Is Mani Pedi Selling Dead?

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Is Mani Pedi Selling Dead? Jim Nichols VP, Marketing

Transcript of Is Mani Pedi Selling Dead?

Is Mani Pedi

Selling Dead?

Jim Nichols

VP, Marketing

From the dawn of time…

Performance

The Challenger Sale

Challenger Seller Hard Worker

Relationship Seller Reactive Problem Solver

Lone Wolf

Our cross-device training process

Multiday trainings on the ins and outs

4 tech learning sessions

Regional- and vertical- specific training

Our experts on a 600 meeting blitz over 3 weeks

28 industry events – including online events with 3rd party researchers

Research instead of schwag

EXAMPLE

“You don’t close those people

over a mani pedi or a cocktail.”

Get past the stereotypes!

Recruit and reward a different kind of person – a challenger!

Recognize that our clients are now skeptical for a reason!

Solve the business problem, not the chipped lacquer problem!