Iran telecoms Market in 2020

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How is telecom market look like in 2020 Imagine we are in 2020

Transcript of Iran telecoms Market in 2020

Page 1: Iran telecoms Market in 2020

How is telecom market look like in 2020

Imagine we are in 2020

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Let’s travel to the futureTo Iran

In Telecom Market

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There are 3 MNOs and 6 to 10 MVNOs

most of MVNOs have been failed, sold, joined during past few years. Imagine you are

in 2020

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• Customers:• Can get more free & trial services• Emphasize on solution but not price (B2B)• Have 3 to 4 SIMs averagely

• Operators :• Are more Customer centric• Are more Segment centric• Sell total solution• Work mainly in B2B and IoT

Imagine you are

in 2020

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Competitions cause the operators shift their business model from service (voice, SMS, data) to new models

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in 2020

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Mobile Payment Booms4 banks own MVNO

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in 2020

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Some MVNOs targeted right niche markets and survived

Geographical Demographical Data Users

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in 2020

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Successful MVNOs focused on total solution as a strategy and grow. They have strong partners in different areas.

Programmers Equipment's suppliersImagine you are

in 2020

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New businesses and new B2B needs emerged

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Different Brands• Tourist SIM• Driver SIM• Payment SIM• Afghan SIM• Student SIM• Elderly SIM• Arab SIM• Persian SIM• Doctor SIM

Animal SIM

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in 2020

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Pricing is Solution BasedI want a stable channel to communicate with

patients, their family, labs, radiology and other colleagues. No matter how much one minute voice costs, what device do I need and how to

program a software

To me, getting the order of customers online and prepare their requests immediately is

important. My visitors, drivers and staff are mostly in the city. I neither want to get stuck in IT and Telecom affairs nor have skilled staff to

do so.

Distribution Company Boss

A hospital Boss

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Typical promotions are main suspects to fail

BOGOFFree Call & SMS

BundlingSeasonal promotions

Data Plans

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in 2020

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Customer don’t have to obey the operators’ imposed plan

•During the last few years: • Churn Increases• ARPU decreases•MNP Increases• Users have more than 1 SIM• SIMs are sold twice more

Imagine you are in 2020

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Provided by: Ali Mohebbi• MBA• MA in English• 10 years in telecom• 6 years in B2B• 4 years in training