Is Mani Pedi Selling Dead?
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Transcript of Is Mani Pedi Selling Dead?
Is Mani Pedi
Selling Dead?
Jim Nichols
VP, Marketing
From the dawn of time…
Performance
The Challenger Sale
Challenger Seller Hard Worker
Relationship Seller Reactive Problem Solver
Lone Wolf
Our cross-device training process
Multiday trainings on the ins and outs
4 tech learning sessions
Regional- and vertical- specific training
Our experts on a 600 meeting blitz over 3 weeks
28 industry events – including online events with 3rd party researchers
Research instead of schwag
EXAMPLE
“You don’t close those people
over a mani pedi or a cocktail.”
Get past the stereotypes!
Recruit and reward a different kind of person – a challenger!
Recognize that our clients are now skeptical for a reason!
Solve the business problem, not the chipped lacquer problem!
