]

STAFF

2155 Commercial Drive Plainfield, IN 46168

(317) 837-1500 Fax: (317) 837-5365

NCSG encourages industry partners to submit press release and articles to Melissa Heeke, Sweeping Editor at [email protected]. Submissions should contain items of interest or importance to the chimney and venting industry. Submissions should not contain direct solicitations, prices, or a call to action on the part of our readers. Submissions may contain images or artwork attached in a .jpg format.

In all cases, NCSG reserves the right to edit submissions to fit space limitations, keep the release and publish at a later date, or refuse to publish the release for any reason. Neither publishing, nor refusing to publish the submission should be considered a statement of NCSG’s opinion regarding the release.

NCSG further reserves the right to reject at any time any advertising determined not to be in keeping with the publications’ standards. Acceptance of advertising by Sweeping magazine does not necessarily constitute endorsement of products or services advertised. NCSG does not make any effort to review or substantiate claims made by advertisers.

© 2013 National Chimney Sweep Guild, 2155 Commercial Drive, Plainfield, IN 46168 (317) 837-1500

NATIONAL CHIMNEY SWEEP GUILD

Be advised that advice given by NCSG’s Technical Advisory Council (TAC) reflects best practices of the chimney sweeping industry. However, we are unable to account for any particular type of situation since regional variations in construction practices and additional environmental, physical and geographical factors necessarily vary the level of service appropriate for a particular fireplace and/or chimney. Additionally, local laws and ordinances may govern and/or supersede the information and any recommendations provided. Final determinations are the responsibility of a local professional with first-hand knowledge of the situation, and the local Authority Having Jurisdiction (AHJ). Neither NCSG nor any member of TAC will be held liable for any damages whatsoever resulting from the use of or reliance on information provided by anyone associated with TAC. By your use of this member benefit you acknowledge acceptance of these terms.

To contact any member of the Technical Advisory Council, please call (317) 203-0088 and select the extension for the person who is best qualified to answer your question:

Dennis Dobbs Technical Advisory Council Chair

Installation or Service of Direct Vent Gas Appliances 317-203-0088 x: 1


JAY WALKERNCSG PRESIDENT Forward

Moving

he theme for this month’s issue is Masonry Heaters. I can honestly say that I’ve only come across two or three of those in my area in north Florida in the 31 years I’ve been dealing with fireplaces and chimneys. With input from Norbert Snef and Marge Padgitt this month, I’m sure you will get a better understanding

of the pros and cons of proper construction and service of these type heaters. If you are like me, and don’t see many of these, be sure to check out the one in use at NCSG headquarters in Plainfield, IN.

Our job description as chimney sweeps, as you know, is not just to run a brush down a flue and reset a damper plate in position. There are many other aspects to our job that add value to what we do. Proper and well-informed inspections are probably the most important. It is our duty to properly communicate our findings to our clients so they understand proper use and the condition of their appliances. Photo progression of the job site and all parts of the system helps your client gain & learn more than if you just provide a written invoice with a few notes. As you know what they say, “A picture can tell a thousand words”.

Once you take off your inspection hat, most likely you’ll be asked to provide recommendations for any repairs you may have noted in your inspection. Repairs can be simple or complicated. Education and experience will build confidence in your abilities, and having systems in place will help you fulfill your repair aspirations. When I talk to sweeps from different areas around the nation, sometimes I hear that installing new liners is most of what they do. For some it’s solving water intrusion problems, and others make their living rebuilding brick chimneys and fireboxes.

Another big repair is replacement of factory-built fireplaces. The need could be due to rusted out metal fireboxes, wind damage from falling trees or maybe

it’s just time to replace that old fireplace, just like when it’s time to replace your central air unit or refrigerator. There comes a time when a client will be at a crossroads and will need to make an educated choice about the many products on the market today. It could be upgrading to a high-efficiency fireplace to heat the home, or possibly a gas fireplace, or wood or pellet stove. It can be our job to make our clients aware of the options and possibilities out in today’s market. Of course, you always have to adhere to your jurisdiction’s guidelines regarding licensing and permits, if required.

In today’s economy, business owners need to stay on top of trends, be aware of changes, and be able to adapt. One way is to diversify into

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other areas, like repairs, dryer vents, duct cleaning, house washing, gutter cleaning and gutter leaf guards, etc.

Remember, continued education and experience is probably the most valuable tool in your toolbox. At the upcoming NCSG convention and trade show, there will be keynote speakers you will not want to miss, and various classes to lift your business value and experience hands-on technical venues to help you sharpen those tools. If you haven’t already, please take time today to mail in your registration for the NCSG Innovation 2013 convention and trade show in Branson, MO. More information is available in this month’s issue and online at www.NCSG.org.

I write this message on November 30, 2012, one month after my Father’s death. He was my Father, my brother and my best friend. He died at the age of 84. He practiced optometry for 62 years of his life and was very active in state and national optometry associations, church and the community. He always said, “You’ll never work a day in your life if you love what you do”. He loved helping people have proper vision. I employ you today, to seek out what you love to do and do it. I’ll leave you with another one of my Dad’s favorite quotes: “Do what’s right, Do it right, and Do it right now”.

Sweeps Luck to you and your family and God Bless!

Jay K Walker NCSG President


ave you forgotten your resolutions yet? Sorry to bring that up, but sometimes you have to laugh when you realize that your wishes for the new year will actually

take some planning to get off the ground. Again. Knowing which steps to take can make the second attempt at goals sometimes more effective than the first attempt. Slow and steady wins the race, they say.

In this month’s issue, we welcome the return of Brian Noe with part one of a two-part article on diversification and the role that it plays in your financial future. He says, “True diversification means the good people in our lives have our backs.” I think that make a ton of sense and hope that you’ll enjoy reading his words of wisdom.

Dennis Dobbs, our Technical Advisory Chair, is starting the new year with a new set of responsibilities which, unfortunately, don’t include writing for Sweeping. We will definitely miss working with Dennis each month as he brought a unique perspective to the table. His Chimney Sense column addressed issues that many sweeps face and offered some advice on how to resolve those. If you have a moment at the convention in Branson, please thank Dennis for his contributions to Sweeping and to the Guild.

Until next time!

MELISSA HEEKE, CAENCSG DIRECTOR OF COMMUNICATIONS

Editor’sLetter

H

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The 2013 Summit for Chimney Sweepsand Hearth Retailers is coming to the following areas:

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DISCOUNTS:•Register by December 15, 2012 to receive $50.00 off the registration fee.

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Register Online Today atwww.olympiachimney.com This Educational Summit is

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(Mention 'Olympia Chimney Supply' whenbooking your hotel room(s) in order to receive the stated room rate!)

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Sturbridge, MA January 15 - 17Publick House Inn & Lodge277 Main Street, Route 131Sturbridge, MA 01566Phone #: 800-782-5425Room Rate: $79/night (Country House)

or $99/night (Country Inn)

Dayton, OH January 29 - 31Holiday Inn Dayton/Fairborn2800 Presidential DriveFairborn, OH 45234Phone #: 937-426-7800


Harrisburg, PAFebruary 5 - 7Holiday Inn Hotel and Conference Center148 Sheraton DriveNew Cumberland, PA 17070Phone #: 800-315-2621


Greensville, SCFebruary 12 - 14Hilton Greenville45 West Orchard Park DriveGreenville, SC 29615Phone #: 864-232-4747Room Rate: $95/night

Madison, WIFebruary 19 - 21Holiday Inn Madison West1109 Fourier DriveMadison, WI 53717Phone #: 608-826-0500 Room Rate: $94/night

SCHEDULEDay 1: 9:00AM - 5:00PM/ESTDay 2: 9:00AM - 5:00PM/ESTDay 3: 9:00AM - 12:00PM/EST

Complimentary lunch will be provided.

The 2013 Summit for Chimney Sweepsand Hearth Retailers is coming to the following areas:

Jerry Isenhour & Hope Stevenson Bring You

THE HOW TO'S OF BUILDING A SUCCESSFUL & PROFITABLE BUSINESS

COST:$399.00/person (1st registrant of the company)

$299.00/person (For every additional registrant from the same company)

CEU’s: CSIA Approved - 13.00/ NFI Approved - 15.00

DISCOUNTS:•Register by December 15, 2012 to receive $50.00 off the registration fee.

•Member of the NCSG or HPBA National or Regional HPBA Affiliate /State Chimney Sweep Guilds makes you eligible to receive $50.00 off the registration.

Register Online Today atwww.olympiachimney.com This Educational Summit is

being brought to you by

(Mention 'Olympia Chimney Supply' whenbooking your hotel room(s) in order to receive the stated room rate!)

PRE-REGISTRATION IS REQUIRED. ON SITE REGISTRATIONS WILL NOT BE ACCEPTED!Registration is NOT open to manufacturers or distributors.


TechnicalQ&A DENNIS DOBBS, NCSG

TECHNICAL ADVISORY CHAIR

A

QWhy do my vent free

gas logs stink?

After vent free logs are fired for the first time, they will emit what is commonly called a “break-in” odor which may last from two to six hours. This is because the factory paint on the logs is now exposed to the extreme temperatures of the burner. Normally with ceramic fiber (lightweight) logs, the odor emitted is more noticeable; very pungent and lasts longer than the ceramic (heavy, hard) logs. Manufacturers suggest operating the log sets on high until the odor dissipates. If they are not operated on high, the break-in odor can last for a much longer period of time. Be sure you always refer to the owner’s manual.

If a customer complains that an odor is coming from a log set that has been installed for awhile, first and foremost, check for a gas leak. Second, light the logs and check the flame appearance and burn pattern to make sure that the flames are not extremely tall and yellow. Be sure that the flames are coming from all areas of the burner as designed. Check for flame impingement caused by a misplaced log or a log protruding across the flame pattern. Vent free logs are normally designed with pegs or notches to keep them correctly in place. Some styles of vent free logs have a true ember bed; this could also be an area of interest. Sometimes embers are placed on too thickly and sometimes not enough embers are in place thus causing an odor.

Other causes for odors could be as follows:• Chemicalsusedinthecustomer’shomesandattached

garages; paints, stains, cleaning agents, spray foam, pesticides, etc.

• Newcarpet,rugs,furniture.• Scentedcandles;aerosolpotpourrisprays.

These items may emit fumes that can be caught into the lower cooler air in the home and be drawn into the flames of the vent free logs causing not only odors, but also higher levels of carbon monoxide.

Sometimes odor issues pertaining to vent free logs can be a hard nut to crack. The best advice is to talk to the homeowner to collect information has about what has been going on recently inside the home. Have any upgrades or repairs been made recently? Always make sure that the appliance has an identification plate showing correct gas type. Always do a carbon monoxide test and document the carbon monoxide readings before and after servicing the appliance. Who knows, the odor could be something simple like a dirty pilot light. But it could also be something totally unrelated to the appliance. For instance, anyone smell a dead rat?


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IndustryWatchM&G DuraVent Gets US Boiler Approval for PolyPro on Burnham Alpine Model

Vacaville, CA – M&G DuraVent announced recently that it has gotten another approval for PolyPro Venting Systems. US Boiler Co has now approved PolyPro single-wall, concentric, and flex for their Burnham Alpine models 080-500.PolyPro is an engineered system specifically designed for venting heating appliances. Gasketed joints require no primers or adhesives and easily assemble in seconds with just a splash of water. Terminations are designed for superior performance in poor environmental conditions. PolyPro is tested and listed to the ULC S636 standard in Canada and rated as a Class IIA, IIB, and IIC vent system. PolyPro offers the only double-wall polypropylene flex in the U.S., making it durable for relining masonry chimneys, factory-built chimneys, and useful for relining B-vent pipe when retrofitting it to use as a chase. PolyPro is superior in performance and easier to install than PVC or CPVC pipe, which were designed for irrigation, not venting. PolyPro has been successfully venting appliances in Europe for over 15 years.

Greg Elliott Joins Wohler USA

Wohler USA is pleased to welcome Greg Elliott to their team. As Manager of Business Development, Greg will explore new markets for Wohler’s product lines.A graduate of Bryant University, Greg has extensive experience

with business ownership and start-ups, as well as retail, wholesale, manufacturing and national account management.“Greg’s talent and enthusiasm will enhance our customers’ experience,” says Peter Cullen, Wohler’s Chief Operating Officer. “We look forward to having him on our growing team.”

Industry Watch PolicyNCSG encourages industry partners to submit press releases to Melissa Heeke, Sweeping: The Journal of Chimney & Venting Technology editor, via email at [email protected]. Submissions should contain items of interest or importance to the chimney and venting industry. Submissions should not contain direct solicitations, prices, or a call to action on the part of our readers. Submissions may contain images or artwork attached in a .jpg format. In all cases, NCSG reserves the right to edit submissions to fit space limitations, keep the release and publish at a later date, or refuse to publish the release for any reason. Neither publishing nor refusing to publish the submission should be considered a statement of NCSG’s opinion regarding the release.


s you read this, the year 2012, for better or worse, is now in the record books. It is a year during which we witnessed many dramatic changes throughout our country and the rest of the world. It is a year that raised new questions

and presented new challenges to each of us. But before we put it to bed, it is time for us to reflect as business owners.

It is time for each of us to prepare a STATE OF THE COMPANY REPORT for 2012. It’s time to examine in detail all the frustrations we suffered through, the losses we may have experienced, as well as our successes, as we take an in-depth account of the performance of our business over the past twelve months. Our purpose is not to dwell on our defeats but to study our successes and formulate a plan to build 2013 into a year of growth. It means, it’s time to look at the (ugh!) numbers.

I personally hate the numbers. They so often seem boring, they seem to bog us down and, quite frankly, many times the numbers are not even understood. But as managers and business owners, we must realize the hard fact of business is that it is all about the numbers. Why? Because the numbers do not lie! The numbers are the cold hard face of reality about our business. And that’s why they can be our best friend. The numbers tell us if we are doing the right things or the wrong things.

Some people prefer to use other gauges such as the backlog of work and the number of jobs they do. In my opinion, this figure by itself is inadequate because it doesn’t tell us anything about how efficiently we are running our business.

In every business there are some numbers that we need to examine closely because they reveal the most about our business. One, of course, is net profit, the dollar amount you are left with after all the bills are paid. This figure is especially revealing when viewed as a percentage of your business’ gross income. It

is especially revealing when compared to others in the industry. (Hmmm, I hope you have other businesses like yours you can truly use as benchmarks. Is a MIX group a needed consideration for 2013?)

Another aspect of this is the dollar figure per truck. You are a service-oriented business.What does each truck bring in a year? More importantly, what is the average per ticket income and how do each of your trucks compare? This is a very important figure for you to know and it can change drastically from one company to another. Do you have a goal per truck, and more importantly, have you done a budget of the income needed for the business in order to derive your end salary and your net profit?

What was your salary, both in numbers, and also as a percentage of actual gross? Do you actually get paid what you are worth? And are your staff members receiving adequate compensation so you can compete for the type of workforce you need to be successful? There is more to a job than money for sure, but you can rest assured that compensation is one of the employee benefits that drives each person.

Some of these figures can be quite sobering. Yes, I know we go to a meeting with other colleagues, we sit around a hotel lobby, maybe a campsite in the summer, at a convention, maybe relaxing in a bar and we hear the stories. But those are just stories. The truth resides in the actual numbers. Like it or not, it’s all about the numbers. Don’t believe it? Try to get a mortgage, go see if you can find funding to grow your business -- See how far you get without numbers to show.

Here is a key thing I have also learned, something about real winners, something about real movers and shakers. Each and every one of them has faced loss in their lives; at times tragic losses. Losses that could well cripple others, the true winner though gets up after a loss. He may nurse his wounds, but then

BY JERRY ISENHOUR OF CHIMNEY & VENTING

CONSULTANTS IN CONCORD, NCCoach’s Corner

The

Your State of the Company Report

A


the true winner gets back in the game. The true winner has faced his “MAGIC MOMENT” the day when reality set in, the day when he decided that he had had enough and isn’t going to take it anymore.

As you review 2012, remember you are going through this exercise to build a better 2013, hopefully a golden 2013. Most likely it will take some work. Most likely you will face some needed changes.

Look at your business model in an honest and no nonsense fashion. Perhaps even have a trusted colleague look at it for you, one that you know will give you the hard answers, one that will share with you what you really need to hear, no holds barred. This is a difficult task for anyone to do, to truly stop and analyze honestly what they are doing. Even more difficult is the implementation of the changes needed. But this is all in your power. And it all begins with an honest and open review of your numbers.

My wish for you is success, my hope and dream for American chimney sweeps has been that they will truly become a larger and larger part of the American economy. We are an industry that has not yet had the impact on the consumer that we are capable of. Our future is so bright with the ability to assist with clean air, with more-efficient households, and with all the good things we do.

Make 2013 the year that you accomplish a lot, the year your business will contribute to your dreams so that as you sit in January of 2014 you can look back with a sense of extreme satisfaction. I am pulling for you and I know that you can do it, and do it with GREAT NUMBERS!

About the Author: Jerry Isenhour is an industry consultant, educator and coach who authors a monthly article in Sweeping as a service to the industry. For more information about Jerry and how his team can assist you individually and your business in your quest for success and your ascent to the next level, take a look at his web site www.chimneyandventingconsultants.com He can be contacted at [email protected] or by phone at (704) 425-0217. You can also obtain great business tips from his Facebook page Chimney & Venting Consultants.


If I Could Change the World, Oh I Mean Industry…

I f I could change the chimney and hearth industry, I would start with the hearth appliance manufacturers, so that their wood stoves, inserts and high-efficiency fireplaces would be more chimney sweep friendly. Nothing is worse than

having to take a chimney liner loose from a five hundred pound wood burning insert just to retrieve fallen creosote only because the baffle design was not engineered for us to gain access from inside the unit. It would be nice if each manufacturer would offer regional training to those who sell, service and install their appliances.

I think if the chimney liner manufacturers would do similar classes along with a hands-on liner install this would help the sweeps dealing with in the field issues. And wouldn’t it be

great if fireplace, chimney liner and stove manufacturers could come together and solve the great debate about whether or not we should be installing inserts and liners into prefabricated fireplaces?

It would be awesome if, in the near future, there was a national push for chimney and fire safety that would target the homeowners and help them see the need for our services without it coming off like a sales pitch. Public awareness is crucial. CSIA does have many pamphlets available to help convey this message to your customers.

Before I get carried away with my ramblings and visions about where I would like to see the industry go, let me say that there

Chimney Sense DENNIS DOBBS, NCSG

TECHNICAL ADVISORY CHAIR


is really not a lot I would change about this industry that I love. I feel that the NCSG and the CSIA are both doing a great job and are becoming more recognized everywhere. The conventions are getting better and better and the upcoming one in Branson should be one of the best! When I initially had the desire to be on the board, I felt that I could change the world and the industry and I want to encourage others to volunteer and get more involved.

By the time this article appears I will have resigned from being the chair of the Technical Advisory Council, and in equal, I will

soon resign from being a National Chimney Sweep Guild At-Large Director. Giving up these positions was a hard decision to make but I feel it was best for me and my family at this time. I will still volunteer to help the industry and my fellow sweeps when needed. Both positions, I feel, were great opportunities and overall it was a great experience. I have gotten to know the staff as well as fellow board members and I have made many life-long friendships. Looking back over the last thirty-two years of being a chimney sweep, I can say that these last few years held the highest honor I could have in serving you, the NCSG membership.

The 2012 – 2013 offers are being added daily in the “Members Only” section of the NCSG website at www.NCSG.org. So start checking for these new offers each week. These coupons will be good until June 30, 2013.

Airjet,DivisionofContinentalIndustries•AlphaAmericanCompany•CondarCompany•CopperfieldChimneySupply•DuctCleaners’Supply•DynacoteLLC•EarthcoreIndustries,LLC•ENERVEX,Inc.•FiresafeIndustries•FiresideDistributors•HY-CCompany•LifetimeChimneySupply•LindemannChimneySupply•MattersoftheHearth•MeyerMachine&Equipment•NationalChimneySupply•OlympiaChimneySupply•SaverSystems•SmoktiteLLC•SNEWS–TheChimneySweepNews•

StoveBuilderInternationalInc.(SBI)•VentechIndustries,Inc.•WakefieldBrush•WohlerUSA,Inc.•Z-Flex

These are just a few of the many offers available to you as a member of the National Chimney Sweep Guild. Visit www.NCSG.org to learn more and to start saving!

2012 – 2013 SWEEPS ADVANTAGE COUPON PROGRAM

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hat is diversification? It seems that the definition of diversification was rebranded to include a mix of mutual funds, alternative asset classes and some ‘safe’ investments. This would allow you to live life happily ever after.

This definition of diversification was tested in 2008-09. How did the ”modern” definition of diversification fare? Consider my top five (out of many) “new normal strategies” I have been hearing and reading over the past four years.

1. Failing to Consider Living a Long Life – Yes, with a low interest rate environment and uncertain market returns the threat of running out of money if you live too long is very real.

2. Reverse Mortgages – Yes, if your retirement strategy didn’t work you may need to take a reverse mortgage to pay your bills.

3. Spend Down Retirement Assets – Yes, if your retirement strategy didn’t work and you are running out of money you may need to spend down assets.

4. Revised Glide Path – Yes, this ”branding” translates to the need to take on more investment risk in retirement because running out of money is very real.

5. 70 is the new 65 – Yes, if your retirement strategy didn’t work you may need to work longer before retirement.

All of the above “new normal strategies” can be effective overall strategies to help you enjoy your retirement. So why may these new strategies cause consternation?

This consternation may derive from the ”promise” that in retirement you would live off your interest income and pass your assets on to your children. This is a promise that may not be kept based on past strategies and failure to adapt to the new economy.

If your lifelong ideology has been tested or shattered you are left with “what do I do now”? This is a difficult question to answer.

So what can we do?

Let’s consider a historical definition of diversification.

“Divide your portion to seven, or even eight, for you do not know what misfortune may occur on the earth.” -Ecclesiastes 11:2

I am not overly religious, but how did we stray from the truth of this well grounded philosophy that has been around for over 2,000 years!

On the surface some may think having seven or eight investment classes of assets (portions) would create more diversity and a higher probability of investment and therefore lifestyle success. That’s not the way I think of seven or eight portions.

I think true diversity to minimize risk includes:1. Your Personal DevelopmentWith personal development you can place yourself into a position to take a bird’s eye view of your life, family and business. This can provide you with better “situational awareness” to be proactive and deal with looming misfortune before it develops. 2. Your Marriage and/or other RelationshipsConsider a once a week ”date night” – in or out of the house – no kids and no topics of stress (financial, business, kids, etc.). Just have fun and connect. Sometimes a break up is the better choice which is okay if you gave it your all.3. Your Children’s FutureBe there for them to provide guidance for character development and future opportunity. Be there for them to help keep them from disconnecting from family and accomplishment; to help avoid alcohol, drug, or other abusive behaviors.4. Your EmployeesDeveloping employees with character based on leadership by example is an important component of your happiness.5. Your BusinessYou are giving up a big part of your life to start, build, and establish your business. Working hard is great but is not guaranteed to lead to happiness. Smart planning with good people is imperative for happiness.

Diversification – It’s More Than Just Your Investments Part 1 of 2

BY BRIAN NOE, ChFC®, CLTC

W


6. Your Faith and CharityYou have the talent, skills, and capacity to provide a little extra.7. Your Investments Support Your Lifestyle• Yes,consideringatleastsevenoreight

investment asset classes can help you avoid the ‘guess and hope’ or ‘fear and anger’ noise we seem to be bombarded with by the media.

• Educateyourselfonwhatisavailableto you so you can make a comfortable and confident decision regarding your investments that fits your lifestyle goals. More on this in our next article.

8. Your LifestyleYou are free to Let Life Happen when you have true diversification in your life.

So if I do this, exactly how does this work?

Without true diversification we may be left alone with inadequate support and financial resources to deal with misfortune. Can you think of people you know or have heard of who have had this happen? How are they doing today?

We all have or will have misfortune (perhaps self-inflicted) fall upon us. With family, friends, charity, employees, customers, and financial security we can deal with misfortune with all of our positive and focused energy.

True diversification means the good people in our lives have our backs.

Let Life Happen – Enjoy It!

About the Author: Brian Noe of MW Financial Group, Ltd. was a guest speaker at the NCSG 2011 convention held in Hartford, CT where he discussed How to Get Out of Business and The Economy and Animal Spirits. Brian has a son Eric who served four years in the U.S. Army. Eric is ranked first in his class with a degree in Computer Science, is working in his field and plans on attending graduate school in 2013. His daughter Kara recently graduated undergraduate school with distinction and is planning to attend graduate school to become a Physicians’ Assistant. Brian thoroughly enjoys helping others spend more time with their families and friends while becoming financially successful. He can be reached at (860) 606-0834 or [email protected]

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Watch for part two in next month’s issue!


What are Masonry Heaters?

Masonry heaters are defined by their ability to store heat in

a masonry mass. This separates them from cordwood boilers,

which can also store heat from a fast burn, but in a water tank.

Wood boilers are often located in the basement with their

associated storage tanks and plumbing. Masonry heaters are

best situated centrally in an open concept floorplan where the

faces of the heater act as vertical radiant panels directly into

the living space. Typically there are about 100 sq. ft. of panel,

running at 120-180˚F. Architecturally, they often serve as a

central masonry fireplace. They are in a similar price range

as a large custom fireplace, or an advanced boiler/storage/

distribution setup. The radiant heat contributes to a good indoor

climate, similar to hydronic floor slab heating.

Masonry heaters have a refractory interior construction that

extends the path of the flue gases before they enter the

chimney, to allow the gases to exchange heat to the masonry.

Most of the heaters built in North America today are based on

designs that originated in various parts of Europe, noteably

Scandinavia, the Germanic countries, and countries of Eastern

Europe and Russia. They can be roughly divided into two types,

either based on a system of interior channels based on cross

sectional area and length, or based on interior volumes that rely

on the buoyancy property of hot gases (bell system).

There are three main ways to build masonry heaters:

- complete factory systems including facing, that are assembled

on-site,

- core kit systems that receive a site-built facing from locally

sourced masonry materials,

- and, hand-built systems that are constructed on-site from

standard specialty refractory materials

Building masonry heaters requires specialized knowledge

and skills. The Masonry Heater Association of North America

(MHA), www.mha-net.org, offers a heater mason educational

development (HMED) program, as well as a heater mason

certification.

Heating Performance

Traditionally in Europe, masonry heaters were used as room

heaters and burned batches of 30 lbs or less. When they

came to North America in the 1980s, they were built with

larger fireboxes, double skins to meet code and more mass.

The typical large heater described above has a mass of

approximately 8,000 lbs and can provide a 12-24 hour heating

capacity from a single two-hour burn.

Boilers can burn more wood per day than a masonry heater,

and have higher maximum outputs. Maximum output for a large

heater is around 20,000 BTU/hr, or 6 kW. For seasoned wood,

that works out to about 100 lbs per day. This would be burned

in two 50 lb batches, 12 hours apart. The same heater will often

be operated with a single daily batch burn of 60 lbs, giving an

output of 12,000 BTU/hr or 3.5 kW. When only a low output

is required, the heater can be fired daily with a half-load of 30

lbs. This gives you a minimum output of 1.75 kW, which is only

slightly more than a common 1500 watt electric heater. This is

ideal for “taking the chill off” on a fall day when you might light

a fireplace but not normally turn on your heating system.

At a maximum consumption of 100 lbs/day, you would consume

a full cord of hardwood every 30 days.

Emissions

Emmissions performance of masonry heaters is excellent, and

is in the same ballpark as pellet stoves. The heat storage ability

allows a high burn rate to be used, without overheating the

house. Clean combustion is relatively easy to achieve with

a sufficiently high burn rate in almost any stove. Real world

performance of 1 g/kg can be achieved by a good operator

relatively easily. As with all cordwood burning appliances, the

operator is the largest variable in emissions performance.

MHA has formed a testing co-operative, with several members

having established testing facilities at their shops (more info

available at www.heatkit.com/html/lopez.htm ). Particulate

matter (PM) emissions come in two distinct forms that chimney

professionals will be very familiar with: soot and tar. One of

What You Need to Know about Masonry Heaters

BY NORBERT SENF OF MASONRY STOVE BUILDERS


the most interesting things that I have learned is that you can

only get soot from flaming combustion, and that you can only

get tar from flameless (smoldering) combustion. Tar consists of

tiny liquid droplets less than 1 micron (.001 mm) in size. This

is close to the wavelength of visible light, and diffraction of

light waves causes the characteristic blue color of tar smoke. In

contrast, soot is elemental carbon (C) and is a fluffy black solid.

When we do PM testing on heaters with a Barnett Sampler (also

known as a Condar portable dilution tunnel), we draw a portion

of the flue gas through glass filters, which then get weighed on

a laboratory balance. You can get a filter with mainly tar, which

will be yellow, smell strongly like creosote, and be very heavy.

You can also get a filter with only soot, which will be black,

have no smell, and be very light. When a masonry heater is

burned normally, no smoldering combustion takes place and the

filters will have no smell. Therefore, the PM emissions consist

of mainly soot. Organics such as PAHs (polycyclic aromatic

hydrocarbons, which are carcinogens) will be minimal.

In ConclusionMasonry heaters are the cleanest way to burn cordwood on

a household scale. They are an ideal match for modern, low

energy houses. You get the bonus of a very large fire to watch

for a couple of hours every day.

In the aftermath of Hurricane Sandy, climate change and its

effects is now a generally-accepted reality. Many masonry

heaters have integral bake ovens, and allow you to cook

even when there is no electric power, in addition to heating

and being able to provide domestic hot water. They make

woodburning feasible on a large scale in areas with dense

population with drastically reduced pollution. They are some of

the lowest hanging fruit when it comes to reducing your own

personal carbon footprint.

About the Author: Norbert Senf has been building masonry heaters since 1979 and is a founding member of the Masonry Heater Association. He has a website at www.heatkit.com that has lots of technical information on masonry heaters.

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asonry heaters are gaining popularity in North America. No one has exact numbers, but suffice it to say that there are masonry heaters everywhere, and they must be serviced and maintained. There is no one better to do

this service than a professional chimney sweep. Yet many sweeps have not yet seen a masonry heater, much less know what to do with it when a customer calls for service.

Masonry heaters are completely different than any other type of wood heating appliance – whether manufactured or built. Whatever you have learned about how standard heating appliances work has little in common with a masonry heater. We know that the technology for masonry heaters has been around since the Romans built hypocaust systems for heating walls, floors and baths. Masonry heaters have been prevalent in Europe for at least 500 years. There are many different types: The Swedish Kakelugn (also called the Contraflow), the Russian Bell Heater, the Austrian/German Kachelofen. and the Finnish stove are the most popular.

All of these types of heaters, also known as masonry stoves, are made of masonry materials, have a firebox to burn wood in, and heat exchange channels that smoke and heat travel through before exiting through the flue. These channels transfer heat and allow it to radiate from the masonry into the home rather than going up the chimney. Hot fires are burned rapidly for a short period of time and the damper is closed after only embers remain to trap the heat inside. Hot fires reduce emissions greatly, which makes a masonry heater much more efficient than a

Masonry Heater Maintenance


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fireplace. Recent testing shows very low emissions which challenge or often exceed modern wood stove emissions. The heat generated through the masonry mass is radiated out over a long period of time (usually 12-24 hours) and at lower temperatures than a typical wood stove, making it safe to touch the outer “skin” of the heater. The exterior should not be more than 110º F (except around doors where it is allowed to be 230ºF).

What chimney sweeps need to know is that masonry heaters require regular maintenance, which includes sweeping of the chimney flue using standard methods, and brushing out the flue gas channels. If the homeowner operates the masonry heater properly, there should be little, if any, creosote in the flue and the sweep should find only small amounts of soot. If there is any amount of creosote, the sweep should review the type of wood used and the proper burning procedures (two very hot fires per day or once every 12 hours for most heaters) with the client. Quality fuel is the more important issue, which frequency being determined by temperature. The maximum number of fires per day should be three. For chimneys with exterior exposure, the flue will be colder than an interior chimney and will accumulate more soot.

Cleaning the channels involves using a small poly brush and vacuum. Go to the small channel doors, open them and clean and vacuum each one to remove fly ash. Block the chimney when using a rotary cleaning method. This will allow you to vacuum the now airborne ash. By now, you are probably wondering why you need to service masonry heaters at all since there is usually so little to clean compared to a standard fireplace and chimney. The chimney interior and exterior needs to be inspected, and the heater itself should be inspected for any deterioration or loose firebrick in the firebox, any cracking in the exterior heater skin


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or finish work and clearance to combustibles. Like fireplaces and chimneys, the masonry will need to be maintained and repaired as needed. Also go over proper operation with the homeowner. Any information you can give the homeowner will be appreciated. Get a copy of the Homeowners Safety Manual and Burning Guide for Masonry Heaters for free at www.mha-net.org.

There are some parts of a masonry heater you may run into that might be unexpected. A heated bench is heated by running the flue horizontally around the heater before it begins its vertical ascent. The bake oven is heated by the small flue channels underneath and around it. A “white” oven is heated in this manner, and is commonly used in ovens installed in heaters. However, some users prefer “black” ovens where the fire is built inside the oven to produce a hotter fire, especially for pizza. A wood-fired masonry cook stove may also be built next to the heater. A black oven or cook stove will have its own flue.

Clearances to combustibles are different with masonry heaters than fireplaces, so you’ll need to learn what they are. The ASTM Standard E 1602 – 94, titled “Construction of Solid Fuel Burning Masonry Heaters”, addresses these points. The NFPA 211 Standard and International Residential Code refer readers to the ASTM Standard.

Clearance to Combustibles:• Rear,side,andfrontwalls-4”• Abovetheheater–8”

• Fuelloadingdoor–48”• Hearthextensions–20”orforaraisedhearthofatleast

8” the hearth extension should be 16” deep. The extension must have wood forms removed and be completely non-combustible.

Also be sure that there is no grate inside the firebox. Fires should be built right on the firebrick floor. The door should be closed during operation, and flammable liquids should not be used to start fires. Homeowners should not burn anything other than dry cord wood in the heater. Encourage the owner to build top-down burn fires for a clean burn start up. Check the ASTM E-1602 Standards for much more information on the requirements for masonry heaters.

By servicing and maintaining masonry heaters, chimney sweeps can increase their income,and can further their expertise in an area that is fast becoming a popular heating option.

For more technical detail on masonry heaters, download the Short Course on Masonry Heating Systems by the Masonry Heater Association of North America’s (MHA) past-president Norbert Senf at http://heatkit.com/docs/course.PDF. For those interested in learning how to build masonry heaters or who want to get more in-depth knowledge of masonry heater construction there are several options offered by the MHA. The MHA offers the Heater Mason Education and Development program as well as Certification in Masonry Heater Building through workshops in the U.S. and Canada. The MHA has an annual meeting and

workshop in April of each year in North Carolina where attendees get intensive training on different types of heaters and ovens. Hands-on workshops on masonry heater building are also offered by HearthMasters, Inc., Canadian Kachelofen, Maine Wood Heat and other MHA member companies. Instructional literature and photos of heaters are available on the website. For more information visit www.mha-net.org or call Executive Director Richard Smith at (530) 883-0191.

About the Author: Marge Padgitt is the President of HearthMasters, Inc., a chimney restoration/masonry heater contracting company in Kansas City, Missouri. She is an NFI Certified Woodburning Technician and a CSIA Certified Chimney Sweep. Padgitt has served on the Board of Directors of the Masonry Heater Association, National Chimney Sweep Guild, Midwest Chimney Safety Council, and the Midwest Hearth, Patio, and Barbecue Association. She is the host of Wood-Fired Radio show. Contact her at www.chimkc.com or [email protected].


CSIA Update www.CSIA.org

Publication for CSIA Certified Chimney Sweep®s

ADVERTISEMENT

The Chimney Safety Institute of America

(CSIA), a non-profit, educational institution

focused on the prevention of chimney

and venting hazards, is concerned about

the consumer use of chemical chimney

cleaning products to the exclusion of

conventional chimney inspections and

cleaning. These products often are

promoted for their ability to remove a

portion of the creosote from a masonry or

metal chimney interior through catalytic

action when burned in a fireplace or wood

stove. The CSIA believes that the use of

these products alone is not an adequate

substitute for mechanical chimney cleaning

and inspection because it does not

provide the same level of protection to

the chimney system. Current promotional

claims for some of the products may be

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Position: Chemical Chimney Cleanerscreating a false sense of security among

consumers.

It is the consensus of qualified experts

that chimney maintenance is best

achieved through annual inspections,

and mechanical sweeping, by trained

professional chimney sweeps as frequently

as needed. Chimney inspections often

reveal hidden problems with a chimney

structure that could be potentially

hazardous. Mechanical sweeping of

chimneys not only removes layers of

creosote from the chimney surface, it

removes the resulting loose soot and

creosote from the chimney, fireplace, or

wood stove. A substantial percentage of

fireplace and wood stove chimneys do not

provide a straight path from the firebox to

the outside. If chemical chimney cleaning

products perform as claimed and cause

debris in the chimney to fall, that debris

still needs to be removed from the smoke

shelf, baffle, catalytic combustor, or offset

in order to ensure a properly functioning

chimney.

Chemical products that claim to clean or

assist in cleaning chimneys are not new.

Indeed some of these chemical products

are used successfully by professional

chimney sweeps in conjunction with the

mechanical cleaning of a chimney. In some

situations a chimney can develop a hard or

tacky layer of creosote in the chimney that

cannot be removed by normal mechanical

brushing. Under the supervision of a

qualified chimney professional certain

chemical cleaners may be used to change

the chemical composition of the hard or

tacky layer of creosote into a brittle or

powdery condition to facilitate its removal.

CSIA believes that the optimal method

for cleaning a chimney is by a mechanical

brushing of the chimney in conjunction

with a complete evaluation of the system

by a qualified chimney professional. The

CSIA and the National Fire Protection

Association recommend annual

inspections.

For more information about chimney safety

or to respond to this bulletin, call Melissa

Heeke, CSIA Director of Communications

& Marketing at (317) 837-5362 or visit

www.csia.org. CSIA is a non-profit,

educational organization focused on the

prevention of chimney and venting hazards.

Adopted: November 2001

HEARTH Education Foundation (HEARTH),

is an independent, nonprofit organization

that serves the public interest by

promoting safety, understanding and

responsibility in all facets of the residential

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CSIA 2013Education CalendarAs of 10/22/12 - Schedule subject to change. Please contact the Chimney Safety Institute of America prior to making travel arrangements.

Register today at www.CSIA.org or call us at (317) 837-5362.

Hate to travel? CSIA’s online education is now offered weekly!CSIA Certification Review Sessions, Chimney Physics, Lining Masonry with Stainless Steel and eLearning!

The CSIA Technology Center is located near Indianapolis, Indiana.

National Chimney Sweep Training School April 29 – May 4, 2013 | CSIA Technology Center

June 24 – 29 , 2013 | CSIA Technology Center

August 12 – 17 , 2013 | CSIA Technology Center

September 30 – October 5, 2013 | CSIA Technology Center

Fundamentals of sweeping and inspection of chimney systems, equipment operation, health and safety considerations and step-by-step instruction in codes, clearances, standards and practices.

Installing and Troubleshooting Gas Hearth AppliancesJuly 15–19, 2013 | CSIA Technology Center

Service and installation, including appliance standards, combustion requirements, pipe sizing and installation, troubleshooting, carbon monoxide testing and fuel conversion.

CEUs: 4-T 4-CS 4-HS 4-CL NFI CEUs: 16 T

Chimney Physics March 4-5, 2013 | CSIA Technology Center

Diagnosis and resolution of chimney performance problems, solving air pressure problems, identifying the symptoms of indoor air pollutants,

determining combustion air requirements for vented appliances in a two-day in-person format.CSIA CEUs: 3-T 3-CS 3-HS 3-CL NFI CEUs: 4 E

Inspection and Report WritingMay 16–17, 2013 | CSIA Technology Center

Chimney inspections and evaluations, report writing including regional and environmental

influences, effective photo documentation, digital organization and administrative procedures.

CSIA Certified Chimney Sweep® Review & ExamJanuary 25, 2013 | Jamison Masonry Restoration - Oreland, PA

February 8, 2013 | CSIA Technology Center

March 15, 2013 | Orlando, FL

April 3, 2013 | Branson, MO

April 26 , 2013 | Manchester, NH

May 3, 2013 | Scranton, PA

June 7, 2013 | CSIA Technology Center

June 28, 2013 | Richmond, VA

July 9, 2013 | Oceanside, CA

August 2, 2013 | CSIA Technology Center

August 9, 2013 | Kansas City, MO

September 13, 2013 | Atlantic City, NJ

October 18, 2013 | Latham, NY

November 15, 2013 | CSIA Technology Center

In-person intensive review sessions help candidates prepare for the exams. The review sessions are not a substitute for advanced study.

CSIA CEUs: 1.25-T, 1.25-CS, 1.25-HS, 1.25 CL NFI CEUs: 6 T

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In-person intensive review sessions help candidates prepare for the CSIA Certified Dryer Exhaust Technician® exam. The review sessions are not a substitute for advanced study.

CSIA CEUs: 1.25-T, 1.25 CS, 1-HS, 1-CL NFI CEUs: 4 E

When renewing a credential earned after September 1, 2009, a CSIA Certified Chimney Sweep® is required to:

• Submit a minimum of 9 CEUs earned within the preceeding 3 years (in any category) before testing. NOTE: This requirement will not apply to CSIA Certified Chimney Sweeps already holding the credential on September 1, 2009 until their next 3-year certification cycle.

• Pass a one-hour exam based on Successful Chimney Sweeping (2009) and NFPA 211 (2010)

• Pass a ninety-minute open-book exam based on the 2006 IRC®

• Agree to pay the Annual Certification Fee.

• Sign CSIA Code of Ethics.

OR

• Submit appropriate number of Continuing Education Units (CEUs) in the relevant categories.

• Agree to pay the Annual Certification Fee.

• Sign CSIA Code of Ethics.

The CSIA recommends the use of original equipment manufacturer (OEM) parts on any product listed by a nationally-recognized listing agency. Using only OEM parts and replacement parts maintains the original integrity and performance characteristics of the product.

If, however, after-market parts are installed, the CSIA recommends the following:

• The use of the after-market part does not conflict with policies established by the authority having jurisdiction.

• The after-market part is designed and manufactured to perform in the same manner as the original and does not alter the basic design and operation of the system.

• The installer explains the installation of the after-market part and the reason for its use to the homeowner. • The installer documents that the homeowner acknowledges and authorizes the installation of the after-market part. – Adopted at the May 2008 Board of Directors meeting.

Annual Certification Requirements

Upon earning the CSIA Certified Chimney Sweep® credential, your certification is valid for one year. You will need to recertify annually by paying the annual certification fee. This fee will be invoiced annually prior to your expiration date. Please note that your credential will require renewal every three years by submittal of the minimum 48 Continuing Education Units (CEUs) in accordance with the CSIA Credential Renewal Policy or by passing the certification exams and either submitting a minimum of 9 CEUs or completing a CSIA Review.

If your annual certification fee is not paid prior to your certification expiration date, your credential will be considered lapsed and you will immediately lose all rights and privileges of the CSIA Certified Chimney Sweep® credential. The following terms will then apply if reinstatement of the credential is desired:

If you do not pay your annual certification fee by your expiration date, the following timeline will begin:

• Within 90 days from the date of expiration, if you submit payment in full for the annual certification fee, your credential will be reinstated and you will be considered a CSIA Certified Chimney Sweep® in good standing, maintaining your original annual expiration date and certification number;

• If more than 90 days and less than 12 months beyond your expiration date, you will be required to Pay the current annual certification fee and current testing fees and test again. Doing so will reinstate your previous annual certification expiration date and certification number. You will still be required to pay your next annual fee within the next 12 months.

• If more than 12 months beyond your expiration date, you will be required to either participate in a CSIA approved certification review course or submit evidence of 9 CEUs that were accumulated during the time your credential was active. In addition you will be required to pass the CSIA certification exams. Upon successful completion, a new certification number will be assigned and you will have a new annual certification expiration date.

CSIA Position on After-Market Parts for Listed Products

CSIA 2013Education CalendarAs of 10/22/12 - Schedule subject to change. Please contact the Chimney Safety Institute of America prior to making travel arrangements.

Register today at www.CSIA.org or call us at (317) 837-5362.

Hate to travel? CSIA’s online education is now offered weekly!CSIA Certification Review Sessions, Chimney Physics, Lining Masonry with Stainless Steel and eLearning!

The CSIA Technology Center is located near Indianapolis, Indiana.

National Chimney Sweep Training School April 29 – May 4, 2013 | CSIA Technology Center

June 24 – 29 , 2013 | CSIA Technology Center

August 12 – 17 , 2013 | CSIA Technology Center

September 30 – October 5, 2013 | CSIA Technology Center

Fundamentals of sweeping and inspection of chimney systems, equipment operation, health and safety considerations and step-by-step instruction in codes, clearances, standards and practices.

Installing and Troubleshooting Gas Hearth AppliancesJuly 15–19, 2013 | CSIA Technology Center

Service and installation, including appliance standards, combustion requirements, pipe sizing and installation, troubleshooting, carbon monoxide testing and fuel conversion.

CEUs: 4-T 4-CS 4-HS 4-CL NFI CEUs: 16 T

Chimney Physics March 4-5, 2013 | CSIA Technology Center

Diagnosis and resolution of chimney performance problems, solving air pressure problems, identifying the symptoms of indoor air pollutants,

determining combustion air requirements for vented appliances in a two-day in-person format.CSIA CEUs: 3-T 3-CS 3-HS 3-CL NFI CEUs: 4 E

Inspection and Report WritingMay 16–17, 2013 | CSIA Technology Center

Chimney inspections and evaluations, report writing including regional and environmental

influences, effective photo documentation, digital organization and administrative procedures.

CSIA Certified Chimney Sweep® Review & ExamJanuary 25, 2013 | Jamison Masonry Restoration - Oreland, PA

February 8, 2013 | CSIA Technology Center

March 15, 2013 | Orlando, FL


April 26 , 2013 | Manchester, NH

May 3, 2013 | Scranton, PA

June 7, 2013 | CSIA Technology Center

June 28, 2013 | Richmond, VA

July 9, 2013 | Oceanside, CA

August 2, 2013 | CSIA Technology Center

August 9, 2013 | Kansas City, MO

September 13, 2013 | Atlantic City, NJ

October 18, 2013 | Latham, NY

November 15, 2013 | CSIA Technology Center

In-person intensive review sessions help candidates prepare for the exams. The review sessions are not a substitute for advanced study.

CSIA CEUs: 1.25-T, 1.25-CS, 1.25-HS, 1.25 CL NFI CEUs: 6 T

CSIA Certified Dryer Exhaust Technician® Review February 7, 2013 | Arlington, VA


August 1 , 2013 | CSIA Technology Center

In-person intensive review sessions help candidates prepare for the CSIA Certified Dryer Exhaust Technician® exam. The review sessions are not a substitute for advanced study.

CSIA CEUs: 1.25-T, 1.25 CS, 1-HS, 1-CL NFI CEUs: 4 E

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ProgressivePerksBY DEBBIE CORNELIUS

MEMBERSHIP DEVELOPMENT COORDINATOR

Happy New Year!

I am sure many of you have heard that as you get older time seems to go faster – well it does! I do hope you had a productive busy season and a safe and wonderful holiday. Now it is time to look at a new year and how you can find ways to work smarter and have more time for you and the things you like and want to do.

I encourage you again to take a look at the many discounted benefits the NCSG offers. Many of these are designed to take a lot of the load off your shoulders so you can do what you do best. If you don’t have a username and password to access the “Members Only” section of the NCSG website just give us a call and we will set you right up. This is where you will find the necessary information to get you started with many of your NCSG benefits.

Now is the time to also start thinking about the NCSG Innovation 2013 convention and trade show in Branson, MO. It takes a lot of manpower to make the NCSG conventions a success so I would like to encourage you to give a few hours or more and sign up to help at registration, be a scanner at the business and technical sessions, help as a runner for the CSIA Auction or help at other various events during this time. Just give me a call or drop me an email at [email protected] and we can get your name on the volunteer schedule.

Again, several of the member benefit providers will have booths at the NCSG trade show in Branson. This is a great time to stop by and

discuss how they may be of help to you and your company. I also invite you to stop by the NCSG trade show booth to discuss any questions you might have about your membership. I will be there on Friday and Saturday and I hope to meet you then.

Looking forward to seeing you in Branson, MO!

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NCSG Innovation 2013 • April 4-7 • Branson, MO

Company___________________________________ Address ____________________________________ City, State ZIP ________________________________ Phone ______________________________________Fax ________________________________________Email _____________________________________ Check here to opt-in to email from exhibitors.

REGISTRANT INFORMATION Please write name as you would like it to appear on your badge. Name _____________________________________________________________ First time attendee? Yes Registrant Type ______________________________________________________ $ ___________________

Name _____________________________________________________________ First time attendee? Yes Registrant Type ______________________________________________________ $ ___________________

Name _____________________________________________________________ First time attendee? Yes Registrant Type ______________________________________________________ $ ___________________

Name _____________________________________________________________ First time attendee? Yes Registrant Type ______________________________________________________ $ ___________________ Registration Total $ ___________________

Showboat Branson Belle Tickets ($29/each) Qty: _______ Cruise Total $ ___________________ 2013 Convention Patch ($3/each - Pickup on-site.) Qty: ________ Patch Total $ ___________________ PROMO CODE ___________________ $ ___________________

Payment Method: Check # ___________________ Visa MC AmEx

Account # __________________________________ Card Security Code _____________ Exp. __________Name on Card _______________________________ Signature ___________________________________

PAYMENT INFORMATION

GRAND TOTAL

For Office Use Only O2CR C2F AUTH _______________OrgID ________________ Profile ID ___________________REC’D BY _____________ DATE ______________________

Advanced convention registation closes March 14!

STANDARD RATES

Until 1/9/13

1/10/13- 2/14/13

After2/14/13

Primary $499 $549 $599Spouse 299 349 3991st Additional 449 499 5492nd Additional 399 449 4993+ Additional 349 399 449Single Day 279 279 279Banquet Only 89 89 89Tradeshow Only 79 79 79Child banquet tickets are available for kids 12 and under.

NCSG MEMBER RATES

Until 1/9/13

1/10/13- 2/14/13

After2/14/13

Primary $399 $449 $499Spouse 199 249 2991st Additional 349 399 4492nd Additional 299 349 3993+ Additional 249 299 349Single Day 179 179 179Banquet Only 69 69 69Tradeshow Only 49 49 49Senior Members $100 $100 $100

MAIL TO: National Chimney Sweep Guild 2155 Commercial Drive, Plainfield, IN 46168

FAX TO: (317) 837-5365 CALL: (317) 837-1500

REGISTER ONLINE: NCSG.org/innovationNCSG also accepts direct debit payments.

Please contact Candice Bradbury at (317) 837-1500 or [email protected] for more information.

Cancellations must be made in writing and sent to:NCSG, 2155 Commercial Drive, Plainfield, IN 46168.

Refund Policy: Prior to 1/9/13, 90% ; 1/10/13-2/14/13, 75%; No refunds are available after 2/14/13.

Chartered Cruise and Dinner ShowShowboat Branson Belle

-- Additional Registration Required. --$29/person - Join us aboard the Showboat

Branson Belle on the evening of April 4 for the spectacular “Made in the USA” dinner show and a two-hour cruise on Table Rock Lake.

No matter how you define success, you will find something at NCSG Innovation 2013 that will stretch your imagination, test your technical abilities and get that light bulb over your head to appear.

From many perspectives, one common theme has tied together all of NCSG’s convention and trade show events. That theme is innovation. Innovation is “doing outside of the box” to make both work and personal lives more comfortable and enjoyable. American chimney service businesses must remain on the cutting edge of innovation and our convention is your ticket to a more successful future!

About BransonThe NCSG Innovation 2013 Convention and Trade Show will be held at the Chateau on the Lake in Branson, Missouri. Branson is located 40 miles south of Springfield and nestled in the heart of the Ozark Mountains. Southwest Missouri is home of some of the most picturesque and breathtaking natural views in the country. Rest assured, we realize that we may have a little competition for our attendees’ attention and we’re working on creative ways to keep them engaged and on the tradeshow floor.

About Chateau on the LakeThe Chateau on the Lake Resort Spa & Convention Center in Branson, Missouri is perfect for all kinds of stays. Pack up the family - small dog included - and come for a vacation. No matter what type of get-away you seek, our extraordinary “Castle in the Ozarks” is here for you.

Chateau on the Lake in Branson is the only AAA Four-Diamond Lake Resort in Missouri! It has complimentary indoor and outdoor parking, three amazing res-taurants, first class relaxation at Spa Chateau and a full service Marina on Table Rock Lake.

Hotel reservations are now being accepted for NCSG Innovation 2013 at Chateau on the Lake in Branson, MO. Just call 1-888-333-LAKE (5253) and mention that you’re with the National Chimney Sweep Guild to lock in rates starting at $129 for a mountain view and $134 for a lake view.

NCSG Innovation 2013April 4-7 at Chateau on the Lake in Branson, MO

For more info, visit www.NCSG.org/innovation!

Chartered Cruise and “Made in the USA” Dinner Show

Showboat Branson Belle -- Additional $29/person Registration Required. --

Join fellow sweeps and industry friends for a two-hour chartered dinner cruise aboard the Showboat Branson Belle. The evening’s entertainment is a show called Made In The USA, featuring Janice Martin, the world’s only aerial violinist, and the five-member all-male vocal group The ShowMen, in a patriotic musical tribute to America! NCSG Innovation 2013 attendees and guests can experience this ALL-IN-ONE dinner, show and cruise at a significantly discounted rate which has been even further discounted through a generous sponsorship from Olympia Chimney Supply. *Chartered Cruise and Dinner Show tickets are available for an additional fee ($29/person) through the regular registration process.

REGION 5

REGION 6

NCSG Charter Members

Paul Bourque Huntsville, AL

Don Leavitt San Diego, CA

David Harris Broken Arrow, Oklahoma

Dan Wheeler Santa Rosa, CA

John Cline, Menlo Park, CA

Dale Meisinger, N. Augusta, SC

Alan Hisey, St. Louis, MO

Eva B. Horton, Greenwich, CT

Harry Richart, Hasbrouck Heights, NJ

NewNCSGMembers

REGION 2

REGION 1

REGION 4

REGION 3

NCSG REGIONS

REGION 1

Connecticut, Vermont, Massachusetts, New York, Maine, Rhode Island, New Hampshire

REGION 2

Delaware, District of Columbia, Maryland, New Jersey, Pennsylvania

REGION 3

Alabama, Florida, Georgia, Mississippi, North Carolina, South Carolina, Tennessee, Virginia, West Virginia

REGION 4

Illinois, Indiana, Kentucky, Michigan, Missouri, Ohio

REGION 5

Arkansas, Colorado, Iowa, Kansas, Louisiana, Minnesota, Nebraska, New Mexico, North Dakota, Oklahoma, South Dakota, Texas, Wisconsin

REGION 6

Alaska, Arizona, California, Hawaii, Idaho, Montana, Nevada, Oregon, Utah, Washington, Wyoming

MASSACHUSETTSLynetteZarek•ISEEngineering•AttleboroKennethNicolan•Kenny’sMasonry&ChimneySweeps•Norton

CONNECTICUTJustinHayes•FourSeasonsChimneyandRoofing,LLC•Watertown

NEW JERSEYChristopherDavis•DavisBrothersMasonry&ChimneySweep•MaysLanding

GEORGIABuckyHicks•ElitePestControl&WildlifeRemoval,Inc.•Loganville

INDIANATimMcAvene•TheOriginalChimneySweep•Richmond

KENTUCKYMicahWeigold•HearthsideChimney&Masonry•Florence

MICHIGANJohnWhite•Dr.SweepInc.•Mt.ClemensScottKirkland•FiredUpChimneyServices•FentonJeriahBendixen•MasterSweepChimneyServiceLLC•AuburnHills

TEXASShaneHaught•Shane’sChimneyCare•Abilene

IDAHOShaunJackson•SaferChimneyLLC•Boise



esolution, sticking point, determination, zeal, ardor, earnestness, resolve, drive, vigor, iron will, tenacity, perseverance, fortitude, commitment, devotion, compulsion, firmness, dedication…Pick a word, but

they all represent a conscious act; a decision to do something. Sometime over the past month or so, most of us have likely at least thought about making our New Year’s resolution. The mere idea of a resolution to kick off the year as a fresh start is a multi-billion dollar industry. For most people, making the resolution is the easy part; making the resolution happen tends to be a little easier said than done.

If 2013 started for you without some resolve to change something up in your life, I have an idea you are welcome to steal. If you haven’t done so already, resolve to figure out what the social media buzz is all about and what it might mean to your business plan this year.

While there are all sorts of different views and stories about social media out there, clearly it is not a fad that is going to eventually give way to the good ole days. Last year, consumer giant Proctor & Gamble announced they were significantly scaling back on their multi-billion dollar annual ad budget to take advantage of free impressions in the form of “Likes” and status updates offered by Facebook. Just this past month even the Pope finally succumbed and jumped into the scene by sending out his first Twitter message. Since September, CSIA has picked up over 200 new followers on Twitter and more than 250 new fans on their Facebook page.

Now no one is suggesting that we all abandon the art of the handshake and face-to-face relationship building in exchange for virtual networking, but any successful business needs to be prepared to go where the customer are, and the customers are online in increasing record numbers.

According to Nielsen’s 2012 Social Media Report, total minutes of mobile app usage have increased 120%. The greatest growth, while still dwarfed by social medial giants Facebook and Twitter, has been with Pinterest, Tumblr and Google+. Pinterest saw a 1047 percent (yes, that’s thousand) increase in unique visitors in 2012. PC users spent more than two billion minutes on Tumblr, growing that network by 55 percent. Google+ enjoyed an 80 percent increase in unique visitors as they reached 500 million users. By the way, have you checked out the new apps available from both NCSG and CSIA?

This past October, email marketing firm Vertical Response conducted a survey of small businesses across the country and found that 43% of them spend at least six hours a week on social media, with seven percent spending over 21 hours a week on Facebook and Twitter alone. According to that same survey two-

thirds of small businesses report spending more time on social media than they did the previous year having realized the need and value of social media marketing.

For many, while they don’t argue the impact of this ever growing virtual marketing monolith, the breadth of it all is overwhelming. Believe me, there may be a number of things that NCSG has done over the past couple of years to get us and keep us active in this space, but there are still countless additional steps that could be taken…many of which we see from our association counterparts. So knowing we are all in this together, and that we will all likely be faced with even more social media decisions in 2013, I scoped out some advice from a variety of sources to see what I could put together for those wanting to figure all of this out for their business.

Mandy Arnold, president of Gavin Advertising, published a simple, straight forward list of do’s and don’ts for those trying to determine how to best reach their real customers in the virtual world. She advises to think realistically. Don’t expect a windfall immediately, but be sure you’re getting a decent return on the amount of time you are investing in learning and using a new marketing and technological platform.

Be visual. When posting information about your business and services, include pictures and even video to add depth to the information you are sharing. Photos and video get attention, but remember to ensure that the images you post are consistent with your business image.

Be authentic. Provide an experience for the customer that delivers a message they can trust about the personality of your company rather than just propaganda. You want your social media presence to build an atmosphere that customers respect and trust rather than just throwing out a sales pitch.

Be accessible. Provide an opportunity for easy feedback and interaction. Always include “Like” and “Follow” buttons wherever possible, making it easy for people to subscribe to your media. If they can’t do it easily, they won’t do it at all.

Don’t overpost. I can’t begin to tell you the number of people I have stopped following on Twitter or removed from my Facebook because they simply post non-stop and I simply had better things to do with my time than have to decipher which of their posts were important and which were not.

Watch your language. Social media is public, and what you have to say and how you have to say it can speak volumes about you and your company. Certainly this includes the avoidance of foul language and derogatory comments, but it also includes proofreading what you post before you send it out. If spelling

BY MARK MCSWEENEY, CAEEXECUTIVE DIRECTOR

Perspective

R


and grammar are not your strong suits, then find someone who can proofread for you. Right or wrong, potential customers will make assumptions about you and your business based on the way you communicate.

The growing social media scene has given small business owners yet another way to promote their businesses online for relatively little investment. In fact, time is the most significant cost when it comes to social media.

As a small business owner, you are busy running all aspects of your businesses, so you likely don’t have a lot of extra time to spend on social media. It’s important to have a plan and set goals for your social media activity, and learn as much as you can about the various social networks you plan to venture out into so you can reduce the learning curve and avoid wasting time.

Alyssa Gregory at About.com provides seven tips for getting started in social media:

•PickOneSocialMediaSitetoStart.Mostsmallbusinessesthatare active in social media participate on more than one site, but trying to do too much too fast is not only overwhelming but it can also prevent you from learning how to effectively use each site. Choose one site to start with and focus your attention there first before moving onto others.

•CreateaSocialMediaTimeBudget.Youcouldeasilyspendhours each day getting up to speed on all the popular sites out there. While that may be a good way to learn the ropes, you

may not have the time, energy or interest in putting so much of yourself into social media. Instead, create a time budget that limits your social media time to a daily or weekly total that you can fit into your schedule relatively easily.•ClarifyYourSocialMediaGoalsandObjectives.Onceyouknow how much time you will be spending on social media sites, you will need to make sure you are clear on your goals. Know what you want to accomplish and what you truly want to get out of your efforts. Are you interested in generating jobs, finding others in the industry to network with, establishing yourself as an expert in your market?

•OutlineYourApproach.Thereareallsortsofdifferentwaystouse social media sites for business. One way is not necessarily better than another, and no single way is the right way for everyone. The key is knowing what your intended approach is before you start. Will you be a communicator, provide an industry-related news feed, present a mix of business and personal information? Outline your intended approach and work it into your goals as you get started.

•CompleteYourSocialMediaProfilesConsistently.Eachofyoursocial media accounts will include some kind of profile. Profile fields may include a bio, websites, blogs, location and a picture. Be sure to completely fill out your profile on any social media sites you use and keep the information relevant and professional, as well as consistent from site to site. You you’re your customers recognize you when they find you on multiple sites.

•LurkandObserve.Sometimesthebestwaytogetstartedonanew social media site is by signing up and then watching how the relatively experiences people do it. Each social media site has a very unique set of nuances, and it’s good advice to spend some time observing and learning the ins and outs before diving in head first.

• UseaSocialMediaDashboard.Oneofthe biggest challenges with social media is time management. There are social media “dashboards” such as HootSuite, TweetDeck and others that can help you manage your social media time more effectively. These tools allow you to set up alerts and notifications, create groups, skim activity quickly, and schedule updates so you can automate some of the social media process.

This is a lot to absorb, but it is the face of business in 2013 and it is likely the launching pad for whatever is next for us all in 2014 and beyond. Be brave and if nothing else, resolve to have fun with it.

Until next time, I wish you and yours an enjoyable and prosperous Happy New Year!

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Display Ad Index

Darwin Awards

Have you snapped a photo of a peculiar chimney in your area that made you shake your head in disbelief?

Send it to Melissa Heeke at [email protected] for publication in Sweeping. Or, mail it to NCSG, 2155 Commercial Drive, Plainfield, IN 46168.

Page # Advertiser Phone Email or Website Address

25 Ahrens Chimney Technique 800-582-1392 [email protected]

21-24 Chimney Safety Institute of America 317-837-5362 www.csia.org

19 Copperfield 800-247-3305 www.copperfield.com

18 ENERVEX Inc. 800-255-2923 [email protected]

17 Firesafe Industries, Inc. 800-545-6607 www.firesafeinc.com

9 Gelco, Lyemance, Lock-Top 800-334-2154 www.gllchimneyproducts.com

12 ICP 508-695-7000 www.chimneycaps.com

BC Lifetime Chimney Supply LLC 877-234-7473 www.lifetimechimneysupply.com

6 Lindemann Chimney Company 800-722-7230 www.lindemannchimney.com

32 MC Refractory 760-956-1884 www.mcrefractory.com

5 National Chimney Supply 800-897-8481 www.nationalchimneysupply.com

7 Olympia Chimney Supply 800-569-1425 www.olympiachimney.com

11 Sand Hill Wholesale 800-258-5496 www.sandhillwholesale.com

4 SaverSystems, Inc 800-860-6327 www.saversystems.com

3 Smoktite 866-439-0069 www.smoktite.com

20 Sweeps America 866-880-3473 [email protected]

30 Whitecaps 800-335-2534 www.whitecaps.com

15 Wohler 978-750-9876 www.wohlerusa.com

This customer asked me if I would “certify” that this stove was installed to code and that it was “safe” to use! Their house inspector said that it was ok like it was.

- Submitted by Scott Davis of F. Scott Davis Chimney Sweep, Inc. in Wake Forest, NC.

Dates & EventsJanuary 21-25, 2013CSIA (online) - Chimney Physics - CSIA Certified Chimney Sweep Review - CSIA Certified Dryer Exhaust Technician Review- CSIA eLearning - Health & Safety Multi-User Courses- Lining Masonry Chimneys with Stainless Steel For more information, please call (317) 837-5362 or visit www.CSIA.org

January 25, 2013CSIA Certified Chimney Sweep Review & ExamOreland, PASponsored by Jamison Masonry Restoration, LLCFor more information, please call (317) 837-5362 or visit www.CSIA.org

January 25-27, 2013North Carolina Chimney Sweep Guild Winter MeetingWaynesville, NCFor more information, please contact Tom Albert at (828) 456-9775.

January 29-31 2013Dayton, OHThe “How To’s” of Building a Profitable Business brought to you by Jerry Isenhour and Hope StevensonFor more information, please contact Barb Andricks at [email protected]


ClassifiedsGotta chimney question? Sizing? Codes? Call Royal Edwards! Make Royal your tech department. CALL NOW 813-982-0219 for on-call tech support. Continuing Education special bonus – ask how you can get the Friday morning E-Blast for FREE. CALL NOW 813-982-0219

GasVent Software for Sizing Chimneys only $195. Call 1-800-648-9523 for more info and visit www.elitesoft.com to download a free trial version.

“California Dreaming”! Thriving chimney sweep company soon to be available in northern California’s beautiful, Tri-Valley wine country - ownership transfer date April 5, 2013. This well established company has an easy 400K per year potential for a one or two person operation. Contact: www.keeperofthechimneys.com

CLASSIFIED ADS FREE FOR NCSG MEMBERSMembers can run one 35 word classified free each year! Regularly classified ads are $2/word or $1/word for NCSG members. Classified ads are non-commissionable and must be pre-paid. To place a classified ad, please contact Megan McMahon at [email protected] or (317) 837-1500.

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National Chimney Sweep Guild2155 Commercial DrivePlainfield, IN 46168

1301

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JAN 2013 Sweeping

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