It’s ALL About It’s ALL About

Team CaptainTeam Captain Kick-Off Kick-Off LuncheonLuncheon

ATTENDANCEATTENDANCE

It isn’t good enough to have the It isn’t good enough to have the right people right people INVITEDINVITED if they do if they do

not not ATTENDATTEND the event. the event.

Getting a CommitmentGetting a Commitment

Secret to KOL SuccessSecret to KOL Success

The secret to a successful Walk is getting The secret to a successful Walk is getting QUALITYQUALITY people to attend the people to attend the

Team Captain Kick Off Luncheon.Team Captain Kick Off Luncheon.

Following UpFollowing Up

Make follow up calls 3-5 days before the Team Captain Kick Off Luncheon to everyone that sent an RSVP

Make follow up calls 5-7 days before the Team Captain Kick Off Luncheon to the top 20% of your invitation list that has not responded with an RSVP

Empty Chair SyndromeEmpty Chair Syndrome

The Star TreatmentThe Star Treatment

Treat them as Treat them as VIPsVIPs because because they are they are VIPsVIPs and they will and they will perform like perform like

VIPsVIPs

LUNCH IS OVER – NOW WHAT?LUNCH IS OVER – NOW WHAT?Assess Your AttendanceAssess Your Attendance

Compare your Compare your KOL guest listKOL guest list to your to your Team Captain listTeam Captain list

(present and past).(present and past).

Identify those who SHOULD have been there

but weren’t.

Follow up MailingsFollow up Mailings

Attended Did Not Attend

Letter – Thank you for coming!

Letter – Sorry you couldn’t join us.

Team Commitment / Volunteer Form

Complete Team Captain Folder

Who?

What?

Those you believe SHOULD have been there: (Past Team Captains, New Team Captains, Board Members, Volunteers, Mental Health Agencies, Other Organizations / Professionals, etc.)

Those who WERE there &

Past Team Captain

Board Member

Volunteer

New Team CaptainPotential Business

Team

The costs of mailing are worth the potential of getting

just ONE additional TEAM.

Get them the tools they need!Get them the tools they need!

Follow Up Email BlastFollow Up Email Blast

Highlight the success of the KOLHighlight the success of the KOL Include a few picturesInclude a few pictures Recognize sponsorsRecognize sponsors Give tips on Team FundraisingGive tips on Team Fundraising Tell them what they missed!Tell them what they missed! Encourage them to Encourage them to

REGISTER NOW!REGISTER NOW!

Use your database to send a Use your database to send a progress report of the KOL progress report of the KOL

event by email to all event by email to all registered Team Captains and registered Team Captains and

potential Captains.potential Captains.