ITP / SED Day 4
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— www.nordkapp.fi — @Nordkapp Strategy & Experience Design ITP 2011 Aalto University School of Economics Sami Niemelä Creative Director, Nordkapp [email protected] @samin 04 Friday, June 10, 2011
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Fourth day of lectures from Aalto University School of Economics' ITP summer programme's Strategy and Experience. https://itp.hse.fi/ Contents: Scenarios,
Transcript of ITP / SED Day 4
— www.nordkapp.fi— @Nordkapp
Strategy & Experience Design
ITP 2011Aalto University School of Economics
Sami NiemeläCreative Director, Nordkapp
[email protected]@samin
04Friday, June 10, 2011
— www.nordkapp.fi— @Nordkapp
Today
—Scenarios—Concept design and ideation
Friday, June 10, 2011
Scenarios
Friday, June 10, 2011
http://research.nokia.com/morph
Friday, June 10, 2011
http://research.nokia.com/morph
Friday, June 10, 2011
Scenarios are stories put in context. They are about the future and how things should work.
e.g. “Future of insurance”
Friday, June 10, 2011
Scenarios help to iterate and communicate of the main use cases.
Friday, June 10, 2011
— Functionalities, but not details— Interesting details + sidetracks— How things feel — How they are perceived
Friday, June 10, 2011
Build your touchpoints into a scenario that supports the work so far. Write, draw, sketch–anything goes.
45MINUTES
Friday, June 10, 2011
Concept Design
Friday, June 10, 2011
Step 1: 100 ideas on “How could we make Helsinkia more bike-friendly city?”
30MINUTES
Friday, June 10, 2011
Step 2: Voting. Everyone has 3 votes to use
15MINUTES
Friday, June 10, 2011
Step 3: Each group chooses a concept, and draws it out: What, to whom, why and how?
30MINUTES
Friday, June 10, 2011
Document your work: add the scenarios to what you’ve done so far.
TUEHOMEWORK
[email protected] w/ title “GROUPNAME Scenarios ” print out a copy, hang it on the wall.
Friday, June 10, 2011
Q&A!
Friday, June 10, 2011
thanks—see you next month!
Friday, June 10, 2011
